rio carnival tourism

The Ultimate Guide to Rio de Janeiro Carnival: Samba, Sun and Celebration

Walk down the streets of Rio the weekend before Ash Wednesday and take note of the brightly coloured costumes and intoxicating rhythm of samba drums. Ready to attend the greatest party on earth? Welcome to the Rio de Janeiro Carnival.

Close your eyes and imagine the endless thumping of the Afro-Brazilian samba music weaving through alleyways in nearly every neighbourhood in Rio. The rhythms drive locals and tourists to dance in the streets and beaches in cut-off tees and swimsuits in the days (and even weeks) leading up to the big party. Once you enter the Sambadrome, you’ll witness thousands of performers and spectators, the line often blurred by elaborate costumes, song, and dance both in the stands and on the street. You’ve quite literally never seen anything like it. I certainly hadn’t. 

Carnival first came to Rio de Janeiro in the 18th century. But it didn’t really resemble the party we know of today until the 1920s. Truly a reflection of Brazil’s complicated history and rich cultural traditions, the addition of costumes, masks, and samba music showcase European, African, and Indigenous influences like nowhere else on the planet.

But when is Carnival? Where should you stay? How can you attend the event like a local? Not to worry. Here’s my guide on everything you need to know about Rio de Janeiro’s Carnival. 

Understanding Rio Carnival

Is the Rio Carnival the greatest show on earth? Quite likely. From the rowdy but inviting street festivals led by local bands working their way down the city streets to the Sambadrome and its meticulously orchestrated (and competitive) parade or the black-tie balls, the final days leading up to Lent are extraordinary.

Every year, the festivities start the Friday before Lent, and events take place non-stop through Fat Tuesday. You can literally party around the clock, but the parades, street festivals, and concerts from Saturday to Monday are the most exciting.

The Sambadrome: The Main Event 

If you’re visiting the Rio de Janeiro Carnival, you have to attend the main event at the Sambadrome (Sambódromo). You just do. Where is it? The stadium is located on Marques de Sapucai Avenue (downtown) and is open for Carnival events on 5 different nights. 

You’re attending the party, but it’s also fiercely competitive.

The Grand Prize

Many of Rio de Janeiro’s famed samba schools compete to take home around £320,000 ($400,000). How? A panel of experts judges the choreographed performances involving elaborate costumes, beautiful samba percussion, and dancing while most of the world is still asleep. How much does this mean to the musicians and dancers involved? The schools practise for an entire year before the event. Really.

The Criteria

Each group has between 65-75 minutes to perform and is evaluated on 10 different categories by a panel of 4 judges. Categories involve things like how well they stuck a theme (Enredo), how synchronized the parade was, detail of the costumes (Alegorias e adereços), and the Comissão de frente e alas, which is like the first impression, or front lines, with the best costumes and performances.

Attending the Parade

You’ll need to choose which day(s) you want to go. The parade is actually a series of 5 different performances. Here’s a look at each evening’s events.

Access Group

The first 2 days involve 8 samba schools per night, leading up to the much more celebrated Special Group. Each school participates in approximately 45-minute sessions during the Access Group for a chance to compete in the Special Group next year. But don’t think this isn’t worth going. It’s much cheaper, and many of the schools are as talented as some you’ll find in the next round.

Special Group

6 groups perform each night over 2 nights, with a chance to make it to the final event the following weekend. This is it. What you’ve been waiting for. The costumes, the samba, and the atmosphere is off the charts. These are the best samba schools in Rio de Janeiro on one stage.

Champions Parade

Want to see who wins it all? You’ll need to wait until the following weekend. The final 6 groups compete during the weekend after Ash Wednesday and have another full hour to impress the judges.

How to Buy Tickets

The best way to buy tickets for the Sambadrome is through Bookers International as far in advance as you can. 

Prices vary depending on the seats and the night you want to go. The cheapest seats are in the Grand Stand and start around £93 ($117) for the Special Group. 

Here’s a look at a few of the ticket options.

Grandstands

The Grandstands are the cheapest sweats, and you can choose from a few different levels. Sector 2 is the cheapest, and they gradually get slightly more expensive (along with having better views) until you reach the tourist area, Sector 9. Sector 9 starts around £60 ($77) but includes assigned seating, which is a nice perk that other areas of the Grandstands don’t offer.

Allocated Chairs

In addition to Sector 9, there are other ways to get assigned seating. You can choose Allocated Chairs (Sector 12). These start around £120 ($150) but offer more comfortable seats and a convenient location.

Box seats are a great option if you’re in a group or want a smaller section with excellent views. You can choose either Front Box or Covered Box seats, each with different price tiers relative to the zone.

If you really want to party, Folia offers guests the unique experience of watching the Main Event from a nightclub near Sector 6. You’ll have amenities like food, cocktails, private shows, and comfortable seating. But it’s considerably more expensive at over $600 per ticket. 

If you want to save some money, you can attend the Access Group events on the first 2 nights for much less.

Blocos: Local Carnival Parties 

If you’ve already hit the main event (or just want to warm up for it), visit one of the hundreds of Blocos in just about any neighbourhood throughout the sprawling city. They’re free, fun, and popular with locals and tourists. What’s not to love?

What is a Bloco

First things first, what exactly is a Bloco? It’s a lot like it sounds – a block party. But this isn’t your everyday neighbourhood get-together. No, it’s so much more. Each Bloco is a celebration of song and dance, with a local band playing Samba, Xote, and other percussion-fueled music.

The festivities and music are organised, but also spontaneous. Expect them to ebb and flow, often moving from one part of the city to another. Sometimes reaching a full stop before popping up in another part of town. 

Blocos often start weeks before the main party at Carnival and can carry on for days after. Think of them as the world’s greatest pre-game leading up to Brazil’s biggest party of the year.   

Finding the Blocos:

So now you know what they are, but how do you find the best Bloco when there are over 500 throughout Rio? I’m here to help. First things first, you’ll want to go to more than one. And the good news is that the parties are at all hours of the day. Many of the best Blocos even kick off in the morning, as early as 7 am. 

But, how do you find the best parties? If you chat with any local, they’ll tell you about a few standouts. Some neighbourhoods even have more than one. A few of the most popular are the massive parties at Cinelandia and Banda de Ipanema and the Beatles-themed Sargento Pimenta. There’s even Santa Teresa’s Carmelitas, which celebrates a nun who (legend has it) literally leapt from a convent to partake in Carnival. Why not?

But those are just a few of the best. 

If you want to discover the next best parties, download Blocos de Rua on Google Play or Apple . The free app is your best resource for locating parties and knowing when they start.

Participating in a Bloco

Blocos take on the personalities of the neighbourhood and its residents. They often also have a theme, ranging from a genre of music to a specific band (like the Beatles or New Kids on the Block). Research the party beforehand and decide which Bloco you want to attend. Once you’re there, be respectful, dress the part if you wish to, and most importantly, have fun. There aren’t too many do’s and don’ts, but I just stress (like any other time) acceptance and open-mindedness. Participate in the dances, smile and chat with friendly locals, and do your best to have a good time while remaining respectful.

Street Parties  

When you participate in street parties and Blocos, getting into the spirit is important. But at the same time, you need to party responsibly and respectfully. It might be tempting to have a few too many bevvies, and by all means, have some. But have your wits about you and remain courteous to others. Take your trash with you, learn the dances and traditions by watching how locals party, and try to socialise with locals.

You’ll also want to move out of the way for the buses when the bands come through and head over to the sidelines if you can’t keep up with the pace. 

Carnival Balls  

The Carnival Balls are yet another kind of party you can choose when you visit Carnival. If you’d rather dress up in your finest evening dress or suit, this is your kind of Carnival.

There are various ticketed events throughout town at hotels and clubs, but none with the prestige and allure of the Magic Ball at Copacabana Palace. This black-tie event requires you to dress in your best attire or a grande costume and is frankly a bit stuffier than the Blocos or the Main Event. It’s a very public affair, with celebrities abound, and you sign a waiver acknowledging you may be recorded. So be on your very best behaviour, even after all the champagne. Trust me.

Tickets: You can try to secure tickets to the Magic Ball here , but they tend to sell out as fast as they release them, and they cost as much as £2,000 ($2,500 each).

The Importance of The Samba Schools  

If you attend Carnival, you know it’s all about samba. From the Blocos to the Main Event, the pulse and rhythm of samba drums literally move through the city for the duration of the party. At the heart of this are the samba schools. 

So, what exactly are the samba schools? Neighbourhoods organise a group of performers dedicated to a specific theme, often related to an important cultural event or symbol. The schools have been a vital part of the culture of Carnival and Rio itself since the 1920s. In the past, winners have based their school around local poets like Manoel de Barros or Brazil’s history and religious traditions.

The schools go to great lengths to tell a story, with hundreds of people dancing down the streets of the Sambadrome to the infectious beat of samba and using costumes, decorated floats, and “wings” or sections of 100+ performers participating in the Main Event.

Top Tips for Making the Most of Your Rio Carnival Experience  

One of the coolest aspects of Rio Carnival is how immersive it is. Do everything you can to get into the action and learn how to dress and celebrate by making friends with locals. Get off the beaten path, join as many block parties as you can, and experience Carnival at street parties or even house parties if you have the opportunity. 

Dressing for the Carnival  

Now, the fun part. Knowing how to dress for Carnival Rio de Janeiro. It’s actually a lot easier than you might think. Here’s a look at what to wear to different Carnival events.

Street Parties

If you’re attending a street party, just hit up a local store for the best costume ideas. You can find these in many of the popular shopping districts, like Leblon or Ipanema Beach. You don’t need to go too over the top for the Blocos. Wear your favourite beachwear and spruce it up a bit with makeup, hats, and glitter. Lots and lots of glitter.

If you’re attending Sambadrome as a guest, wear comfortable clothing and feel free to improvise as you do at the block party. But think more like something you’d wear to a restaurant instead of the beach. But if you want to participate in the Main Event (yes, anyone can), you can order a costume from the samba school and literally join the party. 

Joining a Samba School

How do you get out and experience Carnival like a local? Join a samba school. I mean it, anybody can do it. Purchase the costume from the samba school of your choice, and you are an official member of the party! That said, you’ll want to study music and dance because you’re now officially representing that school, so the pressure is on.

Dance Classes

If you want to participate in the parade, you can learn about the dance by dropping by for a weekly workshop for free at the samba school of your choice. Contact them before you arrive for a schedule or to inquire about digital resources. Attending dance classes is an excellent way to learn about the culture and festivities before the big party and help you prepare for the show.

Safety and Security 

Carnival in Rio de Janeiro is generally safe, but there are some things you’ll want to keep in mind. Pickpocketing is very common, and you’ll only want to bring items you absolutely need. Keep your cash and phone close to your body, and it wouldn’t hurt to have a money belt that you wear underneath your clothing.

If you attend any events that require tickets, book them in advance through an official vendor. Blocos are typically free, so don’t fall for anyone trying to sell you tickets to enter.

Avoid negotiating with scalpers, as many of them sell fake or overpriced tickets.

Planning Your Trip to Rio During Carnival

Planning your trip to the Carnival in Rio is very important. After all, the city sees over 1.5 million tourists most years. Hotels fill up fast, and waiting until the last minute can cost you over 5 x the normal price of a hotel. I’d recommend booking your flight and accommodations at least 6 months ahead.   

Where to Stay

Don’t wait too long to book your accommodations. The most popular neighbourhoods, like Ipanema or Copacabana, fill up months ahead and are much more expensive than normal. My advice? Check out other spots around town, like Flamengo and Santa Teresa. These are safe neighbourhoods and have wonderful Blocos that you can walk to from most accommodations. Check early and often, and try not to wait until the last minute. I recommend Vila Galé Rio de Janeiro for its central location close to the Santa Teresa Blocos and Sambadrome.

Check Rates and Availability for all Accommodation in Rio de Janeiro

Getting Around Town

Your best chance of getting around town is via the subway system. Whether you’re moving from one Bloco to the next or want to attend the main event, the subway is just the easiest way to get around. Each train ride costs around £.80 ($1) and is much faster than taking the bus or even a taxi during the celebrations. You can also walk from one street party to another, which will help save you time compared to navigating the busy streets.

Additional Resources  

Tickets and tours.

You can use other websites, like Bookers International , which is a reputable source for buying Rio Carnival tickets.

Carnival Websites

There are a lot of excellent resources you can use to learn more about Rio Carnival. RioCarnival.Org is the official website by Bookers International and has excellent information about the parade and private balls during Carnival.  You can also learn more about the Sambadrome and access a seating chart on Sambadrome.Com .

Carnival Tours

You can go on your own or schedule a guided excursion like this excellent backstage tour on GetYourGuide . You’ll learn more about the costumes and dances from the people putting on the event with a local expert. 

Another option is planning your entire trip with a local guide like this tour with Intrepid Travel .

Local Hospitals

Hospital Municipal Souza Aguiar is the closest option if you’re attending the main event in the Sambadrome. You can find directions via taxi here . 

Many Blocos are in neighbourhoods with medical facilities, but you will absolutely want travel insurance. Most hospitals won’t treat you without proof of proper coverage.

Tourist Police

If you have any issues that you need to discuss with law enforcement, contact Delegacia Especial de Apoio ao Turismo (DEAT). Their address is: 

Av. Afrânio de Melo Franco, 159 – Leblon, Rio de Janeiro – RJ, 22430-600, Brazil.

Emergency Contacts

In the unfortunate event of an emergency, here are some numbers you’ll want to have handy. 

+55 21 2332-2924

U.S Consulate General 

+55 21 3823-2000

Read More Rio Guides

• The Ultimate Rio de Janeiro City Guide
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• Incredible Things to do in Rio

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I’m Julianna Barnaby - a professional travel writer and geek extraordinaire. I started The Discoveries Of to help you to discover the best of new destinations from around the world.

Discovering new places is a thrill - whether it’s close to home, a new country or continent, I write to help you explore more and explore differently.

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Rio Carnival Experience

6 days | join the world's greatest party on the streets of rio de janeiro..

Take centre-stage in this epic annual event and let the rhythm of Rio take over. Don an elaborate costume and samba your way through the non-stop action as you get swept up in the energy and euphoria of the biggest party on earth. Witness the festivities reach their dizzying climax, join the conga line with the locals, move and shake among the drum-fuelled street fiestas and revel in the magic celebration of life. With a mix of festival-specific activities and iconic Carnival experiences – you don’t want to miss the party of a lifetime.

Trip overview

• Perfect your samba steps at a local club and learn how to blend in with the Carioca crowds, a great introduction for your first night in this pulsating city.
• Witness a parade of elaborate floats and costumes as samba dancers show off their moves in the Sambadrome – a party that stretches well into the early hours.
• Leave the guidebook at home and get to know the rhythms of Rio on a city tour of the top sites. See Christ the Redeemer up close and soak up sweet views from the top of Sugarloaf Mountain.
• Be a part of the biggest stage in the world – don a costume and take part in the parade – dancing your way down the Sambadrome runway, a truly once in a lifetime experience.
• Experience the best of Carnival under the safe and knowledgeable guidance of your expert leader. They’re on hand to make sure you have a hassle-free, fun-filled adventure!
• Carnival in Rio is a busy, hectic and chaotic time, which is all part of the fun; however, this means there can be long queues and delays when joining included and optional activities. The concept of personal space may also be quite different to what you’re used to at home – particularly at crowded street parties.
• While one of Intrepid’s local leaders will be with you throughout the entire trip to help you understand the fantastic happenings around you, plenty of patience and flexibility will help you make the most of the Carnival experience.

Bienvenidos! Welcome to Brazil. The locals like to say that 'God made the world in six days, the seventh he devoted to Rio', and we tend to agree! In this vibrant city – set against the luminescent green of Guanabara Bay and surrounded by the slopes of Sugarloaf and Corcovado – it's hard not to be caught up in the passion of the city's residents (known as Cariocas), especially during Carnival. Your adventure kicks off at 4 pm with an important welcome meeting – afterward, head out for an included dinner with the group to try out some of Carioca's specialties before making your way to a local Samba club for a fun initiation on this popular dance. During Carnival, Rio pulsates to the rhythm of Samba. You won't need to be an expert Samba dancer to make the most of your time in Rio but knowing one or two Samba steps will help you blend in with the local Carioca crowds.

• Rio de Janeiro - Welcome dinner
• Rio de Janeiro - Samba Club visit
• Complimentary Arrival Transfer

It’s very important that you attend the welcome meeting as we will be collecting insurance details and next of kin information at this time. If you are going to be late please let your travel agent or hotel reception know. Ask reception or look for a note in the lobby for more information on where the meeting will take place.

A complimentary airport arrival transfer is included; valid if you are arriving on Day 1 or if you have booked pre-tour accommodation through us. You must provide your flight details to your booking agent at least 14 days prior to travel.

Today your local leader will take you on a guided tour around two of the most emblematic landmarks of Rio de Janeiro. It wouldn’t be a trip to Rio without visiting Christ the Redeemer – one of the new Seven Wonders of the World. Head to Corcovado Mountain to take in the sweeping views of Rio from the 710-metre-high peak and gaze up at the iconic statue from its base. Next, head to Sugarloaf, another mountain that juts out over Guanabara Bay. Its name comes from the mountain’s resemblance to a traditional sugarloaf – a tall cone of refined sugar that was popular in the Caribbean and Brazil until the late 19th century. This evening, enjoy time to yourself to explore the nightlife of Rio – your local leader will have plenty of recommendations if you want to try some classic Brazilian fare like feijoada or barbeque for dinner.

• Rio de Janeiro - Christ the Redeemer
• Rio de Janeiro - Sugarloaf Mountain Cable Car (entrance)

This morning your leader will take you to a local bloco. Blocos are the true expression of Carnival in Rio, simply put, they are street parties, unlike any party you’ve been to before! Each bloco is themed, with DJs or bands playing all day and people of all ages and walks of life dressing up to join the party every day throughout the Carnival. Your local leader will be at hand throughout the visit to help you make the most of this experience. Today's afternoon and evening is free for you to explore Rio at your own pace, or perhaps head to the beach for a swim. If you’re looking for an active adventure that takes you off the beaten track, ask your leader about one of the incredible hiking trails – a climb up the nearby Morro Dois Irmaos provides arguably the best view over Rio.

• Rio de Janeiro - Bloco experience

Enjoy a sleep in this morning, or perhaps grab a traditional acai bowl for a morning boost. Later, meet with your leader and head to the main event of the week – the parade in the Sambadrome. Here, more than 100 of the top samba schools in Brazil parade their fantastic floats and costumes in an annual competition for the title of Rio Carnival Samba Parade Champions. Witness an exhilarating display of dance and design as the dedicated performers samba down the runway, showing off their skills and you'll have a prime spot in Sector 11 where you’ll get a close-up view of the parade and the chance to snap great photos. The rhythm of Rio’s Sambadrome celebrations pulses into the early hours of the morning – feel free to party all night or return to the hotel with your leader – the night is yours!

• Rio de Janeiro - Sambodrome (Seating in sector 11)

You’ll take the metro from the hotel to the Sambadrome with your leader and the rest of the group but will have the option to either leave with the leader and group and head back to the hotel in the evening or stay later if you wish.

Make the most of a free morning to recover from the craziness of the Sambadrome – you may want to go for a refreshing dip at one of Rio’s many beautiful beaches or simply relax at the hotel. This afternoon you’ll have the opportunity to don a costume and take part in the parade – dancing your way down the Sambadrome runway – a once in a lifetime experience! Each Samba School has around 4000 dancers, split into twenty-five ‘alas’ or wings, each wing telling part of the overall story or theme of the school. You’ll get to join one of these ‘alas’ and spend 30-40 minutes celebrating within the Sambadrome. Don’t worry, you don’t need to be able to samba, just use your utmost enthusiasm to jump, bounce and dance around. Soak up the energy and make the most of every moment as you play a part in the biggest stage in the world. Afterward, you’re welcome to head back to the hotel with the leader, who will be able to recommend places to go for a final cold caipirinha or group dinner.

• Rio de Janeiro - Join the Parade with costume - USD855

Joining the parade is a popular activity and you will need to book it in advance. It is a once in a lifetime experience, but it will be very hot and you need to be physically fit to partake.

We will purchase the costume & shoes for you to confirm your spot in the Parade. The price above includes the costume and shoes. Please provide your shoe & clothing size at the time of booking this optional activity. Refer to rio-carnival.net/costume-sizes.php for costume sizing. We suggest ordering one shoe size larger than usual as the shoes are often very tight. Once the costume and shoes are purchased, they can't be returned or refunded.

The spectator's ticket for today's Parade is not included.

Today is the final day of your Rio Carnival trip and there are no activities included. The trip finishes after breakfast and you can check out of the hotel any time before midday.

5 breakfasts, 1 dinner

Private bus, Metro

Hotel (5 nights)

Dates and availability

Important notes.

1. A single supplement is available if you’d prefer not to share a room on this trip. The single supplement applies to all nights of your trip and is subject to availability. Please speak to your booking agent for further information. 2. A complimentary airport arrival transfer is included; valid if you are arriving on Day 1 or if you have booked pre-tour accommodation through us. You must provide your flight details to your booking agent at least 14 days prior to travel. 3. While there will be one leader for every 16 travellers, there may be more than 50 travellers joining you on this experience. 4. The order and days of the activities may change depending on availability.

Want an in-depth insight into this trip? Essential Trip Information provides a detailed itinerary, visa info, how to get to your hotel, what's included - pretty much everything you need to know about this adventure and more.

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A Guide to Carnival in Rio De Janeiro: How to Make the Most of the World’s Largest Party

• Last Updated March 17, 2024
• Brazil , South-America

A flamboyant feast of hedonism, Rio Carnival’s samba-driven celebration is one of the world’s greatest parties, where the city’s streets come alive with intricate costumes, enormous floats, and Brazilian rhythms in preparation for Lent. Even for the most well-travelled globetrotter, the festival is a once-in-a-lifetime event that needs to be on everyone’s bucket list.

It’s a festival where day street parties and dancing until the sun rises to pounding samba beats is the norm, where normal rules don’t apply and millions of people gather on Rio’s streets for five days of joy, passion and debauchery.

However, making the most of Rio de Janeiro’s Carnival requires a little forward planning, so here’s my guide to enjoying the event like a local.

When Does Rio Carnival Take Place?

Much like the winter carnivals that take place in Central Europe, Rio Carnival’s roots are in the Roman Catholic tradition of Lent when Christians would have a final feast before fasting for 40 days. It was brought to South America by Portuguese invaders in the 1600s who celebrated with balls and masquerade dances. African slaves and workers brought to Brazil by the Portuguese soon incorporated their own traditional customs, paying homage to their culture and gods. Present-day celebrations incorporate a fusion of African, Portuguese and Indigenous traditions, giving it an Afro-European blend that defines Brazil culture.

Rio Carnival starts the Friday before Ash Wednesday and officially lasts for five days, although Street parties can start as early as a month before Carnival weekend and often go on past the start of lent.

The dates for Rio Carnival in 2022 are from the 25th February to the 5th March and in 2023 it will go from the 17th February to the 22nd.

Where to Stay During Rio Carnival

Rio de Janeiro is an enormous, sprawling metropolis so deciding on which area of the city to base yourself for Rio Carnival can be a little perplexing. Although the parties take place throughout the city and the Sambadrobe is situated in downtown, I would recommend that you base yourself in either Ipanema or Copacabana. Both of these neighbourhoods are relatively safe with a good tourist infrastructure, from easy-to-reach metro connections to a good selection of restauraunts, bars and accommodation. They also have a couple of Rio de Janeiro’s best beaches, giving you a place to relax away from the mayhem if you should need to.

It’s worth noting that hostels & hotels will raise their prices 5-fold during the main week of carnival, with that the best ones filling up weeks or even months in advance so it is recommended that you book early.

For the budget traveller, To get round the extortionate dorm rates, the cheapest accommodation option is couchsurfing. Not only will you have free digs, but you get the added benefit of a local to give you tips and show you the best parties. Although again, the hosts become fully booked weeks in advance so make sure you’re organised.

Can’t find a couch to crash on? Chances are that it’ll be easier to find an apartment to rent on Airbnb. The pads in Copacobana and Ipanema fill up fast but it’s cheaper to easier to find somewhere to stay in a quiet neighbourhood such as Botafogo or Flamengo. Plus, an apartment away from the cacophony of revellers will mean you can catch some sleep when it all gets too much.

Cobanacopa Hostel

We booked in to Cobanacopa on a whim at the last minute before the carnival began and it turned out to be one of my favourite stays in Latin America. The dorms are basic but the location, facilities and atmosphere more than make up for this. Located in a secure neighbourhood in Copacabana with 24-hour security and just a short walk to both the metro and the beach, this hostel is perfect for carnival revellers. The hostel staff go above and beyond to make sure you know where all the best parties are, organise events and even provide customers with a rack of party costumes so that they can make the most of the festivities.

Mama Ruisa Boutique Hotel

Filled with curved, cobbled roads where elegant, crumbling old mansions hide behind high walls, the much-loved Santa Teresa neighbourhood of Rio de Janeiro is the city’s arty, bohemian hub.

The blocos of Santa Teresa are some of the Carnivals best so finding a hotel in the centre of the action is always a good idea. The stunning Mama Ruisa Boutique Hotel is located in a quiet area of the neighbourhood overlooking both Guanabara Bay and Sugarloaf.  

You can also prepare yourself for a day of partying with a rich breakfast on the terrace or by the outdoor pool. 

Belmond Copacabana Palace

The famed beach of Copacabana is synonymous with glitz and glamour. So much so that its palm-lined sands and glitzy art deco hotels have been immortalised in both song and on the silver screen. Nowadays it is a bustling bairro filled with shops, cafes and restaurants that make it the perfect tourist hub.

The elegant Belmont Copacabana Palace is possibly Copacobana’s best hotel, with its Ken Hom-directed Mee restaurant and classic decor, every corner of this 147-room Art Deco behemoth oozes style.

Getting Around

The simplest way to travel throughout Rio de Janeiro during carnival is either on foot or via the city’s metro system. The train lines are far from extensive but there are stations close to the majority of the main sights. The trains are clean, air conditioned and reliable so at 5BRL per trip, it’s a steal.  

Buses on the other hand, are much more susceptible to the flurry of sudden road closures caused by parties, parades and blocos (more on these later). However, buses still run throughout the week of Carnival and with over 100 lines running and as long as you do some research on which bus to catch, you should be fine. Rides cost around 3.5BRL each way.   

Taxis and Ubers tend to have the same issue as Rio’s buses, with the main party areas being closes to traffic, meaning you will not be able to get close to the action. There are times when an Uber is much more appealing than pubic transport though. After a hard night partying in Lapa, you may not want to hang around waiting for a bus. Luckily, taxis are in abundance in Rio and are pretty cheap. It can be a slight struggle to flag one down during Carnival time but when you do, just make sure it is one of the licensed yellow cabs and that the meter is activated. Otherwise, Uber is the safest option.  

Rio Carnival Parties

Rio de Janeiro’s Carnival revolves around 3 different types of events. Firstly, there are the Sambadrome parades, where the city’s best samba schools try their best to impress the judges and win the public with their elaborate dances, costumes, and floats in the Sambodromo, the iconic home of Brazil’s carnival, designed by Oscar Niemeyer in 1984. Then there are street parties, 500 of them, taking place throughout the city where neighborhood bands parade through the streets, playing songs, followed by crowds of rambunctious party-goers dressed in costume. Lasty, there are the elegant Carnival Balls that cater to Rio’s rich and famous such as the annual black-tie event Baile do Copacabana Palace or the Baile Gay at the Scala where guests pay up to Rs$1000 a ticket and compete to be awarded a prize for the most outlandish costume.

Carnival Blocos

When you think of Rio Carnival it may be the famous samba parade at the Sambodrome that comes to mind, however, the heart and soul of Carnival are the numerous street parties – or blocos – taking place throughout Rio de Janeiro. These free street parties take place all over the city (there are around 500 in total), often simultaneously. Most are organised events, each with a starting point and time, often with a specific theme while unofficial street parties do happen, but you will have to find out about them through word of mouth from a carioca in the know.

Some of the more traditional blocos have been in orperation for decades and feature a live band parading through several city blocks while the antendees dance behind them. Other Blocos have a specific theme, whether this is a type of fancy dress or a style of music (for example, ‘New Kids on the Bloco’ features popular 90s songs played in a samba style while ‘Sargento Pimenta’ is a carnival celebration of The Beatles). There are new Blocos poppi ng up every year so make sure to check the official list of Blocos that is released close to Carnival with the specific dates, times and locations.

The Best Blocos at Rio Carnival

The Blocos of Rio’s bohemian Santa Teresa neighbourhood hold a special place in the hearts of Cariocas and often attract a wild, young crowd. This bloco was inspired by the legend of a nun that jumped out the window of her convent, Carmelitas in Santa Teresa, in order to join the carnival festivities. Two parties take place, one to celebrate her escape and another at the end of the carnival to commemorate her return to the convent without punishment. Expect the crowd to be dressed in habits in an attempt to ‘hide’ the escaped nun.

Super Mario Bloco

A fairly recent addition to the carnival, this party sees revellers dressed as their favourite Nintendo characters while parading through the cobbled streets of Santa Theresa to the sambafied versions of Super Mario’s most loved tunes.

This is a fairly small bloco but was by far one of our favourites.

Some of Rio Carnivals oldest and most popular blocos are found in Rio’s city centre, with Cordão do Bola Preta being the most famous. This celebration marks the opening of festivities and is normally the first official bloco of the carnival, attracting over 1 million people. If you want to dress to impress, make sure to adorn yourself in polka dots, the unofficial uniform of Bola Preta.

Sargento Pimenta

One of Rio’s Fastest growing blocos, now expected to attract almost 10,000 revellers, this party was inspired by the Fab Four’s ‘Sgt. Peppers Lonely Hearts Club Band’. Expect Beatles costumes and samba style covers of all their hits.

Banda de Ipanema

Make sure you have plenty of glitter and a fabulous costume for this parade representing Brazil’s LBGT community. Crossdressing and drag are the main themes here with the blocos drag queen procession being the star of the show. Expect up to 100,000 people crowding Ipanema’s waterfront for this outlandish and colourful spectacle.

Simpatia é Quase Amor

If Banda de Ipanema sounds a little too claustrophobic for you, Ipanema’s other popular parade, Simpatia é Quase Amor, is smaller scale and attracts young, hip partygoers looking for a little romance.

Tips for Making the Most of the Blocos

Plan which blocos you are heading to beforehand as if you turn up too late, the parade may have moved on and will be hard to locate.

Try not to cross the city in the time between parties as public transport can be wildly busy. Plan to hit up blocos close to each other in one day (e.g. An early morning parade in Santa Theresa, followed by parties in Lapa or Cinelandia)

If two blocos you want to see are located far apart, make sure you have enough time to get between them.

Vendors will be selling booze and food for fairly cheap at the blocos, but we recommend stocking up on beer and spirits at a supermarket beforehand.

Don’t take too many of your possessions with you as the close-packed crowds can be easy pickings for pickpockets. I took all my drink in a bag and any extra cash, room keys and camera (the cheaper, the better) were in a money belt around my waist.

Although the police turn a blind eye to some of the rules during blocos, urinating in the street is still a big no-no and can result in a hefty fine. Portaloos are located near each party but take a few Reals as many bars and restaurants will open their bathrooms to the public at 2-3BRL a time. Just make sure you bring some toilet paper.

To get the most out of Rio Carnival, head to as many different blocos as possible. Downtown parties have a very different feel to the beach front ones and small blocos of just a few hundred people can be as much if not more fun than gatherings of a million.

 Try to get to at least one early morning event. We woke up hungover at 5.30am to catch the metro, two buses and take a 30-minute walk to a 7 am Bloco in Santa Theresa. It was the busiest and best experience of the carnival. It’s fine to drink at 6 am if you’re in Rio, right?

The Sambadrome Parade

The most iconic image of Carnival is the infamous parade of brightly costumed dancers making their way through the 700m long, purpose-built Sambadrome, or Sambódromo . For 5 straight nights, from around 10 pm to 5 am, Rio’s best Samba schools participate in a spectacular procession of elaborate costumes and colourful mind-blowing floats in an attempted to be crowned the winner by a watching panel of judges. The top school from each day then goes on to compete in the winner’s parade on the Carnival’s final night.

Despite being more popular with tourists than locals, the Sambódromo is the quintessential Carnival experience, where an impressive 90,000 spectators pack into the stadium to dance the night away into the small hours.

Tips for Attending the Samba Parade

Arrive fairly early (around 8 pm) to get a good spot in the bleachers. We were on the 2nd tier of the stadium but we managed to stand at the front to ensure we had a good view. The bleachers are unreserved, terrace style stands.

It is a long event, so bring a good quantity of food and drink with you. You can even bring your own alcohol provided it is not in glass bottles.

Wear comfortable shoes. I can’t stress this enough. The parades start at 9 or 10 pm and continue until 5am so be prepared to be stood for a long time. The Brazilians around us didn’t stop dancing for the entirety of the 8-hour event.

Vendors will be selling booze and food for fairly cheap outside the Sambadrome, but we recommend stocking up on beer and spirits at a supermarket beforehand.

Dress to impress. I don’t mean decking yourself out in your finest tux or ball gown – just go wild with the glitter, face paint and colourful wigs.

How to Get Sambadrome Tickets

Tickets for the Sambadrome sell out quickly, so if you don’t buy them in advance, you will probably have to rely on local travel agents or scalpers.

You can buy online and collect at the box office but make sure you do so with plenty of time to spare as the cheapest seats tend to sell out. We managed to get some tickets from our hotel reception at a reasonable price a couple of days before the event reasonable price, so this is also an option if they have sold out on the ticketing website.

Expect to pay at least R$500-R$800 for a spot in the bleachers. A box seat or VIP ticket will set you back even more. Arrive early and try to get a spot in sections 6 – 11 if you can afford it, as you will have a significantly better view of the performance; avoid 1, 12 and 13, as you don’t get much of an overview of the venue. Sector 9 is known as the tourist sector but you are free to buy any tickets you like so avoid this and mingle with the locals.

A cheaper alternative is to attend the A-league parade or the Winner’s Parade (taking place on the Saturday after Carnival, when the top five schools come back for an additional performance). Tickets to these two events will cost a much more reasonable R$150.

Visiting Cidade do Samba

If your visit to Rio de Janeiro doesn’t coincide with the annual Carnival but you still have the urge to sample Brazil’s largest celebration, This year-round venue offers a wonderful introduction to Carnival.

This is the space in which all of the city’s major samba schools build their floats, work on costumes and prepare for the sambadrome parade. Guided tours are available and give a fascinating insight into the work that goes into making this event happen. Every Thursday night, a mini-Carnaval parade and show is held.

Also, In the two months leading up to Carnaval, the samba schools are entitled to a technical rehearsal in this venue. The public can attend these rehearsals for free so check out the Carnival’s official website if you would like to watch.

What to Wear at Rio Carnival

Ask any Carioca and they will tell you that getting dressed up is an essential part of the Carnival experience, with some of Rio’s residents will spend months planning their party attire. There are no hard and fast rules when it comes to dressing up for carnival; some people will cross dress or go for a humorous costume while others will plaster themselves in glitter, wigs and feather boas. While you can get away with wearing pretty much anything (or almost nothing) It’s worth noting that some blocos do have a specific fancy dress theme. You will find street vendors selling costume items on almost every street corner in Copacabana and Ipanema.

Rio can get hot and humid in February and March (temperatures reached 45°C during my stay) so I would recommend wearing as little as possible (t-shirt/bikini top and shorts). While it may be tempting to wear flip flops and sandals, try to wear closed toe shoes in order to avoid injury from the broken glass left over at street parties.

Staying Safe During the Carnival

Rio has a slight reputation for being dangerous but over the last few years it has cleaned up its act. The large police presence in tourist areas and during Carnival means that as long as you are careful, you should have no problems.

Petty theft is the biggest issue during carnival as large crowds give pickpockets the perfect opportunity to get their hands on your belongings. If you can, leave your phone at the hostel and only carry cash with you in a safe place, preferably a money belt. The police will be far too busy to care about your stolen iPhone.

Try to stay in your group as it can be hard to locate friends in the crowds. If possible arrange a meeting spot in case you lose each other – We did this at each bloco and it worked most of the time. Always stay with at least one other person in case you can’t find your friends.

The area around the Sambadrome can be pretty sketchy. It’s fine during parade events due to the big crowd and police presence but I don’t recommend heading there during the day to pick up your tickets.

The biggest issue you will have to contend with is the heat of Rio. It was 40 degrees Celsius or more every day when we were there so make sure you carry plenty of water with you. Street vendors sell drinks but water is hard to come buy once you are at a bloco. You’ll spot the vendors dressed in logo’d T-shirts carrying huge coolers of drinks. The prices are fixed throughout the carnival but you can also find chancers undercutting them and selling beers, caipirinhas and iced vodka lollies too.

Plan ahead when moving between blocos. At the end of each party, there is a rush for public transport so set off slightly before the end to ensure you’re away from the crush. Don’t expect to get a taxi during blocos, the roads around each one tend to be closed to traffic.

Where to Get Some Downtime During Carnival

An entire week of partying can take its toll and it can be fairly easy to tire of claustophobic streets, drunken crowds and packed beaches. Ironically, you may find some calm in Rio’s most popular tourist attractions during the Carnival as most people are far too busy celebrating to visit the popular hotspots. I found that Christ the Redeemer, Sugarloaf Mountain and Jardim Botânico where all relatively peaceful places to get away from it all.

You will find that both Ipanema and Copacabana beaches will be packed with people, so go to one of the beaches that are located out of the touristic southern zone. Some of my local friends took me to Praia da Barra da Tijuca and it was almost entirely empty.

Is it Possible to do Rio Carnival on a Budget?

The short answer is no, it is almost impossible to experience Rio Carnival on a budget, mainly because accommodation prices increase five-fold during the week of Carnival. Unless you can stay with local friends, even the most frugal backpacker will struggle to stick to a strict budget. Then again, this is a once in a lifetime experience for many so it can be worth spending a little extra money. Even hostel dorm beds can set you back £30 – £50 per night.

To keep costs low, I bought food and alcohol from local supermarkets and mostly used the metro to travel around the city.

The best thing you can do is ensure that your visit to Rio de Janeiro is meticulously planned so that you don’t have to fall foul of scalpers and false companies selling fake tickets or accommodation that does not exist.

Dave McClane

David McClane is a photographer and travel writer based in Leeds, UK. Since first picking up a camera on a yearlong journey through Central and South America in 2014/2015, He has carefully documented his travels through almost 50 countries.

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Carnival in Rio is scheduled February 9 – 14 in 2024. If I haven’t made my flight and hotel arrangements by January 1, 2024, should I bother with making plans to attend?

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Everything You Need to Know About Carnival in Rio

The brazilian city’s long affair with the celebration comes from centuries of history and tradition..

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Colorful costumes are only one aspect of Rio’s Carnival.

Photo by CelsoPupo/Shutterstock

Carnival is an event stemming from Christian tradition and celebrated all over the world, including Brazil. But among Brazilian cities honoring the event, it’s clear Rio gets the crown. Rio’s Carnival is the biggest in the world: The city draws millions to its streets for the pre-Lenten celebration full of parades, colorful costumes, and, of course, samba.

The origins of Rio’s Carnival

Like other Carnival-celebrating places around the world (which include Grenada and Italy ), much of the festival’s influence comes from Christianity. The word Carnival itself is said to come from the phrase “ Carnevale ”, meaning a farewell to meat—calling out the religion’s abstinence from meat during Lent.

When Portuguese colonists came to Brazil in the 1500s, they brought their version of the event—but today’s version also has a lot of West African and Bantu influence. The Portuguese brought enslaved people from these African regions, adding elements of song and dance from their home countries, which eventually evolved into samba.

When is Rio’s Carnival celebrated?

The annual event happens between the Friday and the Tuesday leading up to Ash Wednesday, packing in five days of festivities before Lent begins. In 2023, Carnival in Rio lasts from Friday, February 17, to Tuesday, February 21—although a final parade celebrating the champions of the Sambadrome’s annual parade competition (called the Winners’ Parade) occurs on the Saturday after the carnival ends. This year, the Winners’ parade takes place on February 25.

What happens during Carnival in Rio?

Carnival kicks off on the first Friday with the crowning of King Momo, a symbolic character who is meant to be the king of Carnival. Once the mayor hands the symbolic figure keys to the city, confetti and cheers signify a formal beginning to the nearly weeklong celebration. Street bands, known as blocos , perform in the avenues. While hundreds exist, some of the biggest bands include Cordão da Bola Preta, Banda de Ipanema, and Monobloco. Carnival puts the spotlight on these groups, but many of them have been celebrating since January. Each draws a unique crowd, so join in with Rio’s residents (known as carioca s) and tour through the different neighborhoods looking for the sound that fits your vibe.

When samba schools participate in the annual Carnival competition in the Sambadrome, they go all out.

Photo by Andre_MA/Shutterstock

Seeing the spectacle in the Sambadrome

The main venue for Rio’s showstopping events happens in the Sambadrome , located in Rio’s downtown. The venue, built specifically for Carnival, features a 700-meter-long stadium with bleachers on both sides that can accommodate more than 70,000 spectators. Each night of Carnival, samba schools present in a parade; they’re judged on elements such as costumes, dances, and creativity.

The Sambadrome action starts on Friday and Saturday. During these first two days of Carnival, the samba schools forming the Access Group perform. While these productions are on the lower-budget side, they are still a great way to kick off Carnival weekend. The showstopper schools—known as the Special Group—come on Sunday and Monday. Don’t expect these teams to hold back in any way: They send thousands of participants as dancers, flag bearers, drummers, and more to create their spectacle. They also usually employ the help of several towering floats to help tell the story of their school’s theme.

How to watch Carnival in the Sambadrome

The parades are all-night-long events, starting around 9 p.m. and not ending until at least 4 a.m. You can buy tickets from chief Carnival organizing group LIESA , though release dates can be unclear. As an alternative, travel agencies often sell Sambadrome tickets as a part of their travel packages.

Where to stay in Rio for Carnival

Hotel fasano rio de janeiro.

Book now: Hotel Fasano Rio de Janeiro

Ipanema is a nonstop party during Carnival, thanks to blocos like Banda de Ipanema drawing thousands—especially in the LGBTQ community—to the neighborhood. While you won’t be able to stop the festivities on the streets, Hotel Fasano Rio de Janeiro offers a quiet reprieve from the craziness. An emphasis on geometric design elements through ear-shaped mirrors, rectangular lamps, and other midcentury-modern furniture recall the 1950s and ’60s, when bossa nova was at its height. Laze by the property’s rooftop infinity pool and bar (only for hotel guests) during the day before descending once again upon the chaos at night.

Belmond Copacabana Palace

Book now: Belmond Copacabana Palace

If you’re looking to stay away from the bustle of Ipanema and downtown, the art deco Belmond Copacabana Palace whisks you away to the grandeur of a Carnival reminiscent of Venice. On Carnival Saturday, the hotel becomes the venue of the Magic Ball . Throughout the event, guests dress to the nines and walk through completely decked-out halls according to the ball’s year-specific theme. The 2023 theme? “Journey through the time tunnel,” in honor of the Copacabana Palace’s 100th anniversary.

Carnival’s glitziest event is perfectly suited for the hotel, which has hosted celebrities like Marilyn Monroe throughout its history. It’s hard not to find luxury in the Copa’s Michelin-star restaurant, half-Olympic-size pool, and hotel spa that uses Amazonian ingredients in its treatments.

Rio Carnival Guide for Beginners

Celebrate carnival in rio and have an unforgettable experience.

Of all the carnivals, the Rio Carnival is without doubt, the real deal. This is the time when Cariocas are at their best, and why won’t they be when Rio is known as the Carnival Capital of the World. The fact that most people call it the greatest show on earth means there has to be something about it. The four-day celebration begins on Saturday and ends on Fat Tuesday, the day before Lent. There is distinctly a vibrant, licentious air in Rio during the Carnival, with many even referring to it in fun as a sort of ‘carioca madness’ that is seemingly contagious. To find out if this is the party for you ask anyone in Rio who has celebrated the Carnival. Many will say this is a once in a lifetime experience and should not be missed. 

How it all started

There are many theories as to the origin of the Carnival with stories of it being a pagan celebration in ancient Rome. Carnival balls became popular in Rio in the nineteenth century with legendary balls held at the Copacabana Palace Hotel and the Municipal Theater. The inevitable influence of Afro-Brazilian culture in the form of the samba heralded the beginning of the Samba Parade in the 1930s. It is the ethnic melting pot of Rio that makes this festival unlike any in the world. The combination of the cultural diversity and Brazilian swing rhythm is what makes the Carnival in Rio so unique.

Samba Schools and the Sambadrome

The center of attraction is, of course, the Sambadrome in downtown Rio, where the Samba Parade has been held since 1984. As tourists begin to arrive, the city virtually comes to a halt for all four days leading up to Ash Wednesday, the beginning of Lent. While the Sambadrome may be the focus of the Carnival, the focal point is undoubtedly the samba schools and their vivacious women samba dancers, who are a quintessential part of the Carnival. 

Four Nights of Competition

Each samba school has 60 minutes minimum up to 70 minutes maximum to parade down the strip at the Sambadrome. The Carnival kicks off with the opening ceremony on Friday where King Momo is crowned by Rio’s mayor. In the evening a children’s parade sets the tone for the next four days of revelry combined with an intense show of dance, theater, arts and music. On Saturday, members of the Access Group strut their stuff in the hopes of joining the major league players. Sunday and Monday are reserved for the 12 best samba schools vying for the championship spot where six of the finest march on each day.

Glorious Themes and Samba Schools

The schools of samba are a musical genre symbolizing Brazil. At the Sambadrome, each school plays out its own story with a common theme ranging from politics to arts and sports. What everyone looks forward to apart from the dancers is each team’s unique song, creative costumes , and choreography. Each samba school tries to be more creative than its competitor. From levitation to a flying astronaut, the Sambadrome is always full of surprises. And each year the schools seem more and more creative as rich imagination give way to show stopping flights of fancy.

A Ticket to Entertainment

All roads lead to the Sambadrome on Carnival nights. It is advisable to take the subway or our Special Transfer to reach the stadium. You can purchase a parade ticket and a costume  in our website and show up on time at the Sambadrome and you will be able to be an active Carnival participant. 

A Magic Ball Night At Rio Carnival

If you are a reveler that is looking for a glamorous night during the Carnival in Rio, you can’t miss the Magic Ball at the chic Copacabana Palace Hotel.

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The ultimate guide to the vibrant Rio Carnival in Brazil

Are you a beginner in the Rio Carnival or just want to learn more about it? This little guide should give you some basic knowledge about Brazil’s (and the world’s) biggest party. Luckily, we got to both see and be part of this amazing celebration. We went to the Carnival on 2 out of 4 days, once for me to be part of the parade and the other one to see the best schools’ parades’ competition.

During and after the Carnival we had so many questions about how it is all organized so we dug for a while and decided to write this article for those curious just as we were. Sorry in advance for the picture/video quality, we had to zoom in quite a bit 🙂

How the Carnival works

Rio Carnival takes 4 days and it has two sections: The Access Group (Friday and Saturday) and The Special Group (Sunday and Monday). The first group represents the lower-level samba schools, whereas the latter represents the best samba schools in Rio.

The two winners (one for each category) get to be part of the Special Group for next year’s Rio Carnival Sambadrome Parades. The last place-finishing Samba School of the Special Group parades will be demoted to the Access Group for the following year’s Carnival.

Everybody gets at the Sambadrome before 9 PM so that they can change into their costumes – sometimes it can take more than an hour to change into the costume if they are very complex. The first school initiates the procession at 9 PM. There are around 2500 people parading for each school, and each parade takes 85 minutes, not more, not less – otherwise they get fewer points. Each parade has a theme and schools prepare for the parade one year in advance. During the parade, people have to move continuously otherwise the school gets minus points. Each school has a song chosen for the desfile and there are about 200 people who sing it live, repeatedly throughout the duration of the parade.

Notable roles in each parade

1. The president – he is responsible for the overall execution of the parade and it is also in charge of the design and purchase of the costumes.

2. Porta-bandeira (flag-bearer) and Mestre-Sala (escort) are a notable couple found at least once in each parade. She is carrying the samba school flag at all times and they sway together until the end of the parade.

3. La Rainha is the queen of the drumming group. She dances samba very well and accompanies the percussion of the ‘ bateria ’ unit of Samba School. This person is usually a woman and is also chosen for their physical beauty.

4. La bateria is led by a queen of drummers who brings excitement to the public. By definition, it is the percussion group that plays samba for a samba school. As a result, when they pass the sector where you are, everybody gets a boost of energy.

5. The band consists of the best singers of the school who perform the song from the start and until the end of the parade.

6. Passistas are an important part of the parade because they represent the majority of the participants. The Passista , according to the World Samba Organization comes from the root word p assear or to walk and literally means one who walks .

7. Baianas is the group of elderly ladies who join mid-to-end parade and dress to honor the Bahian slaves of the past. Therefore, they are considered one of the most important and respected sections.

8. Musas are the dancers that lead different groups of passistas , the percussion band, or the decorations. Without a doubt, they look amazing, I mean look at those bodies 🙂

How are the Samba Schools judged?

Next in our guide to the Rio Carnival is the scoring system. Across the Sambadrome, 40 judges pay attention to every detail in order to give points in one of the 10 categories. Points range from 5 to 10 and the categories are:

• Enredo – the story of the parade.
• Samba-enredo – the samba story – how well the school incorporates the music and dance of samba.
• Bateria – the percussion band of the school.
• Harmonia – the synchronization within the parade mostly held by the passistas (the participants), the bateria (percussionists) and the chanting of the song.
• Evolucao – how well the plot reveals throughout the parade.
• Alegorias e adereços – all the decorations used throughout the parade.
• Porta-bandeira e mestre-sala – the flag carrier and the master of ceremonies’ routine and skills.
• Comissão de frente e alas – the front commission, made up of 10-15 people who wear the most complex and extravagant costumes.
• Ala das baianas – the group of elderly ladies who join mid-to-end parade and dress to honor the Bahian slaves of the past.
• Fantasias – the costumes of all participants in the parade.

What was it like to be part of the Carnival

Thanks to our new friend Franz, I was able to join one of the schools competing at the Carnival on the first day within the Access Groups.

My part in the Carnival

Being a beginner in the Rio Carnival World, Franz guided me. The first thing I had to do was to buy the fantasia (costume), which was R$400 (~ 91 USD / 84 EUR) – only because I got so late in the game – it would have been cheaper otherwise.

Secondly, I had to learn the lyrics of the song Eu que te benzo, Deus que te cura (I bless you, God heals you) – which was more difficult than I thought because of the pronunciation. Even so, I did manage to learn the chorus and about half of the song.

I paraded with Franz and another 2500 people for the school Renascer de Jacarepaguá, founded in 1992. We were the sixth school in line for the parade and were scheduled to start at 3.30 AM. Even so, we got there at 11 PM and walked around on the street destined for passistas (participants of the Carnival) to get ready.

The views were fantastic, so many costumes, so many decorations, so many colors!

Everybody was grinning from head to toes because they were part of this. People were friendly and most spoke English (which was new to me given the previous experiences in Rio). Our beginner’s guide to the Rio Carnival will not teach you how to be social :)) Be friendly and enjoy this amazing time of your life!

I got assigned in the first row of my group and we had two musas leading of us. In addition, both of them were stunning! However, I was more impressed with the musa behind our group as she had the best body I’ve ever seen – unbelievable.

You can find the full video below:

How Chris saw the Carnival from the public

Also thanks to Franz, I got a spectator ticket in sector 12 for free. Those who parade have special prices or even free tickets for friends and family in Sectors 11 and 12. Reading a beginner’s guide to the Rio Carnival is a good idea before getting there. I didn’t read any, therefore I was extremely confused :)) It took me a while to understand that this sector number on your ticket also represents the access gate you are allowed to use. Mine being 12, it was the last one, so I had to walk to the other side of the Sambadrome in order to get in.

What is a sector?

A larger grandstand with wide steps that you can sit on. There are no chairs or seats, just these concrete steps. If you don’t have a pillow with you, it may hurt your bum a few hours after sitting down. Ideally, you would get up and dance as there is plenty of room in these areas. We have some tips for you at the end of our beginner’s guide to Rio Carnival.

Sectors 11 and 12 are behind a VIP area, so they are a bit further from the parade alley. Because spectators here don’t have a viewing angle to see the whole parade, two large side screens display Sambadrome live footage. When a group starts, it takes about 30-45 minutes to reach the visual area of ​​these sectors.

The people here are simple, come in groups of 3 – 6, mostly locals, with families or friends, and there are very few tourists. In front of me, there were three girls, dancing and seeking attention. One had with a mini skirt and got a tiny scratch on her thigh, suffering intensely! All the pain disappeared as soon as a muscly guardian offered to help.

Some girls dressed for their school parade in the sector, so I kindly asked for a selfie. Totally worth it!

At 3:30 in the morning the school where Julie was, also started. I was so excited to see her and a bit anxious as I hadn’t spoken to her for about 5 hours. About 80% of the school went by before she finally showed. I admit I’m proud.

My wife paraded at the Carnival, dressed in black with skulls on her head and a red bone around her neck 🙂 Next time I will participate too.

Carnival Finals – Grupo Special

On the last day of the Carnival, we saw the second round of the Grupo Especial Parades – meaning the top samba schools in the world competed in a fantastic show consisting of great costumes, decoration, and music that encompassed the greatest themes of Brazil’s history and current setting.

We stayed in Sector 6, which is quite central to the Sambadrome alley and you can see the parades from the very beginning. The atmosphere is crazy and exciting, people chant the songs and have different items (T-shirts, flags) to support their favorite schools.

We stayed throughout the entire session of parades, which started at 22:00 and ended at 5:00 in the morning. It was an incredible night and we definitely recommend.

Every guide needs some good tips, so here are our recommendations:

• Crowds tend to form at the metro right before the carnival starts, so the best time to get there is a little bit early.
• Get a cushion to stay on – we bought one for R$ 5 (~1.09 USD / 0.97 EUR)
• Respect people around you
• You can bring alcohol to the Sambadrome (check the rules for exact number) as long as you put it in a plastic bag. If you are a beginner in the Rio Carnival bring only water and get alcohol from there.
• We recommend leaving right before the last parade ends in order to avoid the crowd.

While this is not a complete list of prices, they are meant to give you a general idea of how much money you need.

• Tickets were R$ 520 (~112 USD / 100 EUR) per person
• One Caipirinha was R$ 20 (~4.3 USD / 4 EUR)
• One beer was R$ 8 (~1.7  USD / 1.5 EUR)
• One coca cola was R$ 7 (~1.5 USD / 1.3 EUR) 
• One cheeseburger was R$ 18 (~3.9 USD / 3.5 EUR)

Did you find our beginner’s guide to the Rio Carnival useful? What else would you like us to include in our posts?

* Affiliate Disclaimer: Some of the links in our articles are affiliate links. This means that if you click on the link and make a purchase, we may earn a commission at no additional cost to you. We only recommend products and services that we believe in and that we think will be useful for our readers.

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Practical guide to enjoy Rio Carnival

• Post author: Rachel Jaccoud Amaro
• Post last modified: January 24, 2024

Enjoy Rio Carnival, the biggest in Brazil.

A big party invades the city, with lots of music and revelers from everywhere, singing and having a blast in the streets, and not for nothing, is a world reference for fun.

Therefore, we have prepared this practical guide to help you make the most of Carioca Carnival with safety, planning and, of course, the best Carioca tips!

Here you will find information on when you should be careful, how you can get around and what you should not miss out on. Thus keep reading this article so you can participate in the Biggest Party in the World: Carnival in Rio de Janeiro, without being in for trouble.

What is and how to enjoy Rio Carnival

Rio de Janeiro Carnival was elected in 2004 by the Guinness Book as the largest Carnival in the world . The event takes place in February or March. The date is chosen according to the Catholic calendar, the majority religion in Brazil. Officially, the party lasts 5 days, from Friday to Tuesday, ending on Ash Wednesday, which marks the beginning of Lent.

The Carioca Carnival is currently divided into two main events: the Marquês de Sapucaí Carnival and the Street Parties Carnival. Below you will find the main characteristics of each of them.

The Samba Schools parade at Marquês de Sapucaí or Sambadrome

The Samba Schools are neighborhood associations that throughout the year prepare a true spectacle with music, costumes and floats for the procession in the Sambódromo towards Apoteose Square.

The parade lasts all night! One school succeeds another until the early morning of the following day. Each samba school has its “Samba Enredo” (Samba song), that is, a theme and a plot that they narrate in their parade. The samba is sung by the musicians and the crowd, boosted by the sound of the “Bateria” (The drumming wing), which is considered the heart of the parade. The group, formed by an average of 250-300 instrumentalists, is responsible for setting the rhythm and cadence of the samba-enredo.

The result is a magical combination that excites and thrills millions of revelers every year. And, this whole party is, in fact, a big contest whose winner is elected by a technical committee during Ash Wednesday.

How to watch the Samba Schools Parade

Rio de Janeiro has 27 samba schools divided into two groups: the access group, made up of schools with lower prestige and budget; and the special group, formed by schools of more important tradition and investment. The Special Group of Samba Schools parade always happens on Sunday and Monday of Carnival.

The Sambadrome, named after famed anthropologist Darcy Ribeiro, is the epicenter of the whole Samba parade, located in a downtown area called Praça Onze. There are many seating arrangements to choose from, like the luxury suites if you have the money, the grandstands if you are on a strict budget, or the open boxes called the frisas, which are touted to offer the best view of the Samba parade.

The Grandstands:

Most affordable and cheerful places. The seats are large concrete steps with a great view of the parade. Grandstands tickets are not numbered or assigned, except for the Sector 9, the tourist sector, which provide more comfort and space, and a better structure overall.

The Front Box called Frisas are located at the floor level, as close to the runaway as it gets, in four rows of boxes, from A to D. Each box sits six people in numbered chairs. They are absolutely the best tickets you can get if your goal is to watch the parades. The front box areas are the least crowded of the sambadrome. Sector 9 also offers best structure and is close to transfers access.

Ideal for party people who wants to enjoy the parade and have fun at the same time. Usually the camarotes offers open bar, buffet, DJs, shows and roundtrip transportation from and to South zone.

An individual place in the Grandstands costs around R$ 100.00 and R$ 200.00. Front boxes with approximately 30 seats, however, can cost up to R$ 100,000.00.

But remember: Tickets should be purchased preferably in advance. Contact our sales team to purchase yours.

Street carnival parties.

The street carnival parties have their origins in the nineteenth century and were revived in the last decades with great enthusiasm. To enjoy the street carnival parties and parades is undoubtedly a much more economical and fun alternative to enjoy this popular party.

Currently, the city has more than 500 official street parties and, as many secrets, unofficial, that can start at any time, anywhere, without prior notice.

Here is how it works: the drumming wing play and sing, in an electric trio float or parading on foot; Behind them follows a crowd or a small group, depending on the party. In common, they have the animation of who commands the party and of who accompanies it.

Your participation in a street party is always free! Just join the group, taking with you your joy. If you can, go costumed. Costumes are not mandatory, but with them, the party becomes much more fun.

To choose your preferred street party, check the calendar of the official city street parties here  or here .

And listen to word of mouth! Who knows, you have the fortune of finding an unofficial secret street party?

–> Want to know more about the secret street parties? Check out this article . 

How about enjoying street carnival parties​ with rio de janeiro by cariocas join us on the tour carnival street parties (bloco de rua) with a local created especially for this date..

Carioca Tip:

The Samba Schools Parade is during the night and has a pre-established time to start and finish. For Street parties, however, there are schedules of all kinds and, some good and traditional street parties usually begin early in the morning. Consequently, to enjoy Carnival Carioca well, staying in bed late is not a good option.

Carnival Balls

But if you’re the type that does not like to mingle and prefers a slightly more controlled mess, then the best alternative for you is going to a Carnival Ball. Carnival dances are organized by smaller groups or by clubs, nightclubs, restaurants and other types of institutions. Usually, they are paid events, or they charge at least a minimal consummation fee. Many of them need to be booked in advance. But it is a way to dance and enjoy the carnival with your costume, without having to face large crowds.

Magic Ball at the Copacabana Palace

One of the best ball parties of the Rio Carnival is the Magic Ball at the Copacabana Palace. This eagerly anticipated event is the grandest and most luxurious occasion in the Carnival. The glamour quotient of the evening is at an all-time high with a host of local and international celebrities in attendance.

The Magic Ball at the Copacabana Palace is without doubt the most elite event of the Rio Carnival and guests are dressed in their Carnival best. Men are expected to be attired formally with suit and black tie and women can wear a gala dress. However, to truly experience the flavor of the evening, a luxury costume is the way to go. These fanciful whimsical outfits add to the glittering Carnival atmosphere.

Carioca Carnival is always full of locals and tourists (more than any other holiday of the year!). So plan ahead! You will save loads if you book your flight, your stay and, your tickets in advance. Also remember that Rio de Janeiro is a city with a very high cost of living and, because of the high demand, prices can rise even more during Carnival. So if your trip is economical, take advantage of the supermarkets and avoid the exorbitant costs of street food and drink. Also, choose in advance the street parties that you intend to attend. Organizing yourself can spare time to enjoy other wonderful city attractions as one of these 6 free and easy-access viewpoints or one of these 10 beaches in Rio .

If you want to go to the beach during the Carnival, give preference to the beaches of the West zone (Barra da Tijuca – in the region of the environmental reserve, Prainha and Grumari, among others). In these beaches, there are no street parties. Therefore, they are usually always more appropriate for bathing and less crowded at that time.

Safety Tips

As in every major event, you need to take some precautions so that you do not get into any trouble or ruin your party.

First of all, be very careful with your belongings! Ideally, you should take to the parties as little as possible. These are hot days and lots of excitement. Many people drink more than usual and end up being inattentive and more careless: an easy target for malicious people.

So make sure that your things are very well kept and take what is strictly necessary. Here is a short list with some tips:

** Never put the wallet in your back pocket!

** take a copy of your documents, rather than the original documents., ** take only the amount of money needed to spend during the day and only 1 credit card, if necessary. (this tip is great because it helps in saving too), ** do not flash your mobile phone around of course, you will want to take a lot of selfies and immediately post them on social media. but be mindful and stay alert, **eliminate excess weight from your bag makeup and other items that you “might”use, won`t be needed. trust us… at the time you are having fun and jumping around, less is more and your back will thank me at the end of the day..

It may seem obvious, but during the excitement of Carnival celebration, you may forget this mandatory thing for all human beings: food.

Plan yourself, so you don`t simply eat street food. On the run, it saves time, but is not the healthiest and, definitely not the freshest! Carnival in Rio de Janeiro is always accompanied by sweltering days, so it’s important to think about it and prioritize light and healthy foods so that you have the breath to enjoy the Carnival. And, most importantly, do not forget to drink water!

You may prefer a beer or a caipirinha. But, believe me, your fun will be bigger and better if you drink water too! In the Carnival of Rio de Janeiro is very common cases of dehydration and insolation. But you will not want to interrupt your party because you didn’t drink enough water, right? Here’s the tip: Drink lots of water!

How to get around during Carnival

During Rio Carnival, the entire transit scheme of the city changes. For the street parties procession and to ensure the safety of revelers, many streets are closed or change their course. There are so many events and street parties at the same time that not even Cariocas, who know their streets well, know exactly what the map will look like in the clutch. The consequence of this is a lot of traffic jams in many parts of the city.

Therefore, the best way to get around during Carnival is, without a doubt, to take the subway. Besides the air-conditioning and the ease of coming and going from one street party to another, we have the fact that the main and most famous street parties of the city happen precisely in the South Zone and in downtown, both regions very well served with this transport which, in addition to fast, is also the safest.

Every year MetrôRio announces the special working scheme for the carnival, with some stations running 24 hours a day! Visit the official website to check which stations will be open, closed or with a special operation and buy a RioCard – our integrated public transport card. You top it up into self-service machines with the amount you want, and then you do not have to queue to buy a ticket each time you get on the subway.

When leaving the subway and walking the streets, avoid alleys and empty streets. Look for locations with policing and higher concentration of people. Carnival is, the name already says, the Feast of the Flesh, and for many Christians, all sins are released.

Take special care on the region around the Sambódromo. The place is in a very deserted downtown area so in doubt, stay on the subway-sambodromo-sambodromo-subway route.

The Carnival of Rio de Janeiro is made by Cariocas for citizens of all around the world!

So it is considered one of the most democratic on the planet, with party and entertainment guaranteed for all types and styles. Our tip is that you search and look for that style that fits you the most. Often your style will not match the most famous or popular street party in town, but don`t worry! We guarantee that Carioca Carnival is for everyone, always with a lot of fun!

→ If you need help choosing the street party that most suits you or to organize all the tours you are interested in doing during Carnival, hire one of our Travel Planning Services and enjoy Rio in a way that’s all yours!

→ if you are visiting rio de janeiro in january and february but will not be here at the carnival, know that you can enjoy street parties and samba school rehearsals too (and there are those who say that pre-carnival is even better than actual carnival.) also, request your custom travel itinerary that we will take care of everything for you. or go to our post with options to  enjoy samba from monday to friday , and choose your favorite place to enjoy this carioca rhythm..

This post was beautifully illustrated with the photos of the photographer Karen Eppinghaus . Follow her work on Instagram .

Rachel Jaccoud Amaro

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Rio Carnival Tours Since 2004

It's time to check rio de janeiro carnival off your bucket-list, why book with tgw travel group.

Rio de Janeiro Carnival is a Once in A Lifetime Experience so you might as well DO IT RIGHT! Our Rio Carnival Tours are the best in the industry. We have been providing them since 2004 (Yes, over 16 years!!!) and know the Ins & Outs of the Event. We also have a sister office in Rio so were are there to assist you during your trip.

Our Rio Carnival Tour Packages include everything you need to have the time of your life – Accommodation in Rio’s Best Area, Airport Transfers, Must-See Tours, VIP Access into Rio’s Top Carnival Events & 24/7 On-Location Staff. The Samba Parade, which is a Must-See, is offered seperately so that you have the option of choosing your section. We offer all sections of the Parade – Bleachers, Open Boxes & VIP Boxes – as well as assistance if you want to participate in the parade. 

Rio Carnival Tours

Our Rio Carnival Tours are designed so that you get the most out of the “Carnaval” Experience. Even though we do have a standard package, it can be customized without a problem.If you are not interested in the parties, we can replace them for the Samba Parade and additional tours. Also, if you are looking to travel to other destinations, no problem, we can provide add-ons to any city in South America! We also provide your choice of 3, 4 & 5 star accommodations.

Check out what our Rio Carnival Package includes below and join us for Rio Carnival  2025 (February 28 – March 05, 2025).

Our Rio Carnival Tours Include:

• Round Trip (Return) Airfare to Rio de Janeiro (Optional)
• 5 Nights Rio Hotel  Accommodation
• Tables/VIP Sections at all parties (where applicable)
• Drinks Nightly at Venues
• Bilingual Company Guides present at all venues
• Transportation to events
• Half-Day City Tour of  Christ Statue Rio 
• 24 Hour On-Location Staff
• Daily Breakfast Buffet
• Airport Transfers in/out of Rio Airport
• All Taxes & Fees

*Starting Price is US$2,099 per person (based on 3-star hotel with NO flights) **Packages can be customized   (number of nights/number of parties/Trip Extensions etc) ***We can provide  airfare from any city in the world *** Samba Parade Tickets sold separately or can be traded in for the  parties, Learn More about the Samba Parade  ***  Drinks  included at most events.   Click HERE for Package FAQ’s

Contact Us for Pricing or Package Details

Setting up a Rio Carnival Trip can be tricky. Where is the best place to stay??? What are best thing to do during Carnival?  A Rio Carnival Expert will be happy to answer all of your questions and plan that bucket-list trip you have been dreaming of. Give us a call at 1-877-456-9453 or 786-522-3667 (Office Hours: Monday – Friday, 9am – 6pm Eastern Standard). We also have UK Line for our European clients +44 20 33719356 .

Rio Carnival Photo Gallery

Our Rio Carnival Group is another great reason to book with TGW! Our clients come from all over the world with one thing in mind – To Have the Time of Their Lives! Check out some photos from our Rio Carnival Tours below. If you want to see more, check out our full  Rio Carnival Photo Gallery .

Rio de Janeiro Trip Video

Below is a trip video from one of our Rio de Janeiro Carnival trips so you can get an idea about our services. 

Get a Quick Price Quote

Contact us.

TGW Travel Group has been offering Rio Carnival Tours since 2004. We know the ins and outs of the event and have staff on the ground to make sure you have the time of your life. Fill Out the Form or give us a call at 786-522-3667 or 1-877-456-9453.

+1-877-456-9453

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Rio Carnival Guide: Uncovering Brazil's Biggest Party

What is the rio carnival, history of rio carnival, how to get to rio during carnival, where to stay in rio during carnival, how to navigate the carnival events.

• How to enjoy Samba School Parades

Street Parties and Blocos

Carnival food and drinks, safety tips for rio carnival, beyond the carnival: exploring rio.

When you hear the words "Rio de Janeiro", what comes to mind? Likely, it's a vibrant image of colorful costumes, infectious rhythms, and a citywide party that knows no bounds. Yes, we're talking about Rio's world-famous Carnival — the beating heart of Rio de Janeiro's carnival culture. This blog post will serve as your guide to uncovering Brazil's biggest party, exploring its history, navigating its events, and more. So grab a cold caipirinha, put on your dancing shoes, and let's dive into the captivating world of Carnival.

Imagine the biggest party you've ever attended, then multiply it by a thousand. That's Rio Carnival. Held every year in the lead-up to Lent, this five-day festival is a riot of colors, sounds, and energy. But it's more than just a party. It's a grand display of Rio de Janeiro's carnival culture, a vibrant mix of African, European, and indigenous influences that's as diverse as Brazil itself.

So, what exactly can you expect at Rio Carnival?

• Samba School Parades: Considered the highlight of Carnival, Samba Schools — community groups dedicated to performing samba, Brazil's iconic dance — put on dazzling parades in the Sambódromo, a purpose-built stadium. Each school chooses a theme for their parade, and you'll see floats, dancers, and musicians all working together to bring that theme to life.
• Street Parties and Blocos: While the Samba School Parades are a ticketed event, the street parties, or "blocos", are free for everyone. They can happen anywhere, at any time, and feature live music, dancing, and people dressed in every imaginable costume.
• Carnival Food and Drinks: Brazil's rich culinary culture is on full display during Carnival. From acarajé — deep-fried balls of black-eyed pea dough filled with shrimp — to caipirinhas, Brazil's national cocktail, you'll have plenty of delicious ways to fuel your Carnival fun.

At its core, Rio Carnival is a celebration of life, unity, and the vibrant culture of Rio de Janeiro. It's a time when the city's normal rhythm is replaced with the beats of samba, and its streets are transformed into a sea of color and joy. Whether you're an avid dancer or a casual observer, Rio Carnival offers an unforgettable experience that truly captures the spirit of Rio de Janeiro's carnival culture.

Now that you know what the Rio Carnival is, let's take a step back in time to understand its origins. The roots of this vibrant celebration can be traced back to the early 18th century. You might be surprised to learn that the first Rio Carnivals were not quite the colorful, samba-filled festivals we know today. In fact, they were influenced by European masquerade balls and the Portuguese tradition of "entrudo", a raucous street party where people threw water, flour, and even mud at each other!

As Rio de Janeiro's carnival culture evolved, so did Carnival. By the late 19th century, the first samba schools started to emerge in Rio's poorer neighborhoods. These community groups, formed mainly by Afro-Brazilian residents, began to shape Carnival into a celebration of Brazil's diverse heritage and culture. The samba, a dance form with African roots, became the heart of Carnival, and the samba school parades became its main attraction.

Today, the Rio Carnival is recognized as the largest Carnival celebration in the world. It's a testament to the city's rich multicultural history and a vibrant display of Rio de Janeiro's carnival culture. But remember, Carnival is not just a spectator event — it's a participatory celebration. So the next time you find yourself swaying to the samba beat, spare a thought for the history and traditions that made this grand festival possible.

Planning your Carnival adventure starts with figuring out how to get to Rio. With the city's popularity during this festive season, it's important to book your travel arrangements early. Rio de Janeiro's carnival culture attracts millions of visitors, so flights and accommodations can fill up fast!

If you're coming from abroad, your journey will likely involve a flight into Rio's Galeão International Airport. From there, you can take a taxi or a rideshare service to get to your accommodation. Just remember to factor in Rio's infamous traffic — especially during Carnival season!

If you're already in Brazil, an alternative could be taking a bus or driving to Rio. The main bus terminal is Novo Rio, which has connections to many parts of the country. If you choose to drive, be aware that parking can be a challenge during the Carnival period. So it might be a good idea to leave your car at your accommodation and use public transportation to get around the city.

Once you're in Rio, public transportation is your friend. The city has an extensive network of buses and a metro system that can take you to most Carnival events. However, do note that routes and schedules may change during Carnival, so it's always a good idea to double-check your travel plans.

With a bit of planning and some savvy travel skills, you'll be ready to dive into the heart of Rio de Janeiro's carnival culture!

Once your travel plans are set, the next step is to find a comfortable place to rest your head after a day of revelry in Rio de Janeiro's carnival culture. Picking the right place to stay isn't just about finding a comfy bed though; it's also about location, safety, and accessibility to the carnival events.

Copacabana and Ipanema are two popular choices — and for good reason. These neighborhoods not only boast stunning beaches, but they are also close to the Sambadrome, where the main samba school parades take place. Plus, they offer plenty of restaurants, shops, and bars for you to explore before and after the Carnival events.

If you're looking for a more local experience, consider staying in Santa Teresa or Lapa. These neighborhoods are home to many of the city's traditional "blocos", or street parties, offering you a taste of Rio's authentic carnival culture.

For a more tranquil retreat, look at areas like Jardim Botânico or Leblon. These upscale neighborhoods provide a calm respite from the Carnival's energetic atmosphere, allowing you to recharge and enjoy the festivities at your own pace.

Wherever you choose to stay, remember to book early. Accommodations can fill up quickly during Carnival season, and you don't want to miss out on the chance to immerse yourself in the vibrant spectacle that is Rio de Janeiro's carnival culture.

Once you've settled into your chosen accommodation, it's time to dive into the vibrant world of Rio de Janeiro's carnival culture. But with so many events, parades, and parties happening all at once, how do you make sense of it all? Don't worry, it's easier than you might think. Here's a quick guide.

First, get a Carnival map. These are usually available online or at tourist information centers. The map will show you where all the major events are happening, from the grand parades at the Sambadrome to the lively blocos in the city's neighborhoods.

Next, plan out your days. While it might be tempting to try and see everything, remember — the Carnival is a marathon, not a sprint. Pick a few key events each day that you really want to attend, and leave plenty of time for rest, meals, and spontaneous adventures.

Public transportation is your friend during Carnival. The metro is usually the quickest way to get around, especially if you're going to the Sambadrome. Buses and taxis are also available, but be prepared for heavy traffic during peak carnival times. And don't forget — walking can be a great way to explore the city and soak in the festive atmosphere!

Finally, keep an open mind. Part of the beauty of Rio de Janeiro's carnival culture is its unpredictability. You never know when you'll stumble upon an impromptu street performance or a hidden gem of a bloco. Embrace the unexpected, and let the spirit of the Carnival guide your journey.

How to Enjoy Samba School Parades

Watching a Samba School Parade is like stepping into another world. The air vibrates with the rhythm of the drums, and the streets come alive with color and movement. If you're eager to dive into the heart of Rio de Janeiro's carnival culture, here's how to get the most out of your Samba School Parade experience.

Firstly, understand the structure of the parade. Each Samba School has about an hour to present their theme, with performances divided into several sections. From the opening float to the final wing, every part of the parade tells a piece of the school's chosen story.

Take some time to learn about the schools before the parade. Each one has a unique history and style, and knowing a bit about them can make the parade even more enjoyable. Will you cheer for the traditional charm of Portela, the innovative spectacle of Unidos da Tijuca, or the crowd-pleasing antics of Beija-Flor?

Remember, it's not just about watching — it's about feeling the music. The rhythm of the samba is infectious, and you'll find yourself swaying along even if you've never danced a step in your life. Give in to the beat, let yourself move, and become part of the celebration.

Lastly, bring your enthusiasm! The energy of the crowd can make or break a parade, and the performers feed off your excitement. So cheer, clap, sing along, and let the Samba Schools know that you're loving every minute of their performance. You're not just an observer — you're part of the magic that makes Rio's carnival culture so unforgettable.

While Samba School Parades are a must-see, Rio's street parties, known as 'Blocos', are the heart and soul of the city's Carnival culture. These are the places where locals and tourists alike let loose and celebrate with an infectious joy that's unique to Rio de Janeiro.

'Bloco' is short for 'Blocos de Rua', which translates to 'street blocks'. These parties can range from small neighborhood gatherings to massive citywide events attended by hundreds of thousands of people. One of the most famous Blocos is 'Cordão do Bola Preta', which typically draws over a million participants!

Each Bloco has its own flavor, with different themes, music, and traditions. Some might feature classic samba tunes, while others could be blasting funk, pop, or even Beatles covers! The key is to explore, have fun, and let the rhythm guide you.

Getting the most out of a Bloco experience involves a few things. First, wear comfortable clothes and shoes. Rio's weather can be hot, and you'll likely be on your feet for a long time. Also, many Blocos have a specific theme or color scheme, so dressing up can add to the fun!

Next, stay hydrated. Dancing in the streets under the Brazilian sun is a blast, but it can also be dehydrating. Make sure to balance any Carnival beverages with plenty of water.

Most importantly, come with an open heart and a sense of adventure. Blocos are a testament to the spirit of Rio de Janeiro's Carnival culture — vibrant, inclusive, and bursting with life. So whether you're dancing, singing, or simply soaking in the atmosphere, remember: at a Bloco, everyone's invited to the party.

What's a party without delicious food and refreshing drinks? Rio's Carnival culture is famous not only for its exhilarating music and colorful parades but also for its mouthwatering street food and Carnival-specific beverages.

Street food is an integral part of Rio de Janeiro's Carnival culture. As you walk down the streets, you'll encounter food vendors selling everything from classic Brazilian snacks to international dishes. One must-try food is 'Acarajé', a deep-fried ball of black-eyed pea dough filled with shrimp and vatapá — a creamy paste made from bread, shrimp, coconut milk, and palm oil. It's a flavorful explosion that's sure to please your taste buds!

Another carnival favorite is 'Churrasquinho', a Brazilian style BBQ skewer often served with a slice of bread. The skewers can have beef, chicken, sausage, or even halloumi cheese — truly a treat for meat lovers!

Now, let's talk beverages. If you're in Rio during Carnival, you simply must try Caipirinha. It's Brazil's national cocktail, made with cachaça (a distilled spirit from sugar cane), sugar, and lime. The drink is a refreshing blend of sweet and tart — perfect for sipping as you enjoy the Carnival festivities.

Remember, though, Carnival is a marathon, not a sprint. So while it's fine to indulge in the food and drink offerings, it's also important to pace yourself. Keep drinking water and eating balanced meals to ensure you have the energy to enjoy every moment of this vibrant celebration in Rio de Janeiro's carnival culture.

The Rio Carnival is a spectacle like no other, but amidst all the fun and frolic, it's important not to let your guard down. Here are some safety tips to ensure your Carnival experience is memorable for all the right reasons.

First, always keep your belongings secure. With large crowds, it's easy for pickpockets to blend in. Carry only necessary items and avoid flashing expensive jewelry or gadgets. A money belt worn under your clothes is a smart way to keep your valuables safe.

Secondly, stay hydrated and protect yourself from the sun. Rio's Carnival takes place during the summer, and it can get quite hot. Always carry a water bottle and apply sunscreen regularly. It's all part of enjoying Rio de Janeiro's carnival culture responsibly.

Next, stick together. The Carnival can be a crowded and confusing place, especially for first-timers. Always plan a meeting point in case you and your friends get separated.

Lastly, remember to respect the local culture and traditions. The Carnival is a significant event for the people of Rio, and it's important to be mindful and respectful. For instance, don't interrupt the Samba School Parades or the Blocos.

With these safety tips in mind, you're set to have an unforgettable experience at the heart of Rio de Janeiro's carnival culture.

While Rio's Carnival is the city's most famous event, there's so much more to explore and experience. Let's take a peek beyond the Carnival to see what else Rio de Janeiro has to offer.

Start with a visit to the iconic Christ the Redeemer statue. This incredible statue is one of the Seven Wonders of the World and offers breathtaking views of the city. Remember to bring your camera for some amazing photos!

After that, head to the famous Copacabana Beach. Whether you want to soak up the sun, play a game of beach volleyball, or simply enjoy the ocean views, Copacabana is the place to be.

Next, explore the city's vibrant neighborhoods. From the colorful houses of Santa Teresa to the bustling streets of Lapa, each neighborhood offers a unique glimpse into Rio de Janeiro's way of life.

Don't forget to sample the local cuisine. Whether it's feijoada, a flavorful black bean stew, or acarajé, deep-fried balls of black-eyed pea dough filled with shrimp, the food in Rio is as diverse and vibrant as its carnival culture.

Finally, immerse yourself in Rio's music scene. Visit a local music venue, or better yet, take a samba class. It's a fantastic way to connect with the local culture and have some fun.

So, while the Carnival is undeniably the highlight, remember that Rio de Janeiro's carnival culture is just the tip of the iceberg. There's an entire city waiting to be explored, offering experiences as diverse and vibrant as its people.

If you enjoyed exploring the vibrant world of the Rio Carnival through this guide and are inspired to incorporate various cultural elements in your creative work, check out the workshop ' Culture & How To Include It In Your Work ' by Juanjose Mouko Nsue. In this workshop, you'll learn how to respectfully and effectively integrate different cultures into your projects, adding depth and authenticity to your creations.

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What is Carnival Without You?

Come to rio and find out for yourself., what is carnival .

It’s the main festivity in Brazil which earned the distinction of being “The Greatest Show on Earth.” The Rio Carnival starts on Friday until Tuesday or just a day shy of Ash Wednesday, a significant Catholic tradition which signal the start of Lent. If you really want to understand the question what is Carnival, head off to the Sambodromo particularly on Carnival Sunday and Monday to experience first-hand why this annual tradition is visited by millions of people from all the part of the world.

What is Carnival Without the Samba?

Prior to the construction of the Sambodromo , the top samba schools go around the streets of Rio to perform the samba. But this all changed when Rio officials and organizers realized that a change is in order.

The objective is two-fold: first is the need to build a facility for the comfort of the tourists, second is the potential revenue through tickets. In 1984, the Sambodromo was completed and almost immediately, the parade registered an increase in participants and spectators.

The stadium can sit more than 80,000 visitors as well as accommodate 5,000 participants through the wide Marquês de Sapucaí Avenue. Now, what is Carnival without the samba parade ? You can feel the resonance of the drums, cymbals and trumpets echo through the Sambodromo and brim over to the streets.

The Carnival is celebrated five days preceding Ash Wednesday, which is the start of Lent in the Catholic calendar. At the heart of the Carnival is the samba, which is the perfect illustration of the Afro-European blend that defines Brazil culture.

The top samba schools get the honor of performing in front of millions at the Sambodromo . It’s obvious by watching the performances at the Sambodromo the amount of preparation that goes into each dance step, the choice of song and the selection of dancers to represent each school.

There’s a panel of around 40 judges who sit at key points throughout the stadium watching every nuance of movement, appraising the thread and sequin of each costume, the significance of the song, the integrity to the samba. The energy is palpable throughout the stadium that spectators are known to dance along with the participants. The judges will announce the champion on Ash Wednesday.

Buy HERE your Rio Carnival Tickets  

What is Carnival Without the Costumes?

The exotic nature and sensuality of the samba is only enhanced by the flashy costumes of the participants. But these costumes are not chosen because of aesthetics but rather they form part of the story.

While the spectators only see the different pigments and designs of the costumes, the significance of each garb is not lost on the judges. That’s why the samba schools give particular attention to the type of costume they will display. The preparation and decision-making process take months. Tracing the Carnival’s origins to the European masquerades, the visitors are also encouraged to bring their own costumes to feel the spirit of Carnival.

What is Carnival Without the samba schools ?

The Carnival wouldn’t have experienced the type of success it enjoys today without the stiff competition among the samba schools .

These schools just started from street bands which developed into groups and clubs then associations before they became the samba schools of today. Each school has a close relationship with the host community mainly because the samba schools help support the poor sectors in its surrounding areas.

The community provides the labor to build the floats, sew the costumes, logistical support and even as security enforcers to ensure the safety of the dancers.

While the competition among schools remains stiff, they nevertheless never forget what the Carnival is about.

What is Carnival Without the Economic Benefits?

The Carnival is still a commercial endeavor. It’s a multi-million dollar industry when you consider at least a million foreign visitors flocking to witness the event and the ripple effect to the economy, such as the number of indirect jobs created for example. The tickets at the Sambodrome always sell like hotcakes weeks and even months prior to the Carnival.

Imagine the cutthroat bidding since the stadium can only seat 80,000 people. You can bookmark the ticket seller’s website and visit every now and then to make sure you can purchase the tickets. Ask your agent what’s the best seat in the house and determine if the price within your budget range.

The ticket cost varies from where you are seated. Beyond the walls of the Sambodrome, there are a number of parties or balls held at hotels and restaurants like the Copacabana Beach Hotel. If you are under budget, however, you can join the street bands by bringing your costume along with you. Some samba schools also open their doors to tourists as long as you buy a shirt signifying what school you represent.

What is Carnival Without the dazzling balls?

It is only during the Carnival where every inch of Brazil, and Rio in particular, screams party.

The partying starts a day before the formal launch of the Carnival until a day after the festivity formally ends. If you can manage to secure a ticket for the glamorous parties, such as the Baile do  Copa, don’t be surprised that you will be rubbing elbows with the celebrities and the wealthy.

What is Carnival Without the Best Street Parties ?

The Best Street Parties are organized by street groups called ‘blocos.’ It’s virtually impossible to turn a corner without bumping into another Best Street Parties . Here you will find a large crowd milling and dancing to the tune of samba.

A Best Street Parties begins as a small group of people congregate on a predetermined location. The crowd then marches through the streets and gather more and more people along the way.

The most sought-after Best Street Parties are those organized by Simpatia é Quase Amor, which is wholesome enough that you won’t be afraid to take along your kids. For the more risqué crowd, there’s the Blocos and Bandas de Ipanema neighborhood which still remains the preferred bands for gays. The beauty of these bands is that they compose their own songs and choreograph their own movements; that means no two parties are the same.

These parties start three months before the official kickoff of the festival in March.  For example, there’s the "Estica do Flamengo neighborhood " which you can find in one of Rio’s most well-known communities that bear the same name. The Barbas party is popular because the revelers are soaked in water by fire trucks when the temperature proves too humid.

The “hose-down” sometimes continue on through the night. The upscale district of Leblon neighborhood also features parties that incorporate its famous beaches into the theme. The Downtown neighborhood , meanwhile, attracts the younger crowd.

What is Carnival Without Experiencing the Other Side of Rio?

It would be a shame to go to Rio with the plan drinking the whole time you are there. For the city has more to offer than the Carnival.

A trip to Rio wouldn’t be complete without dip on its famous beaches, a hike to Sugarloaf mountain or the Christ the Redeemer statue, which is now considered among the world’s modern marvels. Schedule a tour with your agent so you can soak in the sights and sounds of the local people and culture.

The Carnival is Not Only for Adults

Perhaps one of the most common misconceptions about the Carnival is that it’s too racy for children. True, the television is a brutal medium because it fails to provide a context. Lately, organizers have clamped down on too much nudity although some dancers push this rule to the limit by exposing skin.

Although some men may balk at that notion thinking that “what is Carnival without the nudity?” Suffice to say, it’s safe to bring you own kids to see the Carnival. The Sambodromo even hosts the Children’s Parade where kids and teens showcase their talents in the samba. It’s always good for your kids to expand their horizons by experiencing other cultures.

What is Carnival Without Dipping on the Beaches?

While Copacabana and Ipanema neighborhood have become by words for beautiful beaches after they were made famous through pop songs, there are still several untouched beaches in Rio that can compete with the world’s best. There is something for everyone when you visit these beaches. The verdant mountains and the scenic landscape make up for a delicious eye-candy. If you are into sports, you can join the locals in playing soccer, Frisbee, or volleyball.

You can also learn to surf or just lounge around with your kids, building sandcastles or just let your imaginations run free. Without meaning to do it, you will simply adopt the carioca quality of living in the moment. The other beaches frequented by locals are Leme, Beach of Barra da Tijuca , Prainha and the upscale Leblon neighborhood . Surfers, meanwhile, prefer the Arpoador because of its strong waves.

What is Carnival if You Are Not There?

The Carnival is one of the more popular tourist destinations in the world. It’s best to make your reservations early to get the best deals from hotels, airlines and tickets. The Carnival is one of the world’s biggest attractions, but it will remain conceptual if you are not there to experience it. After all, what is Carnival but a week-long party?

Buy HERE your Rio Carnival Tickets

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Carnival History: A Trip Back to Time

Carnival in Rio: Where the Party Never Ends

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Rio Carnival 2024: When is it, where is it and everything you need to know

R io Carnival is one of the biggest, boldest and brightest events in the Brazilian calendar, and it’s taking the country’s tourism capital by storm next week.

The sound of samba rings, raucous parties rage and sold-out parades stun at the world-famous bash spanning Rio de Janeiro , Salvador and Sao Paulo for eight days each February .

With millions dancing to the beat of  bloco  street parties in a sea of costumes, colour and caipirinha cocktails outside, and thousands seated inside the purpose-built Sambadrome to watch the samba schools sway in sync, this is one you’ll want to add to your travel bucket list.

So when is  Rio Carnival , what is it celebrating, and how can you get involved? Here’s everything you need to know.

When is Rio Carnival?

The Carnival is an annual event that always begins on the Friday before Ash Wednesday. This year, that date is 9 February. It spans the following few days, finishing on Ash Wednesday (14 February), the day Lent begins. The Champions Parade – a fusion of singing and dancing where the top six samba schools get to strut their stuff – will take place on Saturday 17 February.

Where is Rio Carnival?

Events take place in  Rio de Janeiro , Brazil’s most cosmopolitan city. All the main samba competitions between rival dance schools and parades take place in the Sambadrome – a purpose-built parade area created for the Carnival in downtown Cidade Nova. After the official events, the party spills out onto the streets in every corner of the city.

What does the Carnival celebrate?

Rio  Carnival is both rooted in European pagan traditions and Catholicism. It was originally a food festival when people would take their last opportunity to gorge before the beginning of Lent, traditionally a time of abstinence and fasting in the Catholic Church.

But the unique feel of the Carnival comes from the cultural clash between the Portuguese colonisers and the indigenous people. The settlers bought over the tradition of Entrudo (Carnival) from Europe , where it met with the local population’s passion for music and dance.

It gradually evolved into an annual city-wide party, culminating in the invention of samba in the early 20th century. The first samba schools were established in the 1920s, with the first samba parade competitions held in 1933.

What are the main events?

The anticipated Sambadrome samba parades take centre stage during the carnival of colour. The Access Group parade category – underdogs composed of 16 traditional samba schools – lines up to shake and shimmy on the 9 and 10 of February while Special Group parades on Sunday and Monday showcase the six top schools that Rio has to offer.

How long is the Rio Carnival parade? 

There are four nights of samba competitions on 9, 10 11 and 12 February running from 9pm to 3am. Each samba school has 80 minutes to parade down the strip to the Sambadrome with six to eight groups taking the stage by storm – that’s between seven and eight hours of samba-mania a night.

Is Rio Carnival free and do you need to buy a ticket? 

Entry to the parades and samba competitions – the heart of festivities – require tickets that start from $15 (£12) for grandstand seats on the Sambadrome’s giant concrete bleachers.

Elsewhere, over 500 free street parties dance through most communities in the vibrant city with bands that encourage your own lively interpretation of signature samba moves with a caipirinha cocktail in hand.

There’s also the Magic Ball at the Copacabana Palace , dubbed the “grandest and most luxurious occasion in the Carnival”, which takes place on Saturday 10 February. Guests can book seats on a table for a buffet dinner and access to the open bar or purchase a standing ticket.

How many people attend Rio Carnival? 

In 2023, the Brazilian Ministry of Tourism estimated that Rio Carnival would attract 46 million domestic and international visitors to the first post-pandemic parades, celebrations and street parties known as  blocos  across the whole country.

Around two million samba enthusiasts take to the streets each day and the Sambadrome itself accommodates up to 90,000 people a night during the week of festivities.

How can you take part?

Other than buying tickets for the parades and soaking up the atmosphere, Carnival goers can also opt to participate themselves by joining one of the available samba schools. All they have to do is purchase one of the official costumes listed on the website. However, it’s worth getting in there early – costumes are subject to availability and the organisers tend to sell out by mid-January.

Is Rio Carnival safe for tourists?

Yes, although regular safety precautions should be taken at the event.

The  UK government advises: “If you are attending a large-scale celebration in Brazil, such as the Carnival in Rio de Janeiro or other major cities, be aware that criminals target people who appear to be wealthy or easy targets, for example, those who have drunk a lot of alcohol.

“Be aware of your personal security and surroundings and be cautious about proposals from strangers that take you away from public areas.”

Visit  rio-carnival.net  to book tickets and for further information.

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Madonna's biggest concert brings estimated 1.6 million to Rio's Copacabana beach

May 5, 2024 / 2:02 PM EDT / AP

Madonna put on a free concert on Copacabana beach Saturday night, turning Rio de Janeiro's vast stretch of sand into an enormous dance floor teeming with a multitude of her fans.

It was the last show of The Celebration Tour, her first retrospective, which kicked off in October in London.

The "Queen of Pop" began the show with her 1998 hit "Nothing Really Matters." Huge cheers rose from the buzzing, tightly packed crowd, pressed up against the barriers. Others held house parties in brightly lighted apartments and hotels overlooking the beachfront. Helicopters and drones flew overhead, and motorboats and sailboats anchored off the beach filled the bay.

"Here we are in the most beautiful place in the world," Madonna, 65, told the crowd. Pointing out the ocean view, the mountains and the Christ the Redeemer statue overlooking the city, she added: "This place is magic."

Madonna performed her classic hits, including "Like A Virgin" and "Hung Up." For the introduction to "Like A Prayer," her head was completely covered in a black cape, a rosary gripped in her hands.

The star paid an emotional tribute to "all the bright lights" lost to AIDS as she sang "Live to Tell," with black and white photos of people who died from the illness flashing behind her.

Later, she was joined on stage by Brazilian artists Anitta and Pabllo Vittar.

Rio spent the last few days readying itself for the performance.

An estimated 1.6 million people attended the show, G1 reported, citing Rio City Hall's tourism agency. That is more than 10 times Madonna's record attendance of 130,000 at Paris' Parc des Sceaux in 1987. Madonna's official website hyped the show as the biggest ever in her four-decade career.

In recent days, the buzz was palpable. Fans milled outside the stately, beachfront Copacabana Palace hotel, where Madonna is staying, hoping to catch a glimpse of the pop star. During the sound check on the stage set up in front of the hotel, they danced on the sand.

By midday Saturday, fans crowded in front of the hotel. A white-bearded man carried a sign saying, "Welcome Madonna you are the best I love you."

Flags with "Madonna" printed against a background of Copacabana's iconic black and white waved sidewalk pattern hung from balconies. The area was packed with street vendors and concert attendees kitted out in themed T-shirts, sweating under a baking sun.

"Since Madonna arrived here, I've been coming every day with this outfit to welcome my idol, my diva, my pop queen," said Rosemary de Oliveira Bohrer, 69, who sported a gold-colored cone bra and a black cap.

"It's going to be an unforgettable show here in Copacabana," said Oliveira Bohrer, a retired civil servant who lives in the area.

Eighteen sound towers were spread along the beach to ensure that all attendees can hear the hits. Her two-hour show started at 10:37 p.m. local time, nearly 50 minutes behind schedule.

City Hall produced a report in April estimating that the concert would vinject 293 million reals ($57 million) into the local economy. Hotel capacity was expected to reach 98% in Copacabana, according to Rio's hotel association. Fans hailing from across Brazil and even Argentina and France sought out Airbnbs for the weekend, the platform said in a statement. Rio's international airport had forecast an extra 170 flights during May 1-6, from 27 destinations, City Hall said in a statement.

"It's a unique opportunity to see Madonna, who knows if she'll ever come back," said Alessandro Augusto, 53, who flew in from Brazil's Ceara state — approximately 2,500 kilometers (1,555 miles) from Rio.

"Welcome Queen!" read Heineken ads plastered around the city, the lettering above an image of an upturned bottle cap resembling a crown.

Heineken wasn't the only company seeking to profit from the excitement. Bars and restaurants prepared "Like a Virgin" cocktails. A shop in the downtown neighborhood famed for selling Carnival attire completely reinvented itself, stocking its shelves with Madonna-themed costumes, fans, fanny packs and even underwear.

Organization of the mega-event was similar to New Year's Eve, when millions of people gather on Copacabana for its fireworks display, local authorities said. That annual event often produces widespread thefts and muggings, and there was some concern such problems might occur at Madonna's show.

Rio state's security plan included the presence of 3,200 military personnel and 1,500 civilian police officers on stand by. In the lead-up to the concert, Brazil's navy inspected vessels that wished to position themselves offshore to follow the show.

A number of huge concerts have taken place on Copacabana beach before, including a 1994 New Year's Eve show by Rod Stewart that drew more than 4 million fans and was the biggest free rock concert in history, according to Guinness World Records. Many of those spectators also came to see Rio's fireworks show, though, so a more fitting comparison might be to the Rolling Stones in 2006, which saw 1.2 million people crowd onto the sand, according to Rio's military police, the newspaper Folha de Sao Paulo reported at the time.

Ana Beatriz Soares, a fan who was at Copacabana on Saturday, said Madonna has made her mark across the decades.

"Madonna had to run so that today's pop artists could walk. That's why she's important, because she serves as an inspiration for today's pop divas," Soares said.

"And that's 40 years ago. Not 40 days, 40 months. It's 40 years," she said.

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Madonna's biggest-ever concert transforms Rio's Copacabana beach into a massive dance floor

RIO DE JANEIRO (AP) — Madonna put on a free concert on Copacabana beach Saturday night, turning Rio de Janeiro's vast stretch of sand into an enormous dance floor teeming with a multitude of her fans.

It was the last show of The Celebration Tour, her first retrospective, which kicked off in October in London .

The “Queen of Pop” began the show with her 1998 hit “Nothing Really Matters.” Huge cheers rose from the buzzing, tightly packed crowd, pressed up against the barriers. Others held house parties in brightly lighted apartments and hotels overlooking the beachfront. Helicopters and drones flew overhead, and motorboats and sailboats anchored off the beach filled the bay.

“Here we are in the most beautiful place in the world,” Madonna, 65, told the crowd. Pointing out the ocean view, the mountains and the Christ the Redeemer statue overlooking the city, she added: “This place is magic."

Madonna performed her classic hits, including “Like A Virgin” and “Hung Up.” For the introduction to “Like A Prayer,” her head was completely covered in a black cape, a rosary gripped in her hands.

The star paid an emotional tribute to “all the bright lights” lost to AIDS as she sang “Live to Tell,” with black and white photos of people who died from the illness flashing behind her.

Later, she was joined on stage by Brazilian artists Anitta and Pabllo Vittar.

Rio spent the last few days readying itself for the performance.

An estimated 1.6 million people attended the show, G1 reported, citing Rio City Hall’s tourism agency. That is more than 10 times Madonna’s record attendance of 130,000 at Paris’ Parc des Sceaux in 1987. Madonna's official website hyped the show as the biggest ever in her four-decade career.

In recent days, the buzz was palpable. Fans milled outside the stately, beachfront Copacabana Palace hotel , where Madonna is staying, hoping to catch a glimpse of the pop star. During the sound check on the stage set up in front of the hotel, they danced on the sand.

By midday Saturday, fans crowded in front of the hotel. A white-bearded man carried a sign saying, “Welcome Madonna you are the best I love you.”

Flags with “Madonna” printed against a background of Copacabana's iconic black and white waved sidewalk pattern hung from balconies. The area was packed with street vendors and concert attendees kitted out in themed T-shirts, sweating under a baking sun.

“Since Madonna arrived here, I've been coming every day with this outfit to welcome my idol, my diva, my pop queen,” said Rosemary de Oliveira Bohrer, 69, who sported a gold-colored cone bra and a black cap.

“It’s going to be an unforgettable show here in Copacabana,” said Oliveira Bohrer, a retired civil servant who lives in the area.

Eighteen sound towers were spread along the beach to ensure that all attendees can hear the hits. Her two-hour show started at 10:37 p.m. local time, nearly 50 minutes behind schedule.

City Hall produced a report in April estimating that the concert would vinject 293 million reals ($57 million) into the local economy. Hotel capacity was expected to reach 98% in Copacabana, according to Rio's hotel association. Fans hailing from across Brazil and even Argentina and France sought out Airbnbs for the weekend, the platform said in a statement. Rio’s international airport had forecast an extra 170 flights during May 1-6, from 27 destinations, City Hall said in a statement.

“It's a unique opportunity to see Madonna, who knows if she'll ever come back,” said Alessandro Augusto, 53, who flew in from Brazil's Ceara state — approximately 2,500 kilometers (1,555 miles) from Rio.

“Welcome Queen!” read Heineken ads plastered around the city, the lettering above an image of an upturned bottle cap resembling a crown.

Heineken wasn't the only company seeking to profit from the excitement. Bars and restaurants prepared “Like a Virgin” cocktails. A shop in the downtown neighborhood famed for selling Carnival attire completely reinvented itself, stocking its shelves with Madonna-themed costumes, fans, fanny packs and even underwear.

Organization of the mega-event was similar to New Year's Eve, when millions of people gather on Copacabana for its fireworks display, local authorities said. That annual event often produces widespread thefts and muggings, and there was some concern such problems might occur at Madonna's show.

Rio state's security plan included the presence of 3,200 military personnel and 1,500 civilian police officers on stand by. In the lead-up to the concert, Brazil's navy inspected vessels that wished to position themselves offshore to follow the show.

A number of huge concerts have taken place on Copacabana beach before, including a 1994 New Year’s Eve show by Rod Stewart that drew more than 4 million fans and was the biggest free rock concert in history , according to Guinness World Records. Many of those spectators also came to see Rio's fireworks show, though, so a more fitting comparison might be to the Rolling Stones in 2006, which saw 1.2 million people crowd onto the sand, according to Rio's military police, the newspaper Folha de Sao Paulo reported at the time.

Ana Beatriz Soares, a fan who was at Copacabana on Saturday, said Madonna has made her mark across the decades.

“Madonna had to run so that today’s pop artists could walk. That’s why she’s important, because she serves as an inspiration for today’s pop divas," Soares said.

"And that’s 40 years ago. Not 40 days, 40 months. It’s 40 years,” she said.

AP video journalist Douglas Engle contributed to this report.

Copyright 2024 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without permission.

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Madonna’s biggest-ever concert transforms Rio’s Copacabana beach into a massive dance floor

Madonna performs in the final show of her The Celebration Tour, on Copacabana Beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Silvia Izquierdo)

Madonna performs in the final show of her The Celebration Tour, on Copacabana Beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

Boats sit idle off Copacabana beach as fans watch Madonna’s final show of her The Celebration Tour in Rio de Janeiro, Brazil, on Saturday, May 4, 2024 (AP Photo/Bruna Prado)

Madonna rehearses in a mask for her Celebration tour in Rio de Janeiro, Brazil, Thursday, May 2, 2024. Madonna, who removed her mask at the end of rehearsal, will conclude her tour on Saturday with a free concert at Copacabana Beach. (AP Photo/Bruna Prado)

A fan dances while waiting for the start of Madonna’s last show of her The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

A fan strikes a pose as he waits for the start of Madonna’s last show of her The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

Fans take a selfie as they wait for the start of Madonna’s last show of The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

A fan strikes a pose as she waits for the start of Madonna’s last show of her The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

A fan poses for a picture as she waits for the start of Madonna’s last show of her The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

Fans wait for the start of Madonna’s last show of her The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Bruna Prado)

Police officers patrol prior to the start of Madonna’s last show of her The Celebration Tour, on Copacabana beach in Rio de Janeiro, Brazil, Saturday, May 4, 2024. (AP Photo/Silvia Izquierdo)

A fan of Madonna, wearing a mask, strikes a pose during a rehearsal for Madonna’s The Celebration Tour, in Rio de Janeiro, Brazil, Thursday, May 2, 2024. Madonna will conclude her tour on Saturday with a free concert at Copacabana Beach. (AP Photo/Bruna Prado)

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RIO DE JANEIRO (AP) — Madonna put on a free concert on Copacabana beach Saturday night, turning Rio de Janeiro’s vast stretch of sand into an enormous dance floor teeming with a multitude of her fans.

It was the last show of The Celebration Tour, her first retrospective, which kicked off in October in London .

The “Queen of Pop” began the show with her 1998 hit “Nothing Really Matters.” Huge cheers rose from the buzzing, tightly packed crowd, pressed up against the barriers. Others held house parties in brightly lighted apartments and hotels overlooking the beachfront. Helicopters and drones flew overhead, and motorboats and sailboats anchored off the beach filled the bay.

“Here we are in the most beautiful place in the world,” Madonna, 65, told the crowd. Pointing out the ocean view, the mountains and the Christ the Redeemer statue overlooking the city, she added: “This place is magic.”

Madonna performed her classic hits, including “Like A Virgin” and “Hung Up.” For the introduction to “Like A Prayer,” her head was completely covered in a black cape, a rosary gripped in her hands.

The star paid an emotional tribute to “all the bright lights” lost to AIDS as she sang “Live to Tell,” with black and white photos of people who died from the illness flashing behind her.

Later, she was joined on stage by Brazilian artists Anitta and Pabllo Vittar.

Rio spent the last few days readying itself for the performance.

An estimated 1.6 million people attended the show, G1 reported, citing Rio City Hall’s tourism agency. That is more than 10 times Madonna’s record attendance of 130,000 at Paris’ Parc des Sceaux in 1987. Madonna’s official website hyped the show as the biggest ever in her four-decade career.

In recent days, the buzz was palpable. Fans milled outside the stately, beachfront Copacabana Palace hotel , where Madonna is staying, hoping to catch a glimpse of the pop star. During the sound check on the stage set up in front of the hotel, they danced on the sand.

By midday Saturday, fans crowded in front of the hotel. A white-bearded man carried a sign saying, “Welcome Madonna you are the best I love you.”

Flags with “Madonna” printed against a background of Copacabana’s iconic black and white waved sidewalk pattern hung from balconies. The area was packed with street vendors and concert attendees kitted out in themed T-shirts, sweating under a baking sun.

“Since Madonna arrived here, I’ve been coming every day with this outfit to welcome my idol, my diva, my pop queen,” said Rosemary de Oliveira Bohrer, 69, who sported a gold-colored cone bra and a black cap.

“It’s going to be an unforgettable show here in Copacabana,” said Oliveira Bohrer, a retired civil servant who lives in the area.

Eighteen sound towers were spread along the beach to ensure that all attendees can hear the hits. Her two-hour show started at 10:37 p.m. local time, nearly 50 minutes behind schedule.

City Hall produced a report in April estimating that the concert would vinject 293 million reals ($57 million) into the local economy. Hotel capacity was expected to reach 98% in Copacabana, according to Rio’s hotel association. Fans hailing from across Brazil and even Argentina and France sought out Airbnbs for the weekend, the platform said in a statement. Rio’s international airport had forecast an extra 170 flights during May 1-6, from 27 destinations, City Hall said in a statement.

People watch a rehearsal for Madonna’s Celebration tour in Rio de Janeiro, Brazil, Thursday, May 2, 2024. Madonna will conclude her tour on Saturday with a free concert at Copacabana Beach. (AP Photo/Bruna Prado)

“It’s a unique opportunity to see Madonna, who knows if she’ll ever come back,” said Alessandro Augusto, 53, who flew in from Brazil’s Ceara state — approximately 2,500 kilometers (1,555 miles) from Rio.

“Welcome Queen!” read Heineken ads plastered around the city, the lettering above an image of an upturned bottle cap resembling a crown.

Heineken wasn’t the only company seeking to profit from the excitement. Bars and restaurants prepared “Like a Virgin” cocktails. A shop in the downtown neighborhood famed for selling Carnival attire completely reinvented itself, stocking its shelves with Madonna-themed costumes, fans, fanny packs and even underwear.

Organization of the mega-event was similar to New Year’s Eve, when millions of people gather on Copacabana for its fireworks display, local authorities said. That annual event often produces widespread thefts and muggings, and there was some concern such problems might occur at Madonna’s show.

Madonna rehearses in a mask for her Celebration tour in Rio de Janeiro, Brazil, Thursday, May 2, 2024. Madonna, who removed her mask at the end of rehearsal, will conclude her tour on Saturday with a free concert at Copacabana Beach. (AP Photo/Bruna Prado

Rio state’s security plan included the presence of 3,200 military personnel and 1,500 civilian police officers on stand by. In the lead-up to the concert, Brazil’s navy inspected vessels that wished to position themselves offshore to follow the show.

A number of huge concerts have taken place on Copacabana beach before, including a 1994 New Year’s Eve show by Rod Stewart that drew more than 4 million fans and was the biggest free rock concert in history , according to Guinness World Records. Many of those spectators also came to see Rio’s fireworks show, though, so a more fitting comparison might be to the Rolling Stones in 2006, which saw 1.2 million people crowd onto the sand, according to Rio’s military police, the newspaper Folha de Sao Paulo reported at the time.

Ana Beatriz Soares, a fan who was at Copacabana on Saturday, said Madonna has made her mark across the decades.

“Madonna had to run so that today’s pop artists could walk. That’s why she’s important, because she serves as an inspiration for today’s pop divas,” Soares said.

“And that’s 40 years ago. Not 40 days, 40 months. It’s 40 years,” she said.

AP video journalist Douglas Engle contributed to this report.