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FREE 15+ Travel Quotation Templates in XLSX | XLTX | DOTX

One of life’s greatest treasures involves unwinding, going on adventures, and basking in the ambiance of a completely new environment. But traveling is not for everyone as it requires a tremendous amount of financial resources, especially if you are traveling abroad. That is why when people travel, they need to consider a lot of things like transportation, food, and accommodation expenses. As a business owner who operates in the travel industry, you must then use this knowledge in developing and marketing travel packages and services that anticipate a potential customer’s needs and, at the same time, make the travel- planning sample process easier. One way to do that is through the creation of a travel quotation document. You can share this to your customers during the trip-planning phase and before they ever set foot in another exotic destination. 

Travel Quotation Templates

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When taking into account the possible travel expenses, most travel agencies would use a quotation template because it’s easy to work around with. In a quotation template, a travel package chosen by the customer is presented with its estimated price. It also includes the package description wherein the inclusions are stated and the number of participating individuals.

By providing them a quotation template, they will have an idea of how much money to prepare. This can also lessen transaction cancellations. It would be wise if you provide an amount that’s slightly higher than the exact amount because excess is better than a shortage. Separate the costs according to their day-to-day activity. Corresponding taxes and additional fees should be included for transparency, as well.

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Size: 1.4 MB

Your customers are either on a tight or flexible budget. To determine which category they fall under, talk to them. Once you have considered what they are willing to spend on travel, present them with your different travel packages. Once a choice has been made, incorporate their chosen package and its inclusions in this Travel Package Quotation Template . Download this editable quotation template now for easier formal quotation-making for your travel agency. Click the download button now!

• Destination: Different locations have varying costs of living and travel expenses.
• Travel Dates: Prices can fluctuate based on the time of year, peak seasons, or special events.
• Accommodation Preferences: The type and quality of accommodation chosen impact the overall cost.
• Transportation: Mode of transport, such as flights or private transfers, contributes to the quotation.
• Activities and Excursions: Optional tours, activities, and excursions can add to the overall cost.
• Meal Plans: The choice of meal plans, from all-inclusive to à la carte, affects expenses.
• Duration of Stay: Longer stays generally incur higher costs for accommodation and services.
• Special Requests: Additional services or unique requirements may influence the quotation.
• Currency Exchange Rates: Fluctuations in exchange rates can impact the overall cost.
• Group Size: Group discounts or individual preferences within a group can affect pricing.

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With the help of social media, hidden destination gems have been discovered gradually. This fact leads to individuals running to travel agencies to book for pre-arranged trips. Stay ahead of your competition by studying how they operate. Determine what their edge is if they are bringing in more customers than you. Adapt the strategies that work schedule. And if they use a well-formatted quotation template, use one too. For your comprehensive presentation of travel details, try out the Travel Quote Template  shown above. Just fill in the contents, and you’re good to go. What are you waiting for? Get your hands on this template now!

Certainly! Our travel packages are designed to be flexible and customizable to suit your preferences. When you receive a sample travel quotation , it serves as a starting point that can be tailored to meet your specific needs. You have the freedom to adjust various elements, including destinations, accommodations, activities, and duration, ensuring that the travel package aligns perfectly with your vision. Whether you want to add special experiences, change accommodations, or modify the itinerary, our team is dedicated to crafting a personalized travel experience. Just let us know your preferences, and we’ll work closely with you to create the ideal and customized travel package.

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There is an increased demand and expectation from adults in today’s competitive economy. To temporarily escape from life and work’s demands, travel is the answer. It’s your job as a travel agency scope of work owner to provide flexible travel packages to accommodate different individuals. It’s advisable to have a thorough discussion with them to determine their travel goals and financial restraints.

Once you have considered their requests quote , then you can send them this Travel Service Quotation Template to showcase a breakdown of their chosen travel package. This is also good for group and business travels. Download now!

No, travel insurance is not automatically included in the quotation. However, we offer the option to add comprehensive travel insurance to your customized package upon request. This allows you to tailor your coverage based on individual needs, providing peace of mind throughout your journey. Our travel insurance options typically cover aspects such as trip cancellations, medical emergencies, lost baggage, and other unforeseen events. The inclusion of travel insurance ensures that you have the necessary protection and assistance in case of unexpected situations, contributing to a worry-free and secure travel experience. Details and costs for insurance can be provided and adjusted accordingly in your personalized sample quotation .

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Nowadays, we often see tourists traveling alone. Whether it is for the sake of leisure, soul-searching, or both, they will need guidance and assistance when planning their trips. As a travel agent, you have to provide a travel package that’s within the sample budget of a solo traveler. For your travel quotation needs, we share with you the  Sample Travel Quotation Template  pictured above. Input your business’ information, customer’s name and contact information, and the agreed travel package. Download this template today!

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When we have plans to travel, we should have a specific budget allocated for the trip. Realistically, it’s harder for a first-time traveler to navigate around a foreign place, especially if he or she has no relatives there. First-time travelers are advised to seek a travel agency’s services form for them. Sure, you might have an itinerary prepared, but travel agencies are more well-informed about a particular foreign place.

Showcase your travel agency’s affordable travel packages and services through an expertly written quotation document just like the  Editable Travel Quotation Template embedded above. You can fully modify this template to fit your preferences and business needs. It is also available in Microsoft Excel. Download now!

templatelab.com

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Traveling is the remedy for weary souls. You get to immerse yourself in a different culture of a foreign place. There, you’ll find answers to your unspoken questions, and you’ll discover new things about yourself. If you are a travel agent who’s committed to fulfilling their customer’s wanderlust, download this customizable template now. You are given the liberty to edit this template to fit your travel agency’s dynamics. Available in MS Word. Grab the chance to download this template today!

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As a travel agency proprietor, the last thing you want to happen is for your customers to cancel their transaction with you because it’s out of their budget. That’s where the importance of travel quotations come in. They inform your customers about the estimated amount to be spent. Be as inclusive as you can when it comes to providing travel quotations?—include estimated taxes and additional fees, if any.

That way, they’ll know the amount to dish out, and it will lessen transaction cancellations. Download to customize this template to fit your preferences now. This template is also editable in MS Excel.

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Travel quotations, in general, contain numerical data. A thorough review is advised after printing any quotation document. Remember, numerical data can be confusing alone?—that’s why you’ll need an uncomplicated travel quotation template to assist you. For a complication-free quotation-making, download our Simple Travel Quote Template . The template’s simple layout will help you input your transaction’s data tracking with less hassle. Available in MS Word. Don’t waste time and get your hands on this template now!

A travel quotation is a detailed document provided by travel agencies or tour operators, outlining the cost, itinerary, and inclusions for a proposed trip, allowing individuals to assess and sample plan  their travel expenses.

The Travel Quotation process involves submitting your travel preferences and requirements. Our team customizes a detailed quote considering destinations, accommodations, activities, and costs, ensuring a personalized and transparent travel plan.

The cancellation policy for our travel quotations varies. Details, including any associated fees and timelines, are provided in the quotation. We recommend reviewing this information carefully to understand the terms and conditions.

In case of emergencies, our travel quotations include comprehensive information on emergency assistance services and contact details. We prioritize the safety and well-being of our clients, ensuring prompt support and guidance.

For optimal customization and seamless planning, provide a lead time of at least 4-6 weeks before your desired travel dates when requesting a travel quotation. This ensures thorough arrangements and accommodations.

In conclusion, our personalized travel quotations aim to make your journey unforgettable. Tailored to your preferences, transparent in cost, and flexible in design, our quotes ensure a seamless travel experience. Trust us to bring your travel dreams to life, crafting an itinerary that exceeds expectations and creates lasting memories.

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Travel Budget Worksheet

Are you planning a major trip? Will you be able to stay within your budget? Rather than just spending without a plan and then dealing with the debt for the next few years, use our travel budget template to list your travel expenses. It will help you estimate your total travel costs and see if you will be able to take your trip without going over budget.

License : Private Use (not for distribution or resale)

Authors: Jon Wittwer and Jim Wittwer

Description

This travel budget template makes it easy to enter your travel expenses for your next trip. The top section allows you to set a total budget, and as you enter your travel costs you can quickly see where the money is going, how much extra you'll have, or how much you'll need to add to your budget.

The worksheet is set up to let you enter a quantity and unit cost for each item. For example, for lodging you can enter the number of nights you will be staying and the cost per night. If you will be driving rather than flying, you can enter the total miles and the cost per mile. Remember to include both fuel and wear as part of the cost (see the link below for what the IRS uses as the standard mileage rate - $0.56/mile in 2014).

Additional Resources

• Be sure to check out our Travel Itinerary and Packing List templates.
• IRS Publication showing Standard Mileage Rates at irs.gov - You might consider using the standard mileage rate if you are estimating the cost of driving.
• Tips for Creating a Budget for Travel at wikihow.com - This article is actually a really good resource to help you remember what to consider when budgeting for a trip.

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Travel agency quote template

Download our free quote template and input your details.

Do you need to provide your customer with a rapid quote? Save time by using our free quote template (available in both Word and Excel formats). You can also follow our tips for sending a quote that complies with the industry regulations.

Free Travel Agency Quote Template

You can access a free Word or Excel quote template down below:

• Word Quote template here
• Excel Quote template here

For those looking for a PDF quote template, you can download our Word doc quote template above and save the file as a PDF using the print function. 

How to complete the quote template?

This quote template can be adapted to meet the needs of your travel agency. To do so, download the quote template in the format that suits and insert the key elements including your name, company name, customers name and current date. Quotes must be numbered one after each other with a unique number.

After this, you can designate the services/products sold as well as the quantity and unit price. The total excluding tax should represent the quantity x the unit price excluding tax (this total is calculated automatically in the Excel quote template but not in the Word template). Then ensure check that the total of the estimate represents the sum of the products or services.

Once completed, all you have to do is print it and send it to your client.

Sample quote

The following is an example of a completed quotation for a fictional company that needs to send a quote to a fictional client.

What details should be included on a travel agency quote?

Any financial costings for work yet to be conducted can be referred to as an estimate (or quotation). As a result, it is fixed, and after it has been acknowledged by the client, it should not be modified in any way (except if the client changes the quantity or kind of work that is necessary, or should you find anything that is beyond the range of what was negotiated upon).

The following components should be included in a quote:

• The information about the consumer
• Job description
• Exhaustive cost-breakdown information
• Services that are covered and those that are not
• A comprehensive description of the process through which you accomplished the breakdown
• Conditions and terms of use
• Date when the price will be calculated and shown in the quotation
• Provision for signatures and a stamp of approval

Is a quotation enforceable under the law?

A quotation is not the same thing as a legally enforceable contract. According to the principles of contract law, only offers are regarded as being legally binding, and a quotation is not the same thing. Having said that, accepting a quotation has the potential to initiate the formation of a legally enforceable deal if certain requirements are met. For a deal to be legally binding, it is necessary for both parties to concede that they will give something up.

The following are the steps that need to be taken before a quotation may be turned into a contract:

• The quotation is sent in by the supplier to the customer.
• The customer decides to go ahead and place an order after accepting the estimate.
• The order is accepted by the provider.

To illustrate, a florist may send a customer an email including a written quotation for $2,000 for one day of flower labor. The customer responds to the quotation with an email stating that they accept it and want to go through with the transaction.

The florist sends another email to the customer to express their gratitude and reaffirm that they will deliver the job on the agreed upon date and charge $2,000 for it. At this point, there is a contract in place that is legally enforceable.

Quote template alternatives

Utilizing a quotation template is an efficient and straightforward way to get your work done. However, since the data and client information are entered manually, mistakes are possible, and the danger of making an error with either your customers’ information or your own company’s facts is clear.

We strongly suggest that  you use accounting software  instead so that you can generate quotations that are trustworthy, consistent, and seem professional.

You’ll be able to generate accurate quotes and take use of a wide variety of other time-saving features for a monthly fee that ranges from a few dollars to dozens of dollars. These benefits include the following:

• Customer management
• Personalized estimates and bills
• Suppliers management
• Statement of deposits and withdrawals from the bank
• Tax calculation
• Document storage
• Invoices that have been published become automatically numbered.
• Automation of clerical and administrative processes (Tax)
• Continuity in the processing of payments via a bank
• Online bill payment

Is a travel agency quote binding?

A travel agency quote should not be treated as legal contract. On the other hand, there are circumstances in which accepting a quotation becomes a legally enforceable deal. In order to construct a legally binding agreement, both parties must be willing to make certain concessions.

What happens once a travel agency quote is sent?

After submitting a travel agency quote, you will have to wait for a response from the client. Customers sign quotes once they either accept them as-is or request and approve revisions. After selecting an  appropriate invoice template , your company can quickly send an invoice to the customer in order to collect payment.

What should a travel agency quote template include?

A travel agency quotation should contain client information, a work description, an entire cost analysis, activities incorporated and excluded, materials to be added, contract terms, a date for signing and approval, and a place for signing and authorization.

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Template Download

Tripcreator: template download, busy travel planner or tour operator, download easy and customizable travel planning templates to help you create beautiful itineraries for your customers. get a word and excel template right here, or keep reading if you need to know why you need one.

Word Template Includes

• Front page example
• Day to day planning
• Fancy Icons
• Visual per stop

• Detailed clear information
• Advanced pricing options
• Tailored for bigger groups
• Detailed pricing calculations

Your Free Travel Itinerary Template Download 

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Our templates are suitable for:

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TripCreator's itinerary builder is ideal for: 

Travel agents, tour operators, travel professionals, destination management companies (dmc) , meetings, incentives, conferences, exhibitions (mice), create beautiful itineraries quickly with tripcreator, add any destinations, hotels, and flights.

• It's easy and can be done within minutes
• You can duplicate blocks and customize how you want to 
• You can select from a variety of pre-built content items 

Save, share & re-use your itineraries 

• Present your travel ideas to potential clients. Share the itinerary as a proposal/quote.

Itineraries can be directly accessed via a mobile app 

• It's compatible with all iOS & Android devices
• The itineraries can be updated automatically. 
• With a few taps, the itinerary can be accessed by your clients

Complete itinerary booking in one place 

• The TripCreator platform is safe and secure. Which is why we don't send customers to a third-party booking engine. Book tours and vacations all in one place.

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• Get up-to-date sales numbers with a quick and easy export into your finance system. 

Creating beautiful itineraries has never been this simple. Produce your customers' ideal vacation today!

See how our itineraries look.

Self-drive in It aly for 7 days

Amazing Romania in 8 days

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Travel Agent Quote Templates

With the advent of the internet, arranging overseas travel yourself became easy for most people. In fact, spending hours, days, and weeks researching your trip is part of the fun of a vacation for many of us. However, there are plenty of people who have neither the time, the skills, nor the inclination, to be their own travel agent. They want someone else to put together the perfect package for them, purpose-built to their taste. These aren’t people who will be contented to buy a vacation package straight off the shelf. They are interested in the details of their trip, but they just don’t want to bother to organize them for themselves.

What is a Travel Agent Quote?

A travel agent quote is a detailed breakdown of a complete vacation . Every aspect of the trip is outlined and priced. If there are alternative choices available, these are outlined. A quote should be comprehensive and should allow the client to decide whether this is the trip of their dreams or not.

When you prepare a quote, you have the opportunity to increase the profitability of your sale by adding in options that your client might not have thought of. For example, you might price extra days to extend the visit. You can suggest trips and experiences that your client might enjoy. Another good source of additional income can be upgraded to flights, other transportation, accommodation, and meals.

What is a Travel Agency Quote Template?

A travel agency quote template enables the person creating a travel quote to include and highlight every aspect of a potential trip . It acts as a reminder to include every cost item that might arise. Travel agency quote templates are readily available online and allow for quick and easy completion of a quote, with nothing left out. It makes for easy reading for the potential client; the client can see clearly how the final total is arrived at. A travel agency quote template is a useful marketing aid that shows your attention to detail and to the needs and wants of your client. It creates a professional document that reflects well on you and your company. It also enables clients to compare quotes easily. It also acts as an aid to the person creating the quote to ensure that every aspect of a trip is covered. Remember that once you have created a template, you can keep it and adapt it for use with other clients. It makes sense to store each template that you create so that you can build a library of complete trip quotes. In this way, you can quickly prepare a quote for new client trips – obviously with minor adjustments and price updates if needed.

What Should a Travel Agency Quote Template Contain?

• Your company name and contact details, and the name of the person responsible for the travel quote
• The name and contact details of the client
• A brief description of the trip, for example, “A trip for two to Santiago de Compostella, Spain, in September 2023.”
• The lifespan of the quote. For example, “this quote is valid until December 31st, 2022.”
• A clear specification of how many people the trip is for, and whether prices quoted are per person or for the number of people going on the trip.
• The prospective dates of the trip
• Any special requirements, for example, vegan meals or disabled access
• The destination or destinations
• The mode of travel. This will include the proposed carriers and the class of seating (economy, business, first class, etc.)
• Cruise details, if a cruise is to be part – or all – of the trip. This would include cabin options, shore trips, etc.
• Facilities available on flights, for example, meals, drinks, and entertainment
• Luggage limits and cost for extra items of luggage, if any
• Available upgrades and their cost
• The hotels and accommodations that are proposed, with links to enable the client to look at them. Usually, alternatives are given, and if the pricing is different, this should be made clear
• The meals are included in the quote. This is especially important if the trip is overseas, as what is generally offered in Europe, for example, may differ from what is generally expected in the US.
• A detailed itinerary giving times and dates. Times need to be given in local time, and this needs to be made clear.
• If the trip is to a number of places, transportation options between destinations should be given.
• Optional visits, excursions, and experiences should be offered, including price, duration, and level of fitness required, if relevant. Links to visits and experiences should be included to enable the client to decide if it’s something that they would enjoy
• Insurance costs, including cancellation insurance due to covid-19.
• Covid-19 requirements both on leaving the country, entering the destination country, and returning to the home country.
• Any visa or other documentation requirements.
• Any health requirements, for example, vaccinations that may be stipulated by the destination country
• Any health recommendations, for example, malaria precautions
• Payment terms – when a deposit is required, when final payment must be made, and whether any elements are refundable if there is a cancellation
• Any applicable taxes should be shown separately
• Any provisos – for example, if airlines apply emergency fuel surcharges during the life of the quote, these would be added to the cost
• A grand total

What If I am a Traveler Looking for a Quote?

If you are a traveler seeking a quote for that trip of your dreams, you can use a travel quote template and send it to travel providers to have them price your trip for you. This is a very convenient way for you to easily compare the available deals. Be prepared for your travel expert to make suggestions – they may be able to find more cost-effective solutions for you. For example, it is usually less expensive to fly on some days of the week, and it isn’t always predictable what those days might be. Travel agents will have feedback from other clients, so they will be able to tell you, for example, “This hotel is very peaceful, but this hotel is much more lively.” This kind of information isn’t always obvious when you are just looking online or in a brochure.

How Long will It Take to Receive My Quote?

This depends on how complicated your request is. Allow a few days (1-2 Days) at minimum for the travel expert to collect all the information that you need.

Can I Get a Quote from More than One Agent?

Certainly, you can. In fact, being able to shop around is one of the big advantages of using a travel quote template. The cheapest quote might not be the best one to choose, of course – we also look for an innovative approach and responsiveness to your particular taste in travel.

How did our templates helped you today?

Opps what went wrong.

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Free Quote Templates

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Business Quote Template

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About Free Quote Templates

No matter what products or services your business provides, you can create instant price quotes for your customers with Jotform’s Quote PDF Templates. All submitted quote requests will automatically become price quotes formatted as PDFs you can easily share with clients and print for your records.

With Jotform’s PDF Editor , you can modify the quote template of your choice. You’ll have the option to change any form element, include terms and conditions, and add calculation values to your options. You can also set up an autoresponder to email clients their quotes. Jotform can make your quotation process more efficient at no added cost.

These templates are suggested forms only. If you're using a form as a contract, or to gather personal (or personal health) info, or for some other purpose with legal implications, we recommend that you do your homework to ensure you are complying with applicable laws and that you consult an attorney before relying on any particular form.

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5 Things to Consider When Costing and Pricing a Tour

One of the key factors for success in the tourism industry is the right tour costing and pricing. Set the price too high and people won’t buy. Set it too low, and you’ll go out of business .

To ensure that consumers purchase your tours and partners promote them, your prices must be consistent, accurate, and competitive.

If you are developing a new vacation package, have you considered listing your existing tour offer on various distribution channels? Or perhaps attract another type of travelers?

• The Best Distribution Channels in Travel and Tourism

The cost and price of your products are connected with the decisions you make in the early stages of product development.

This article will help you determine the individual elements that make up the cost and price of your products. Read on and learn how to better costing and pricing a tour.

What you should consider when costing and pricing a tour

Finding an optimal price for your travel products involves researching, doing some math and a little bit of trial and error .

Below you can find what is necessary for a tour operator to get as close as possible to the ideal price of a tour.

Define your pricing objective

The pricing objective is the goal you want to achieve with your pricing strategy. There are multiple pricing objectives, some of the most common are:

• Premium pricing — charging a high, rarely discounted price to preserve the status of your brand.
• Differentiation — thinking of price as one of the differentiation factors of your brand. For instance, you could aim to be the best budget travel company in New York.
• Closing sales — closing as many sales as possible, which often implicates negotiations and discounts.
• Price leadership — setting a lower price than the competition.
• Price discrimination — charging a high price to customers who are willing to pay more while still selling to price-sensitive customers. For example, by offering coupons that are valid only on Thursdays, you may attract price-sensitive travelers while travelers who are willing to pay more will travel at their convenience.

Take your time to choose the right price objective for your business. You should pick the one that is in accordance with your marketing, financial, strategic and product goals.

• How to Profit from a Discount Strategy for Tours and Activities

Remember, business and market conditions change over time, and may your price objective as well. Review it when you feel it’s necessary, and don’t be afraid to change it according to a future business scenario.

Determine the demand

The demand has an important role in tour costing and pricing

According to Investopedia :

Demand is an economic principle referring to a consumer’s desire to purchase goods and services and willingness to pay a price for a specific good or service.

Demand in the tours and activities sector means how many tourists would book your tour for a determined price.

Other factors that have a direct impact on the demand for your experiences are:

• The degree of competition in your market
• How unique is your product
• The quality of the overall experience

To estimate the demand for your product, you can perform surveys, price experiments, and statistical analyses. Creating your ideal customer persona will also help you measure the size of your market.

• Get to Know the Ideal Customer for Your Tour Business

Calculating demand may be a complex task, so it’s a good idea to hire a specialized company to handle it for you.

Estimate your costs

Costing an experience is different than costing a good.

For the first one, you are essentially selling a service . Of course, your offer may include add-ons that are goods. But pricing those items is not the objective here.

To price an experience you should consider the many expenses needed to keep your business running. From energy bills to organizing, distributing, selling, and leading a tour.

Your final price should be able to cover all the expenses directly related to the tour, and also a fraction of the expenses that will occur despite the tour. Those are the direct and indirect costs respectively.

Some of the expenses connected to a tour operator business are:

• Maintenance of the equipment used during the tour/activity
• The salary of tour guides, sales personnel, customer service, etc.
• Training courses you will offer to your staff
• The commission for distributing your tours — depends on your chosen channel (business partners, direct bookings, Online Travel Agencies, etc.)
• Internet, mobile phone, energy, rent, and other bills
• Government taxes according to the country you operate
• Your monthly investment in marketing

The list of expenses goes on. But you should know all of them to better costing and pricing tour tours.

For that reason, don’t hesitate in asking for help from a professional accountant. Setting the correct cost will save you a lot of money.

Analyze your competition

Tour operators should benchmark their prices against competitors to establish a reference price.

A reference price is a price that a traveler considers fair to pay for your tour in comparison to competitors’ tours.

When benchmarking the competition you should note the differences between the experience you are offering and the ones your competitors are offering.

What are their differentials? What is their price? Which channels do they use to distribute their tours? Who is the market leader? What are their payment conditions?

Each detail matters. By understanding your competition it will be easier to see your own strengths and weaknesses, and what is considered a fair price for your tours in the eyes of your customers.

Select a pricing method

Unfortunately, there isn’t an ultimate formula for tour costing and pricing. Although would be great just to add the inputs, set the parameters and… voilà! Here you go the right price for your experience.

As I said at the beginning of this article, finding the price that works better for your business is more or less a trial and error journey.

The good news is that you can use one of the methods I’ll describe below as the starting point for your journey.

Cost-oriented pricing

This method involves calculating the cost of a tour and then adding a percentage markup to determine the final price. That’s the easiest way to calculate what a tour should be priced at.

There are essentially five ways that you can do that:

• Cost-plus pricing involves adding a certain percentage to the cost to fix the price. For example, if the cost of a wine experience is $150 per person and the marketer expects 12% profit on costs, then the selling price will be $168. The difference between the selling price and the cost ($18) is the profit.
• Mark-up pricing is a variation of cost pricing where tour operators increase the cost of a tour before offering a significant discount. That way, travelers feel like they are getting a deal and travel companies can get more profits. Mark-ups are calculated as a percentage of the selling price and not as a percentage of the cost price.
• Mark-down pricing means that you offer your products at a discounted rate in order to increase the number of bookings you receive.
• Break-even pricing covers all the relevant fixed and variable costs. The sales revenue equals the cost of sold tour and vacation packages. There is neither profit nor loss.
• Target return pricing is the pricing method where a tour operator sets prices to achieve a certain level of return on investment (ROI).

Market-oriented pricing

When using this method you will set a final price based on the current market conditions.

This means you should know very well the market that you are operating including your competitors, demand, etc.

This method fits well with companies that offer products with a high intangible value . That’s the case for tour operators.

Each experience is unique and customers will perceive a higher value as more memorable the experience is.

In a similar way to costing oriented pricing, there are different techniques to find a final price based on the market:

• Perceived value pricing considers perceived value as the primary factor for fixing prices, and the costs as a secondary factor. If the customer perceives a higher value, then the price fixed will be high, otherwise, it should be lowered.
• Going-rate pricing sets the price by major competitors. If a major competitor changes their price, then the smaller travel companies may also change their price, irrespective of their costs or demand.
• Customer segment pricing : Here different customer groups are charged different prices for the same tour depending on the size of group bookings, payment terms, and so on.
• Time pricing : Here different prices are charged for the same tour at different departures or season. It includes off-peak pricing, where low prices are charged during low-demand tunings or season.
• Area pricing : Here different prices are charged for the same tour in different market areas. For instance, a travel company may charge a lower price in a new market to attract travelers.

If you want to dive deeper into the matter, the book Pricing Done Right is a good start.

Calculating the tour costing and pricing is essential for all tour operators and it’s something that should be done in the early stages of your business.

Finding the right prices for your products will prevent future losses. If you are in the market for a while, consider checking your pricing objectives and updating your market research.

That is something you should do once in a while to make sure your prices are competitive and that you are receiving what is fair for your tours.

If you found this article useful, download our guide The Best Way to Price Tour and Vacation Packages .

ORIOLY on August 18, 2021

by Felipe Fonseca

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Low Budget Digital Marketing Strategies for Tour Operators

In this ebook you will learn strategies to boost your digital marketing efforts, and the best part, at a low and even zero cost for your business.

The Ultimate Guide to Mastering Trip Advisor

TripAdvisor is an excellent tool to sell tours and activities online and this guide will teach everything you need to know to master it.

A Simple Guide on How to Sell Tours With Facebook

Zuckerberg’s platform is by far the most popular among all social media. So why not selling tours and activities with Facebook help?

Comprehensive Guide on Digital Marketing in Tourism for 2021

Online marketing is a new thing and it changes fast, for that reason we made this eBook where we compiled the latest online marketing trends in tourism!

Other resources

Live Virtual Tours: Everything You Need

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Unlocking Global Reach: The Ultimate Guide to OTAs for Tour Operators

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Automatic Tour Cost Calculation for Travel Agencies & DMCs

Travel agencies and DMCs create lots of Tour Itinerary proposals for Tour package queries from B2B & B2C Clients. One of the most important aspects of the Tour Itinerary building process is tour cost calculation and defining the selling price of the Tour Itinerary proposal.

To calculate the tour costing, you need to check out the cost of Hotel Room (Extra bed price if needed), cost of meals, Transportation cost (Airport Transfers and Sightseeing cost) & Activities cost. You collect all these data in a paper or excel sheet to calculate the total cost and Also, you add your markup and GST to get the final Tour cost. Also, you need to do the same process again if you have received any change in itinerary from a customer.

If you need to calculate the per person costing then you need to get the cost of every service for every person involved in the Tour which requires more time and effort.

Let's take an example of Andaman Tour Query received from B2B agent: -

Requirements:

• Tour: 6 days for Family of 4 Adults and 2 Children (12 Yrs, 8 Yrs) from 25th Dec 2022
• Places to visit: Port Blair, Havelock and Neil Island
• Hotel Preference: 4 Star Hotels on MAP Meal Plan
• Special Preference: Scuba Diving, Luxury Ferries and Glass Boat Ride

General Tour Cost Calculation Process

• So, You search for Hotel cost for every place according to the Tour date and Room Type, Transfers & Sightseeing cost for everyday, Cost of ferries and Activities. Sometimes you need to ask the cost of Hotels, Transportation and Others from managers OR colleagues.
• You paste all the components costing into an excel sheet or paper and You loosely calculate the total cost of Tour.
• You add your markup and GST on the total cost to get the Final tour costing.
• If you need to provide the per person costing then you calculate the cost of every component for every person.
• If a customer asks you for changes in Tour Itinerary (4-5 changes for every convertible query) then you need to do the same process again.

Facing issue of wrong price calculation?

Manual tour cost calculation (Loosely calculated tour cost) brings lots of problems for Travel Agencies and DMCs like wrong tour cost calculation, error in picking up the component price and NO trail OR record of cost calculation if required later by the reservations team. Also error in tour cost calculation brings revenue loss and sometimes hurt the goodwill of Travel Agency.

But Sembark Travel Software is here to help the Travel Agencies and DMCs to automate the Tour cost calculation which is error free and fast.

How does Sembark Travel Software Automate the Tour Cost Calculation Process ?

Auto hotel cost calculation.

Auto prices fetch from database for hotels as per room type, meal plan, extra bed requirement (Adult, Child) & Date and provides the Hotel cost by combining costs of all hotels

Auto Transport & Activity Cost Calculation

Auto prices fetch from database for Transport (as per cab type, type of service & Date) and Activity cost (as per day type of activity, Adult/Child/ Group and Date) & Auto Calculate the total cost of Transports and Activities

Auto Per person price

Automatically calculate the per person cost (Adult and Child separately) as per the Hotels, Transports and Activities of every person involved in the Tour

Markup & GST

Define markup in % OR absolute markup OR per person wise markup and GST & Get the Total Tour Cost

Do you want to know more about Sembark Travel Software ? We are ready to answer all the questions and explain how it can help you to Transform your travel business.

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JBL Tour Pro 2 review

Effective anc, gorgeous sound, and a case with a touchscreen — what more could you ask for.

Tom's Guide Verdict

The JBL Tour Pro 2 true wireless earbuds boast solid ANC, a premium build and design, gorgeous sound that’s consistent across a range of genres, and an innovative smart charging case. But there’s no support for advanced codecs and spatial audio falls short.

Effective ANC

Innovative smart charging case

Premium looks, build and features

Consistent sound quality across songs

User-friendly companion app

No support for advanced codecs like LDAC and aptX

Spatial audio isn’t great

Smart case unlocks in pocket

Why you can trust Tom's Guide Our writers and editors spend hours analyzing and reviewing products, services, and apps to help find what's best for you. Find out more about how we test, analyze, and rate.

• Cheat sheet
• Price & availability
• Design & comfort
• Connectivity
• Controls & app
• Sound quality
• Active noise cancelation
• Battery life

Price: $249 / £199

Colors: Black, champagne (off-white)

Battery life (rated): 8 hours (ANC on), 24 hours (charging case); 10 hours (ANC off), 30 hours (charging case)

Connectivity: Bluetooth 5.3 with AAC, SBC

Weight: 0.42 ounces (each earbud), 2.6 ounces (charging case)

Durability: IPX5 rated

Here at Tom’s Guide, we’ve tested hundreds of contenders for the best wireless earbuds . We’ve also reviewed and raved about a lot of JBL products , but they’re often bested by premium brands like Sennheiser, Sony and Bose . Could the JBL Tour Pro 2 wireless earbuds change that?

The Tour Pro 2 boast an impressive feature set, all packaged in a sleek and premium design. With effective active noise cancelation (ANC), a handy TalkThru mode, various equalizer presets, an innovative charging case and a good battery life, these earbuds pack enough specs to rival high-end products in the price range. But there is no support for advanced codecs like LDAC and aptX for higher-quality audio handling over Bluetooth, and spatial audio isn’t the greatest. So are these worth the steep price tag?

For the full breakdown, read our full JBL Tour Pro 2 review.

JBL Tour Pro 2 review: Cheat sheet

• A very comfortable drop stem design
• Bluetooth 5.3 with AAC and SBC codec support, but advanced codecs like LDAC and aptX are not supported
• Smart charging case that doubles as a controller, but is prone to unlocking when in your pocket
• Wear detection for automatic pausing and resuming
• Great and consistent sound quality across a variety of genres
• Spatial audio doesn’t work well

JBL Tour Pro 2 review: Price & availability

The JBL Tour Pro 2 have a retail price of $249 / £199, and we’ve seen them drop to $195 at Amazon U.S. and £180 at Amazon U.K . At this price point, these wireless earbuds have some serious competition from the likes of the Apple AirPods Pro 2 (also $249) and the Bose QuietComfort Ultra Earbuds ($299). The Tour Pro 2 earbuds are available in two colors: black and champagne (off-white).

JBL Tour Pro 2 review: Design & comfort

The JBL Tour Pro 2 look like a pair of ordinary earbuds, although the long stem design is sleek and looks more sophisticated than many of the best noise-canceling earbuds available. Both earbuds have a glossy, matte finish, and the black model we tested looks premium. They’re quite light, with each earbud weighing 0.42 ounces. The long stem design is handy, too, as it prevents accidental taps when you’re adjusting the fit.

The Tour Pro 2’s smart case is something to behold and it feels innovative. The robust smart case weighs only 2.6oz, and it easily slips into your pocket. With a 1.45-inch display, the touchscreen is generally responsive but given its small size, those with large hands may struggle to get a reaction from it. The case doubles as a controller, allowing you to cycle between 13 settings, so you don’t need to open up the JBL app on your smartphone every time you want to alter the equalizer or enable/disable active noise cancelation. You can even turn the LCD screen into a flashlight (albeit nowhere near as effective as a smartphone’s). Nifty!

A downside of the smart case, though, is that it unlocked twice while it was in my jeans’ back pocket. I realized this only when I heard random beeping coming through the earbuds as the alarm had somehow been triggered. This is a bit annoying as, if the case is locked, only swiping to the right should unlock it.

JBL Tour Pro 2 review: Connectivity

The JBL Tour Pro 2 earbuds use Bluetooth 5.3 to seamlessly connect to your laptop and smartphone, and they support AAC and SBC codecs. However, there is no support for LDAC and aptX — advanced codecs for higher-quality audio handling over Bluetooth — which is surprising given the $249 price tag. The Tour Pro 2 lose a couple of points here as similarly priced earbuds, such as the Sennheiser Momentum True Wireless 4 and the Sony WF-1000XM5 (both priced at $299), support these advanced codecs.

These earbuds also support multipoint connectivity, so having them simultaneously connected to my MacBook Air and Google Pixel 7 Pro was handy as I could use both systems to play music or watch videos. I’ll give the Tour Pro 2 a point here as this is a feature missing from the Bose QuietComfort Earbuds 2 .

JBL Tour Pro 2 review: Controls & app

While you can control the JBL Tour Pro 2 with the smart case, the earbuds also have touch controls. Tapping the left earbud swaps between Ambient Aware, ANC and TalkThru, while you can go to the next/previous track or pause by tapping the right. Holding either down will mute the mic. All the touch controls were highly responsive during my testing, and the protruding touch panels are handy as they provide improved touch accuracy.

These earbuds also feature wear detection, so if you remove an earbud, the media will pause and then resume when it’s put back in.

The Tour Pro 2 earbuds are compatible with the JBL Headphones app, available for free on iOS and Android . Even though you can change pretty much every setting via the charging case, the app isn’t completely redundant. Personally, I used the app to remove a few widgets from the touchscreen and kept only the ones I knew I’d be constantly using. You can also customize the EQ and change the controls on the earbuds.

The app also conducts a test to check how the earbuds fit for the best seal, and an extensive test to help create a personalized EQ which can be applied to every song you listen to.

JBL Tour Pro 2 review: Sound quality

For the purpose of this review, I listened to a playlist on Spotify Premium, which is one of the best music streaming services , on my Google Pixel 7 Pro . With new upgraded 10mm drivers (up from 6.8mm in the JBL Tour Pro+), the JBL Tour Pro 2 offer an excellent listening experience, especially when it comes to the bass. As a bassist, I’m prone to noticing the bass in every song I listen to, so I was thrilled with the Tour Pro 2’s ability to amplify the bass without sounding overbearing. I’ve been playing One Pilots’ new album Clancy on repeat, and these earbuds fed into my obsession. The basslines in ‘Navigating’ and ‘At the Risk of Feeling Dumb’ sounded exceptional with the EQ set to bass.

I was also pleased with the vocal EQ, as was proven by how wonderful Paris Paloma’s vocals sounded in ‘Labour’ and the ‘Cacophony’ where the Tour Pro 2 highlighted the several singing voices in all their glory. These earbuds work so well that I noticed something new in Mitski’s ‘Brand New City’ (a song I’ve probably listened to 100 times). About 15 seconds into the song, a haunting instrument akin to an out-of-tune violin plays in the background — how had I never heard that before?!

While the overall sound is great, I found the spatial audio a bit lacking. On live albums, it works well at separating audience cheers from the artist’s vocals and guitar riffs. Give Green Day’s live performance of ‘Jesus of Suburbia’ a spin and you’ll see what I mean. But it doesn’t work with studio recordings, adding what feels like a tinny EQ.

JBL Tour Pro 2 review: Active noise cancelation

I rank the JBL Tour Pro 2 ANC highly. When you wear them for the first time, the app will conduct an ear canal test (you need to be in a noisy environment for this) to check for good sealing which makes ANC more effective. It also adjusts in real time based on how loud your environment is, and it works well. When someone was building shelves in the office, I could barely hear the hammer loudly striking the nails, preventing me from getting a headache. However, the ANC wasn’t as effective when traveling on a train — I could still hear the loud hum of the engine. Having used the Bose QuietComfort Earbuds 2 in the past, I have to say Bose’s ANC is better than the Tour Pro 2’s. I’ve been able to easily fall asleep on airplanes while wearing the QuietComfort Earbuds 2, but based on my testing, I doubt the JBLs would be up to the task. but the same can’t be said for the Tour Pro 2.

In addition to ANC, the Tour Pro 2 offers two other modes: Ambient Aware, and TalkThru. TalkThru works especially well as, when toggled, you can have a conversation without needing to remove the earbuds. You can then switch back to ANC or your preferred mode via the smart case or tapping the left earbud.

JBL Tour Pro 2 review: Battery life

JBL claims the Tour Pro 2 earbuds give 10 hours of playback time, with the charging case giving an additional 30. With ANC on, this falls to 8 hours of playback and 24 hours from the case. I found these claims to be fairly accurate, as with ANC on, the earbuds died after 7 hours. This is better than the (6 hours with ANC on), but worse than the $219 Cambridge Audio Melomania M100 (10 hours with ANC on).

If you’re on the move and desperately need your earbuds, charging them with a 30W USB-A to USB-C adapter for 15 minutes gives you 4 hours of playback. The Tour Pro 2 also support wireless charging.

JBL Tour Pro 2 review: Verdict

It feels like JBL has struck gold with the Tour Pro 2 wireless earbuds. I now wish all earbuds came with this smart charging case. Its touchscreen is fairly responsive and it doubles as a controller, negating the need to pull out your phone and open the app every time you want to change any settings. With effective ANC that blocks out most noise and a consistent sound across a range of genres (especially ones with heavy bass), the Tour Pro 2 warrant a recommendation.

However, there is no support for advanced codecs like aptX and LDAC, which many similarly priced earbuds do (looking at you, Sony WF-1000XM5 and Bose QuietComfort Ultra Earbuds ). Also, while features like TalkThru are appreciated and work well, spatial audio doesn’t perform nearly as well, and it feels like listening to music with a tinny EQ.

But the Tour Pro 2 are still worth the steep $249 price tag, especially if you value effective ANC, an innovative case, excellent sound quality, and a premium build.

Nikita is a Staff Writer on the Reviews team at Tom's Guide. She's a lifelong gaming and photography enthusiast, always on the lookout for the latest tech. Having worked as a Sub Editor and Writer for Canon EMEA, she has interviewed photographers from all over the world and working in different genres. When she’s not working, Nikita can usually be found sinking hours into RPGs on her PS5, out on a walk with a camera in hand, at a concert, or watching F1. Her work has appeared in several publications including Motor Sport Magazine, NME, Marriott Bonvoy, The Independent, and Metro.

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Uber is launching a new champagne tour this summer.

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With all eyes on Paris ahead of the 2024 Olympic Games, Uber is debuting a new and timely experience.

Uber Bubbles , a full-day, all-inclusive Champagne tour, will give the anticipated 16 million travelers heading to the City of Lights an opportunity to “escape the frenzy and enjoy one of the most iconic regions in France,” shared Laureline Serieys, general manager at Uber France.

Uber Bubbles will be available to book on Fridays and Saturdays between June 7 and August 17.

About two hours east of Paris, the world-renowned region of Champagne attracts sparkling wine enthusiasts with its rolling hills of prized vineyards and historic Champagne houses. Among them, Perrier-Jouët and G.H. Mumm have partnered with Uber to bring the experience to life.

“We’re putting the heart of France’s Champagne region at your fingertips,” says Serieys, of the trip that begins with a pickup in Paris by an Uber Bubbles-branded Tesla. The first stop of the day is at Perrier-Jouët’s Cellier Belle Époque in Epernay where travelers will experience a Champagne tasting of three cuvées followed by a multi-course lunch.

The second stop will be Maison G.H. Mumm in Reims that includes a cellar visit and a Cordon Rouge tasting, the brand’s icon cuvée blend of at least 100 crus they’ve been making since 1876.

Despite the challenges surrounding the bubbly beverage in recent years — Champagne shortages, supply chain disruptions and climate crises affecting viticulture — the wine-growing region is still one of the most popular destinations for wine tourism in France, only behind Bordeaux as the top draw to France’s 10 million wine tourists .

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Also, according to The Drinks Market , the United Kingdom’s Champagne market is back to normal , encouraging that there is less trouble in paradise for Champagne enthusiasts than headlines infer, so there’s never been a better time to visit this wine region that’s also a UNESCO World Heritage Site; the Champagne Hillsides, Houses and Cellars were added to the list in 2015.

Uber Bubbles can be booked through the Uber app.

Uber Bubbles joins Uber’s ‘Go Anywhere’ series of travel products, which the on-demand ride-hailing and courier service launched in 2022 with Uber Sleigh in Lapland, Finland that provided free on-demand sleigh rides. Following this, they introduced Uber Boat in Mykonos, Greece and Uber Balloon in Cappadocia, Turkey. Later this summer, Uber Cruise will also come to Paris with an eco-conscious cruise on the Seine River.

The bubbly offering will become available on June 1 through the Uber app for reservations exclusively on Fridays and Saturdays this summer, from June 7 though August 17 for a €200 flat fee, covering up to four guests.

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Editable Travel Agency Quotation Template

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Using our Editable Travel Agency Quotation Template, you can prepare price quotation documents and fulfill any quote request faster. That's because this sample tour package quotation has an embedded pricing matrix you can easily fill out and customize. From branding information to pricing to terms and conditions, you can confidently codify every transaction detail. Download now to enjoy unlimited reuse. 

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The Great Concert Ticket Bust

Big musical acts are canceling tours. Are Taylor Swift and Beyoncé the only artists who can sell out shows?

It's probably really great to be Jennifer Lopez . Of my running mental list of people whose lives seem absolutely awesome, she easily falls within the top 10. But just because she lives a charmed life doesn't mean things go great all of the time, and, lately, things have been a little less than ideal for the actor/singer/dancer from the Bronx. Her relationship with Ben Affleck is said to be on the rocks, and beyond any personal woes, she's got professional pains, too. Namely, JLo is apparently having a hard time selling tickets.

Lopez announced a tour to support her new album ( and truly wild accompanying movie ), "This Is Me … Now," earlier this year, but she wound up canceling a bunch of dates amid weak sales. She then rebranded the tour as a greatest-hits show, but fans still weren't tripping over themselves to see her. At the end of May, JLo decided to cancel her tour , saying she was "heartsick" but needed to spend time with her family and friends.

In JLo's defense, she's not the only one having trouble packing venues. The rock duo The Black Keys scrapped a planned arena tour and are expected to announce a "revised" set of dates at smaller venues. On social media, fans have noted that some shows from the pop artists Troye Sivan and Charli XCX as well as the band Wallows appear to be undersold. The Latin trap artist Bad Bunny recently pulled out of a show in Minneapolis, reportedly amid weak sales. Coachella lagged this year, and there's been chatter about a variety of acts not hitting home runs sales-wise in some instances and locations, including Cardi B, Justin Timberlake, and Pink.

This doesn't mean the entire concert industry is in disarray. Taylor Swift is unstoppable . As is Beyoncé whenever she is on the road. Acts such as Luke Combs, Zach Bryan, and Olivia Rodrigo are selling a ton. Dead & Company, the successor band to the Grateful Dead, is adding dates at the Las Vegas Sphere. Live Nation, which owns Ticketmaster and rules the roost in the live-events space, had a huge 2023, estimating that 145 million fans attended more than 50,000 events, a 20% increase in fans over the year before. However, not everything is going smoothly for everyone. For some artists, conditions aren't so favorable, and they're struggling to pull in the crowds they anticipated, at least right out of the gate.

"Concert promotion is a betting business. You don't always win. And sometimes, you can be humbled," said Jarred Arfa, the head of global music at Independent Artist Group, whose client roster includes Billy Joel, 50 Cent, and Metallica.

Ticket prices are just astronomical right now.

There are a combination of factors that are dragging down some artists' ticket sales. For one thing, a lot of acts are on tour at the moment. In the wake of the pandemic, artists have been eager to get back out there and recoup lost time and money. Even if the return hasn't been smooth , basically anyone who can be touring is, meaning the space is crowded and oversaturated.

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"You'd never before had a moment in time where all the horses lined up at the starting gate and they all went out on the road at the same time," said Gary Witt, the CEO and co-owner of The Pabst Theater Group in Milwaukee.

The world really is your oyster right now when it comes to catching a show. But it also means that people have a ton of options, and there is only so much time to go around. Maybe you already saw your favorite artist when they first went on the road after the worst of COVID passed, and you don't feel especially inspired to go see them again. Or you like the band or singer in question plenty, but not enough to go through all the rigamarole of seeing them live. Either way, the once feverish demand for that ticket has probably cooled.

Pricing is also a factor. Anyone who's looked for concert tickets recently has probably been gobsmacked at the cost. Many consumers have been spending through inflation , even if begrudgingly so, but no one's budget is limitless, especially as prices for basically everything — including tickets to live events — remain elevated. Pollstar calculated that the average ticket price for the top 100 tours in the first quarter of this year was $123.25, an all-time. Its data indicates that the average ticket price for a Bad Bunny ticket is $290, for Justin Timberlake $216, and for Nicki Minaj $149.

"Ticket prices are just astronomical right now," said David "5-1" Norman, an industry veteran who has toured with Prince, Green Day, and Alicia Keys. "And if you're bringing a child with you, and then you have to stay overnight and gas and hotel and then food, that stuff adds up."

Just having the big song doesn't necessarily always translate into ticket sales.

Going on tour is always a gamble based on numerous factors including ticket history, streaming performance, email list sizes, and online attention. But there are no guarantees that any of that will translate to hard ticket sales . There are artists who might have massive numbers online but whose fans are only surface-level and don't really care enough to appear at a show. The way artists break out on social media nowadays makes it even harder to figure out whether that might be the case. Having a couple of hits on Spotify or TikTok doesn't mean someone can sell out a stadium.

That's why, in some cases, there seems to be a degree of overshooting. Artists (and their agents and managers and promoters) are trying to sell out bigger venues than they can. A more conservative approach would be to book a handful of big venues and see how it goes before committing to more, but that's not the approach everyone is taking.

"We have some hard-rock artists who you've never even heard of and they sell out everywhere, but they have that loyal fan base," Arfa said. "Just having the big song doesn't necessarily always translate into ticket sales." For every five or six acts that are doing great touring, one is a little clunky, he added. "We're having a couple conversations where we're thinking it may be best to push into Q1 of next year because of a high level of traffic on the road right now."

A spokesperson for Live Nation said in a statement that over 100 million tickets have been sold this year, even with fewer stadium shows touring, and that sales for shows in arenas, amphitheaters, theaters, and clubs are up "double digits" from last year. "Every year some events naturally fall off for various reasons, and in 2024 across all venue types we've seen a 4% cancellation rate – which is flat to last year," the spokesperson said.

Every artist and situation is unique. Bad Bunny may not have been able to sell such high-priced tickets in Minneapolis, but he's sold a ton of other places. JLo seems to have a lot more on her plate than trying to tour right now, and the Black Keys will probably do fine in smaller venues. A representative for Live Nation, which is producing the Troye Sivan/Charli XCX show, said the tour had sold out some dates and was 70% sold across the board, implying there had been misconceptions about sales online. (They said Wallows is selling "well" without providing on-the-record specifics and pointed to public statements from the Black Keys and Lopez, the tours of which Live Nation all produced.) Hiccups are not all about ticket sales, either. Kid Cudi canceled his tour this year because he broke his foot jumping off the stage during Coachella, and many acts aren't specifically saying the problem is sales when they do cancel.

There are strategies acts undertake to try to freshen things up for fans and boost sales, such as combining forces or bringing in special guests. Def Leppard is touring with Journey this year, and last year it toured with Mötley Crüe. There's always good old marketing. Live Nation recently wrapped its "concert week," which offers a variety of tickets at $25 — a good way to push tickets that aren't moving.

There is, of course, a huge issue that undergirds the entire conversation: Buying tickets is supremely annoying. You have to really want to see a show to try to navigate the labyrinthine purchase process. Live Nation-Ticketmaster dominates the market, which critics — including the Department of Justice, which is suing the company over claims of anti-competitive practices — say stifles innovation, allows for unfair markups, and contributes to an overall negative experience for fans . Fees on tickets are confoundingly high and seemingly endless . Bot armies snatch up tickets when they go on sale and flip them on the secondary markets for exorbitantly high prices. (One piece of silver lining here is that this year's lowered demand has resulted in lower resale ticket prices. SeatGeek says the average resale ticket price to attend a summer concert this year is $214; last year, it was $257, though a lot of that was due to Taylor Swift and Beyoncé.)

"The time when customer experiences aren't good is usually when there's a monopoly involved," Witt, from The Pabst Theater Group, said.

JLo, of course, will be fine — she is very rich, famous, and beautiful after all. Her fans will survive and will probably have a chance to see her perform again. But next time she hits the road, they'd be wise to scoop up her tickets fast so "This Is Me … Whenever In the Future" doesn't get axed, too.

Emily Stewart is a senior correspondent at Business Insider, writing about business and the economy.

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