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The Best Time to Visit Italy – Complete Month-by-Month Guide (2024)

Finding the best time to visit Italy is one of the toughest decisions to make. Ironically, having a specific holiday calendar makes this part of planning easier, even though sometimes you might prefer traveling in a different season. The best time to visit Italy is spring for many reasons, but it all comes down to your personal preferences.

Every month and every season, in fact, has a different experience to offer. Do you want to be part of the Yule spirit in Italy? December is a magical month to plan your trip. Are you a beach enthusiast? Plenty of beautiful beaches in Italian regions like Sicily, Puglia, and Sardinia.

Our guide is a handy starting point for planning when to travel to Italy as we tell you what to expect in the country month by month.

Table of Contents

When to visit Italy – Step-by-step guide

January – the best time to visit italy for crowd-free landmarks.

January is a cold winter month and the best time to visit Italy if you are looking for quieter landmarks and cheaper flights and hotels. This better applies after January 7th, when the Christmas festivities are completely over and the streets are much less crowded.

Usually, this is a month we expect rain but it’s already been a few years since we had quite dry January. From Rome south, the temperatures are cold but totally bearable and if you are wearing your winter jacket you won’t have any problem. In the northern regions of Italy , from Florence up north, you will definitely find colder temperatures and in fact, this is the highest season for the ski resorts in Trentino-Alto Adige , Valle d’Aosta, and Veneto.

Click here for our full guide to visiting Italy in January

February – The month of Carnival in Italy

There are mainly two reasons for you to be wanting to visit Italy in February: Carnival and fewer crowds.

Colorful and exciting Carnival parties and celebrations take place all over Italy with the most famous being in Venice , Viareggio and Ivrea, but not the only ones worth visiting. Lovers of offbeat travel will certainly enjoy heading to Sardinia for the Sartiglia in Oristano or Mamoiada’s Mamuthones , or see the Carnival of Ronciglione near Rome.

Check out our full guide to February in Italy

March – When to visit Italy for a quiet vibe

March marks the end of winter and the beginning of spring in Italy. While the weather is a bit unstable with unexpected temperature drops and occasional showers, the low tourist season makes it possible to enjoy a more authentic experience across the country, including big draws like Rome, Florence, and Venice.

Together with fewer crowds, in March like in February you can expect lower rates, especially for flights and hotels. Everything will be open, from historic sites to restaurants, and you will have a better experience than when the huge spring and summer crowds hit the country.

Check out our full guide to March in Italy

April – When to visit Italy for Easter

In April, the weather starts being warmer and sunnier. Since it’s not very hot yet, wandering around the cities and towns is much more pleasant than in summer. Plus, April is when in Italy we celebrate Easter, a very heartfelt religious commemoration at the end of Lent.

April is also when Italians start getting out more often. In fact, on Easter Monday we like to enjoy a day out in nature and set ourselves up for a relaxing picnic, and this is pretty much how we kick off the “outdoors season”.

Check out our full guide to April in Italy

May – The best time to visit Italy for perfect weather

May is probably the best time to visit Italy overall because the weather is perfect: the temperatures are very pleasant, the winter cold is gone and the summer heat is not here yet. So the days are warm enough for a nice stroll but not enough to make you sweat.

This, however, is far from being a secret and you are likely to find crowds pretty much everywhere. In Rome , the May crowds are bigger than in August. Every location is perfect to visit in May because walking is pleasant in big cities, smaller towns, and obviously hiking paths and routes . May, for example, is the best time to hike the Gorropu canyon in Sardinia.

Check out our full guide to May in Italy

June – The beginning of summer in Italy

Warmer than May, June is the last month of spring and when summer starts. It is also a pleasant month to travel to Italy because it’s still not as hot as July. Depending on where you go, you will find large crowds. The big draws like Rome, Florence, and Venice, will be quite packed, but not so much the beach destinations.

In fact, I think June is a great time to hit the beach in Italy because of the great weather and the fewer crowds than July and August. In June, especially at the beginning of the month,

July – Italy’s hottest month weather-wise

July is the central month of summer in Italy and in my opinion the hottest. You are likely to find hot days also in June and definitely in August, but around mid-August the weather starts being whimsical, while July is usually always hot.

The beaches across the country will start being crowded and tourists will start withdrawing from the largest cities due to the heat. Famous beach destinations like Puglia, Sicily, Sardinia , and the Adriatic Coast will start being very crowded even though still less than August.

In July, you can find also local festivals such as food fairs or religious celebrations like the Ardia horse race in Sardinia.

August – The crowdest month on the Italian beaches

This is the month most Italians go on holiday so beach destinations will be very crowded, especially on the week around August 15th, a religious anniversary that translates into beach parties and many activities shut down for almost a week.

The weather is still very hot because summer is at full tilt but towards mid-August, it starts getting spoiled and you might find occasional rain, wind, and clouds. August is a true holiday month and everything is slower and more relaxed in Italy.

September – The best time to visit Italy for quiet beach time

September is the last month of summer and even though fall starts on the 21st, sometimes the weather is better than in August. For sure, you should expect warm temperatures in September, too, and since Italians are back to work and students are back to school, fewer crowds on the beach.

Inside the cities, however, is where most tourists will gather again, and even though not as much as in spring, landmarks and piazzas are definitely going to be busy.

Check out our full guide to traveling to Italy in September

October – When to travel to Italy for pleasant city walks

This is the first full month of fall but temperatures are mild and very pleasant since the stifling heat is gone. Rains start to appear from time to time but not so often and if there are some storms, they don’t last long.

October is always less busy than May but the weather is quite similar. I can’t say that you are not going to find any crowds because it won’t be true. In fact, in Rome, this year fall has been one of the busiest seasons right after spring. Beach and mountain destinations will be less busy.

November – When to enjoy the fall in Italy

November is often one of the wettest months in Italy but since I don’t mind the rain, fall is when I would plan my trip. The only festivity in November is Toussaint and the Day of the Dead at the beginning of the month and usually, these are the days that mark a sharp change in the weather, fully welcoming the fall.

Click here for our guide to visiting Italy in November

December – To experience the Christmas vibe in Italy

December is a beautiful time to travel to Italy because the Christmas spirit lasts for the whole month with all the preparations and decorations. Tourist-wise, it’s not very busy but you will find the historic centers very crowded with locals on the lookout for gifts and to enjoy the themed events.

If you are religious, if you like shopping, or simply if you enjoy the festive spirit and don’t mind some cold weather, December is definitely the best time to visit Italy.

Click here for our complete guide to Italy in December

The best time to visit Italy for the best weather: May-June

The last months of spring are perfect weather-wise because the winter cold is gone and the summer heat hasn’t arrived yet. These are also some of the busiest months in landmark-packed cities where taking a stroll is a fantastic experience.

The beaches will still be quiet even though especially in June, the weather allows for some sunbathing and swimming. Although, keep in mind that the summer is just at the beginning and the sea water is not warm yet.

If you are hitting the coast, head to the beach in the warmest hours of the day and enjoy the remaining hours with some cultural sightseeing that in Italy is possible pretty much everywhere.

The best time to visit Italy for the beaches: June to September

From June through September is the best time to hit the beach in Italy. July and August will be hot and very crowded while June and September much less crowded.

The whole month of September is usually hotter than June. Keep in mind that summer starts only on June 21st so for the first three weeks it’s still spring and the water might not be warm enough to swim, while in September it’s perfect.

The best time to go to Italy for photography: Fall

I love fall and I think this is the best time to visit Italy to take incredible pictures. Fall offers a beautiful light and the falling leaves come in with a kaleidoscope of orange, red, purple, and brown, adding to the romance of the skies.

In fall, you are likely to find rain but you know what they say, right after a good rainfall, photographers grab their cameras and go out and about to catch beautiful light and reflections. Rome’s streets are quite full of potholes that become pools after the rain and when historic sights reflect on them, you can snap fantastic shots!

The best time to visit Italy for fewer crowds: January to March

January through March are the least busy months in the big cities like Rome but obviously more crowded in ski resorts across the country, especially in the northern regions. If you want to enjoy popular landmarks in peace and silence without being surrounded by crowds, winter is the best time to travel to Italy.

This is also the coldest season so even if you are not going skiing, keep in mind to pack winter clothes also for the other destinations.

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3 thoughts on “The Best Time to Visit Italy – Complete Month-by-Month Guide (2024)”

So many people I know have gone there lately. Reading this makes me want to go even more!

Wow is this post thorough..love the breakdown by season and month..sounds like several trips to Italy are needed 🙂

Thanks, Jennifer! Italy deserves many trips indeed 😉

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Italy Visitor Arrivals

• Italy Visitor Arrivals recorded 60,992,806 person in Dec 2023, compared with 50,525,695 person in the previous year
• Italy Visitor Arrivals data is updated yearly, available from Dec 1990 to Dec 2023
• The data reached an all-time high of 64,825,156 person in Dec 2019 and a record low of 16,482,810 person in Dec 2020

View Italy's Visitor Arrivals from 1990 to 2023 in the chart:

What was Italy's Visitor Arrivals in 2023?

Italy Visitor Arrivals recorded 60,992,806 person in Dec 2023, compared with 50,525,695 person in the previous year See the table below for more data.

Visitor Arrivals by Country Comparison

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Aosta Valley

The Aosta Valley is a paradise for visitors seeking outdoor experiences in nature while exploring history and traditions The smallest region in Italy, dotted with the highest peaks in the Alps, it is the ideal destination for anyone who enjoys winter sports and high-altitude walks. Its green valleys and fairy-tale castles make the Aosta Valley an enchanting place to experience all year round.

Piedmont is sure to enchant you with its mountains, hills, typical flavours and uniquely elegant cities An extraordinary heritage of art and history, culture and nature, characterises Piedmont, a region with a thousand faces, one more interesting than the other: cities of rare elegance, mountains that lend themselves to splendid skiing or walking, fascinating villages, hills that are among the best known in the world for their extraordinary wine production.

Lombardy: a dynamic land immersed in the present and reaching toward the future, but with an extraordinary heritage of art and nature Lombardy is a region in the north of Italy known for its industry and finance, of course, but also for its art and extraordinary landscapes, starting with the picturesque lakes and its mountains, Valcamonica and Valtellina in primis. Capital and symbolic city, Milan represents the industrious heart that goes hand in hand with other cities with a vibrant spirit.

Trentino is sure to amaze you with its immense natural heritage, the spectacular splendour of the Dolomites and fascinating sites steeped in history Discover Trentino’s culture of slow travel, taking the time to savour every corner among nature and cultural trails and educational farms. You will find hundreds of hotels offering wellness centres for truly relaxing holidays for the whole family in some of Italy's most beautiful villages, set in unique landscapes.

South Tyrol

Alto Adige is a dream place to discover all year round amidst green valleys and snow-capped peaks Combine the relaxation of spa treatments with the pleasure of fun in the snow for a real wellness boost amidst Alpine lakes, beautiful villages and state-of-the-art ski facilities suitable for all ages. All this and more in the majestic scenery of the Dolomites, a UNESCO World Heritage site in Alto Adige.

Veneto, a region of wonder, with cities of art of undisputed beauty, as well as the most pristine nature The beauty of Lake Garda, the charm of the Dolomites, the sea of Jesolo, the hills covered with vineyards and the relaxing thermal baths, on top of an immense artistic and historical heritage, elegant cities such as Venice and Verona, quaint villages and breathtaking landscapes. Veneto is all this and much more.

Friuli-Venezia Giulia

Friuli-Venezia Giulia Friuli Venezia Giulia: a treasure chest nestled between sea and mountains A border region sandwiched between the Friulian Dolomites and the Upper Adriatic, blessed with an immense cultural heritage resulting from the influence of different cultures and peoples, cosmopolitan and modern, Friuli Venezia Giulia will also seduce you with its temptations of relaxation, sport and fun.

Tucked-away villages, secret little beaches and superb nature: how enchanting Liguria is! Liguria is a wonderful strip of land enclosed between the sea and the mountains, with pastel-coloured houses and breathtaking views. With lush unspoilt nature, many small towns to discover and an incomparable culinary tradition, it enraptures the eye and the heart.

Emilia Romagna, a region of unrivalled charm, with immense artistic beauty and unparalleled hospitality Emilia Romagna with its Riviera Romagnola offers beach tourism that attracts families and young people to its shores every summer. Rich in sites of historical and cultural interest, this region boasts a world-renowned wine and food tradition. Skilful hospitality does the rest, making Emilia Romagna an ideal holiday destination in every season. Video credits: Oliver Astrologo

Tuscany will win you over with its unique landscapes, cities of art, thousand-year-old history and fantastic food Tuscany’s magical atmosphere evolves day by day as you stroll around the cities of art, cycle in the parks, enjoy the sea or savour its typical products, in a region with a one-of-a-kind natural, cultural and historical heritage that has fascinated visitors for centuries.

From Assisi to Perugia, via Gubbio, Lake Trasimeno and Marmore Falls: Umbria is a truly enchanting tourist destination Peaks covered in lush forests and large valleys outlined by rivers, lakes and waterfalls; sorrounded by villages and castles, crossed by paths steeped in history, art and culture, in a natural environment that helps to restore the body and soul: Umbria, the Green Heart of Italy, is all this and much more.

Le Marche, a plunge into the history, art and architecture of a region with the scent of the sea and redolent of traditions and hospitality A great variety of landscapes and an infinite range of colours that make the area's natural beauty incomparable, plus an artistic heritage that fears no comparison: this is how the Marches, with an area of no more than 10,000 square kilometres, will captivate you forever.

Sardinia: a journey to the island of the emerald sea, nuraghi, unspoilt nature and millenary traditions Crystal-clear waters, beaches of soft, white sand, granite rocks framed by wild, fragrant Mediterranean scrub: welcome to Sardinia, an island of a thousand contrasts that will also seduce you with its unique archaeological heritage and its people's innate sense of hospitality.

Lazio is not only Rome: landscapes and monuments of Lazio Rome, the capital of Italy and a unique open-air museum in the world, is enough to make Lazio one of the most beautiful and interesting regions. Even in terms of landscape, it boasts an area of great impact and remarkable variety, with its long coastline, beautiful hills and Apennine mountains. A destination to fall in love with.

Abruzzo, a journey through history between sea, mountains, flavours and unspoilt nature in parks and protected areas A region in central Italy, Abruzzo has two souls and one heart. Predominantly mountainous and hilly, it overlooks a beautiful stretch of the Adriatic Sea. Here, you will find the highest peaks of the Apennines, such as the Gran Sasso and the Majella massif, as well as the only Apennine glacier, but also some of the most popular beaches.

Campania offers landscapes, history, culture and a gastronomic tradition that the whole world envies A consistently mild climate, lush nature framing breathtaking landscapes, unspoilt villages and fairy-tale coastlines: this is Campania, a region that sums up centuries of cultures, between West and East, in a single Mediterranean jewel known for its unparalleled hospitality. A destination for the soul, the eyes and the palate.

Molise, a tiny region with grandiose landscapes: come and discover its history and culinary tradition Molise is a region steeped in history, characterised by numerous tasty food and wine delicacies, but also by rich nature reserves and villages that seem crystallised in history. A destination yet to be discovered, amid marvellous seashores and breathtaking high cliffs

Apulia: the sunny region between two seas and warm hospitality in places rich in history Located in the heart of the Mediterranean, it is a magical combination of artefacts, history, art and unspoilt nature, amidst beautiful coastlines and picture-postcard landscapes. This is Puglia, a region of golden beaches and crystal-clear waters, intense flavours and fascinating destinations: Castel del Monte, the trulli, the islands passing through towns kissed by a unique and unforgettable light.

Basilicata, a region of ancient origins, suspended between two seas and with mountains of great beauty Basilicata is a region where the passage of man has left its mark since prehistoric times. With the ancient name of “Lucania”, it is enriched by an incredible artistic heritage. Not to mention its never-boring panorama, which ranges from the Lucanian Dolomites to the Pollino Park, passing through two seas.

Calabria is the region of crystal-clear sea, the Riace Bronzes, Reggio Calabria and Capo Vaticano, a captivating mix of history and beauty Calabria, also known as the tip of the Italian boot, is a region in Southern Italy characterised by the incredible diversity of its landscapes, with the proximity of mountains to a splendid sea that attracts tourists from all over the world.

A dive into Sicily, where a sea of art, culture and nature will seduce you and become eternal love A predominantly hilly and mountainous area, but one that wins the hearts of tourists from all over the world with its wonderful sea and rich cities with a charm all their own. Sicily is a picture-postcard island characterised by the indelible marks of the people who have lived there and made it unique, amidst artistic and cultural testimonies of enormous value.

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Tourist numbers in Italy hit record in 2023, foreigners a majority

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What are you looking for?

47+ rome travel & tourism statistics (latest 2024 data).

There are so many things to love about Rome.

The capital of Italy is also the heart of its travel and tourism industry.

They welcomed 10.32 million international tourists in 2019 and is the 17th most popular city worldwide.

It’s actually one of the most coveted destinations for baby boomers from the US too !

Are you wondering about where most visitors to Rome are from?

Or how many hotels operate in this city?

Well, we’ll answer everything below with the most recent statistics about Rome tourism!

Sources : I’ve attached the source article or data under each statistics. Feel free to head over to the end of this article for a full list of all the sources used.

Travellerspoint

Is Rome the most visited city in the world?

No, but Rome is the 17th most visited city in the world with 10.32 million international tourists in 2019.

Which nationality visits Rome the most?

Based on the number of tourist arrivals, the United States is the largest inbound tourism market for Rome. The city welcomed 219,000 Americans in 2021.

How many tourists visit Rome annually?

• In 2022, there were 5,821,362 international tourist arrivals in Rome, an incredible 500% increase from 2021.

Key Rome Travel Statistics

• Based on the number of tourist arrivals, the United States was the largest inbound tourism market for Rome. The city welcomed 219,000 Americans in 2021.
• The world region with the most tourist arrivals in Rome is Europe, with 2.78 million tourists in 2022.
• In 2022, there were 3,844,876 domestic tourists in Rome, which was a 110.15% increase from 2021 and a recovery of 81.94% from 2019.
• Before the COVID-19 pandemic, tourism revenues in Italy amounted to $51.91 billion or 2.6% of the country’s gross national product.
• On average, it costs 145 euros to stay overnight in Rome in February 2023. This is considerably higher than the 83 euros average back in February 2020.
• In 2021, the number of international overnight stays in tourist accommodations in Rome was approximately 4.2 million.
• As of 2021, there were a total of 1,600 hotels in Rome, Italy.
• In Rome, the average nightly rate of accommodations listed on Airbnb is 236 euros.
• The Colosseum is the most popular tourist attraction not only in Rome, but all of Italy. It welcomed 1.7 million visitors in 2021, which was higher than the 1.1 million in 2020.

International tourism in Rome

1. in 2019, rome was the 17th most popular destination in the world with 10.32 million foreign tourists..

[WorldData]

Rome is the most visited city within Italy, followed by Venice in the fourth place with 5.59 million visitors in 2019 .

2. In 2022, there were 5,821,362 international tourist arrivals in Rome, an incredible 500% increase from 2021.

[TourismReview]

3. In 2021, there were a total of 1.6 million international arrivals in tourist accommodation around Rome. This is higher than 2020, but still almost 80% lower than the pre-pandemic figures.

4. based on the number of tourist arrivals, the united states was the largest inbound tourism market for rome. the city welcomed 219,000 americans in 2021..

In Rome, there were 219 thousand tourist arrivals from the US in 2021 , which was more than 2020 but still lower than the number of pre-pandemic arrivals.

5. The US was also the leading inbound travel market in Rome for overnight stays, with a total of 804 thousand overnight stays in 2021 alone.

6. the world region with the most tourist arrivals in rome is europe, with 2.78 million tourists in 2022..

International travel within Europe has always been easy, which is why the majority of international tourists in Rome in 2022 was from Europe (2.78 million arrivals) .

7. On the other hand, as regions, Southeast Asia and Central South America contributed the least number of tourist arrivals in Rome, with 540 thousand and 394 thousand arrivals respectively.

8. rome is among the top travel destinations for foodie families..

Among families who travel and enjoy food destinations , Rome is among the top destinations, along with London and Paris.

Domestic tourism in Rome

How many domestic tourists go to Rome each year?

9. In 2022, there were 3,844,876 domestic tourists in Rome, which was a 110.15% increase from 2021 and a recovery of 81.94% from 2019.

10. Meanwhile, the number of overnight stays by domestic tourists was 7,243,401.

Again, this is a 115% increase from 2021, and a recovery of 79.97% from the pre-pandemic levels in 2019.

11. Tourist accommodation establishments in Rome welcomed 2.3 million domestic arrivals in 2021, increasing from 1.5 million in the previous year.

Economic impact of rome tourism.

How much do tourists spend in Rome?

12. Before the COVID-19 pandemic, tourism revenues in Italy amounted to $51.91 billion or 2.6% of the country’s gross national product.

13. thus, in 2020, the average international tourist in italy spent around $450., 14. meanwhile, italians who travel abroad spend $511 on average when on vacation., 15. on average, it costs 145 euros to stay overnight in rome in february 2023. this is considerably higher than the 83 euros average back in february 2020..

This rising cost can be explained by the recovery of the tourism industry post Coronavirus.

16. State museums, monuments, and archaeological areas in Rome generated an income of 26,899,132 euros in 2021.

This is higher than the 15,879,076 euros income recorded in 2020, but still 68.7% lower than the pre-pandemic figure of 86,048,208 euros.

17. On average, 26.5% of tourist spending in Rome is for hotels, 20.2% for shopping for clothes, 17.2% for eating out and drinking, and 12% for visiting cultural attractions, movies, and shows.

[Visit-Plus]

Rome tourism hotels & accommodation

How many hotels rooms are in Rome?

18. In 2021, the number of international overnight stays in tourist accommodations in Rome was approximately 4.2 million.

While this is slightly more than the arrivals in 2020, it’s still 82% less than the number before the Coronavirus pandemic .

19. In 2021, there were 6.2 million domestic overnight stays in Rome, much more than the 4.4 million recorded in 2020.

As of 2021, there were still more domestic tourists staying overnight in accommodations in Rome than international tourists.

20. Meanwhile, the total arrivals in hotels and residences in Rome was 9.66 million, a 245% increase from the previous year.

21. as of 2021, there were a total of 1,600 hotels in rome, italy., 22. the majority of hotels in rome are rated three stars, with 621 such establishments..

Out of the 1,600 hotels in Rome , nearly 39% of them are three-star hotels.

23. The number of 3-star hotels in Rome had risen slightly to 621 in 2021, from 618 in 2020.

24. meanwhile, there are 442 four-star hotels and 53 five-star hotels in rome..

25. Based on the number of chain hotel rooms, Rome is the leading travel destination in Italy, with 22,899 chain hotel rooms recorded in 2021.

26. there are 2,249 properties awarded with a travel sustainable badge in rome..

[Booking.com]

Italy is the country with the highest number of travel sustainable awards on Booking.come, with 2,249 sustainable establishments in Rome alone .

27. Overall, 95% of customers who leave reviews will write a positive one.

[SaleCycle]

As the number of online positive reviews increase , tourists in Rome will be more likely to stay in hotels and make their bookings online.

Other tourist accommodations in Rome

Where else do tourists stay in Rome?

28. As of December 2022, there were 24,383 Airbnb listings in Rome, Italy.

29. in rome, the average nightly rate of accommodations listed on airbnb is 236 euros..

This is more expensive than Airbnb listings in other cities in Italy, including Florence, Venice, and Milan.

30. The majority of Airbnb listings in Rome featured are entire homes or apartments, with 16,542 properties.

Out of the over 24 thousand Airbnb listings in Rome , 16,542 of them are entire homes or apartments.

31. Moreover, there are 6,992 private rooms listed on Airbnb, 712 hotel rooms, and just 137 shared rooms.

32.  Non-hotel tourist accommodations in Rome increased to over 22 thousand in 2021, from just 20 thousand in 2019.

Overall, the 22 thousand non-hotel accommodations are suitable for backpackers who want a low-cost alternatives to hotels when visiting Rome.

33. As of 2021, there are nearly 6.8 thousand holiday dwellings, 3.5 thousand bed and breakfasts, and 414 holiday homes in Rome.

These three are the most popular types of non-hotel facilities in Rome.

34. There are 44 youth hostels recorded in Rome.

35. in 2021, municipio i - historical center-prati had the most bed and breakfasts (577 establishments)..

Rome is divided into 15 sub-municipalities, with the Prati neighborhood recording the most B&Bs within the city.

The sub-municipality with the least bed and breakfasts is Municipio XV, with only 21 such properties.

36. Prati is also the sub-municipality with the highest number of vacation rentals, or 7.8 thousand establishments in total.

Municipio VI has the least number of vacation rentals, at only 62 vacation rentals.

Tourism destinations in Rome

Where is the most visited place in Rome?

37. Rome has 35 paid state cultural institutions and 24 attractions with free entry.

In the region of Lazio, Rome is the province with the highest number of state cultural attractions.

38. In total, there were 4.8 million visitors to state museums, monuments, and archaeological areas in Rome in 2021.

39. The Colosseum is the most popular tourist attraction not only in Rome, but all of Italy. It welcomed 1.7 million visitors in 2021, which was higher than the 1.1 million in 2020.

40. after the colosseum, the most popular sites in rome are trevi fountain (visited by 86.3% of tourists), pantheon (82.6%), piazza di spagna (81.7%), st. peter's basilica (75,1%), and the roman forum (73.9%)..

41. The Mausoleum of Hadrian greeted 1.2 million visitors in 2019, 220 thousand in 2020, and 240 thousand in 2021.

The figure is steadily rising as tourism in Rome and Italy overall is recovering, but it’s still well below the pre-pandemic level.

Traveller’s opinion on Rome tourism

What do tourists think about Rome?

42. 14% of tourists in Rome are annoyed by street vendors who keep offering their products.

43. a further 13% are dissatisfied with lots of vehicles on the streets of rome., 44. 12.2% of tourists are also dissatisfied by the unclean streets., 45. meanwhile, public transportation is a negative factor of rome tourism for 11.5% of visitors., 46. on the other hand, the survey reveals that 1 in 10 visitors to rome claim that “rome is beautiful, as is”., 47. 4 in 5 tourists also says that rome is the most beautiful city in italy., 48. moreover, 75% of people who travel to rome state that they will return for a second visit..

Overall, Rome’s tourism is rising as the world continues to recover from the Coronavirus pandemic.

Whether you’re a digital nomad looking for the next place to work from or simply want to understand more about Rome, we hope these statistics are helpful.

Let us know in the comments if we missed any interesting facts about Rome’s travel industry!

In the meantime, you might enjoy these other stats:

• Millennial Travel Statistics
• Glamping Statistics
• Pet Travel Statistics
• TourismReview
• Booking.com

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15 Reasons Why Visiting Rome With Your Family Might Not Be A Good Idea This Year

Posted: June 21, 2024 | Last updated: June 21, 2024

Italy is a beautiful place to visit for families. However, the capital of Rome might not be the most suitable for kids. As tourism rises yearly in the city, it becomes increasingly chaotic and less ideal for children. From long lines to limited transportation, here are 15 reasons to bypass Rome for a family vacation and head somewhere else instead.

Unprecedented Crowds

Rome is the second-most visited city in the European Union – in 2023, the city saw tourism rates they had never seen, even pre-pandemic. With 7 to 10 million visitors every year, getting a decent glimpse of the Trevi Fountain or a good picture of the Spanish Steps proves nearly impossible. Though traveling with family, you are on vacation with thousands of other people in the historical center and at the Vatican.

Cobblestone Streets

If you plan to travel with infants and young children, remember that many of Rome’s streets are cobblestone. Navigating these winding alleyways with a stroller can be challenging, and little legs will quickly tire. While there are main roads with sidewalks, you cannot get a proper view of Rome traveling this way.

Tourist Traps

Tourists tend to congregate in the small area of Rome around the Spanish Steps, Pantheon, Trevi Fountain, and Pizza Navona. If they feel peckish in one of these locations, they will opt for an inauthentic restaurant nearby. Much research has to be done for authentic Roman food, but people usually bypass this planning phase.

Lack Of Kid-Friendly Activities

Rome may be a historian’s dream, but kids have few options in the Eternal City. Sure, they can pose while you take pictures in front of various landmarks for your next holiday card, but they will not truly appreciate their surroundings yet. Additionally, they surely will not be elated to visit a museum or cathedral the way adults would.

Inauthentic Experiences

Most people visit Rome for the historical landmarks and the Italian culture, though they are just brushing the surface. Since most Romans live outside the center, there is not as much interaction between tourists and locals unless they work in the hospitality industry. You must venture to lesser-known locales to get a genuine look at Italian life.

It’s Overpriced

Prices steadily rise with the number of people flooding Rome each year. Since the demand will never die down, facilities in the hospitality industry can get away with charging more for food and accommodations. The nightly rate of a hotel in Rome can be upwards of $200, which is ridiculously expensive compared to other areas of Italy.

Extended wait times and large crowds go hand-in-hand. The more people interested in a historical site or activity, the longer you wait. Children grow notoriously rowdy and impatient when waiting for long periods, so they skip the lines of the Pantheon and the Colosseum.

Late June to early September is the peak season in Rome and most parts of Italy. Unfortunately, with kids, you may only have the option to travel during their school break, so you’ll travel in the busiest and hottest months. August in Rome is dreadfully humid, with most Romans fleeing the city for their summer holidays. If locals need to escape the brutal heat of their own city, you should opt for somewhere with cooler weather or at least closer to the beach.

Petty Crime

Rome, along with many other Italian cities, is notorious for pickpocketing. In such chaotic crowds with many trained thieves, you may not even notice someone slipping their hand into your bag and snatching your valuables. You will always look over your shoulder, weary of everyone you pass.

Issues With Public Transit

Not surprisingly, Roman transit is notoriously unreliable, given Italy’s carefree nature. You will undoubtedly spend extended periods waiting for a late bus, plus the metro system is limited and closes early. As taxis go, they tend to be pricey, and you have a higher chance of being ripped off completely.

Technological Delays

Despite being a major world city, Rome is far from a technologically advanced metropolis. Outside of tourism, locals live a simple life with limited screen time. As a result, systems are slow to update and do not have the most recent information available. Depending on where you are in the city, you may even lose cell service.

Tough For Picky Eaters

While Italian food is unique and highly diverse, some options in Rome are not the most child-friendly. Sure, your kids can dine on pasta and pizza daily, but there is so much more to Roman cuisine. Picky eaters are not going to like artichokes or tripe.

Traffic And Noise

Rome is a busy city with lots of traffic and constant noise, which can be overwhelming. The honking cars, bustling crowds, and general hustle can be stressful for your kids if they’re used to quieter places. It can be hard to find a peaceful spot to relax. Sometimes, the city’s lively energy feels more exhausting than exciting.

Limited Green Spaces

Unlike some cities, Rome doesn't have many parks or open spaces where kids can freely run around and play. The few green areas that do exist can be pretty crowded and hard to get to. This makes it tough to find a spot for the family to relax away from all the hustle and bustle.

It Can Be Tiring

Exploring Rome can be exhausting with all the walking, long lines, and crowded attractions. Kids might struggle to keep up with the busy schedule. The constant activity can leave everyone feeling worn out by the end of the day.

More For You

Mistakes that American tourists make . Tourists from the United States make these common mistakes when traveling abroad.

This article was first published at  Rbitaliablog .

The post 15 Reasons Why Visiting Rome With Your Family Might Not Be A Good Idea This Year appeared first on RB Italia Blog .

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This Lesser-known Region of Italy Has Stunning Ocean Views, 3 National Parks, and Rolling Vineyards — and It's Outside of Rome

Abruzzo is filled with dazzling medieval towns, rolling vineyards, and a divine food scene.

Gabriele Paris/Getty Images

Some 130 miles away from Rome in central Italy is a region that offers travelers a world of opportunity: Abruzzo. It's filled with dazzling medieval towns, rolling vineyards, pictorial stretches of sand on the Adriatic Coast, and alpine peaks set amongst three protected national parks. It's home to 75 percent of all European animal species, flora, and fauna. In fact, it's so lush that it's often called the "green lung of Europe."

Having visited Tuscany’s famed vineyards years ago, I was excited to see what this less frequented part of central Italy had to offer, from its celebrated Montepulciano wines to its charming towns flanked by mountains and the sea. Abruzzo has four provinces: Chieti, Teramo, L’Aquila, and Pescara. I called Chieti — a hilltop town dotted with ancient streets and a coastline filled with sunbathers and fishing huts — home.

It's easy to reach Abruzzo from international airports like Rome’s Leonardo da Vinci–Fiumicino Airport (FCO) or Bologna Guglielmo Marconi Airport (BLQ). Some connections are also offered through Abruzzo Airport (PSR). The Adriatic coastline is connected through high-speed railway services; the trip from Bologna Centrale to Pescara Central in Abruzzo takes a little over three hours.

I made my way to Chieti after spending a few days in Rome's Sofitel Rome Villa Borghese , a former 19th-century palazzo. I opted for a curated experience — created by Sofitel Rome Villa Borghese and Masciarelli Winery — that mixes city and sea, called 10-night Italy: City and Coast Getaway . It features a full itinerary in both Rome and Abruzzo and includes private, round-trip transportation.  

The three-hour journey to Abruzzo took me past scenic vineyards and cliff-clinging villages. Upon arrival, what immediately stood out to me was the lack of crowds — it was an entirely different vibe than Rome. Here's what my experience was like.

Where I Stayed

Courtesy of Castello di Semivicoli

I checked into Castello di Semivicoli , an 11-room, 17th-century castle surrounded by vineyards and mountain peaks that frame the sparkling Adriatic Sea. But really, I was here for the wine — the idyllic location and views were just the bonus.

The three-generation Masciarelli name is well-known in the region as the driving force for putting Abruzzo wines (like Montepulciano d'Abruzzo and Trebbiano ) on the map, helmed by Gianni Masciarelli. (In 2004, Masciarelli and his wife Marina Cvetic purchased Castello di Semivicoli, keeping its historical details intact, including an olive press, antique furniture, and Murano glass chandeliers.)

tanukiphoto/Getty Images

I spent my afternoons poolside, sipping the first Masciarelli varietal (the black fruit-driven Villa Gemma) and Cerasuolo, a zippy cherry forward rosé. Guests at Masciarelli can also take cooking lessons, a private vineyard tour, and visit former professional soccer player turned winemaker Luigi Valori’s organic vineyard in northern Abruzzo.

LucaLorenzelli/Getty Images

The pastoral and coastal location of Abruzzo makes for a diverse cuisine of seafood, legumes, and meats ranging from mutton to pork. Thinly salted mutton skewers, called arrosticini , are one of the region’s most popular.

Don’t miss a visit to a sagre (local fair), for a chance to try ventricina (hot spicy salami), artichokes, and freshly baked bread.

Abruzzo has produced handmade spaghetti alla chitarra for more than 200 years. It's often served with a tomato sauce made with miniature meatballs, called  sugo di pallottine .

A popular seafood dish is brodetto alla pescarese , which is a stew made of slow-cooked tomatoes, pepperoncini, garlic, and small fish ranging from mullet to skate wings.

For sweet tooth satiation, two well-known desserts of the region include sugar-coated almonds (called confetti), and a soft chocolate nougat from L’Aquila, called torrone nurzia .

Outdoor enthusiasts will find several activities in Abruzzo. In the medieval mountain hamlet of Castel del Monte sits Gran Sasso National Park, a biodiverse playground accessible for children, elderly people, and visitors with mobility limitations. Marked as a protected area since 1995, the park is filled with olive groves, almond trees, and areas dedicated to mountain biking and horseback riding. Campo Imperatore plateau, often called Abruzzo’s "Little Tibet" because of its comparable Himalayan views, is also in Gran Sasso and accessible year-round.

Along the coast, a 26-mile back path called Via Verde leads to the Trabocchi coast, where fisherman huts on water stilts line the sea like wooden octopus’ in the distance. A dinner of grilled seafood paired with Vini Valori wines at Trabocco Valle Grotte , suspended over the water during a multi-colored sunset, remains one of the greatest moments of my trip.

Also along the Trabocchi coastline, Punta Aderci Nature Reserve is a protected enclave of dunes, beaches, and clifftops where you can bike along a path or grab a seat on its pebbly sand.

The Wines of Abruzzo

Courtesy of Pasetti Winery

Never one to shy away from a wine tasting or two, I eagerly leaned into learning more about Abruzzo’s varietals. After all, its proximity to the sea and the Apennine Mountains creates an ideal Mediterranean climate for growing wine, and there are approximately 250 wineries in the region that produce roughly 1.2 million bottles per year.

I was off to a good start in Chieti, as the area produces the majority of wines in Abruzzo, including the coveted DOC label, which notes the highest level of quality assurance. While Tuscany is well known for its Vino Sangiovese grape used to make its Vino Nobile di Montepulciano, in Abruzzo, it’s all about the full-bodied Montepulciano grape. (Montepulciani d’Abruzzo represents approximately 80 percent of the region’s wine, followed by Trebbiano d'Abruzzo, Pecorino, and Cerasuolo–an Abruzzo rosé.)

At Masciarelli, visitors can tour the barrel rooms and then have a curated tasting at Castello di Semivicoli , paired with typical Abbruzzese food. The region’s dry and herbal white wine, Trebbiano, is a good complement to the fragrant seafood stews and fried foods of the region.

Fifth-generation Pasetti Winery and guest home is elevated 1,800 feet above sea level in the village of Pescosansonesco, inside the National Park of Gran Sasso and Monti della Laga. It’s an ideal location to spend a day immersed in nature and several varietals. Their Pecorino is filled with aromas of grapefruit and pairs well with just about any seafood dish.

To learn more about Abruzzo, visit italia.it and to learn more about the package, visit all.acor.com .

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You Can Now Live & Work In Thailand On A New 5-Year Visa

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• Benefit from favorable exchange rates in Thailand, stretching your dollars further while enjoying the rich culture and attractions.
• New digital nomad visa allows up to 5 years in Thailand, offering less restrictions compared to other countries' visa programs.
• Special requirements for the visa include being 20+, having enough funds, a savings account, and proof of employment - a great option for long-term stay in Asia.

When people travel to Thailand, one of the biggest things that catches them by surprise is the exchange rate. For Americans, the Thai exchange rate is very favorable , allowing visitors the ability to stretch their dollars further than they are used to at home. The low cost is an easy draw for the country, and the drastic difference in prices propels individuals to want to stay in the country longer.

Being able to subsist on less in Thailand is one thing, but being up close and personal with the culture is another. Unfortunately, there are restrictions in place that only allow tourists to stay in the country for a set period of time and the various activities and attractions that allow you to learn about the culture take more than what is often available. However, a new digital nomad program has come into play, allowing people to enjoy Thailand for up to five years.

You Can Now Live In Italy On A Digital Nomad Visa

Digital nomads haven't been able to enjoy working long-term in Italy, until now: the European country just launched its Digital Nomad Visa.

Digital Nomads Can Live In Thailand For Up To Five Years

A new thai visa program allows those who work remotely to reside in the country for an extended period.

When you are planning a vacation to Asia, finding the best months to travel to Thailand is one of the main things to look for in order to avoid in-season costs and poor weather. After that, you have to select the best location that allows you to see everything on your list in one trip. There are also accommodations to sort out, and transportation. All this takes time and doesn't allow you to fully appreciate what Thailand has to offer.

The best part about the new five-year Thai visa is that it's less restrictive. Instead of needing to pick and choose Thai activities to participate in during your stay, you can take your time and check all of them off your list.

You can even spend several months in one area of the country before moving on to another. With being able to work while traveling, you can fund your various excursions and have the freedom of taking it slow and absorbing all the country offers.

The Visa Scheme Is Open To Many Industries

While other digital nomad visas have industry restrictions, thailand's is more open.

Many countries offer a digital nomad visa to foreigners. All of them come with a different set of rules and restrictions. For instance, Canada allows digital nomads in their country, but only if they work in the tech industry.

Thankfully, Thailand doesn't put forth such regulations and allows a large assortment of remote employees to reside in the country under their digital nomad visa.

The length of time in Thailand is significant, as only a few other countries allow for such a lengthy duration. Both Spain and Portugal offer up to five years, although other countries are starting to entertain the idea as a way to increase the local talent pool and push tourism rates higher.

12 Countries Where Digital Nomads Can Live For Less Than $1000 Per Month

Some countries put off digital nomads with their high cost of living, but these 12 allow them to live cheaply while offering the best experiences.

This Five Year Option Has Special Requirements

Those staying in the country do have to abide by a set of rules.

To take advantage of this new digital nomad visa, the Thai government requires that you are at least 20 years old, have adequate funds to pay for the initial visa and the following extensions, possess an adequate savings account that allows you to live in the country, and provide proof of employment with a company.

Additionally, those approved for the visa must leave the country every 180 days and repurchase the visa to re-enter afterward. The fee for the initial application and each subsequent reapplication is around $200. Those who qualify as digital nomads and are approved for the initial visa are eligible to renew their application every six months for up to five years.

Even with the requirements, Thailand has one of the best digital nomad visa programs available in the world. The loopholes and application criteria for other programs are much lengthier and require additional legwork.

Other programs don't allow tourists to remain in the country for as long as Thailand offers. For those who have desired to spend a significant amount of time in Asia but have not been able to do so, taking advantage of the new digital nomad visa program is a great option to see the area through quality slow travel while continuing to work and fund future explorations in Thailand and beyond.

Travel, Tourism & Hospitality

• GDP share generated by travel and tourism in Italy 2019-2023

In 2023, the share of travel and tourism's total contribution to Italy's gross domestic product (GDP) nearly equaled the figure reported in 2019, the year before the onset of the COVID-19 pandemic. Overall, travel and tourism generated, directly and indirectly, roughly 10.5 percent of the country's GDP in 2023. That year, the total contribution of travel and tourism to GDP in Italy amounted to nearly 215 billion euros. 

What is the contribution of travel and tourism to employment in Italy?

In 2023, the total contribution of travel and tourism to employment in Italy recovered from the impact of the health crisis. Overall, these industries generated, directly and indirectly, just under three million jobs in 2023, denoting a four percent increase from 2019.

What are the leading inbound tourism markets in Italy?

In 2023, the total international tourist expenditure in Italy , including overnight and same-day visitors, surpassed 50 billion euros, the highest figure reported to date. When breaking down the inbound tourism expenditure in Italy by country , Germany ranked as the leading market, ahead of the United States, the United Kingdom, and France.

Share of travel and tourism's total contribution to GDP in Italy in 2019 and 2023, with a forecast for 2024 and 2034

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¹ Data for 2024 is estimated. ² Data for 2034 is forecast. Figures include the direct, indirect, and induced impact of travel and tourism.

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• Distribution of travel and tourism spending in Italy 2019-2023, by tourist type
• Travel and tourism's total contribution to employment in Italy 2019-2034
• Total number of international tourist arrivals in Italy 2015-2023
• Inbound business travelers in Italy 2015-2022
• Number of inbound tourist overnight stays in Italy 2014-2023, by travel reason
• Average length of stay of international tourists in Italy 2009-2022
• Inbound tourist expenditure in Italy 2007-2023
• Inbound tourist expenditure in Italy 2019-2023, by country
• Number of outbound travelers from Italy 2015-2023, by type
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• Share of outbound holiday trips taken by Italians 2023, by purpose
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• Number of domestic trips in Italy 2014-2022
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