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PewDiePie on moving to Japan: ‘It came with a big cost, taxes are very strict’

That’s a lot of ¥¥¥s.

Updated on February 9, 2:10 p.m. (GMT+8) : Improved relevancy.

The world’s biggest YouTuber, Felix “PewDiePie” Kjellberg is now living in Tokyo, Japan, one of the most expensive cities in the world.

Together with his wife Marzia “MarziaPie” Kjellberg and their pet dogs, the content creator moved from Brighton, England to the land of the rising sun on a private jet in 2022.

The whole migration process was not easy for Pewds, especially since Japan had tightened its travel restrictions and border measures during the COVID-19 pandemic.

In addition to adhering to these rules and regulations, the streamer also had to comply with the country’s tax charges, which left a gaping hole in his pockets.

PewDiePie admitted that moving to Japan ‘came with a big cost’

Pewds had posted a lengthy question-and-answer vlog where he elaborated on the real reason why he moved to Japan and humored a few of the Bro Army’s burning queries.

One of his answers gave fans an idea of how much it costs to migrate to every anime fan’s dream country.

“Well, for me, it came with a big cost,” he said. “Japan taxes is very strict and that’s definitely something I waived while considering moving here.”

Japan has one of the highest personal income tax rates in the world, with rates as high as 55.97%, according to data by World Population Review. In addition to this, all residents are required to pay health insurance premiums, national pensions, and residence taxes.

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This is not a problem for the internet personality, especially since he earns an estimated US$12 million annually according to a calculation by MoneyNation .

“I made most of my money. It’d be silly for me to not move somewhere because of taxes,” he added.

After multiple leisure and business trips to Japan, he bought a house located in Tokyo in 2018. It was only earlier in 2022 that the Kjellbergs were finally granted a five-year business visa to live in the country.

The YouTube star revealed the difficult yet fulfilling processes of settling down in the country in his vlogs, where he had to secure an office for his company, iron out documents for his pets, and, open a bank account .

Despite all the paper works, Pewds is really happy to be finally living in his desired country.

“We’re here mainly because we really enjoy it here,” he said in one of his videos. “We really like it here, we feel really comfortable here.”

Watch Pewds’ full video on migrating to Japan below:

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YouTuber PewDiePie fulfills longtime dream of relocating to Japan

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YouTuber PewDiePie's 'honeymoon phase' brings positive vibes to Japan content

Last month, folks who've been itching to visit Japan were given some hope (mixed perhaps with a dash of envy) as one of the most popular and influential YouTubers ever to hit the platform relocated to an undisclosed area near Tokyo.

“We’re going ... we’re going! We got approved,” he says. "I'm so ready." From there the video documents the final steps in the move from England to Japan, a process that has been nearly five years in the making. Kjellberg and his wife, Marzia, bought a house here in 2018.

“For so long, we doubted whether we could even make this move, and we went through all the ups and downs, and obviously it has been a really long journey,” PewDiePie says as he closes the video, thanking his supporters. “It just feels amazing to be here, finally. ... We can't wait for the next chapter of our lives.”

With 111 million followers, PewDiePie is the most subscribed-to individual on YouTube, so his relocation to Japan was bound to stoke the interest of a range of communities. Among them was prominent Japanese commentator Atsuhiko Nakata, who posted a video on the topic on June 7. He spends over 40 minutes wondering why PewDiePie would move to Japan, and theorizing as to what he will do in the country.

Yet, in a clip titled "Why Japan?" released June 6, PewDiePie says the reasons for his move aren't that deep. "I just like it here,” he says.

PewDiePie's move to Japan could be seen as a PR win for this country, and might herald a new phase in J-vlogging, the video diaries of English-language YouTubers who produce content about Japan to those living overseas.

Videos about the lives of people living in Japan have been a staple of the platform since its earliest days. As the number of inbound visitors here began to break records year after year, the J-vloggers emerged as a 2010s mix of foreign correspondent and tourism cheerleader. Popular creators mixed videos documenting everyday life here with more ambitious content centered around culture and travel. Brands and local governments soon came calling, the latter hoping to leverage J-vlogger clout toward bringing all those potential tourists to off-the-beaten-path locales.

As most grassroot movements go, eventually a handful of creators rose to become the faces of the community: Chris Broad’s Abroad In Japan channel became big enough to land celebrity interviews, the kids on Life Where I’m From showed children overseas what everyday life here is like for them, and Paolo From Tokyo put out day-in-the-life clips that follow ordinary Japanese people around .

Companies got in on the act, too. In 2019, Kadokawa launched GeeXPlus in an effort to import and support anime-centric YouTubers who also touch on broader culture and travel. The publisher also helped establish Trash Taste , a podcast and video series featuring three of GeeXPlus' most prominent creators discussing a variety of topics. The channel is one of the biggest success stories to come out of Japan's English-language creator economy.

After COVID-19 shut down the borders in 2020, a lot of Japan-based outlets focused on more relaxing content, including videos of people walking near-empty streets in Tokyo or exploring the countryside. Tourism may have come to a halt, but people's interest in Japan did not, and travel videos were the only way to satisfy viewers' wanderlust for two years, acting like the ultimate "wish you were here" postcard.

Tourism to Japan went from roaring to silent. A grand reopening appears to be on the horizon , though, and J-vloggers have already kick-started a shift back to travel-heavy content. Around last year, when domestic travel felt more doable (and while there were no actual tourists to get in their way), creators like Broad, Tokyo Lens and Sharla in Japan began sharing more uploads from around Japan.

There has increasingly been an element of fantasy to these uploads — watching ” Inside Tokyo’s Most Expensive Hotel Room ” is the closest most of us will ever get to that level of luxury — but it feels telling that there has been an uptick in travel-related content on YouTube, while Japanese creators geared toward those outside the country such as Solo Solo Travel have enjoyed attention for their POV-style clips.

Entry bans and rules viewed as potentially destructive at home are just hurdles to many outside of the country dreaming about their chance to head to Narita Airport. Japan has topped various lists of “countries most want to visit after the pandemic,” and a simple glance at the comments of any Japan-related YouTube video shows a lot of people ready to come out the first chance they get.

PewDiePie knows his experience doesn’t reflect the average person’s life in Japan, as he has said in his videos . He also continues to share the type of content that made him a superstar in the first place, such as reacting to old clips from Maury Povich’s daytime TV show .

The majority of his uploads since moving to Japan, though, are vlogs about daily life around Tokyo. He drives a car in the country for the first time , or geeks out over his own hanko (personal seal), and a lot of it feels like a throwback to the early 2010s when J-vlogging was still a new thing. PewDiePie understands he’s in a “honeymoon phase,” but it’s kind of nice to see someone get so happy over what many of us take for granted.

PewDiePie is also not the only notable creator to recently relocate to Japan. Animator YouTubers Emirichu and Daidus just moved out here, too, thanks to GeeXPlus, and a similar enthusiasm courses through their recent uploads.

Get used to this positivity. A new era of Japan content will be from newcomers who are approaching the first months of their new spot with excitement. They might be tourists hitting up the spots they saw their favorite J-vloggers visiting for the past two years, or people looking to start fresh after realizing during pandemic lockdowns that life’s too short not to have an adventure.

It has been a tough stretch of time for many, and it has understandably led many to seem burned out by life in Japan. Perhaps experiencing it through the lens of newcomers will help us all realize why we came here in the first place.

In a time of both misinformation and too much information, quality journalism is more crucial than ever. By subscribing, you can help us get the story right.

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PewDiePie and Wife Marzia Move to Their New House in Japan

PewDiePie and his wife Marzia have finally moved to Japan two and a half years after announcing their plans to move. The YouTuber shared the news with a vlog titled ‘ It finally happened! ’ which he uploaded on May 9, 2022. 

PewDiePie documented the arduous process of securing their Visas and relevant documents to move to another country. And though the video showed how troublesome the process could be, the most troublesome matter was still flying with their pets.

PewDiePie had to go the extra mile just to ensure his two pugs could fly with him. As all the airlines only allowed the dogs to weigh under 8 kgs when put inside the cabin, he had to travel in a private jet.

He explained his reason for the decision, saying he didn’t want to risk his dogs having any difficulties, especially because pugs already had trouble breathing normally.

The video also captured many emotional moments for the couple, including meeting their friends for the last time in the UK.

PewDiePie met his friends for the last time in the UK. (Source: YouTube )

Another touching moment documented was when PewDiePie and Marzia finally made it to their home in Japan. He thanked everyone who had been supportive of his decision to move throughout the years.

“For so long, we doubted if we could even make this move and we went through all the ups and downs. Obviously it’s been a really long journey but I just really really appreciate everyone who was supportive of us going,” he said.

“Just meant a lot that people were cheering for us, you know. I just want to say thanks. I really appreciate it… Can’t wait for the next chapter of our lives.”

PewDiePie’s Move to Japan Was Delayed for over Two Years

PewDiePie first announced he was moving to the Land of the Rising Sun back in 2019 after sharing he had bought a house there.

It didn’t surprise his fans, as the YouTuber had expressed his love for Japan frequently in the past. He had also been there multiple times, many of which he documented in several vlog series.

Unfortunately, his plans were delayed by almost two and a half years because of the pandemic. 

PewDiePie gave an update on his plans through a video uploaded on December 29, 2021. He explained that Japan had closed all its borders because of the global pandemic and how that had made getting a Business Visa near impossible.

“Even just making the choice to move there was really difficult,” he noted. “We obviously would be leaving everything that we built here behind, all these amazing friends, but we just felt like we really wanted to take on this adventure while we’re still young.”

PewDiePie’s House in Japan Was Robbed

Many things happened during the two and a half years, including his house in the Land of the Rising Sun getting robbed. Marzia talked about it in an Instagram Live.

Marzia revealed her and PewDiePie's house in Japan was robbed. (Source: Instagram )

“Our house was broken into and they took 90% of my valuables, from my jewelry, to luxury goods and special items I’ve been collecting over the years. It’s all gone,” she wrote.

PewDiePie also addressed the robbery in a YouTube video. There, he revealed he learned of the news at an unfortunate time as he and his wife had just dealt with their house in the UK flooding.

Explaining that he didn’t want the video to be too negative, he spent the rest of the video watching “blessed images” on Reddit.

PewDiePie Has Officially Moved to Japan

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In 2019, YouTube star PewDiePie purchased a home in Japan. He'd previously talked to his YouTube fans about how much he loves Japan and that he'd like to live there. The first step toward making that happen was purchasing a home, but little did PewDiePie realize the ordeals before him. Three years later, mountains of paperwork, a pandemic all but banning international travel, and a private jet flight, PewDiePie is finally home. He and his wife MarziaPie have officially moved to Japan.

This past week, PewDiePie released a video titled "It finally happened!" which delved into the final steps of moving to Japan. It started with a clip from March 17 when he and MarziaPie submitted their applications for visas. Six days later, the pair picked up their visas, with PewDiePie saying, "We're going! We're finally approved." Visa approvals had been blocked due to the COVID-19 pandemic and had only just re-opened.

RELATED: PewDiePie is Taking a Break from YouTube

After having the visas approved, PewDiePie was faced with another challenging situation. Not only was he moving across the world, but his dogs' health posed a unique problem. One of his dogs was too large to carry in the plane cabin, but had breathing issues and PewDiePie didn't feel safe putting him in cargo. As a result, PewDiePie decided to take a private jet. Through the entire flight, PewDiePie filmed himself sharing how worried and stressed he was, only for customs for him, his wife, and the dogs to go very smoothly.

More recently, PewDiePie shared a new video discussing the entire process of moving to Japan . The heart of the video, however, revolved around why he moved to Japan and what comes next. The why is simple. PewDiePie really likes being there, and that's it. PewDiePie does admit that if he had to do it all over again, he wouldn't do it due to how hard it's been.

As for what's coming next, PewDiePie says that he wants to keep making videos . He doesn't want to "upload for the sake of uploading," though. He'd rather make videos when he feels like sharing what he's feeling or what he's doing.

In the end, this is exactly what PewDiePie has wanted for a very long time. He's incredibly happy to have finally made the move, even if the process of moving was a nightmare. With that said, he doesn't know what's going to come next, but he's excited to find out. As PewDiePie says, he's already looking forward to making a video in 5 years reflecting on everything that happened since he moved. It's YouTube star PewDiePie's adventure in Japan.

MORE: Do You Think PewDiePie Has Improved as a YouTuber?

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PewDiePie buys house in Japan, calls it “a dream come true”

But what do people in Japan think of the top YouTuber possibly moving to their country? 

One of the biggest names in the YouTube community is a Swedish YouTuber called PewDiePie . If you’re one of the few people who haven’t heard of him, the 29-year-old, whose real name is Felix Arvid Ulf Kjellberg, rose to fame after he became the most-subscribed user on YouTube in 2013 , and though he’s since been pipped from the number one spot by Indian record label T-Series, PewDiePie’s popularity hasn’t diminished in the slightest, with 101 million subscribers and millions of views on his videos every time he uploads.

While PewDiePie is best known for his gaming videos, the YouTuber has also released a series of travel vlogs from his annual trips to Japan, a country he’s unashamedly in love with . And while his followers aren’t surprised to see their favourite YouTuber out and about in Japan, they were left speechless when he made the offhand announcement that he’d just bought a house in Japan .

▼ Take a look at the announcement at the 19:05 mark in the video below

In the video, PewDiePie says:

“Hey, remember a while back when the last time I was in Japan I was like, ‘Oh, I’d really like to live here’? Well, we bought a house here. Yeeeah! And we’re just here for a couple days, setting up. That’s why I don’t have my whole setup and everything’s terrible. But I did just want to say, thank you, it’s a dream come true, in a way, and, uh yeah…”

And with that, the Internet lit up with questions, as people began to wonder if that meant PewDiePie would be giving up his digs in England’s Brighton and Hove and living in Japan permanently . People also began wondering what part of Japan he’d purchased property in, with Osaka being one contender, given that he’d travelled there just last year.

View this post on Instagram A post shared by PewDiePie (@pewdiepie)

More recently, PewDiePie visited Meguro River in Tokyo during cherry blossom season with his now-wife Marzia Kjellberg .

▼ Yamanashi is beautiful, but a bit further away from big cities like Osaka and Tokyo.

Looking back at the YouTuber’s Instagram account, PewDiePie actually hinted at the move half a year ago with this post, taken at the Arashiyama Bamboo Grove in Kyoto.

▼ “ Big trees, big moves”

So what did people in Japan think when they heard the news that PewDiePie had bought a house in Japan? Let’s take a look at some of the comments:

“OMG The world’s top YouTuber is coming to Japan!” “Nintendo games have this kind of power to connect Japan to the world. We need to thank Nintendo for this!”  “I’m always so happy whenever people from abroad come to Japan!” “With the money this guy is raking in, he can afford to buy a house anywhere in the world.” “He could buy a castle instead of a home!” “Bill Gates has a huge mansion in Karuizawa, so he’s not the first rich foreigner to buy a place here.”  “I bet it’s just a vacation home.”

Given Japan’s new immigration laws , it’ll be interesting to see what type of visa PewDiePie will be able to obtain while living in his new digs in Japan. Regardless of whether the YouTuber decides to use his new place as a permanent residence or a vacation home, though, we’re hoping he’ll eventually reveal his new neighbourhood in a series of travel vlogs in the near future, maybe even featuring a tie-up with Japan’s famous YouTuber Hikakin .

Source: YouTube/PewDiePie via Hachima Kikou   Featured image: Instagram/pewdiepie ● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter !

• ( gamers • PewDiePie • property • video games • videos • YouTube • YouTubers )

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YouTuber PewDiePie and His Wife Primarily Split Their Time Between Two Countries

Feb. 16 2021, Updated 2:09 p.m. ET

Did PewDiePie and his wife, Marzia Kjellberg, leave Japan after their new home was burglarized last December? 

The newlyweds hadn’t even moved all of their stuff in when the incident occurred, but the thieves still managed to take many personal items. Here’s what we know about the couple’s living situation and where they’ve been quarantining during the coronavirus pandemic.

Where does PewDiePie live now?

It looks like the 30-year-old (whose real name is Felix Kjellberg) and his longtime love plan to travel between their place in Japan and the residence they own in Brighton, England, but according to their social media activity, they’ve stayed in the U.K. for the past few months.

The twosome celebrated their first wedding anniversary on Aug. 19 at Kew Gardens in London where they tied the knot, and visited a countryside castle in September. 

Despite a not so warm welcome to East Asia late last year, the duo finished moving in January and don’t appear to have lost any love for Japan. 

Shortly after the robbery, Marzia revealed that the burglars took "90% of my valuables, from my jewelry to luxury goods and special items I’ve been collecting over the years. It's all gone."

She added, "I know it is very materialistic, and [I] should be happy with what I was left/have. But I can't hide the shock and sadness with all being taken away, just like that."

In October 2019, PewDiePie admitted that he wasn’t sure how long he and Marzia would stay in Japan. "It depends on a lot of things like taxes and VISAs," he said during a live stream. "Under EU law, I have to be in the U.K. for a certain amount of days or I’ll be taxed in another country."

PewDiePie has been getting ripped while in quarantine.

On Sept. 30, the gamer showed of his incredibly toned physique in a shirtless pic on Instagram. The steamy image confirmed that PewDiePie’s workout routine , which he shared with fans in May, is certainly working for him.

"So on Mondays, I do push exercises. I do heavily on chest and I finish off with shoulders," he explained in a video that currently has more than nine million views. "Tuesdays, I do legs, squats, dead-lifts, lunges. Wednesday, I do pull exercises. Thursday, I do leg again. And Friday, I finish with a mix of push and pull."

The internet personality also changed up his diet. "Probably the biggest difference for me was cutting out alcohol," he stated. "I decided to cut off hard liquor from my palette. I just realized it’s not for me. If other people like it, that’s great, I’m just not doing it."

However, PewDiePie did clarify that he does drink "a pint of beer once a week" when he’s with friends. "Looking back on my old drinking habits, I really look back on it with detest and shame of my past self," he confessed. 

"You have to realize that sensational pleasures don’t bring happiness. And as soon as you take that first [sip], it’s already fleeting. It’s not going to make you happy."

If only we had that type of self-control.

A Quick Breakdown of PewDiePie's Complicated History With YouTube

The Richest YouTubers Keep Getting Younger and Younger!

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"Feels Amazing To Be Here": World's Top YouTube Star PewDiePie Moves To Japan

Pewdiepie posted a video this week documenting his arrival with his wife and dogs in japan, which has some of the strictest virus border controls in the world..

PewDiePie has a huge online following, with 111 million subscribers on YouTube. (File)

The world's top YouTube star, Swedish gaming streamer PewDiePie, has moved to Japan after the country relaxed its Covid-19 entry rules for some visa-holders.

The 32-year-old has a huge online following, with 111 million subscribers on YouTube, but has faced controversy over offensive jokes in the past.

He posted a video this week documenting his arrival with his wife and dogs in Japan, which has some of the strictest virus border controls in the world.

"For so long we doubted whether we could even make this move, and we went through all the ups and downs, and obviously it's been a really long journey," said the streamer, whose real name is Felix Kjellberg.

"But I just really, really appreciate everyone who was supportive of us going... it just feels amazing to be here, finally."

Japan has allowed in foreign business visitors, students and other new residents since March but remains closed to tourists, although the prime minister has pledged a gradual easing of the rules from next month.

Details of who will be allowed to enter and when are yet to be announced, although Japanese media reports say group tours may be first to resume and that the government is discussing scrapping Covid-19 testing on arrival.

Japan welcomed a record 31.9 million foreign visitors in 2019 and had been on track to achieve its goal of 40 million in 2020 before the pandemic hit.

Mr Kjellberg, who previously lived in Britain, said in 2019 he had bought a house in Japan.

The star has landed himself in hot water several times, including over videos containing anti-Semitic remarks and racial slurs, and in 2016 he was temporarily blocked from Twitter after joking he had joined the Islamic State group.

He also previously said he was "sickened" after hearing that the gunman behind the 2019 New Zealand mosque massacre had promoted his videos before opening fire.

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World's biggest YouTuber PewDiePie moves to Japan

Tokyo (AFP) – The world's top YouTube star, Swedish gaming streamer PewDiePie, has moved to Japan after the country relaxed its Covid-19 entry rules for some visa-holders.

Issued on: 12/05/2022 - 05:50 Modified: 12/05/2022 - 05:49

The 32-year-old has a huge online following, with 111 million subscribers on YouTube, but has faced controversy over offensive jokes in the past.

He posted a video this week documenting his arrival with his wife and dogs in Japan, which has some of the strictest virus border controls in the world.

"For so long we doubted whether we could even make this move, and we went through all the ups and downs, and obviously it's been a really long journey," said the streamer, whose real name is Felix Kjellberg.

"But I just really, really appreciate everyone who was supportive of us going... it just feels amazing to be here, finally."

Japan has allowed in foreign business visitors, students and other new residents since March but remains closed to tourists, although the prime minister has pledged a gradual easing of the rules from next month.

Details of who will be allowed to enter and when are yet to be announced, although Japanese media reports say group tours may be first to resume and that the government is discussing scrapping Covid-19 testing on arrival.

Japan welcomed a record 31.9 million foreign visitors in 2019 and had been on track to achieve its goal of 40 million in 2020 before the pandemic hit.

Kjellberg, who previously lived in Britain, said in 2019 he had bought a house in Japan.

The star has landed himself in hot water several times, including over videos containing anti-Semitic remarks and racial slurs, and in 2016 he was temporarily blocked from Twitter after joking he had joined the Islamic State group.

Kjellberg also previously said he was "sickened" after hearing that the gunman behind the 2019 New Zealand mosque massacre had promoted his videos before opening fire.

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