tourism travel for leisure

What is leisure tourism, and what examples?

• March 2, 2023

Leisure tourism, a popular form of travel, refers to the act of taking a trip for the purpose of relaxation, recreation, or enjoyment. It involves participating in activities typically done during one’s free time, such as sightseeing, shopping, dining out, and engaging in cultural events. While leisure tourism can take many forms, it is often associated with vacations and getaways, allowing individuals to escape the stress of everyday life and explore new places.

Despite the COVID-19 pandemic’s impact on travel, leisure tourism remains a popular choice for individuals looking to recharge and explore the world. From exploring famous landmarks in Paris to sunbathing on the beaches of Bali, there are countless examples of leisure tourism destinations and activities available worldwide. In this article, we will explore the concept of leisure tourism and provide several examples of popular destinations and activities you can add to your travel bucket list.

What is leisure travel?

Leisure travel refers to traveling for pleasure rather than business or work-related purposes. It is a type of travel that involves exploring new destinations, engaging in recreational activities, and relaxing and unwinding. Whether traveling alone or with friends and family, leisure travel provides a much-needed break from the daily routine and allows individuals to experience new cultures, environments, and experiences.

For the person traveling, leisure travel can provide a wide range of benefits, including learning about different cultures, making new friends, and creating lasting memories. It can also provide a sense of adventure, challenge, and excitement that can be hard to find in everyday life. Additionally, leisure travel can help reduce stress levels and improve mental health by providing a break from the daily routine.

As a tourist, leisure travel can also significantly impact the environment and local communities. Responsible tourism practices, such as supporting local businesses, using eco-friendly transportation, and being mindful of waste, can help minimize negative impacts and promote sustainable tourism.

Of course, finances are an essential consideration for leisure travel. Depending on the destination, activities, and accommodations chosen, leisure travel can be a costly endeavor. However, with careful planning, budgeting, and research, it is possible to enjoy leisure travel without breaking the bank. Many travel websites and apps offer discounts and deals on flights, hotels, and activities, making planning an affordable and enjoyable leisure travel experience easier than ever.

Types of leisure tourism

Adventure tourism.

One of the most popular types of adventure tourism is extreme sports. From bungee jumping to skydiving, there’s no shortage of heart-pumping activities to get your adrenaline flowing. These experiences are not for the faint of heart, but they offer a rush like no other and can be incredibly rewarding for those who take the plunge.

For those who prefer a slower pace, there are plenty of other adventure tourism options. Hiking, camping, and backpacking are all popular choices that allow you to explore the great outdoors and connect with nature. Whether traversing rugged mountain trails or pitching a tent in a remote wilderness area, these activities offer a chance to escape the hustle and bustle of everyday life and immerse yourself in the beauty of the natural world.

Of course, adventure tourism is only for some. Some people prefer to stick to more traditional types of leisure tourism, such as beach vacations or city breaks. However, you love a challenge and aren’t afraid to step outside your comfort zone. In that case, adventure tourism can be an incredibly rewarding and life-changing experience.

So, whether you’re looking to bungee jump off a bridge, hike through the wilderness, or explore a new city on foot, there’s an adventure tourism experience that’s perfect for you. So why not take the leap and try something new? You never know what amazing experiences and memories you might create!

Cultural tourism

One of the most exciting things about cultural tourism is that it can take you to places you never imagined. Whether exploring ancient ruins in Greece, visiting museums in Paris, or attending festivals in Japan, there are countless opportunities to learn and grow through cultural tourism.

Of course, cultural tourism doesn’t have to take you to far-flung destinations. There are plenty of opportunities to explore different cultures closer to home, whether visiting museums and art galleries, attending cultural events in your city, or trying new foods at ethnic restaurants.

For those who love to travel, cultural tourism offers a chance to see the world differently. Rather than just ticking off tourist attractions, cultural tourism allows you to connect with locals, learn about their way of life, and gain a deeper appreciation for the rich diversity of our planet.

So whether you’re a history buff, an art lover, or simply someone who wants to experience something new, cultural tourism has something for everyone. So why not step out of your usual environment and immerse yourself in the rich tapestry of cultures that make our world so fascinating? Who knows what incredible experiences and memories await you along the way!

Suppose you’re someone who cares deeply about the environment and wants to make a positive impact on the world. In that case, ecotourism might be the perfect choice for your next leisure tourism adventure. This tourism category is all about traveling responsibly and sustainably, focusing on preserving natural habitats and supporting local communities.

One of the main things to consider when it comes to ecotourism is your travel’s impact on the environment. This means choosing eco-friendly accommodations and activities, such as staying in lodges that use renewable energy, participating in wildlife conservation efforts, and using low-impact transportation methods like hiking or cycling.

Another important factor to consider is your travel’s impact on the local community. Ecotourism aims to support local economies and promote cultural exchange, so it’s important to choose tours and activities led by local guides and support local businesses.

Of course, ecotourism is not just about being responsible and sustainable – it’s also about having fun and experiencing the beauty of nature. Whether you’re exploring pristine forests, snorkeling in coral reefs, or observing wildlife in their natural habitats, there’s no shortage of amazing experiences to be had in ecotourism.

Suppose you’re passionate about the environment and want to positively impact the world while having fun and exploring new places. In that case, ecotourism might be the perfect fit for you. And as the tourism industry continues to grow and evolve, there are plenty of opportunities for jobs and careers in eco-tourism, making it a great choice for those who want to make a difference while pursuing their passions.

Beach tourism

Beach tourism is leisure tourism that revolves around visiting coastal destinations and enjoying the beach environment. This type of tourism is popular among people of all ages, from families with young children to solo travelers seeking relaxation and recreation.

Beach tourism destinations vary widely, from crowded beaches in popular tourist hotspots to secluded and pristine shorelines in remote locations. Some of the most popular beach tourism destinations include the Caribbean, Hawaii, the Maldives, and the Mediterranean.

Activities commonly associated with beach tourism include swimming, sunbathing, beach volleyball, surfing, and water sports such as jet skiing, parasailing, and snorkeling. Many beach tourism destinations also offer a range of amenities, such as beachfront restaurants, bars, cafes, and hotels and resorts catering to beachgoers.

Beach tourism can be a great way to escape the stresses of everyday life and enjoy some time in the sun and sand. It offers many experiences, from relaxing and soaking up the sun to more active pursuits such as water sports and beach games. For those who love the ocean and the beach environment, beach tourism is a must-try type of leisure tourism.

Health and wellness tourism

Health and wellness tourism is a type of leisure tourism that focuses on improving physical, mental, and emotional well-being through various activities and services. It involves traveling to destinations that offer specialized programs and services to help visitors achieve their health and wellness goals.

Some of the most common health and wellness tourism activities include spa treatments, yoga and meditation classes, fitness activities, healthy eating, and alternative medicine practices such as acupuncture and herbal remedies. Health and wellness tourism destinations can range from specialized wellness centers and retreats to traditional vacation spots that offer a variety of wellness-focused activities and services.

Health and wellness tourism has become increasingly popular in recent years as more people seek to prioritize their health and well-being. This type of tourism offers a range of benefits, including stress relief, improved physical health, and a renewed sense of energy and vitality.

In addition to the benefits for individual travelers, health and wellness tourism can also positively impact local communities. It can create job opportunities in the wellness industry and stimulate local economies through increased tourism.

Overall, health and wellness tourism is a great option for those seeking to prioritize their health and well-being while enjoying leisure travel’s benefits. With a wide range of activities and services available, there is something for everyone in the world of health and wellness tourism.

Can business travelers have leisure time on a business trip?

Yes, business travelers can have leisure time on a business trip, depending on their schedule and the purpose of their trip. Many business travelers often have free time during their trip, either before or after their work obligations are completed. During this time, they may choose to engage in leisure activities and explore the destination they are visiting.

Business travelers may also extend their trip for a few days or a weekend to have more time to explore the destination and engage in leisure activities. This is often called “bleisure” travel, a combination of business and leisure travel.

However, it is important to note that the amount of leisure time a business traveler can have may depend on the nature of their business trip and the expectations of their employer. Sometimes, the schedule may be tightly packed with meetings, and there may be little free time for leisure activities. Additionally, some employers may have policies restricting the amount of leisure time a business traveler can have or the type of activities they can engage in during their free time.

Ultimately, it is up to the individual business traveler to determine how much leisure time they can have on a business trip and to balance their work obligations with their desire to explore and engage in leisure activities.

What are the examples of leisure tourism?

There are many examples of leisure tourism, as it encompasses many activities and destinations. Some examples of leisure tourism include:

• Beach tourism – visiting coastal destinations for sun, sand, and water activities.
• Adventure tourism – engaging in activities such as hiking, skiing, and whitewater rafting in natural environments.
• Cultural tourism – visiting destinations to learn about the local culture, history, and customs.
• Health and wellness tourism – traveling to destinations that offer specialized programs and services to improve physical, mental, and emotional well-being.
• Ecotourism – visiting natural environments to observe and learn about the local flora and fauna while minimizing environmental impact.
• Rural tourism – visiting rural destinations to experience rural life and engage in farming, fishing, and hunting activities.
• Wine tourism is visiting destinations known for their wine production and touring vineyards and wineries.
• Sports tourism – traveling to participate in or observe events such as marathons, golf tournaments, and soccer matches.
• Food tourism – traveling to destinations to experience local cuisine and food traditions.
• Educational tourism is traveling to destinations to learn about specific subjects, such as art, history, or language.

These are just a few examples of leisure tourism, and many other types of tourism can fall under this category. Ultimately, leisure tourism is about enjoying the free time and engaging in activities that provide relaxation, entertainment, and personal enrichment.

In conclusion, leisure tourism encompasses various activities and destinations, from beaches to educational tourism. The purpose of leisure tourism is to provide individuals with opportunities for relaxation, entertainment, and personal enrichment. People engage in leisure tourism to escape from their usual environment, explore new destinations, and engage in activities that they enjoy or that interest them.

While there are many types of leisure tourism, all of them share a common goal of providing individuals with a break from their daily routines and an opportunity to have fun and create memorable experiences. As the tourism industry continues to grow and evolve, we can expect to see new types of leisure tourism emerge, and existing types become more popular.

Ultimately, leisure tourism plays an important role in the tourism industry and the lives of individuals who engage in it. It provides opportunities for personal growth, cultural exchange, and economic development. Whether it’s a relaxing beach vacation, an adventurous trek through the wilderness, or an educational trip to a historic site, leisure tourism has something to offer everyone.

David Stokes

Related posts.

8 Hacks to Never pay for Luggage

• March 24, 2023

Smart Hacks to Book Cheap Flights in 2023

• March 22, 2023

8 Famous Cities in the USA You Must Visit 

• March 3, 2023

Trending now

Winter is here! Check out the winter wonderlands at these 5 amazing winter destinations in Montana

• Travel Tips

What Does Leisure And Tourism Mean

Published: December 12, 2023

Modified: December 28, 2023

by Karna Choi

• Plan Your Trip
• Sustainability

Introduction

Leisure and tourism are two interconnected concepts that play a significant role in our lives. They are not only sources of relaxation and entertainment but also contribute to the growth of economies and the development of cultures. In this article, we will explore what leisure and tourism mean, how they are related, and why they are important.

Leisure refers to the time spent outside of work or other commitments, where individuals engage in activities that they enjoy and find fulfilling. It can be any activity that brings pleasure, such as hobbies, sports, reading, or socializing with friends and family. Leisure is crucial for maintaining a healthy work-life balance and overall well-being. It allows individuals to rejuvenate, recharge, and engage in activities that bring them joy and satisfaction.

Tourism, on the other hand, involves traveling to different places for recreational, educational, or business purposes. It is an industry that encompasses a wide range of activities, such as sightseeing, visiting cultural and historical sites, exploring natural wonders, participating in adventure sports, attending conferences, and experiencing different cuisines and lifestyles. Tourism provides an opportunity to discover new cultures, broaden horizons, and create lasting memories.

Definition of Leisure

Leisure can be defined as the discretionary time individuals have outside of their work and other necessary commitments. It is the time to engage in activities that bring joy, relaxation, and personal fulfillment. It provides a break from the daily routine and allows individuals to pursue their interests and passions.

Leisure activities can vary greatly depending on personal preferences and interests. Some individuals may find solace in engaging in physical activities such as swimming, hiking, or playing sports, while others may prefer more passive activities like reading, listening to music, or watching movies. Leisure can also include socializing with friends and family, exploring new hobbies, attending cultural events, or even simply resting and rejuvenating.

One important aspect of leisure is that it is not bound by obligations or tasks. It is a free and voluntary choice that individuals make to engage in activities that bring them pleasure and relaxation. Unlike work or other responsibilities, leisure provides a sense of freedom and autonomy, allowing individuals to make choices based on their personal preferences and desires.

Leisure is essential for personal well-being and mental health. It helps individuals to de-stress, recharge, and maintain a healthy work-life balance. Engaging in leisure activities can have numerous benefits, including reducing anxiety and depression, improving cognitive functions, boosting creativity, and enhancing social connections.

It is important to note that leisure is subjective and can vary from person to person. What one individual finds enjoyable and fulfilling may not be the same for another. Therefore, it is crucial for individuals to identify activities that bring them joy and make time for those activities in their lives. By prioritizing leisure, individuals can enhance their overall quality of life and find a sense of fulfillment and happiness.

Definition of Tourism

Tourism is the act of traveling to different destinations for recreational, educational, or business purposes. It involves the exploration and experience of new places, cultures, and activities outside one’s usual environment. Tourism is a multi-faceted industry that encompasses various activities and services, including transportation, accommodation, attractions, and hospitality.

The primary motive behind tourism is usually leisure and entertainment. People travel to escape their daily routines, experience new things, and create lasting memories. However, tourism can also serve other purposes, such as business travel, educational or cultural exchanges, and even medical tourism for specialized treatments.

There are several different types of tourism, each catering to specific interests and preferences. Some of the common types include:

• Leisure tourism: This involves traveling for recreational purposes, such as beach vacations, adventure trips, or visiting theme parks.
• Cultural tourism: This focuses on exploring the heritage, customs, and traditions of different cultures, including visiting museums, historical sites, and attending cultural events.
• Eco-tourism: This promotes responsible travel to natural areas, with the aim of preserving the environment and supporting local communities.
• Business tourism: This involves traveling for business-related activities, such as attending conferences, meetings, or trade shows.
• Medical tourism: This refers to traveling to foreign countries to receive medical treatments or procedures that may be more affordable or of higher quality than in one’s home country.

Tourism plays a vital role in the global economy, contributing to employment generation, infrastructure development, and foreign exchange earnings. It stimulates local businesses, such as hotels, restaurants, and transportation services, creating a multiplier effect on the economy. Moreover, tourism has the potential to foster cultural exchange and understanding between different societies, promoting peace and mutual respect.

However, it is important to note that tourism can also have negative impacts, including over-tourism, environmental degradation, and disruption of local communities. Sustainable tourism practices are increasingly emphasized to minimize these negative effects and ensure the long-term viability of tourist destinations.

Relationship between Leisure and Tourism

Leisure and tourism share a close and interconnected relationship. While leisure refers to the activities individuals engage in during their free time, tourism provides an avenue for individuals to experience leisure in different locations and environments. In other words, tourism is one of the ways in which people seek leisure experiences beyond their usual surroundings.

Tourism encompasses a wide range of activities and experiences that are specifically designed to provide leisure and entertainment. When individuals go on vacation or travel to different destinations, they often engage in leisure activities as part of their overall tourism experience. This may include exploring tourist attractions, trying new foods, participating in adventure sports, or simply relaxing on a beach.

On the other hand, leisure can also act as a motivator for individuals to engage in tourism. People often plan trips or vacations to unwind, break away from their daily routines, and indulge in leisure activities that they may not have the opportunity to enjoy in their regular lives. The desire for leisure experiences can inspire individuals to embark on travel adventures and explore new destinations.

Furthermore, leisure and tourism can also have a reciprocal relationship, where they reinforce and support each other. For instance, the availability of leisure activities in a tourist destination can attract visitors and contribute to the growth of the tourism industry. Similarly, tourism development can lead to the creation of new leisure facilities and opportunities for both locals and visitors to enjoy.

The relationship between leisure and tourism is not limited to individual experiences but also extends to the societal level. The leisure and tourism industries collectively contribute to the economic growth of countries, generate employment opportunities, and stimulate local businesses. They also play a significant role in cultural exchange and understanding as individuals from different cultures engage in leisure and tourism activities together.

It is important to recognize and foster the relationship between leisure and tourism to cater to the diverse needs and desires of travelers. Tourism destinations and businesses often strive to provide a variety of leisure activities and experiences that appeal to different interests and preferences, ensuring that visitors can engage in meaningful and enjoyable leisure during their trips.

Importance of Leisure and Tourism

Leisure and tourism play a crucial role in both individual lives and the broader society. They provide numerous benefits and contribute significantly to personal well-being, economic growth, and cultural exchange. Here are some key reasons why leisure and tourism are important:

1. Personal Well-Being: Leisure activities give individuals the opportunity to relax, recharge, and engage in activities they enjoy. They help reduce stress, promote mental health, and enhance overall well-being. Leisure activities provide a sense of fulfillment, satisfaction, and happiness, allowing individuals to maintain a healthy work-life balance.

2. Economic Impact: The leisure and tourism industries have a substantial impact on economies worldwide. They create jobs, stimulate local businesses, and generate revenue through various sectors such as accommodation, transportation, food and beverage, and entertainment. Tourism also encourages infrastructure development, leading to improvements in transportation, communication, and public facilities.

3. Cultural Exchange: Tourism fosters cultural exchange by bringing people from different backgrounds together. Visitors have the opportunity to experience different traditions, customs, and ways of life, promoting understanding and appreciation of diverse cultures. Additionally, locals in tourism destinations can share their heritage and showcase their culture, which helps in preserving and celebrating their identity.

4. Environmental Preservation: Sustainable tourism practices promote the protection and conservation of natural resources and ecosystems. By emphasizing responsible travel and minimizing the negative impacts on the environment, tourism can contribute to the preservation of biodiversity and the overall health of our planet. Eco-tourism initiatives also support environmental education and local conservation efforts.

5. Educational Opportunities: Tourism provides opportunities for educational experiences. Visitors can learn about history, art, architecture, and other aspects of different cultures through museum visits, guided tours, and cultural events. Educational tourism can also include attending workshops, language classes, or participating in immersive experiences that help broaden knowledge and perspective.

6. Community Development: Tourism can play a significant role in community development, especially in less-developed areas. It creates employment opportunities and income streams for locals, which can improve their living standards. Additionally, tourism can help revitalize and preserve traditional industries, handicrafts, and cultural practices, supporting the sustainability of local communities.

Types of Leisure Activities

Leisure activities encompass a wide range of pursuits that individuals engage in during their free time. These activities serve as a means of relaxation, entertainment, and personal fulfillment. Here are some common types of leisure activities:

• Physical Activities: Engaging in physical activities is a popular form of leisure. This can include sports such as soccer, basketball, tennis, or swimming. Physical activities not only promote physical fitness but also provide an outlet for stress relief and a sense of accomplishment.
• Creative Pursuits: Many individuals find pleasure and fulfillment in creative leisure activities. This can include painting, drawing, writing, playing a musical instrument, or engaging in crafts such as knitting or woodworking. The act of creating something allows individuals to express themselves, tap into their imagination, and experience a sense of accomplishment.
• Socializing: Connecting with others is a fundamental aspect of leisure. Socializing can take various forms, such as meeting friends for a coffee or a meal, attending social events or parties, or participating in group activities like book clubs or sports teams. Engaging in social activities provides an opportunity for building relationships, sharing experiences, and fostering a sense of belonging.
• Exploring Nature: Many people find solace and rejuvenation in spending time in nature. Activities such as hiking, camping, birdwatching, or gardening allow individuals to connect with the natural world, experience tranquility, and appreciate the beauty of their surroundings. Outdoor leisure activities also contribute to physical fitness and overall well-being.
• Reading and Learning: Reading books, magazines, or articles is a favorite leisure activity for many. It allows individuals to escape into different worlds, expand their knowledge, and stimulate their imagination. Additionally, engaging in lifelong learning, whether through online courses, workshops, or educational programs, is a fulfilling leisure pursuit that promotes personal growth and intellectual development.
• Travel and Adventure: Exploring new places and embarking on travel adventures is a popular form of leisure. Whether it’s a weekend getaway to a nearby city or an international trip to a distant country, travel allows individuals to experience new cultures, cuisines, and landscapes. Adventure activities such as rock climbing, bungee jumping, or skydiving also provide an exhilarating form of leisure for thrill-seekers.
• Relaxation and Mindfulness: In today’s fast-paced world, relaxation and mindfulness activities are essential for mental well-being. These can include meditation, yoga, spa treatments, or taking soothing baths. Engaging in relaxation and mindfulness practices helps individuals to unwind, reduce stress levels, and achieve a state of inner calm.

Types of Tourism Activities

Tourism activities encompass a wide range of experiences and opportunities for travelers to engage in during their journeys. These activities cater to diverse interests and preferences, ensuring that individuals can immerse themselves in unique and memorable experiences. Here are some common types of tourism activities:

• Sightseeing and Cultural Exploration: One of the most popular tourism activities is sightseeing and exploring different cultures. This involves visiting famous landmarks, historical sites, museums, and cultural attractions. Travelers have the opportunity to learn about the history, art, and traditions of a particular destination, allowing for a deeper understanding of its heritage and identity.
• Nature and Adventure Tourism: For those seeking outdoor adventures and natural wonders, nature and adventure tourism is an ideal choice. Activities such as hiking, trekking, wildlife safaris, snorkeling, or zip-lining allow travelers to explore pristine landscapes, encounter unique flora and fauna, and experience adrenaline-pumping thrills.
• Beach and Resort Tourism: Many tourists are drawn to destinations with beautiful beaches and world-class resorts. Beach tourism offers relaxation, swimming, sunbathing, and water sports such as surfing, snorkeling, or jet skiing. Resorts provide luxurious accommodations, spa facilities, and a range of recreational activities for a truly indulgent vacation.
• Culinary and Food Tourism: Food enthusiasts often embark on culinary tourism, where they explore the local cuisine and indulge in gastronomic experiences. This can involve food tours, cooking classes, visiting food markets, or dining at renowned restaurants to savor authentic flavors and regional specialties.
• Heritage and Architectural Tourism: Heritage and architectural tourism focus on exploring historical buildings, monuments, and architectural gems. This can involve visiting ancient ruins, castles, temples, or exploring preserved historic neighborhoods. Travelers can appreciate the craftsmanship and cultural significance of these structures.
• Eco-tourism and Sustainable Tourism: With a growing focus on sustainability, eco-tourism has gained popularity. It involves responsible travel to natural areas, promoting conservation and sustainable practices. Activities can include wildlife conservation projects, eco-lodges, hiking in national parks, and participating in environmental education programs.
• Adventure and Extreme Tourism: Adventure-seekers often pursue extreme tourism activities that push their limits. This can include activities such as skydiving, bungee jumping, white-water rafting, paragliding, or mountain climbing. These adrenaline-pumping experiences provide a thrill and unique sense of achievement.
• Wellness and Health Tourism: Wellness tourism focuses on enhancing physical and mental well-being. Travelers can indulge in spa retreats, yoga and meditation retreats, detox programs, or health resorts. These activities promote relaxation, rejuvenation, and self-care.

Benefits of Leisure and Tourism

Leisure and tourism bring numerous benefits to individuals, communities, and societies as a whole. These benefits encompass various aspects of personal, economic, cultural, and environmental well-being. Here are some key advantages of leisure and tourism:

• Personal Well-being: Leisure and tourism activities contribute to personal well-being by providing opportunities for relaxation, stress relief, and enjoyment. Engaging in leisure activities helps individuals maintain a healthy work-life balance, reduce anxiety and depression, improve mood, and enhance overall mental and physical health.
• Cultural Exchange: Tourism promotes cultural exchange and understanding between people from different backgrounds. Visitors have the opportunity to immerse themselves in local cultures, traditions, and customs. This fosters mutual respect, broadens perspectives, and breaks down stereotypes, contributing to a more harmonious and interconnected world.
• Economic Growth and Job Creation: The leisure and tourism industries have a significant impact on economies. They generate employment across various sectors, such as hospitality, transportation, and tourism services. Tourism also creates business opportunities for local entrepreneurs, stimulates infrastructure development, and generates revenue through visitor spending.
• Preservation of Natural and Cultural Heritage: Tourism plays a vital role in the preservation and conservation of natural and cultural heritage. It provides the necessary funds for the maintenance of historical sites, museums, national parks, and protected areas. Additionally, responsible tourism practices promote sustainability, environmental awareness, and the protection of delicate ecosystems.
• Community Development: Leisure and tourism contribute to community development in various ways. Local communities benefit from increased job opportunities, business growth, and infrastructure development. Tourism can also help revitalize traditional industries, preserve local crafts and cultural practices, and provide a platform for showcasing and celebrating local heritage and identity.
• Education and Learning: Leisure and tourism provide educational opportunities for travelers. Visiting museums, historical sites, and cultural attractions can enhance knowledge and understanding of different cultures, history, art, and architecture. Beyond formal education, tourism allows for experiential learning, providing insights into different ways of life and fostering personal growth and development.
• Quality of Life: Leisure and tourism contribute to an improved quality of life for individuals and communities. By providing opportunities for leisure and travel experiences, people can create lasting memories, build meaningful relationships, and pursue personal interests and hobbies. This leads to increased life satisfaction, happiness, and a sense of fulfillment.

Challenges in the Leisure and Tourism Industry

The leisure and tourism industry faces various challenges that can impact its sustainability, growth, and overall success. These challenges arise from internal and external factors, and the industry must navigate them effectively to thrive. Here are some key challenges in the leisure and tourism industry:

• Seasonality: Many tourism destinations experience significant fluctuations in visitor arrivals due to seasonal patterns. This creates a challenge in maintaining a stable flow of tourists and generating consistent revenue throughout the year. Destinations heavily reliant on specific seasons may struggle economically during off-peak periods.
• Changing Consumer Preferences: The leisure and tourism industry must constantly adapt to evolving consumer preferences. As travelers become more discerning, their demands and expectations shift. Meeting these changing preferences requires continuous innovation, investment in infrastructure, and ensuring high-quality service delivery.
• Competition: The leisure and tourism industry is highly competitive. Destinations and businesses must differentiate themselves and offer unique experiences to attract visitors. Furthermore, competition in the digital space has intensified with the rise of online travel agencies and platforms, making it necessary to have a strong online presence and effective marketing strategies.
• Security and Safety Concerns: Ensuring the safety and security of travelers is of paramount importance. Natural disasters, political instability, terrorism, and other security concerns can significantly impact tourism. Effective crisis management, stringent security measures, and proactive communication are essential to manage and mitigate such risks.
• Sustainable Practices: As environmental awareness grows, the leisure and tourism industry faces the challenge of adopting sustainable practices. Balancing tourism development with environmental protection is crucial to preserve destinations and minimize the industry’s ecological footprint. This involves minimizing waste, promoting responsible tourism, and supporting local communities.
• Infrastructure and Accessibility: Developing and maintaining adequate infrastructure can be a challenge, particularly in remote and less-developed areas. The lack of transportation networks, accommodation options, and tourist facilities can hinder tourism growth. Ensuring accessibility is crucial to attract and cater to a wide range of travelers.
• Social and Cultural Impacts: The influx of tourists can have both positive and negative impacts on local communities. Over-tourism can strain resources, cause cultural commodification, and disrupt traditional lifestyles. Finding the right balance between tourism development and preserving local cultures and identities presents a challenge.

The leisure and tourism industry must proactively address these challenges to sustain its growth and ensure long-term success. Collaboration between stakeholders, effective destination management, continuous innovation, and responsible practices are key to overcoming these challenges and maintaining a vibrant and sustainable leisure and tourism industry.

Future Trends in Leisure and Tourism

The leisure and tourism industry is constantly evolving and adapting to the changing needs and preferences of travelers. As we look to the future, several trends are expected to shape the industry and redefine the way people engage in leisure and travel. Here are some key future trends in leisure and tourism:

• Sustainable and Responsible Tourism: There is a growing emphasis on sustainable and responsible tourism practices. Travelers are increasingly seeking eco-friendly and socially conscious experiences. Future trends will focus on reducing carbon footprints, preserving natural and cultural heritage, and supporting local communities.
• Technology Integration: Technology will continue to play a significant role in the leisure and tourism industry. Advancements in virtual reality, augmented reality, and artificial intelligence will enhance the overall travel experience. Technologies such as mobile apps, digital assistants, and smart devices will streamline processes and provide personalized recommendations to travelers.
• Experience-based Travel: Travelers are shifting towards a more experiential approach to travel. They seek immersive and authentic experiences that go beyond traditional sightseeing. Future trends will focus on curated experiences such as culinary tours, cultural workshops, adventure activities, and opportunities for meaningful connections with local communities.
• Wellness and Health Tourism: The importance of well-being and self-care is on the rise. Wellness tourism will continue to gain momentum, with travelers seeking destinations and experiences that promote relaxation, mental health, and physical fitness. Spas, yoga retreats, wellness resorts, and mindfulness activities will be in high demand.
• Customization and Personalization: Travelers are increasingly seeking personalized and tailored experiences. Future trends will focus on customization, allowing individuals to curate their itineraries based on their preferences and interests. Technology will play a crucial role in enabling personalized recommendations and immersive experiences.
• Multi-generational Travel: With longer life expectancy and changing family dynamics, multi-generational travel is becoming more popular. Families are seeking destinations and activities that cater to different age groups, ensuring a memorable experience for everyone. Future trends will focus on providing diverse offerings and amenities suitable for all generations.
• Workation and Digital Nomadism: The rise of remote work and digital nomadism has led to the emergence of workation trends. Travelers are combining work and travel, seeking destinations that offer a balance between work and leisure activities. Future trends will see destinations catering to the needs of digital nomads, providing infrastructure, coworking spaces, and networking opportunities.

The leisure and tourism industry needs to adapt to these future trends to stay relevant and meet evolving customer demands. Embracing sustainability, leveraging technology, providing personalized experiences, and recognizing the changing dynamics of travel will be key to success in the future.

Leisure and tourism are intertwined concepts that have a profound impact on individuals, communities, and societies worldwide. They provide opportunities for relaxation, exploration, personal growth, and cultural exchange. The diversity of leisure activities and the range of tourism experiences cater to the varied interests and preferences of travelers, ensuring that there is something for everyone.

Leisure activities offer individuals a break from their daily routines, allowing them to nurture their well-being, pursue their passions, and connect with others. Whether engaging in physical activities, creative hobbies, socializing, or embracing nature, leisure provides essential outlets for self-expression, enjoyment, and personal fulfillment.

Tourism, on the other hand, enables individuals to venture beyond their familiar surroundings and immerse themselves in new cultures, environments, and experiences. It contributes to economic growth, job creation, and the preservation of natural and cultural heritage. Tourism fosters intercultural understanding, promoting peace and harmony while supporting the development of local communities.

However, the leisure and tourism industry also faces challenges that require careful navigation and proactive management. Seasonality, changing consumer preferences, competition, security concerns, sustainable practices, and infrastructure development all present obstacles that need to be tackled for the industry’s sustainability and success.

Looking to the future, the leisure and tourism industry will continue to evolve and adapt to emerging trends. From sustainable and responsible tourism practices to technology integration, experiential travel, and wellness tourism, the industry will cater to the changing needs and desires of travelers. Customization, multi-generational travel, workation, and digital nomadism will shape the way individuals engage in leisure and travel, emphasizing personalization and flexibility.

In conclusion, leisure and tourism are integral parts of our lives. They promote personal well-being, economic growth, cultural exchange, and environmental preservation. By embracing the diverse range of leisure activities and promoting responsible tourism practices, we can create a more inclusive and sustainable world, where individuals can find joy, fulfillment, and connection through leisure and travel experiences.

• Privacy Overview
• Strictly Necessary Cookies

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.

U.S. Leisure Travel Is Back at Pre-Pandemic Levels for the First Time

US consumers are spending less on products and more on experiences — a trend that could ease supply snags and inflationary pressures, and help the travel industry this summer.

For the first time since COVID halted movement around the world, leisure travel has returned to 2019 levels, according to a report released by the Mastercard Economics Institute. People are feeling more comfortable heading off to far flung adventures, despite a surge in cases and average airfares jumping 18% globally since the start of the year.

“If flight bookings continue at their current pace, an estimated 1.5 billion more passengers globally will fly in 2022 compared to last year,” the report said, “with Europe seeing the biggest increase — about 550 million.”

Read More: What to Do If You Test Positive for COVID-19 While Traveling

Short and medium-haul flights are up 25% and 27% in April over the same period in 2019. Long-haul trips, which started the year 75% below pre-pandemic levels, rebounded to just 7% below 2019 by the end of April. Passenger rail is similarly close, with buses back to where they were. Spending on cruises started the year 75% off the 2019 peak and are now just 10% shy of a full recovery.

Pent-up demand for experiences appears to be driving the wanderlust with tourist spending on nightclubs and bars up 72% above 2019 levels, restaurants up 31%, and other recreational activities like museum, concerts and amusement parks up 35%, according to the report. By comparison, tourist spending is down for retail goods like clothes and cosmetics.

The report found the most popular international destination in March for travelers leaving North America was Mexico, and departing Europe, Middle East and Africa, was the UK. The US tops the list for those traveling from Latin America, the Caribbean, and the Asia-Pacific regions.

More Must-Reads from TIME

• Javier Milei’s Radical Plan to Transform Argentina
• The New Face of Doctor Who
• How Private Donors Shape Birth-Control Choices
• What Happens if Trump Is Convicted ? Your Questions, Answered
• The Deadly Digital Frontiers at the Border
• Scientists Are Finding Out Just How Toxic Your Stuff Is
• The 31 Most Anticipated Movies of Summer 2024
• Want Weekly Recs on What to Watch, Read, and More? Sign Up for Worth Your Time

Contact us at [email protected]

What Is Leisure Travel and Why Is It Important?

Leisure Travel: An

Have you ever wondered why people travel? Sure, there are the obvious reasons, like seeing new places and experiencing different cultures. But there’s something more to it than that. For many people, travel is a way to relax and escape from the stresses of everyday life. It’s a chance to recharge and come back home feeling refreshed and rejuvenated.

Leisure travel is any type of travel that is done for pleasure rather than for business or other obligations. It can include everything from a weekend getaway to a month-long backpacking trip. And it can be done anywhere in the world, from your own backyard to the most exotic destinations.

No matter where you go or what you do, leisure travel is a great way to broaden your horizons and learn about new cultures. It’s also a great way to meet new people and make new friends. And most importantly, it’s a great way to have fun and create memories that will last a lifetime.

In this article, we’ll take a closer look at leisure travel. We’ll discuss the different types of leisure travel, the benefits of travel, and how to plan your next trip. So whether you’re a seasoned traveler or you’re just starting out, read on for some helpful tips and advice.

What is Leisure Travel?

Leisure travel is travel undertaken for pleasure or relaxation. It is a type of tourism that is distinct from business travel, which is undertaken for work-related purposes. Leisure travel can take many forms, from a weekend trip to a beach to a multi-month backpacking expedition.

Leisure travel is a popular activity for many people, as it offers a chance to escape from the stresses of everyday life and to experience new things. It can also be a way to learn about different cultures and to meet new people.

Types of Leisure Travel

There are many different types of leisure travel, each with its own unique appeal. Some of the most popular types of leisure travel include:

• Domestic travel is travel within one’s own country. This can include visiting cities, towns, and attractions within the country, as well as taking road trips or camping trips.
• International travel is travel to a different country. This can include visiting major cities, exploring smaller towns and villages, or taking part in adventure activities.
• Adventure travel is travel that involves physical challenges or activities, such as hiking, biking, skiing, or rafting. Adventure travel can be a great way to see new places and to push yourself physically and mentally.
• Cultural travel is travel that focuses on learning about different cultures. This can include visiting museums, taking cooking classes, or attending cultural events. Cultural travel can be a great way to broaden your horizons and to learn about different ways of life.
• Ecotourism is travel that is designed to minimize the impact on the environment. This can include staying in eco-friendly accommodations, eating locally-sourced food, and using sustainable transportation. Ecotourism can be a great way to learn about the natural environment and to help protect it.
• Wellness travel is travel that focuses on improving one’s physical and mental health. This can include visiting spas, taking yoga classes, or getting massages. Wellness travel can be a great way to relax and to de-stress.
• Educational travel is travel that is designed to learn about a particular subject. This can include taking courses at a university or college, visiting historical sites, or meeting with experts. Educational travel can be a great way to learn about new things and to expand your horizons.
• Volunteer travel is travel that involves volunteering your time to help others. This can include working with animals, teaching English, or building houses. Volunteer travel can be a great way to give back to the community and to make a difference in the world.

Benefits of Leisure Travel

Leisure travel has many benefits for both the individual and the community. Some of the benefits of leisure travel include:

• Physical and mental health benefits: Leisure travel can help to improve physical and mental health. It can reduce stress, improve mood, and boost energy levels. Leisure travel can also help to improve sleep quality and to reduce the risk of chronic diseases.
• Cultural and educational benefits: Leisure travel can help to broaden one’s horizons and to learn about different cultures. It can also provide opportunities to learn about new languages, history, and customs.
• Social and relationship benefits: Leisure travel can help to strengthen social relationships and to build new friendships. It can also be a great way to reconnect with family and friends.
• Economic benefits: Leisure travel can help to boost the economy by creating jobs and stimulating tourism. It can also help to promote international understanding and cooperation.

Leisure travel is a popular activity that offers many benefits for both the individual and the community. It is a great way to escape from the stresses of everyday life, to learn about new things, to meet new people, and to make a difference in the world.

What Is Leisure Travel?

Leisure travel is travel undertaken for pleasure or relaxation. It is often contrasted with business travel, which is travel undertaken for work purposes. Leisure travel can take many forms, from a weekend getaway to a month-long vacation. It can be done by car, plane, train, or boat. And it can be taken to any destination in the world.

There are many reasons why people choose to travel for leisure. Some people travel to experience new cultures and meet new people. Others travel to learn about history or nature. And still others travel simply to relax and have fun.

No matter what your reason for traveling, leisure travel can be a rewarding experience. It can help you to broaden your horizons, learn new things, and make memories that will last a lifetime.

Planning a Leisure Trip

Planning a leisure trip can be a fun and exciting experience. However, it can also be a lot of work. To make the most of your trip, it is important to do your research and plan ahead.

Here are some tips for planning a leisure trip:

• Set a budget. The first step in planning a trip is to set a budget. This will help you to determine how much you can spend on airfare, lodging, food, and other expenses.
• Choose a destination. Once you have a budget in mind, you can start to choose a destination. There are many factors to consider when choosing a destination, such as your interests, budget, and travel time.
• Book transportation and accommodations. Once you have chosen a destination, you need to book transportation and accommodations. This can be done online or through a travel agent.
• Get travel insurance. It is always a good idea to get travel insurance when you are traveling internationally. This will protect you in case of cancellations, medical emergencies, or lost luggage.
• Prepare for your trip. In the weeks leading up to your trip, you should start to prepare for your trip. This includes packing your bags, getting your passport and visas, and updating your vaccinations.

By following these tips, you can plan a leisure trip that is both enjoyable and affordable.

Travel Safety

When you are traveling for leisure, it is important to stay safe. Here are some tips for staying safe while traveling:

• Be aware of your surroundings. Be aware of your surroundings at all times, especially when you are in unfamiliar places. Pay attention to people who are following you or who seem suspicious.
• Don’t leave your belongings unattended. Never leave your belongings unattended, especially in crowded areas. If you have to leave your belongings, make sure they are in a safe place.
• Be careful about what you eat and drink. Be careful about what you eat and drink when you are traveling. Avoid eating food from street vendors or drinking tap water.
• Stay aware of local laws and customs. Before you travel, make sure you are aware of the local laws and customs. This will help you to avoid any problems.

By following these tips, you can stay safe while traveling for leisure.

Leisure travel can be a wonderful way to experience new cultures, meet new people, and learn new things. By following these tips, you can plan a leisure trip that is both enjoyable and affordable. And by staying safe, you can ensure that your trip is a success.

What is leisure travel?

Leisure travel is travel that is done for pleasure rather than for business or other purposes. It can include activities such as visiting tourist attractions, relaxing on a beach, or taking part in sports or other recreational activities.

What are the benefits of leisure travel?

There are many benefits to leisure travel, including:

• Relaxation: Leisure travel can help you to relax and de-stress from the stresses of everyday life.
• Exploration: Leisure travel can allow you to explore new places and cultures, and learn about different ways of life.
• Social interaction: Leisure travel can provide you with opportunities to meet new people and make new friends.
• Improved health: Leisure travel can help to improve your health and well-being by getting you out of your usual routine and providing you with opportunities to exercise and be active.

What are some popular destinations for leisure travel?

Some of the most popular destinations for leisure travel include:

• Beaches: Beaches are a popular destination for leisure travel, as they offer the opportunity to relax and enjoy the sun, sand, and surf. Some of the most popular beach destinations include the Caribbean, Hawaii, and the Mediterranean.
• Cities: Cities are also popular destinations for leisure travel, as they offer a variety of attractions, such as museums, theaters, and restaurants. Some of the most popular city destinations include London, Paris, and New York City.
• National parks: National parks are another popular destination for leisure travel, as they offer the opportunity to explore natural wonders, such as mountains, forests, and deserts. Some of the most popular national park destinations include Yellowstone National Park, Yosemite National Park, and the Grand Canyon.

How can I plan a leisure travel trip?

Planning a leisure travel trip can be a fun and rewarding experience. Here are a few tips to help you get started:

• Set a budget: The first step is to set a budget for your trip. This will help you to narrow down your options and make the most of your money.
• Choose a destination: Once you have a budget in mind, you can start to choose a destination for your trip. Consider your interests and budget when making your decision.
• Book your transportation: Once you have chosen a destination, you will need to book your transportation. This may include flights, trains, or buses.
• Book your accommodations: You will also need to book your accommodations. This may include hotels, hostels, or Airbnbs.
• Create an itinerary: Once you have booked your transportation and accommodations, you can start to create an itinerary for your trip. This will help you to make the most of your time and see all of the sights that you want to see.

What are some common mistakes to avoid when planning a leisure travel trip?

There are a few common mistakes that people make when planning a leisure travel trip. These include:

• Not setting a budget: One of the biggest mistakes that people make is not setting a budget for their trip. This can lead to overspending and stress.
• Not doing enough research: Another common mistake is not doing enough research on your destination. This can lead to missed opportunities and disappointments.
• Not being flexible: It is important to be flexible when planning a leisure travel trip. Things can change, so it is important to be able to adapt to unexpected circumstances.

By avoiding these common mistakes, you can help to ensure that your leisure travel trip is a success.

leisure travel is a vast and varied industry that offers something for everyone. Whether you’re looking to relax on a beach, explore a new city, or learn about a different culture, there’s a leisure travel experience out there for you.

When planning your next leisure travel adventure, be sure to do your research and choose a destination that’s right for you. Consider your interests, budget, and time constraints, and make sure to book your trip well in advance. With a little planning, you can have the vacation of a lifetime.

Here are some key takeaways from this article:

• Leisure travel is a broad term that can encompass a variety of activities, including sightseeing, shopping, dining, and cultural exploration.
• Leisure travel can be a great way to relax, learn about new cultures, and make new memories.
• When planning your next leisure travel adventure, be sure to do your research and choose a destination that’s right for you.

Author Profile

Latest entries

• January 19, 2024 Hiking How to Lace Hiking Boots for a Perfect Fit
• January 19, 2024 Camping How to Dispose of Camping Propane Tanks the Right Way
• January 19, 2024 Traveling Information Is Buffalo Still Under Travel Ban? (Updated for 2023)
• January 19, 2024 Cruise/Cruising Which Carnival Cruise Is Best for Families?

US Travel Header Utility Menu

• Future of Travel Mobility
• Travel Action Network
• Commission on Seamless & Secure Travel
• Travel Works
• Journey to Clean

Header Utility Social Links

• Follow us on FOLLOW US
• Follow us on Twitter
• Follow us on LinkedIn
• Follow us on Instagram
• Follow us on Facebook

User account menu

New travel forecast shows normalizing of leisure travel demand from post-pandemic surge.

Domestic business travel growth moderates, int’l inbound travel accelerates

PRESS RELEASE June 14, 2023

WASHINGTON -

The U.S. Travel Association released its biannual forecast for travel to and within the United States through 2026, showing a normalized rate of growth in the domestic leisure travel sector after months of elevated demand.

“Robust domestic leisure travel demand has been the driving force in the overall industry’s post-pandemic comeback,” said U.S. Travel Association President and CEO Geoff Freeman. “Though the surge we experienced in the last year is starting to moderate, we expect this segment to remain resilient in coming quarters.”

Domestic Leisure Travel

Domestic leisure travel is expected to remain strong, but with normalized rates of growth (around 2%) in 2023 and 2024. Volume is expected to grow faster year-over-year (YOY) than inflation-adjusted spending in 2024 and beyond.

Domestic Business Travel

Both volume and spending in domestic business travel is expected to grow—albeit more slowly—largely due to economic conditions. While business travel will continue recovering, with both volume and spending at double-digit growth in 2023, it is expected that growth in inflation-adjusted spending will be slower than volume in 2024 and beyond.

Business travel volume is not expected to recover to 2019 levels until 2025, while inflation-adjusted spending is not expected to recover within the range of the forecast.

International Inbound Travel

The inbound travel forecast was upgraded due to strong demand from the Canadian market, as well as stronger expectations from key overseas markets such as Brazil. Year-over-year, inbound travel volume is projected to grow 31% in 2023 and 18% in 2024, while inflation-adjusted spending is projected to grow 34% in 2023 and 19% in 2024.

Volume in this sector is projected to recover by 2025, while inflation-adjusted spending will not recover until 2026.

Policies to Grow Travel

U.S. Travel Association cites four key federal policy areas to accelerate growth across travel sectors:

• Improve the overall air travel experience through the Federal Aviation Administration reauthorization bill
• Lower U.S. visitor visa interview wait times , which currently exceed an average of 500 days in top visa-requiring inbound markets
• Reduce Customs wait times at U.S. airports and other ports of entry experiencing excessive delays
• Increase federal prioritization and focus on travel industry growth, as other countries have done

“Travel is essential to growing the U.S. economy and workforce, so the federal government must enact policies to ensure our industry is able to meet demand in coming years,” said Freeman.

See the full forecast table .

U.S. Travel Association is the national, non-profit organization representing the $1.3 trillion travel industry, an essential contributor to our nation's economy and success. U.S. Travel produces programs and insights and advocates for policies to increase travel to and within the United States. Visit ustravel.org for more information.

Greg Staley

Senior Vice President, Communications

202.408.2162

The 17 different types of travel

Disclaimer: Some posts on Tourism Teacher may contain affiliate links. If you appreciate this content, you can show your support by making a purchase through these links or by buying me a coffee . Thank you for your support!

Travel and tourism is a diverse industry and there are many different types of travel. The type of travel will determine the methods of business, the types of customer that it attracts and the the destination type that is facilitating tourism. In this article I will tell you all about the main types of travel and give you some examples of each.

The different types of travel

Short breaks, city breaks, countryside breaks, stag and hen parties, special events, mice tourism, short-term work contracts, types of specialist travel, vfr: migrants and expats, types of day trips, to conclude: types of travel, further reading.

Separating the different types of travel into clear segments or categories isn’t always an easy task.

Some types of travel may span more than one category- for example a person can go on a short break that is also corporate travel.

And others may be somewhat subjective- what is a short break? Is it two days? Is it four days? This is not clear-cut.

However, whilst accurately segregating types of travel into distinct categories may not be an easy task, it can be useful to have general classifications.

Categorising holidays into different types of travel helps us to better understand and assess the market segment in question. It also enables better tourism management and planning .

So what are the different types of travel? If video is your thing, watch the short video below, which covers all of the different types of travel, if not, read on…

Leisure travel

Leisure travel generally refers to travel that is undertaken for the purpose of pleasure, enjoyment, relaxation or special interests.

Leisure travel is an important component of tourism , and makes up a significant part of the tourism industry .

There are different ways that someone can undertake leisure travel. I have outlined these below.

Short breaks have become increasingly popular since the advent of the low cost airline .

Cheaper fares and regular flights have meant that people have been able to jet off for a weekend break that may not have previously been possible. In fact, [pre COVID] trends have shown that many people are now choosing to take 2-3 short breaks each year rather than a singular, more traditional summer holiday.

Short breaks are especially popular in areas that are well-connected. In Europe, for instance, it is easy to go on a short break from London to Paris. However, if you lived in Australia , the vast distances between destinations may mean that short breaks are less feasible.

City breaks are a popular type of travel.

Cities have lots to offer such as entertainment options (eating out, shows, events etc), as well as a range of tourist attractions and business tourism opportunities.

Cities are usually well connected by transport, making them easily reachable for tourists.

Rural tourism is very popular since the COVID pandemic. Countryside breaks enable people to enjoy the fresh air and to be socially distant from others.

There are many things to do on a countryside break, from hiking the Mendips , to adventure sports such as rock climbing in places like Cheddar Gorge .

It is a tradition for brides and grroms-to-be to celebrate their forthcoming marriage with a stag party or hen party. Whilst this might last for just a few hours, many people are now choosing to travel to a place outside of their home for a short break.

There are many destinations that are popular for stag or hen parties. These are usually destinations which have a substantial nightlife scene.

In Europe, many people go on a stag or hen party to Riga , Barcelona, Manchester, London, Lisbon, Benidorm, Krakow, Liverpool, Amsterdam… to name but a few.

There are different types of holidays that constitute leisure tourism.

Throughout the history of tourism , package holidays have been a popular type of travel. Packages are put together by tour operators and are then sold by different types of travel agent . This makes travel easier for the consumer.

Many people also choose to undertake independent travel. Whether tourists choose to create a dynamic package or travel on the fly, this is a popular method of leisure travel.

Cruise tourism has also grown considerably in recent years. Cruise ships come in all shapes and sizes and are popular with a wide variety of tourist types. Cruising is a form of enclave tourism .

Many people who travel for leisure are doing so to spectate or be involved in a major sporting event .

There are a large number of events that make up an important part of the sports tourism industry. Some examples include the annual Wimbledon Tennis tournament, the Formula 1 Grand Prix and the Football World Cup.

There are also other major events that people may choose to travel for. This could be, for example, the Chelsea Flower Show in London, the Day of the Dead festival in Mexico , Songkran in Thailand or the Glastonbury music festival.

Corporate travel

One of the most important (but often forgotten about!) types of travel is corporate travel.

Corporate travel, also referred to as business tourism , is any travel that is associated with or related to a person’s job or work.

Corporate travel may or may not involve staying away from home overnight.

Some types of corporate travel that you may encounter include:

MICE stands for- meetings, incentives, conferences, exhibitions. These are four important areas of the corporate travel market.

Many people will travel to attend meetings. Although, with the growth of the shut-in economy and software programmes such as Zoom and Microsoft Teams, travel for meetings has decreased significantly.

Incentive travel is travel which is given as a reward for good performance at work. It is designed to act as a motivator for staff; encouraging them to worker harder, ac hive better results and ultimately make more money for the business.

Conferences and exhibitions are an important tool for sharing ideas and networking. Similarly to meetings, many of these have now been moved online. However, it is unlikely that the conference market will disappear completely, as networking via a computer screen will never yield the same benefits as having a face-to-face conversation.

Training courses are, and will continue to be, essential to successful tourism operations management. Staff need to be trained for the position that they will/are working in and will need to be regularly unskilled.

Staff may also wish to undertake extra training for promotions or to keep up to date with industry developments.

Training courses can be in your place of work, but they can take place in alternative destinations; meaning that they facilitate a form of corporate travel.

Corporate travel can also consist of temporary work contracts. This is when a person is required to work in a location outside of their home environment for a specified period of time.

Whilst the time-frame is not clearly defined, if somebody relocates for work, they are then classified as an expatriate rather than a business tourist.

Work contracts such as these can be based within the employee’s home country or they can be based overseas.

Specialist travel

Specialist travel, often referred to as special interest tourism, is a form of niche tourism. It groups together an indefinite number of types of tourism that are specialist in nature.

Specialist tourism is often linked to a personal hobby, sport or interest. It may also be a type of travel that meets a specific need of a particular tourist or group of tourists.

I have outlined over 150 different types of specialist tourism in my types of tourism glossary – I told you, there are A LOT of different tourism types!

Some of the most common types of tourism include adventure tourism, health tourism, educational tourism, heritage and cultural tourism , gap year travel, conservation, sustainable tourism , responsible tourism and honeymoon tourism.

Visiting Friends and Relatives (VFR)

Visiting friends and relatives (VFR) is one of the biggest market segments in travel and tourism and is one of the most important types of travel.

People travel all around the world to visit their friends and relatives. This is an important form of domestic tourism as well as inbound tourism and outbound tourism .

Sometimes VFR will involve an overnight stay, and other times it will not. Travellers may choose to stay with their friends or relatives in their home or they may book accommodation of their own.

VFR is an especially prominent type of travel in areas with high migration or expatriation. For example, there are thousands of tourists who travel from the UK to India and Poland each year to visit family and friends, This is because there are a high number of Indian and Polish migrants in the UK.

Another important type of travel is day trips. Whilst according to some definitions of tourism, one may not technically be classified as a tourist unless they stay away from home overnight, they are nonetheless a valuable contribution to the tourism economy.

Most people who undertake a day trip will be visiting friends and relatives or in search of leisure or business.

Many people will choose to take a day trip to visit a tourist attraction, to go shopping, to attend an event, to visit the countryside or to take part in various activities.

A day trip can take part close to your home or it can form part of a holiday, i.e. you take a tour from your hotel whilst on holiday.

As you can see, there are many different types of travel, which can broadly be categorised as: leisure travel, corporate travel, specialist travel, visiting friends and relatives and day trips. All of these types of travel provide important contributions to the wider tourism industry and segmentation in this way allows us to assess and organise the industry according to the types of travel that are under scrutiny.

• The 3 Major Types Of Airlines + How They Work
• 50 types of transport from around the world
• 21 Types of Tourists Around The World
• 20 Popular Types of Hotels Around The World
• 150 types of tourism! The ultimate tourism glossary

Liked this article? Click to share!

We Put the World on Vacation

Travel + Leisure Co. is the world’s leading membership and leisure travel company, with a portfolio of nearly 20 resort, travel club, and lifestyle travel brands.

Explore Our Business

Choose Your Destination

As the world’s largest vacation ownership company, Wyndham Destinations offers more than 245 vacation club resorts across the globe, giving travelers the ability to see the world year after year.

Explore the World from New Perspectives

Panorama is the world’s foremost membership travel business that includes the largest vacation exchange company and membership travel brands, each known for elevating the travel experience for our partners and their millions of members worldwide.

Turn Your Travel Dreams into Reality

Travel + Leisure Group offers a suite of services that bring together the trusted expert multi-platform content of Travel + Leisure, including licensed and branded consumer products.

Latest News

May 15, 2024

Travel + Leisure Co. Declares Cash Dividend and Increases Share Repurchase Authorization

May 13, 2024

Travel + Leisure Co. To Relocate Headquarters To Downtown Orlando

May 7, 2024

Travel + Leisure Co. Announces Sponsorship of Two-time Olympian Katie Grimes Ahead of Upcoming Paris Olympics

May 1, 2024

Armed Forces Vacation Club Offers 7-Night Resort Stays for $319 in Honor of Military Appreciation Month

Apr 24, 2024

Travel + Leisure Co. Reports First Quarter 2024 Results

Apr 23, 2024

Travel + Leisure Co. and Allegiant Announce Multi-Year Marketing Agreement

Apr 22, 2024

RCI Announces Winners of Thirteenth Annual RCI Green Awards Program in Celebration of Earth Day

Apr 18, 2024

Travel + Leisure Co. Takes Home 18 ARDA Awards at Annual Conference, Including Prestigious ACE Employee of the Year Award

Apr 2, 2024

Travel + Leisure GO and AllTrails Team Up on Bookable Outdoor Experiences in Honor of National Parks Week

Apr 1, 2024

Club Wyndham Gifts Moms the Ultimate Breakfast-In-Bed Experience This Mother’s Day

Travel + leisure co. at a glance.

Vacation Club Resorts

Vacation Club Owners

RCI Exchange Members

Affiliated RCI Resorts in ~104 Countries and Territories

Making an Impact on the World We Travel

Our esg commitment.

As iconic leaders of hospitality, we want to preserve the world and its people for future generations. Responsible tourism, human rights, and philanthropy are important to us and our connection to the world.

Email Alerts

Sign up today and receive company updates straight to your inbox.

Investor Relations

Travel + leisure co..

• Search Please fill out this field.
• Manage Your Subscription
• Give a Gift Subscription
• Newsletters
• Sweepstakes
• Meet the Travel + Leisure Digital Team
• Meet the Travel + Leisure Print Team
• Meet the Travel + Leisure Commerce & Video Teams

Editorial Policy

Diversity and inclusion, subscription services.

• Fact-Checking, Accuracy & Corrections

Independence and Impartiality

Press trips, product reviews, how to write for us.

• Travel + Leisure GO

Advertising

• World's Best Awards

Media Inquiries

Technical issues, browser notifications, privacy policy.

Around 50 years ago, the editors of a magazine called  Travel & Camera  made a big leap forward, embracing not just photography, but the entire world. They'd cover food, wine, fashion, hotels, cruises, beaches, cities, hiking, skiing — just about anything that anybody would do for fun. They'd need a new name — Travel & Leisure — and a new look for that magazine.

Much has changed since our first issue was published back in 1971 — for starters, we swapped the ampersand sign for a plus symbol and we launched this website in 1998. But one thing remained the same — and that's our passion for travel, both near and far. Today, we reach more than 16 million travelers every month, and our team includes a network of hundreds of writers and photographers across the globe, all providing a local eye on the best places to stay, eat, see, and explore.

As a top travel media brand in the world,  Travel + Leisure 's mission is to inform and inspire passionate travelers, like you. We celebrate travel and provide service and inspiration at every point of your journey, from trip ideas to nitty-gritty logistics. We cover small towns and big cities, hidden gems and tried-and-true destinations, beaches and lakes, mountains and valleys,  national parks  and outdoor adventures, road trips and cruises, fine-dining experiences and secret hole-in-the-wall establishments, and everything in between.

And because, above all, our goal is to help our readers make the most of their invaluable free time, we're not afraid to lean into the second half of our name —  leisure  — and cover all the ways to enjoy life at home, too. Our travel experiences influence much of what we practice in between trips, and whether we're transforming our bedrooms using luxury hotel tricks or applying beauty regimens we admired abroad, we love to share our learnings.

So, whatever brings you to our site, you'll leave dreaming about places you never even considered, equipped with all the stellar tips, advice, and products you need to get you there.

Meet the Travel + Leisure Digital Team

Meet the travel + leisure print team.

Jacqui Gifford has been the editor in chief of  Travel + Leisure , the world's leading travel media brand, since 2018. From 2013 to 2018, she served as travel director, special projects editor, and senior editor with T+L. Under her leadership, the brand has won two National Magazine Awards from the American Society of Magazine Editors (ASME) and a James Beard Award, in addition to numerous awards from the Society of American Travel Writers, the North American Travel Journalists Association, and Folio. She appears frequently as an expert guest on television programs, including NBC's  Today , to share travel ideas and discuss trends within the industry. A graduate of Princeton University with a B.A. in English, Jacqui was born in Japan, and raised in Saudi Arabia, Qatar, and New Hope, Pennsylvania. She has traveled the world extensively, and lives in New York City with her husband, Robert, and son, Bobby.

Peter Terzian is the features editor of  Travel + Leisure , where he has been on staff since 2017. He has been an editor at  Elle Decor ,  Culture + Travel , and  Out  magazines, as well as  Newsday , the Long Island newspaper. He has written for the  Paris Review ,  Bookforum , the  Los Angeles Times , and  T  magazine, and is the editor of  Heavy Rotation: Twenty Writers on the Albums That Changed Their Lives , which was published by Harper Perennial in 2009.

Paul Brady is the news director at Travel + Leisure and the brand's expert on cruise travel. He has been covering the travel industry for more than 15 years, for outlets including  Condé Nast Traveler ,  Skift , and  The Huffington Post . Though he's worked at both legacy and start-up media outlets, and for both print magazines and digital-only publications, his reporting over the years has focused on how consumers can have better trips and the trends shaping the future of the industry. Outside of work, he's an unrepentant traveler who's fond of flipping through old passports and sailing small craft on the beautiful Hudson River.

Erin Agostinelli , Managing Editor

Fryda Lidor , Creative Director

Scott Hall , Photo Director

Skye Senterfeit , Deputy Photo Editor

Imani Tudor , Associate Photo Editor

Bashel Lubarsky , Associate Designer

Griffin Plonchak , Production Manager

Kathy Roberson , Copy and Research Chief

Lisa Greissinger , Research Editor

Ray Isle , Wine and Spirits Editor

Meet the Travel + Leisure Commerce Team

Jamie Hergenrader is the Commerce Director of the Travel Group at Dotdash Meredith where she leads the content strategy of product reviews and recommendations for the company's travel brands. She joined the company in 2018 and has nearly a decade of experience writing and editing for travel and lifestyle publications.

Emily Belfiore is a commerce writer for Travel + Leisure , covering product news and deals. Her work has also appeared in Allure , Byrdie , InStyle , Real Simple , Shape , and more.

Ivy's original reporting and interviews as a brand spokesperson have been featured on ABC News, CBS News, CNBC, Bloomberg, AP, The Huffington Post, USA Today, and more.

She contributed to The Knot's Folio Award win for Best Native Consumer App and serves as a Pace University Adjunct Professor.

Ivy is also a mentor for Girls Write Now and a member of the Women's Media Group.

B.A. in English and a minor in French; Seattle University Photo published in The Seattle Times, " Seattle author, professor Sonora Jha explains ‘How to Raise a Feminist Son ’"

Our in-house editorial team oversees every article. We aim to offer travelers inspiration, advice for planning trips, and valuable guidance once they are on the ground.

We are committed to the quality and trustworthiness of our content and editorial processes. Our team of writers, editors, fact-checkers, illustrators, and photographers rigorously researches and reviews all content on an ongoing basis to ensure it is up to date, accurate, and puts the needs of our readers first. 

Each article features a byline that includes the name, a brief description, and a link to more information about those who contributed to that piece. The date indicates when the piece was most recently updated with new information. Some articles also have a tagline at the end to provide additional information on research or authorship.

Original illustrations, graphics, images, and videos are created by internal teams, who collaborate with experts in their fields to produce assets that represent diverse voices, perspectives, and context. Periodic review by editors as well as by Anti-Bias or other Review Board members as appropriate, ensure the quality, accuracy and integrity of these assets. Photos and videos are not edited in any way that may cause them to be false or misleading.

We correct any factual errors in a transparent manner and strive to make it easy for our readers to bring errors to our attention.

All of our writers, editors, and contributors are responsible for disclosing any potential conflicts of interest. 

Our editorial content is not influenced by our advertisers. We maintain a strict separation between advertising and editorial content and clearly differentiate editorial content from advertising content.

At Travel + Leisure, we aspire to provide the highest quality content produced by humans, for humans. It is against our guidelines to publish automatically generated content using AI (artificial intelligence) writing tools such as ChatGPT.

To learn more, please see our full  Editorial Policy and Standards page , including the Dotdash Meredith Content Integrity Promise.

As a travel brand that reaches more than 16 million readers per month,  Travel + Leisure  has the power and responsibility to create positive change. We have pledged to recruit and amplify Black, Indigenous, People of Color (BIPOC) contributors across  Travel + Leisure's  site, social channels, and other places where the brand has a presence. Please find our full diversity and inclusion pledge here .

We are open to our readers' thoughts and feedback in the comments section on our social media handles, but encourage everyone to remain respectful to create a safe space for our community. We have no tolerance for hate speech, and any comments that violate platform guidelines will be deleted and/or reported. If you see hateful comments on our posts, please help us in our moderation efforts and report them.

At  Travel + Leisure , we work with Dotdash Meredith's  Anti-Bias Review Board  to create inclusive content and set standards for how to answer questions without perpetuating bias, prejudice, and stereotypes. The Anti-Bias Review Board is a multi-disciplinary panel of experts that works with our writers and editors on content initiatives.

We have more work ahead of us to unlearn practices that haven't served all readers. In the coming years, we will take on new content initiatives, partnerships, and editorial standards that make our content more inclusive. 

To subscribe to  Travel + Leisure  magazine, please  click here .

If you're having subscription problems or want to order back issues of  Travel + Leisure  magazine, please  click here  or call 800/888-8728.

For international-language editions of  Travel + Leisure  or for information about publishing  Travel + Leisure  in your country, please email us.

Accuracy and Corrections

The accuracy of our verified information and news articles is core to every Dotdash Meredith brand, including  Travel + Leisure . So, too, is our commitment to accountability to our readers and transparency about our accuracy and corrections practices.

Our rich library of "evergreen" content is routinely updated, reviewed by our professional review boards, and fact-checked to ensure ongoing publication of accurate, complete, relevant, and up-to-date useful information. Following our rigorous and systematic updating and verification process, articles in our content library are date-stamped to indicate to readers that the information is complete and accurate. News articles often cover a distinct event in time and are not part of our routine update process.

At  Travel + Leisure , we are committed to telling readers when an error has appeared, and to correcting it. When we discover a significant error of fact, we will correct the article as quickly as possible and append a correction note. All corrections will be clearly labeled, dated, and include information about what was corrected.

We welcome our readers' participation in our ongoing commitment to accuracy and fact-checking. If you believe we have published a factual error in any of our content, please let us know and we will investigate and take appropriate corrective and/or updating measures. You can report a possible error by emailing us at  [email protected] . 

Fact-checking

Our writers and editors investigate claims and verify all information and data gathered for all articles, including news. We consult relevant, diverse, qualified sources to ensure we're providing proper context and background to the reader. All of our news and information is thoroughly reviewed by a staff editor and fact checked by our editorial team. Articles are rigorously evaluated for accuracy, relevance, and timeliness.

If you have noticed an issue you would like to bring to our attention, please let us know by emailing  [email protected] . 

Our writers and editors adhere to strict journalistic standards for article sourcing. We rely on current and reputable primary sources, such as expert interviews, airlines, hotels, tourism boards, government organizations, and professional and academic institutions and studies. All data points, facts, and claims are backed up by at least one credible source. 

We strongly discourage use of anonymous or unnamed sourcing, as this can erode transparency and reader trust. In the rare instance where an unnamed source is used, we will disclose to readers the reason behind the anonymity and provide necessary context.

A cornerstone of our reporting and sourcing is to consider often overlooked perspectives from BIPOC, LGBTQ+, and women. Our content strives to serve all communities and reflect diverse voices and perspectives.

Travel + Leisure  is committed to independent, impartial, fair journalism. Our editorial content is not influenced by our advertisers. Every  Travel + Leisure  staff member and contributor is held accountable to a high standard of honesty and transparency.

We maintain a strict separation between advertising and editorial content. Our "Sponsored Content" is labeled to make clear that such content is provided by or on behalf of an advertiser or sponsor.

In line with our mission to provide useful information that helps people find answers, solve problems, and get inspired, we are dedicated to publishing unbiased, comprehensive reviews of products and services. Our product and service reviews are wholly independent and based on robust research and product testing. When readers visit "affiliate links" within our content,  Travel + Leisure  may receive commissions from purchases, but we never receive any compensation or consideration for the content of our recommendations.

Travel + Leisure  writers and editors are prohibited from giving preferential treatment to any outside resource (company, publication, video, affiliate, website) based on their relationship with the person or company who authors or owns that resource.

All of our writers and editors are responsible for disclosing any potential conflicts of interest — any relationship, financial, or personal, with any source or resource that may compromise their ability to provide fair and impartial information. As with many publishers, our writers and editors are sometimes provided with complimentary products or services for review purposes. We are transparent and disclose when any valuable products or services are provided to our editorial teams. Our editorial staff and editorial contributors must not solicit gifts or services for personal purposes.

Travel + Leisure  editors and select contributors often work with tourism boards, tour operators, brands, airlines, and hotel properties to support coverage. These experiences enable  Travel + Leisure  to produce robust, thoroughly reported stories that present a deeper look into a destination. We do not cover any destinations, restaurants, hotels, or tours that we wouldn't personally recommend. Furthermore, we do not accept monetary compensation in exchange for coverage. 

Besides being expert travelers, we're constantly on the lookout for the best products to make your time both on and off the road easier and more enjoyable. At  Travel + Leisure , we diligently research and curate our lists of recommendations, constantly scouring the landscape for the latest product releases, from luggage to items that bring the travel experience home.

We do receive an affiliate commission on some (but not all) of the products if you choose to click through to the retailer site and make a purchase. That said, we are not loyal to any one specific retailer or brand.

We are also committed to ensuring that our content reflects the diversity of our audience. This means showcasing brands owned by BIPOC (Black, Indigenous, People of Color) and other minority groups whenever possible.

Read more about how we test and write about products .

Interested in contributing to  Travel + Leisure ? We're always looking for fresh ideas from writers, photographers, and content creators with a wide range of ideas and backgrounds that will inspire and empower our audience to discover and experience the best in travel. Please see our  pitch guidelines  for print, digital, and social. 

Whether you have a comment or a suggestion to share, we look forward to hearing from you:  [email protected] . 

If you would rather send us a letter, you can reach us at 225 Liberty Street, 4th Floor, New York, NY, 10281

Follow us on  Facebook ,  Instagram ,  Twitter ,  Pinterest , and  TikTok

Travel + Leisure GO

For inquiries about a reservation booked through  Travel + Leisure GO , please visit  go.travelandleisure.com .

If you would like to advertise with us, please contact our  Sales Assistant .

World's Best Awards

For World's Best Awards reprints, please visit  parsintl.com/publication/travel-and-leisure .

If you have a question about the World's Best Awards, please  email us here .

If you're a member of the media, please  click here  to get  Travel + Leisure 's online media kit.

For press inquiries, please contact our communications team at:  [email protected]

To report a technical issue with our site, please  contact us here .

If you have opted in for our browser push notifications, and you would like to opt-out, please refer to the following instructions depending on your device and browser. For turning notifications on or off on Google Chrome and Android click here, for Firefox  click here , for Safari  click here  and for Microsoft's Edge  click here

2023 NATJA Awards (North American Travel Journalists Association.) Winner in 8 categories and Honorable Mention in 6 categories. Link to awards.

• Category: Special Distinction: Magazine of the Year: Travel + Leisure
• Category: Overall Travel Publication: Gold Award:  Travel + Leisure, “July 2023 Issue”
• Category: Luxury & Resort Travel: Gold Award: Richard Godwin, “Acqua di Vita"
• Category: Cruises: Silver Award: Dinaw Mengestu, “Days of Wonder"; Bronze Award: Thomas Chatterton Williams, “The Eternal River"; Honorable Mention Award: Janice Wald Henderson, “My Black Daughter Has Always Been Skeptical About Cruises — We Took One Together Anyway”
• Category: Historical Travel: Honorable Mention Award: Jonathan Thompson, “Happily Ever After”,
• Category: Culinary Travel: Honorable Mention Award: Matt Goulding, “Cocina Madrileña”
• Category: Family or 60+ Travel: Gold Award: Jeffrey Gettlemen, “All Creatures Great and Small”
• Category: Cultural Travel: Honorable Mention Award: Simon Willis, “The Hidden Kingdom”
• Category: Diversity, Equity, Inclusion, and Accessibility in Travel: Gold Award: Bridgette Bartlett Royall, “Isle of Freedom” ; Bronze Award: Morgan Goldberg, “Crushing It” 
• Category: Portrait Photography: Bronze Award: James Rajotte, “Cocina Madrileña”
• Category: Action and Adventure Photography: Honorable Mention Award: Tom Parker, “Big Water”
• Category: Cultural Photography: Honorable Mention Award: Kevin West, “Treasures of Arabia”

2023 German National Tourist Office Journalism Award for Sustainability

Winner: Jeff Chu, " Pacific Point of View ," February 2022

2023 Eddie and Ozzie Awards. Winner in 3 categories. Link to awards

• Category: Long-form feature content > Consumer
• David Treuer, "Epic Scale," a feature on Thaidene Nene National Park, March 2023
• Category: Full issue>Consumer>Travel/Transportation
• February 2023 Water Issue 
• Category: Cover design > Consumer > Above 250,000 circulation
• February 2023 Water Issue

2023 SATW Lowell Thomas Travel Journalism Awards. Winner in 5 categories. Link to awards

• Category: Travel Magazines, Silver: Travel + Leisure
• Category: Cruise Travel, Gold: Stanley Stewart, ‘The Great White South." Bronze: Janice Wald Henderson, ‘A Warmer Welcome' (‘My Black Daughter Has Always Been Skeptical About Cruises — We Took One Together Anyway’)
• Category: Cultural Tourism, Bronze:  Kevin West, ‘The Long Road Home'
• Category: Culinary-Related Travel, Gold: Adam Erace, ‘Salt of the Earth: How Fife Became Scotland’s Most Exciting Food Destination." Silver: Osayi Endolyn, ‘The Castaway,’
• Category: Coverage of Diverse Communities, Silver: David Treuer, ‘Epic Scale,’ Travel + Leisure

2022 ASME  Link to awards

• Best Food and Travel Cover Winner for "A New Season," March 2022. 

2022 NATJA (North American Travel Journalists Associations) Awards. Winner in 11 categories. Link to awards

• Category: Travel Magazine: Silver: August 2022 Issue
• Category: Sports, Recreation and Adventure. Honorable Mention: Christopher Solomon, “Rolling on the River”  
• Category: Historical Travel. Gold: Sojourner White, “ How Traveling by Train Led Me to Learn About My Family’s Black History .” Honorable Mention: Stanley Stewart, “A Sicilian Story”,   
• Category: Family or 60+ Travel. Bronze: Flora Stubbs, “Once Upon A Time In Italy”,   
• Category: Culinary Travel. Gold Adam Erace, “Salt Of The Earth”. Bronze: Ray Isle, “French Pastoral”. Honorable Mention: Stacey Leasca, “ I Visited Panama to Try the World’s Most Expensive Coffee — and Now You Can, Too ”,   
• Category: Sustainable Travel. Gold: Gina DeCaprio Vercesi, “This Side of Paradise”,   
• Category: Diversity, Equity, Inclusion, and Accessibility in Travel. Gold: RJ Young, “This Is Tulsa”,   
• Category: Photography – Cover or Feature Photo/Illustration. Bronze: Marco Arguello, October 2021 cover
• Category: Portrait Photography. Bronze: Marco Arguello, “Days of Wine and Roses”
• Category: Outdoor and Adventure Photograph. Bronze (tie) Award: Tom Fowlks, “Rolling on the River”
• Category: Photo Essay. Silver: Frederic Lagrange, “Fire & Ice”   

2022 Eddie and Ozzie Awards Winner in 5 categories. Link to awards

• Magazine Section > Consumer / Custom / Content Marketing, Travel + Leisure, December 2021/January 2022 Intelligent Traveler
• Series of Articles > Consumer > Overall, Travel + Leisure's Intrepid Travelers: First to Land in a Post-pandemic World
• Single Article > Consumer > Lifestyle, Travel + Leisure, December 2021/January 2022, "Fire & Ice"
• Full Issue > Consumer > Travel / Transportation, Travel + Leisure, August 2021 50th Anniversary Issue
• Social Media / Online Community > Consumer, Travel + Leisure's Behind the Views Instagram series

2022 International Association of Culinary Professionals (IACP) Awards. Link to awards

• Winner, Culinary Travel Writing, Adam Erace, “Belle of the Balkans”

2022 SATW Lowell Thomas Travel Journalism Awards. Winner in 7 categories. Link to awards.

• Category: Travel Magazines, Silver: Travel + Leisure                          
• Category: U.S./Canada Travel, Silver: Kevin West, ‘The Maine Course,’ 
• Category: Foreign Travel, Bronze: Michael Snyder, ‘Veracruz,’ Travel + Leisure
• Category: Cruise Travel, Gold: Simon Willis, ‘Remote Learning,” Travel + Leisure. Silver: Lawrence Osborne, ‘Gilded River,’ Travel + Leisure
• Category: Environmental and Sustainable Tourism, Honorable Mention: Gina DeCaprio Vercesi, ‘A Primal Connection,’ Travel + Leisure
• Category: Special-Purpose Travel, Bronze: John Bowe, ‘These Are the Days of Miracle and Wonder,’ Travel + Leisure
• Category: Coverage of Diverse Communities, Bronze: Jordan Kisner, ‘Small Town, Big Heart,’ Travel + Leisure
• Category: Short Narrative, Bronze: Jonathan Thompson, ‘A Good Night’s Sleep Is Worth the Journey,’ Travel + Leisure

2021 NATJA AWARDS. Winner in 6 categories and honorable mention in 2 categories. Link to awards

• Category: Travel Magazine. Silver: August 2021 50th anniversary issue
• Category: Destination Travel. Gold: Leslie Oh, “All in Good Time”
• Category: Long-Form Narrative/Personal Essay. Gold: Aatish Taseer, “The Writer and the World”
• Category: Luxury and Resort Travel. Gold: Heidi Mitchell, “Privacy Please”
• Category: Family Travel. Gold: Leslie Oh, “All in Good Time”. Honorable Mention: Taffy Brodesser-Akner, “Cold Comfort”
• Category: Sports, Recreation and Adventure. Honorable Mention: John Bowe, “These are the Days of Miracle and Wonder”
• Category: Diversity, Equity, Inclusion, and Accessibility. Gold: Heather Greenwood Davis, “Pride of Place”

2021 ADWEEK HOTLIST 

• Travel + Leisure names "Hottest in Travel" in the  Adweek Hot List 2021

2021 SATW LOWELL THOMAS TRAVEL JOURNALISM AWARDS

• Category Travel Magazine: GOLD
• Category Foreign Travel: Silver (Kevin West, "Venice" T+L)
• Category: Personal Comment: Bronze (Aatish Taseer, "The Writer and the World" T+L)
• Category: Short Work on Travel: Bronze (Stephanie Elizondo Griest "Power Moves" T+L)
• Category: US/Canada Travel: Honorable Mention (Jennifer Wilson, "Philly Special" T+L)
• Category: Travel Audio – Podcasts and Guides: Honorable Mention (Kellee Edwards, "Let's Go Together – Visiting With Respect: Learning About Native Cultures in Alaska and Hawaii, T+L)

2021 FOLIO: EDDIE AND OZZIE AWARDS  finalist in 6 categories :

• Essays and Criticism > Consumer: Travel + Leisure, "The Writer and the World," Travel + Leisure, October 2020 
• Podcast > Consumer / Lifestyle Travel + Leisure, "Let's Go Together" by Travel + Leisure
• Series of Articles > Consumer > Culture / Community Travel + Leisure, Caribbean Is Calling
• Series of Articles > Consumer > Overall  Travel + Leisure, The National Parks That Saved Us 
• Single Article > Consumer > Travel / Transportation:  Travel + Leisure, "The Depth of Life," Travel + Leisure, January 2021
• Single Article > Consumer > Women's Lifestyle Travel + Leisure, July 2020

2021 ASME AWARDS 

• Winner of Best Travel and Adventure Cover and a finalist for Best Service and Lifestyle Photography  link to awards

2020   SATW LOWELL THOMAS AWARDS 

• Winner  of gold for "Best Travel Journalism Website"

  2020 FOLIO: EDDIE AND OZZIE AWARDS  

• Two wins : Alexandra Fuller's Zimbabwe feature and World's Best Restaurants 2019. We also had honorable mentions in these categories: Overall Editorial Excellence; Full Issue; App/Digital Edition Design; and Photography. 

2020   JAMES BEARD AWARDS 

• Contributor Besha Rodell was  nominated  in category for "Dining and Travel" for our World's Best Restaurants 2019 package.

2020   WEBBY AWARDS

• Travel + Leisure's social media was a  nominee  in the Social (Travel) category

2020 NATJA AWARDS

• Winner of silver for overall Print Travel Magazine category (August 2021 50th anniversary issue)
• Winner of gold for Leslie Oh's story "All in Good Time" in Destination Travel and Family Travel categories
• Winner of gold for Aatish Taseer's story "The Writer and the World" in Long-form Narrative/Personal Essay category
• Winner of gold for Heidi Mitchell's story "Privacy Please" in Luxury and Resort Travel category
• Received honorable mention for Taffy Brodesser-Akner's story "Cold Comfort" in Family Travel category
• Received honorable mention for John Bowe's story "These Are the Days of Miracle and wonder" in Sports, Recreation, and Adventure category
• Winner of gold for Heather Greenwood Davis' story "Pride of Place" in Diversity, Equity, Inclusion, and Accessibility category
• Winner of gold for Ray Isle's "Walla Walla" story (February 2019 issue)
• Received honorable mention for Marcel Theroux's story "Somewhere in the Cyclades"

At Travel + Leisure , we take online privacy seriously and we respect the concerns of our community of users. In this policy (the " Privacy Policy ") we describe our privacy practices with regard to information we collect through Travelandleisure.com to help you make informed decisions about how you share information when you visit or use the site, as well as your rights in determining what we do with the information that we collect or hold about you.

Leisure, tourism

• Living reference work entry
• First Online: 01 January 2015
• Cite this living reference work entry

• Garry Chick 3 , 4  

1175 Accesses

Like many social science concepts based on terms from natural languages, leisure can be considered with regard to its definition and its meaning. Scholars are concerned with the former, inasmuch as a clear and precise definition of a concept is necessary for proper study of it. They are also interested in the meaning of leisure but usually in terms of understanding how members of particular social or cultural groups experience it.

With respect to the definition of leisure, scholars commonly regard it as having three qualities, each necessary but none sufficient to fully characterize it. First, leisure requires time that is relatively unobligated and where freedom of choice is available. Second, certain kinds of activities, usually without external reward but intrinsically pleasurable, are commonly associated with leisure. These include play, games, sport, resting, participating in festivals or the arts, watching television, or engaging in other forms of social and individual...

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Institutional subscriptions

Chan, N., H. Xiao, C. Chau, and H. Ma 2012 The Meaning of Leisure for Residents in Hong Kong. Journal of Hospitality Marketing and Management 21:311-329.

Article   Google Scholar  

Chick, G., R. Makopondo, and W. Winneshiek 2013 Lexicons of Leisure: An Ethnographic Approach to Representations of Leisure in Three Cultures. Unpublished Manuscript: Department of Recreation, Park and Tourism Management, The Pennsylvania State University.

Google Scholar  

Chick, G., and S. Shen 2011 Leisure and Cultural Complexity. Cross-Cultural Research 45:59-81.

Ito, E., G. Walker, and H. Liang 2014 A Systematic Review of Non-Western and Cross-Cultural/National Leisure Research. Journal of Leisure Research 46:226-239.

Liu, H., C. Yeh, G. Chick, and H. Zinn 2008 An Exploration of the Meanings of Leisure: A Chinese Perspective. Leisure Sciences 30:482-488.

Nawijn, J., O. Mitas, Y. Lin, and D. Kerstetter 2012 How Do We Feel on Vacation? A Closer Look at How Emotions Change over the Course of a Trip. Journal of Travel Research 52:265-274.

Paris, C., G. Musa, and T. Thirumoorthi 2014 A Comparison between Asian and Australasia Backpackers using Cultural Consensus Analysis. Current Issues in Tourism doi:10.1080/13683500.2014.920771.

Purrington, A., and B. Hickerson 2013 Leisure as a Cross-Cultural Concept. World Leisure Journal 55:125-137.

Rubin, J., N. Flowers, and D. Gross 1986 The Adaptive Dimensions of Leisure. American Ethnologist 13:524-536.

Shaw, S. 1985 The Meaning of Leisure in Everyday Life. Leisure Sciences 7:1-23.

Download references

Author information

Authors and affiliations.

The Pennsylvania State University, Pennsylvania, USA

Garry Chick

Department of Recreation, Park, and Tourism Management, 701 C Donald H. Ford Building, Pennsylvania, 16802, USA

You can also search for this author in PubMed   Google Scholar

Corresponding author

Correspondence to Garry Chick .

Editor information

Editors and affiliations.

School of Hospitality Leadership, University of Wisconsin-Stout, Menomonie, Wisconsin, USA

Jafar Jafari

School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hong Kong, Hong Kong SAR

Honggen Xiao

Rights and permissions

Reprints and permissions

Copyright information

© 2014 Springer International Publishing Switzerland

About this entry

Cite this entry.

Chick, G. (2014). Leisure, tourism. In: Jafari, J., Xiao, H. (eds) Encyclopedia of Tourism. Springer, Cham. https://doi.org/10.1007/978-3-319-01669-6_317-1

Download citation

DOI : https://doi.org/10.1007/978-3-319-01669-6_317-1

Received : 15 September 2014

Accepted : 15 September 2014

Published : 19 September 2015

Publisher Name : Springer, Cham

Online ISBN : 978-3-319-01669-6

eBook Packages : Springer Reference Business and Management Reference Module Humanities and Social Sciences Reference Module Business, Economics and Social Sciences

• Publish with us

Policies and ethics

• Find a journal
• Track your research

What Is the Difference Between Leisure and Tourism?

By Alice Nichols

Leisure and tourism are two terms that are often used interchangeably, but they actually have distinct meanings. Understanding the difference between these two concepts is essential for those who work in the travel industry or for people who are planning their vacations. In this article, we will explore what leisure and tourism mean and how they differ from each other.

What Is Leisure?

Leisure refers to free time that individuals have outside of work or other obligations. It involves engaging in activities that people enjoy doing, such as reading, watching movies, playing sports, or socializing with friends and family. Leisure time is something that people use to recharge their batteries and reduce stress.

Types of Leisure Activities

There are various types of leisure activities that people can engage in, including:

• Socializing with friends and family
• Reading books and magazines
• Playing sports
• Watching movies and television shows
• Listenting to music
• Hiking and camping
• Traveling (which can also be considered a form of tourism)

What Is Tourism?

Tourism refers to the activity of traveling outside of one’s usual environment for leisure purposes. It involves visiting new places, experiencing different cultures, trying new foods, meeting new people, and engaging in various activities. Tourism can be domestic (within one’s own country) or international (outside one’s country).

Types of Tourism

There are different types of tourism that people can engage in, including:

• Adventure tourism
• Cultural tourism
• Eco-tourism
• Heritage tourism
• Medical tourism
• Sports tourism
• Volunteer tourism
• Wellness tourism
• Business tourism (also known as MICE travel, which stands for Meetings, Incentives, Conferences and Exhibitions)

The Main Difference Between Leisure and Tourism

The main difference between leisure and tourism is that leisure is an activity that individuals engage in during their free time, while tourism involves traveling to new places and experiencing new activities. Leisure activities can be done at home or within one’s local community, while tourism requires leaving one’s home environment.

The Relationship Between Leisure and Tourism

Although leisure and tourism are distinct concepts, they are closely related. Many leisure activities can also be considered forms of tourist activities.

For example, people who enjoy hiking may choose to travel to different destinations to experience new trails and landscapes. Similarly, people who enjoy trying new foods may choose to travel to different countries to taste the local cuisine.

The Bottom Line

7 related question answers found, what is the difference between tourism and leisure, what is the difference between leisure and business tourism, what is leisure travel and tourism, what is the difference between recreation and tourism, what is recreation and leisure in tourism, what is the difference between travel and tourism, what is difference between travel and tourism, backpacking - budget travel - business travel - cruise ship - vacation - tourism - resort - cruise - road trip - destination wedding - tourist destination - best places, london - madrid - paris - prague - dubai - barcelona - rome.

© 2024 LuxuryTraveldiva

• Bizarre Travel Stories
• Budget Friendly Travel
• Eco-Friendly Travel
• Packing Tips
• Points + Miles
• Travel Advisory + Alerts
• Travel Trends
• Cocktails + Spirits
• Dishes + Entertainment
• Restaurants
• Best Accessories
• Style + Fashion
• Travel Bags
• Travel Tech
• Animals Travel + Updates
• Celebrity Travel Alerts
• Meditation + Health
• Traveler Job Ideas
• Best Travel Guide
• Saving Tips
• Top Festivals
• Travel + Manners
• Travel Advisors
• Travel Tips + Tricks
• Trip Attractions
• Weather Updates + Places
• Bali Vacation
• Czech Republic
• Denmark Vacation
• UK Vacation
• Ecuador&Galapagos
• Montego Bay
• Turkey Vacation
• New Zealand
• South Africa
• Spain&Morocco
• Kenya Tours
• Madagascar Tours
• Mauritius Tours
• Morocco Tours
• Namibia Tours
• Seychelles Tours
• South Africa Tours
• Tanzania Tours
• Zimbabwe Tours
• Antarctica Tours
• Bhutan Tours
• Cambodia Tours
• China Tours
• India Tours
• Japan Tours
• Malaysia Tours
• Myanmar Tours
• Singapore Tours
• SriLanka Tours
• Thailand Tours
• Vietnam Tours
• Albania Tours
• Armenia Tours
• Austria Tours
• Bosnia Tours
• Bulgaria Tours
• Croatia Tours
• CzechRepublic Tours
• Denmark Tours
• England Tours
• France Tours
• Germany Tours
• Greece Tours
• Hungary Tours
• Iceland Tours
• Ireland Tours
• Italy Tours
• Latvia Tours
• Montenegro Tours
• Norway Tours
• Poland Tours
• Portugal Tours
• Romania Tours
• Scotland Tours
• Slovenia Tours
• Spain Tours
• Ukraine Tours
• Argentina Tours
• Belize Tours
• Brazil Tours
• Cancun Tours
• Chile Tours
• Colombia Tours
• CostaRica Tours
• Ecuador&Galapagos Tours
• Hawaii Tours
• Los Cabos Tours
• Mexico Tours
• Montego Bay Tours
• Patagonia Tours
• Punta Cana Tours
• Egypt Tours
• Israel Tours
• Jordan Tours
• Turkey Tours
• New York Tours
• Florida Tours
• Australia Tours
• BoraBora Tours
• New Zealand Tours
• Tahiti Tours
• Arizona Tours
• New Mexico Tours
• California Tours
• Nevada Tours
• Washington Tours
• Family Vacation
• Private Tour
• Special Interest
• Adventure Travel
• Cultural Travel
• Last Minutes Hotels
• Last Minutes Vacations
• Last Minutes Cruises
• Last Minutes Flights
• Last Minutes Car Rentals
• Botswana Safaris
• Gorilla Trekking
• Kenya Safaris
• Namibia Safaris
• Rwanda Safaris
• SouthAfrica Safaris
• Tanzania Safaris
• Uganda Safaris
• Zambia Safaris
• Zimbabwe Safaris
• Book flight
• Leisure Jets
• Alaska Cruises Travel
• Best All-Inclusive
• Caribbean Cruises
• Cruises for Family
• Disney Cruises + Destinations
• European Cruises
• River Cruises
• Amusement Park
• Beach Vacation
• Best National Parks
• Culture + Activities
• Fall Vacation + Ideas
• Holiday Tour
• Luxury Travel
• Plan Road Trip
• Romantic Places
• Solo Travel + Tips
• Spring Vacation + Tips
• Summer Vacation + Tips
• Trip Suggestion
• Weekend Getaway
• Winter Vacation + Tips
• Travel Books
• Travel sized Toiletries
• Shoes/Clothing
• Travel Apps
• Music Travel Playlist
• Personal Stylist
• Packing Lists
• Language Learning
• Travel related - Movies/TV shows
• International Airlines
• US Airlines
• Visit Island
• Latest Trends
• Destination Of The Year
• Write Review
• Start Planning

TOURS DESIGNED JUST FOR YOU

We’ll help you plan a luxury tour to anywhere in the world., suggestions for your next adventure.

These featured tours can be tailored to perfectly suit your unique travel style.

A 5-day Family Safari And Beach Holiday In Kenya

The 15 Most Famous Historical Places To Visit In India

Top Reasons Why Onsens Are The Best Thing About Japan

Travel inspiration, our picks for the most memorable trips..

Not sure where to go? Explore our hand-picked range of incredible journeys

Top Destinations To Explore In Your 7-Day Luxury Cancun Tour

Luxury Poland Tours - A Guide To Experience The Rich History

The Best Luxury Tahiti Tours To Rejuvenate Your Soul

Explore the Undiscovered Luxury Albania Tours

Luxury Latvia Tours - Explore The Hidden Gem Of The Baltic

Luxury tours designed just for you by our team of experts.

World-class travel knowledge and expertise are hallmarks of our travel advisory team. We have snorkeled with sea turtles in the Galapagos Islands, hiked to sacred mountaintops in Bhutan, sampled wine at 900-year-old wineries in Italy, and followed a pride of lions stalking prey on safari in South Africa. As a result, we provide our clients with the most knowledgeable advice based on our first-hand travels around the world.

• At leisure.com provides a way to cut through the anonymity of impersonal online booking sites of and offer personalized expertise.
• Our extensive experience spans planning trips for honeymooners, families, solo travelers, and large groups, all of whom have varying needs and interests.
• We provide tours with rich cultural immersion, delectable culinary delights, adrenaline-pumping adventures, and the serenity of world-class wellness spas.
• For your convenience, we'll assign you a personal travel advisor who will guide you through the process of customizing your journey to your unique tastes and preferences.

THE LEISURE.COM DIFFERENCE

We do more to make your travel experience exciting every time.

EXPERT TRAVEL ADVISORS

Connect with Highly Skilled Travel Experts

HIGHLY PERSONALIZED

We Provide Travel Services Designed With You In Mind

TRAVEL SAFELY

24-HOUR Local Emergency Number During Your Tour

Luxury Flights

We will take care of booking your charter or commercial flights

Connect with our travel experts to begin your luxury journey

Learn more about leisure plans, 1888-509-1184.

Signup for Exclusive Deals

Exclusive access to private sales, customized specials & more

Sign up to hear about our newest journeys, exclusive offers and more.

University Libraries

• Ohio University Libraries
• Library Guides
• Business & Economics

Leisure Travel & Tourism Industry

• Industry Reports & Statistics
• Trade Associations & Publications
• Companies & Competitors
• Consumers & Customers
• Local Market Info
• Citing Sources in APA Format
• Get Help From Chad
• What's New?
• Chad's P2 Session Recording

• Travel Modes (airlines, car rental, etc. )
• Lodging (hotels, AirBNB, etc. )
• Activities & Experiences
• Tour Guide Operations
• Other Travel Services

This guide contains resources, search strategies, and tips to help researchers:

• find r eports about the industry
• locate and analyze companies and competitors
• understand consumer trends, customer behaviors, and demographics
• gather local market and industry data

Your Business Librarian

If you found this guide useful, you might want to take a look at the other guides I've created to help you with your research .  

If you have any questions please contact me:

• email: [email protected] 

• Next: Industry Reports & Statistics >>

Travel, Tourism & Hospitality

Global tourism industry - statistics & facts

What are the leading global tourism destinations, digitalization of the global tourism industry, how important is sustainable tourism, key insights.

Detailed statistics

Total contribution of travel and tourism to GDP worldwide 2019-2033

Number of international tourist arrivals worldwide 1950-2023

Global leisure travel spend 2019-2022

Editor’s Picks Current statistics on this topic

Leading global travel markets by travel and tourism contribution to GDP 2019-2022

Travel and tourism employment worldwide 2019-2033

Further recommended statistics

• Basic Statistic Total contribution of travel and tourism to GDP worldwide 2019-2033
• Basic Statistic Travel and tourism: share of global GDP 2019-2033
• Basic Statistic Leading global travel markets by travel and tourism contribution to GDP 2019-2022
• Basic Statistic Global leisure travel spend 2019-2022
• Premium Statistic Global business travel spending 2001-2022
• Premium Statistic Number of international tourist arrivals worldwide 1950-2023
• Basic Statistic Number of international tourist arrivals worldwide 2005-2023, by region
• Basic Statistic Travel and tourism employment worldwide 2019-2033

Total contribution of travel and tourism to gross domestic product (GDP) worldwide in 2019 and 2022, with a forecast for 2023 and 2033 (in trillion U.S. dollars)

Travel and tourism: share of global GDP 2019-2033

Share of travel and tourism's total contribution to GDP worldwide in 2019 and 2022, with a forecast for 2023 and 2033

Total contribution of travel and tourism to GDP in leading travel markets worldwide in 2019 and 2022 (in billion U.S. dollars)

Leisure tourism spending worldwide from 2019 to 2022 (in billion U.S. dollars)

Global business travel spending 2001-2022

Expenditure of business tourists worldwide from 2001 to 2022 (in billion U.S. dollars)

Number of international tourist arrivals worldwide from 1950 to 2023 (in millions)

Number of international tourist arrivals worldwide 2005-2023, by region

Number of international tourist arrivals worldwide from 2005 to 2023, by region (in millions)

Number of travel and tourism jobs worldwide from 2019 to 2022, with a forecast for 2023 and 2033 (in millions)

• Premium Statistic Global hotel and resort industry market size worldwide 2013-2023
• Premium Statistic Most valuable hotel brands worldwide 2023, by brand value
• Basic Statistic Leading hotel companies worldwide 2023, by number of properties
• Premium Statistic Hotel openings worldwide 2021-2024
• Premium Statistic Hotel room openings worldwide 2021-2024
• Premium Statistic Countries with the most hotel construction projects in the pipeline worldwide 2022

Global hotel and resort industry market size worldwide 2013-2023

Market size of the hotel and resort industry worldwide from 2013 to 2022, with a forecast for 2023 (in trillion U.S. dollars)

Most valuable hotel brands worldwide 2023, by brand value

Leading hotel brands based on brand value worldwide in 2023 (in billion U.S. dollars)

Leading hotel companies worldwide 2023, by number of properties

Leading hotel companies worldwide as of June 2023, by number of properties

Hotel openings worldwide 2021-2024

Number of hotels opened worldwide from 2021 to 2022, with a forecast for 2023 and 2024

Hotel room openings worldwide 2021-2024

Number of hotel rooms opened worldwide from 2021 to 2022, with a forecast for 2023 and 2024

Countries with the most hotel construction projects in the pipeline worldwide 2022

Countries with the highest number of hotel construction projects in the pipeline worldwide as of Q4 2022

• Premium Statistic Airports with the most international air passenger traffic worldwide 2022
• Premium Statistic Market value of selected airlines worldwide 2023
• Premium Statistic Global passenger rail users forecast 2017-2027
• Premium Statistic Daily ridership of bus rapid transit systems worldwide by region 2023
• Premium Statistic Number of users of car rentals worldwide 2019-2028
• Premium Statistic Number of users in selected countries in the Car Rentals market in 2023
• Premium Statistic Carbon footprint of international tourism transport worldwide 2005-2030, by type

Airports with the most international air passenger traffic worldwide 2022

Leading airports for international air passenger traffic in 2022 (in million international passengers)

Market value of selected airlines worldwide 2023

Market value of selected airlines worldwide as of May 2023 (in billion U.S. dollars)

Global passenger rail users forecast 2017-2027

Worldwide number of passenger rail users from 2017 to 2022, with a forecast through 2027 (in billion users)

Daily ridership of bus rapid transit systems worldwide by region 2023

Number of daily passengers using bus rapid transit (BRT) systems as of April 2023, by region

Number of users of car rentals worldwide 2019-2028

Number of users of car rentals worldwide from 2019 to 2028 (in millions)

Number of users in selected countries in the Car Rentals market in 2023

Number of users in selected countries in the Car Rentals market in 2023 (in million)

Carbon footprint of international tourism transport worldwide 2005-2030, by type

Transport-related emissions from international tourist arrivals worldwide in 2005 and 2016, with a forecast for 2030, by mode of transport (in million metric tons of carbon dioxide)

Attractions

• Premium Statistic Leading museums by highest attendance worldwide 2019-2022
• Basic Statistic Most visited amusement and theme parks worldwide 2019-2022
• Basic Statistic Monuments on the UNESCO world heritage list 2023, by type
• Basic Statistic Selected countries with the most Michelin-starred restaurants worldwide 2023

Leading museums by highest attendance worldwide 2019-2022

Most visited museums worldwide from 2019 to 2022 (in millions)

Most visited amusement and theme parks worldwide 2019-2022

Leading amusement and theme parks worldwide from 2019 to 2022, by attendance (in millions)

Monuments on the UNESCO world heritage list 2023, by type

Number of monuments on the UNESCO world heritage list as of September 2023, by type

Selected countries with the most Michelin-starred restaurants worldwide 2023

Number of Michelin-starred restaurants in selected countries and territories worldwide as of July 2023

Online travel market

• Premium Statistic Online travel market size worldwide 2017-2028
• Premium Statistic Estimated desktop vs. mobile revenue of leading OTAs worldwide 2023
• Premium Statistic Number of aggregated downloads of leading online travel agency apps worldwide 2023
• Basic Statistic Market cap of leading online travel companies worldwide 2023
• Premium Statistic Estimated EV/Revenue ratio in the online travel market 2024, by segment
• Premium Statistic Estimated EV/EBITDA ratio in the online travel market 2024, by segment

Online travel market size worldwide 2017-2028

Online travel market size worldwide from 2017 to 2023, with a forecast until 2028 (in billion U.S. dollars)

Estimated desktop vs. mobile revenue of leading OTAs worldwide 2023

Estimated desktop vs. mobile revenue of leading online travel agencies (OTAs) worldwide in 2023 (in billion U.S. dollars)

Number of aggregated downloads of leading online travel agency apps worldwide 2023

Number of aggregated downloads of selected leading online travel agency apps worldwide in 2023 (in millions)

Market cap of leading online travel companies worldwide 2023

Market cap of leading online travel companies worldwide as of September 2023 (in million U.S. dollars)

Estimated EV/Revenue ratio in the online travel market 2024, by segment

Estimated enterprise value to revenue (EV/Revenue) ratio in the online travel market worldwide as of April 2024, by segment

Estimated EV/EBITDA ratio in the online travel market 2024, by segment

Estimated enterprise value to EBITDA (EV/EBITDA) ratio in the online travel market worldwide as of April 2024, by segment

Selected trends

• Premium Statistic Global travelers who believe in the importance of green travel 2023
• Premium Statistic Sustainable initiatives travelers would adopt worldwide 2022, by region
• Premium Statistic Airbnb revenue worldwide 2017-2023
• Premium Statistic Airbnb nights and experiences booked worldwide 2017-2023
• Premium Statistic Technologies global hotels plan to implement in the next three years 2022
• Premium Statistic Hotel technologies global consumers think would improve their future stay 2022

Global travelers who believe in the importance of green travel 2023

Share of travelers that believe sustainable travel is important worldwide in 2023

Sustainable initiatives travelers would adopt worldwide 2022, by region

Main sustainable initiatives travelers are willing to adopt worldwide in 2022, by region

Airbnb revenue worldwide 2017-2023

Revenue of Airbnb worldwide from 2017 to 2023 (in billion U.S. dollars)

Airbnb nights and experiences booked worldwide 2017-2023

Nights and experiences booked with Airbnb from 2017 to 2023 (in millions)

Technologies global hotels plan to implement in the next three years 2022

Technologies hotels are most likely to implement in the next three years worldwide as of 2022

Hotel technologies global consumers think would improve their future stay 2022

Must-have hotel technologies to create a more amazing stay in the future among travelers worldwide as of 2022

• Premium Statistic Travel and tourism revenue worldwide 2019-2028, by segment
• Premium Statistic Distribution of sales channels in the travel and tourism market worldwide 2018-2028
• Premium Statistic Inbound tourism visitor growth worldwide 2020-2025, by region
• Premium Statistic Outbound tourism visitor growth worldwide 2020-2025, by region

Travel and tourism revenue worldwide 2019-2028, by segment

Revenue of the global travel and tourism market from 2019 to 2028, by segment (in billion U.S. dollars)

Distribution of sales channels in the travel and tourism market worldwide 2018-2028

Revenue share of sales channels of the travel and tourism market worldwide from 2018 to 2028

Inbound tourism visitor growth worldwide 2020-2025, by region

Inbound tourism visitor growth worldwide from 2020 to 2022, with a forecast until 2025, by region

Outbound tourism visitor growth worldwide 2020-2025, by region

Outbound tourism visitor growth worldwide from 2020 to 2022, with a forecast until 2025, by region

Further reports

Get the best reports to understand your industry.

Mon - Fri, 9am - 6pm (EST)

Mon - Fri, 9am - 5pm (SGT)

Mon - Fri, 10:00am - 6:00pm (JST)

Mon - Fri, 9:30am - 5pm (GMT)

Travel soars even as ‘leisure for longer’ gets popular: Mastercard “Travel Trends 2024” Report

The travel sector in 2024 is breaking boundaries. Through March 2024, consumer spending on travel is robust with significant increases in passenger traffic, according to the latest global report from the Mastercard Economics Institute. Released “Travel Trends 2024” provides comprehensive insights into the evolving landscape of the travel industry across 74 markets.

Despite fluctuating exchange rates and varying levels of affordability, the desire to travel remains stronger than ever. In 2024 the travel sector is flourishing, with nine out of the last 10 record-setting spending days in the global cruise and airline industry occurring this year. Further, travellers are also extending their trips by an extra day compared to pre-pandemic.

Drawing on a unique analysis of aggregated and anonymized transaction data, including Mastercard SpendingPulse, and third-party data sources, the report takes a deep dive into key travel trends globally for the year and beyond, including:

Record traveling.  An all-time high of 15.9 million Americans traveled internationally in Q1 2024, while Japan welcomed over 3 million passenger arrivals in March 2024 2  alone. The surge in travel reflects greater activity, fueled by a strong labor market and a stronger desire to travel.

Leisure for longer.  Tourists worldwide have spent an extra day on vacation on average – those from Europe and the Middle East and Africa roughly two – with the trend driven by affordable destinations and warmer climates. For each extra 6 degrees Celsius of temperature, the estimated increase in length of stay is approximately 1 day.

Experience economy on the go.  Consumers have prioritized meaningful experiences over material goods, even when traveling. Spending on experiences now totals 12% of tourism sales, according to SpendingPulse Destinations which measures in-store and online retail sales across all forms of payment – the highest point in at least five years as of March 2024. Ahead of the pack, Australians tend to spend one of every five dollars on experiences and nightlife compared to the global average, which is closer to one in every 10.

Cruising full steam ahead.  Cruises are making a remarkable comeback with the count of global cruise passenger transactions roughly 16% above 2019 levels in Q1. Booming cruise demand is also seen at key ports. Over the last 12 months, The Bahamas has welcomed an additional 2.9 million passengers arriving by sea versus 2019 levels. For many travelers, the widening price difference between cruises and hotels has made cruises a more budget-friendly option for a getaway.

Top 10 trending destinations — and dupes.  While Japan has emerged as the global frontrunner for top destination in the last 12 months 3 , Munich ranks as the top trending destination for this summer (June-August 2024) 4 . Notably, Albania ranks third in the list of top trending destinations this summer according to the Mastercard Economics Institute, driven largely by savvy travelers seeking authentic Euro-vibes à la neighboring Italy and Croatia, but for less.

“The resilience and adaptability of the travel sector paired with persistent consumer demand has translated to a strong tourism rebound,” said Michelle Meyer, chief economist and head of the Mastercard Economics Institute. “Just like at home, travelers are prioritizing experiences over goods while abroad. Yet, today’s travelers are discerning, choosing destinations that offer both value and authenticity. They are savvy enough to stretch their funds and extend their stays, immersing themselves fully in the experiences and wonders of each locale.”

Comprehensive support to travelers and tourism sector

Mastercard is dedicated to helping the global tourism sector welcome travelers through a range of services, from market analysis and high-frequency data insights that help make sense of changing consumer trends to customer engagement strategies that personalize the travel experience and drive brand loyalty. And with comprehensive travel benefits and convenience, cardholders can enjoy their travel experiences and everyday purchases with peace of mind.

Ant Group launches partnership on International Consumer Friendly Zones

Mastercard report finds human connections and technological innovation are key for…

Network International leverages Mastercard’s AI-powered Brighterion solution to…

Sabre and Mastercard join the Travalyst coalition 

Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Yes, contact me I want to download the media kit

Comments are closed.

LATEST STORIES

Turkish Airlines starts flights to Kabul, Afghanistan

The Buddhist Circuit connecting Sanchi to Bodhgaya and Sarnath is being developed

Anantara Desaru Coast Resort & Villas appoints Jaswinder Kaur as Director of Rooms

Gold Medal launch a new campaign in partnership with Atlantis, the Palm - a Golden Masterpiece 

Welcome, Login to your account.

Sign in with Google

Powered by wp-glogin.com

Recover your password.

A password will be e-mailed to you.

Welcome back, Log in to your account.

SIGN UP FOR FREE

Be part of our community of seasoned travel and hospitality industry professionals from all over the world.

• LOGIN / SIGN UP
• Middle East
• UK & Europe
• USA & Canada
• Hospitality
• HR & Careers
• Luxury Travel
• MICE (Meetings, Incentives, Conferencing, Exhibitions)
• Travel Tech
• Travel Agents
• Airlines / Airports
• Conferences
• Cruising (Ocean)
• Cruising (River)
• Destination Management (DMC)
• Hotels & Resorts
• Hotel Management Company
• Hotel Technology
• HR / Appointments
• Meetings, Incentives, Conferencing, Exhibitions (MICE)
• Travel Agents (all)
• Travel Technology
• Tourism Boards
• TDM Travel Show
• Industry appointments
• Travel Bloggers
• Podcasts – Features
• How to join
• RSVP Portal
• Event Photos/Videos
• Competitions
• Middle East September 2024
• Thailand October 2024
• Destination NaJomtien BanAmphur BangSaray *NEW*
• จุดหมายปลายทาง นาจอมเทียน หาดบ้านอำเภอ บางเสร่ *NEW*
• South Australia Reward Wonders *NEW*
• Ponant Yacht Cruises and Expeditions
• Encore Tickets (Chinese Guide)
• Affordable Luxury in Thailand by Centara Hotels
• Rising Above the Oridinary by Conrad Bangkok
• The Best of Thailand
• Who is IWTA
• Philippines
• Recommend Someone
• Recommend yourself
• IWTA Awards
• TRAVEL CLUB

• News Releases

Tourism is Back to Pre-Pandemic Levels, but Challenges Remain

World Economic Forum, [email protected]

عربي | 日本語 | 中文 | Deutsch | Español | Français | Português

• High-income economies in Europe and Asia-Pacific continue to lead the World Economic Forum Travel and Tourism Index, with the United States, Spain and Japan topping the rankings again.
• Despite post-pandemic growth, the global tourism sector still faces complex challenges, with recovery varied by region; only marginal overall score improvements since the 2021 edition.
• Developing economies are making strides – who account for 52 out of 71 economies improving since 2019 – but significant investment is needed to bridge gaps and increase market share.
• Read the report here .

New York, USA, 21 May 2024 – International tourist arrivals and the travel and tourism sector’s contribution to global GDP are expected to return to pre-pandemic levels this year, driven by the lifting of COVID-19-related travel restrictions and strong pent-up demand, as per the new World Economic Forum travel and tourism study, released today.

Topping the 2024 list of economies are the United States, Spain, Japan, France and Australia. The Middle East had the highest recovery rates in international tourist arrivals (20% above the 2019 level), while Europe, Africa and the Americas all showed a strong recovery of around 90% in 2023.

These are some of the top findings of the Travel & Tourism Development Index 2024 (TTDI) , a biennial report published in collaboration with the University of Surrey, which analyses the travel and tourism sectors of 119 countries around a range of factors and policies.

“This year marks a turning point for the travel and tourism sector, which we know has the capacity to unlock growth and serve communities through economic and social transformation,” said Francisco Betti, Head of the Global Industries team at the World Economic Forum. “The TTDI offers a forward-looking window into the current and future state of travel and tourism for leaders to navigate the latest trends in this complex sector and sustainably unlock its potential for communities and countries across the world.”

Post-pandemic recovery

The global tourism industry is expected to recover from the lows of the COVID-19 pandemic and surpass the levels seen before the crisis. This is largely being driven by a significant increase in demand worldwide, which has coincided with more available flights, better international openness, and increased interest and investment in natural and cultural attractions.

However, the global recovery has been mixed. While 71 of the 119 ranked economies increased their scores since 2019, the average index score is just 0.7% above pre-pandemic levels.

Although the sector has moved past the shock of the global health crisis, it continues to deal with other external challenges, from growing macroeconomic, geopolitical and environmental risks, to increased scrutiny of its sustainability practices and the impact of new digital technologies, such as big data and artificial intelligence. In addition, labour shortages are ongoing, and air route capacity, capital investment, productivity and other sector supply factors have not kept up with the increase in demand. This imbalance, worsened by global inflation, has increased prices and service issues.

TTDI 2024 highlights Out of the top 30 index scorers in 2024, 26 are high-income economies, 19 are based in Europe, seven are in Asia-Pacific, three are in the Americas and one (the United Arab Emirates) is in the Middle East and North Africa region (MENA). The top 10 countries in the 2024 edition are the United States, Spain, Japan, France, Australia, Germany, the United Kingdom, China, Italy and Switzerland.

The results highlight that high-income economies generally continue to have more favourable conditions for travel and tourism development. This is helped by conducive business environments, dynamic labour markets, open travel policies, strong transport and tourism infrastructure, and well-developed natural, cultural and non-leisure attractions.

Nevertheless, developing countries have seen some of the greatest improvements in recent years. Among the upper-middle-income economies, China has cemented its ranking in the top 10; major emerging travel and tourism destinations of Indonesia, Brazil and Türkiye have joined China in the top quartile of the rankings. More broadly, low- to upper-middle-income economies account for over 70% of countries that have improved their scores since 2019, while MENA and sub-Saharan Africa are among the most improved regions. Saudi Arabia and the UAE are the only high-income economies to rank among the top 10 most improved economies between 2019 and 2024.

Despite these strides, the TTDI warns that significant investment is needed to close gaps in enabling conditions and market share between developing and high-income countries. One possible pathway to help achieve this would be sustainably leveraging natural and cultural assets – which are less correlated with country income level than other factors – and can offer developing economies an opportunity for tourism-led economic development.

“It’s essential to bridge the divide between differing economies’ ability to build a strong environment for their travel and tourism sector to thrive,” said Iis Tussyadiah, Professor and Head of the School of Hospitality and Tourism Management at the University of Surrey. “The sector has big potential to foster prosperity and mitigate global risks, but that potential can only be fully realized through a strategic and inclusive approach.”

Mitigating future global challenges

According to the World Economic Forum’s 2024 Global Risks Report, the travel and tourism sector faces various complex risks , including geopolitical uncertainties, economic fluctuations, inflation and extreme weather. Balancing growth with sustainability also remains a major problem, due to high seasonality, overcrowding, and a likely return of pre-pandemic emissions levels. The report also analyses persistent concerns about equity and inclusion. While the tourism sector offers a major source of relatively high-wage jobs, particularly in developing countries, gender parity remains a major issue for regions such as MENA and South Asia.

Despite these challenges, the sector can play a significant role in addressing them. To achieve this, decision-makers should prioritize actions such as leveraging tourism for nature conservation efforts; investing in skilled, inclusive and resilient workforces; strategically managing visitor behaviour and infrastructure development; encouraging cultural exchange between visitors and local communities; and using the sector to bridge the digital divide, among other policies.

If managed strategically, the travel and tourism sector – which has historically represented 10% of global GDP and employment – has the potential to emerge as a key contributor to the well-being and prosperity of communities worldwide.

About the Travel and Tourism Development Index 2024

The 2024 edition of the TTDI includes several improvements based on newly available data and recently developed indicators on the environmental and social impact of travel and tourism. The changes made to the 2024 Index limit its comparability to the previously published TTDI 2021. This year's report includes recalculated 2019 and 2021 results, using new adjustments. TTDI 2024 reflects the latest available data at the time of collection – end of 2023. The TTDI is part of the Forum’s broader work with industry communities actively working to build a better future enabled by sustainable, inclusive, and resilient industry ecosystems.

Notes to editors

Read the Forum Agenda also in Spanish | Mandarin | Japanese Learn about the Forum’s impact Check out the Forum’s Strategic Intelligence Platform and Transformation Maps Follow the Forum on social media: @wef | Instagram | LinkedIn | Facebook | TikTok | Weibo | Threads | WhatsApp Watch Forum videos at wef.ch/videos | YouTube Get Forum podcasts at wef.ch/podcasts | YouTube Subscribe to Forum news releases