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Downtown San Francisco: 18 Things to See & Do in this Popular District

by Jill Loeffler   •

Updated: May 11, 2022

Downtown San Francisco is a loosely defined area that includes the Financial District and parts of Union Square, the Tenderloin, Chinatown, and South of Market (SoMa).

This area has quite a few fun things to do and see which makes it a must visit location while you are on your vacation here. 

Top picks include museums, concerts, and theater performances. You will also find some of the best hotels, restaurants, and fun nightlife options. 

It's centrally located, which makes it easy to get to all of SF's top attractions and other neighborhoods around the city.

Disclaimer : I receive a small commission from some of the links on this page.

18 Things to Do in Downtown San Francisco

Downtown San Francisco covers an area of about two miles by two miles. It's the heart of the city and you will find loads of things to do and enjoy when you come to this fun area. Here are 18 of my favorites.

1. Union Square

You will find quite a bit to do in and near Union Square . This one square block long park is the center piece for this thriving district. One of the biggest draws to this district is the shopping .

You will find more than a dozen high-end shops lined up along the park including everything from Louis Vuitton to Apple. Which is great because if you have problems with your phone or computer while on vacation, this is the best location to help you fix it.

On the streets nearby, you will find additional high-end shopping, but you will also find some bargains too. H&M and Zara both have a big presence near Union Square. 

This area has one of the highest concentrations of hotels with options from the large chains such as Marriott and Hyatt to boutique options such as the Inn at Union Square and the Hotel Nikko.

2. Evening Ghost Tour

Downtown San Francisco has quite an interesting history and this tour is a must for those wanting to know more about its darker side. No, you won't see any ghosts on this tour, but you will learn all about those that got a little too rowdy in Union Square and Nob Hill over the years.

This 60- or 90-minute walking tour takes you back in time as you hear stories of haunted hotels, streets and clubs. Your guide will tell you about what happened following the 1906 earthquake.

The tour runs several nights a week. 

Visit GetYourGuide.com to learn more and get dates for upcoming tours .

3. Curran Theatre

The Curran Theatre is a historic gem just a few blocks west of Union Square. This downtown San Francisco theater offers three to four large productions each year. They also feature unique performances for the holidays and other special events.

Built in 1922, the Curran is a medium sized venue with around 1,600 seats. The types of shows you can expect at this theater include Dear Evan Hansen, Harry Potter and the Cursed Child, and The Jungle. You will find it at 445 Geary Street. 

4. Museum of Modern Art 

San Francisco's Museum of Modern Art is one of our most popular art museums . This recently renovated treasure features more than 30,000 pieces in their collection. You will get the chance to see famed pieces from artists such as Georgia O'Keefe, Frida Kahlo, and Diego Rivera. You will also see works from Henri Matisse, Jackson Pollock, and Pablo Picasso. 

With their newly added space, the SF MOMA also has plenty of room for more than a dozen traveling exhibits at once. They show pieces from artists such as Alexander Calder, Andy Warhol, Louise Bourgeios, and many others. Find a schedule of upcoming exhibits here and at museums all around SF .

>> Find tickets in advance

5. Ferry Building

The Ferry Building along the Embarcadero is another one of the fun things to do in downtown San Francisco. This historic building mainly served as a ferry terminal for years for those commuting into SF from Marin and the East Bay and back. 

Today it plays double duty as a gourmet food lovers paradise. The halls are lined with wonderful restaurants and several shops selling fresh bread, award winning wines, and the best local cheese that you will never forget. 

You can stroll the halls on your own or learn all about its goodies for sale during a food walking tour. You will sample your way through the Ferry Building as you learn all about is history, the food you are tasting, and more. This tour runs a couple of days a week. Find the upcoming schedule and ticketing details here .

6. The Punchline Comedy Club

If you love comedy, then head over to The Punchline Comedy Club . This downtown San Francisco establishment welcomes comedians from all around the world. Most nights of the week they have at least one comedian on stage and often more. 

Some of the people you might get a chance to see include Will Durst, Dan St. Germain, and Greg Proops. See a schedule of upcoming shows below.

>> Additional comedy shows around SF

7. Salesforce Tower 61st Floor Tour

The new Salesforce Tower is a wonderful addition to downtown San Francisco. This 61-story building is now the tallest in all of SF and this gives you a chance to visit their 61st Floor that is open to the public for tours. It is also called the Ohana Floor in case you see it listed under this name.

It's open to the public one Saturday a month and they offer four different tour times that day. They will then give you 1 hour to check out the amazing views including ones of the Golden Gate Bridge , the Pacific Ocean and Alcatraz Island .

The only downside is that the tours book up really early. If you know your dates for your upcoming visit, make sure to visit their site and sign up for their "notify me" e-mail to find out when they announce new dates.

8. Downtown Breweries

You will also find several fantastic breweries in downtown San Francisco. Here are just a few of my favorites. 

• Bartlett Hall : This craft beer and gastropub is a great place to stop when exploring Union Square. They have American dishes and some great happy hour specials . 242 O'Farrell Street. 
• 21st Amendment Brewing & Restaurant : This is an old-school San Francisco brewery near the ballpark. It's the perfect stop before or after a Giants game or when you are exploring the South of Market District . They also have tasty burgers and a number of other amazing American dishes on their menu. 563 2nd Street.

>> More great breweries around SF

9. Westfield San Francisco Centre

If you plan to do a little shopping while you are here, you will love the variety of shops inside the Westfield San Francisco Centre. You will find everything from shoes to clothing to gifts for yourself or loved ones.

The anchor stores at this downtown San Francisco shopping center include Nordstrom's and Bloomingdales. Other top picks include Abercrombie & Fitch, Claire's Boutique, Footlocker, and others. You can also pick up some Ghirardelli Chocolates, enjoy a casual lunch in their downstairs food court, or see one of the latest films at the Century Theater. 

You will find it at 865 Market Street.

>> More places to shop around SF

10. Cable Cars

Downtown San Francisco is also where you will find all three of our cable cars . Two of the three depart from Powell near Market Street. The Powell/Hyde line takes you up and over Nob Hill with a final stop in Fisherman's Wharf .

The Powell/Mason line takes you through North Beach with a final stop three blocks south of the Fisherman's Wharf area.

The third line runs east and west along California line. You can pick it up at California and Drumm Street. It will take you up to Nob Hill and all the way to the corner of California and Van Ness.

11. Walking Tour of Union Square and Chinatown

Visit two of San Francisco's top districts on this 2.5-hour walking tour.

On this tour, you'll learn the history of Union Square and its important role in the Gold Rush. You'll find out about the colorful hearts around Union Square and other popular pieces of art around the district.

You'll then head over to Chinatown, where you will hear about the history of the oldest Chinatown in the US. You'll find out how it changed over time and admire some of its beautiful street art.

Both morning and afternoon tours are available. It runs most days of the week. Visit Viator to learn more and check for ticket availability . 

12. Golden Gate Fortune Cookie Factory

Another cool thing to see in downtown San Francisco is the Golden Gate Fortune Cookie Factory . This quick stop is a fun place to visit and gives you a glimpse into the world of yesterday. You will see how fortune cookies are made and will even get a chance to buy some of their delicious treats.

It's free to visit, but you will need to pay $1 to take some pictures. It's located at 56 Ross Alley in Chinatown.

>> Explore all of Chinatown with this fun guided walking tour

13. Chinese Temples

Another must see in downtown San Francisco is one of the historic Chinese temples in Chinatown . Most feature historic altars and gorgeous décor. My three favorites include the Kong Chow Temple, the Tin How Temple, and the Ma Tsu Temple.

The Kong Chow Temple has ancient artifacts even though it relocated to this location in 1977. The Tin How Temple was built in the mid-1800s. The final temple is quite a bit newer but offers quite a vibrant colors and newer altars.

14. Contemporary Jewish Museum

The Contemporary Jewish Museum is a great place to see art relating to the Jewish Culture and learn more about the San Francisco Jewish community. They offer a handful of full-time exhibits, but most of their space is dedicated to temporary exhibits featuring Jewish artists from around the world.

Exhibits include everything from paintings to sculptures to works about Jewish history and culture. 

Their new building opened in 2008 which is a combination of old and new building materials. Make sure to spend time not only admiring the exhibits but also taking a close look at the structure for the museum itself.

>> Use the Go San Francisco Pass for admission to this museum and many others

15. Dragon's Gate

You cannot miss the Dragon's Gate which is the official entry point into Chinatown. This downtown San Francisco attraction features a traditional green tiled top with two dragons on the top of it. 

There are also detailed columns with Chinese writing on the sides. Once you step inside the district, make sure to also check out the light posts throughout the district.

The first set is just a few steps inside the gates.

They have similar detail and they are worth some time to view and even photograph.

16. Museum of African Diaspora

The Museum of African Diaspora is another great find in the downtown San Francisco district. The museum tells the story of the African Diaspora through hands-on exhibits, audio recordings, and videos. 

They did an amazing job with this museum. It isn't like a typical museum with artifacts throughout, as it is more like an interactive learning experience with their hands-on displays.

17. Concerts at August Hall

If you are looking for some live music in downtown San Francisco, head over to August Hall at 420 Mason Street. They offer live music several times each month. 

The building opened in the mid-1890s as a Victorian Playhouse by August Headman. It then became a USO club called The Stage Door, which premiered Alfred Hitchcock's film Vertigo.

If you haven't seen the movie, you definitely will want to when you get back, that way you can see what August Hall looked like back in the day.

18. Rincon Center Murals

Step into the old Rincon Post Office for a look at more than 20 historic murals. Completed in 1948, these murals caused quite the controversy during their time. They were created by an artist that had never visited San Francisco, but created the murals based on what he thought the area was all about. 

The murals walk through SF's history from before the Gold Rush all the way to the pre-WWII era. You will see scenes with the building of the Golden Gate Bridge and other interesting figures from that time. 

They are free to visit and worth a spending some time at for those that love history and interesting art.

>> Additional places to find murals and street art around SF

Where to Stay in Downtown San Francisco

Downtown San Francisco has the largest concentration of hotels in the city. You will find everything from five-star beauties to budget-friendly gems. Here are just a few of my top picks.

Westin St. Francis : 4-star hotel in the heart of downtown San Francisco in Union Square, you will find a couple of lovely restaurants inside the hotel and a great wine tasting room, and it's the only hotel right on the square, 335 Powell Street, learn more and check for availability

Omni San Francisco Hotel : 4.5-star hotel in the Financial District, located right on the California Cable Car line and walking distance to shopping, restaurants, and several attractions, 500 California Street, find more details and booking information

The Park Central : 4-star hotel in the SoMa district, really close to the SF Museum of Modern Art, the SF Cable Car turnaround on Powell, and the Westfield Shopping Centre, 50 Third Street, find more details and availability and reviews .

Find additional lodging recommendations for downtown SF .

How to Get to Downtown San Francisco

Public transit.

Public transit is the best way to get around downtown San Francisco. You will find a variety of options that take you to places all around the city. Here are a few popular routes.

F Streetcar : This will take you all the way to Fisherman's Wharf. It's a slow ride but worth your while as it takes you past top attractions along the way including the Ferry Building, Alcatraz Landing (where you grab the ferries to Alcatraz), then Pier 39 and finishes at Fisherman's Wharf. You can pick it up at stops along Market Street.

Cable Cars : All three cable cars have stops in downtown San Francisco. You can take the Powell/Hyde or the Powell/Mason all the way to Fisherman's Wharf.

Buses : There are numerous buses that come through this area. Popular routes include the 30 to Chinatown, the 6 or 7 to Haight-Ashbury, and the 5 to Golden Gate Park.

Light Rail : You can also take the light rail trains. All of the trains run through this district (underground). You can take them to Oracle Park which is home to the San Francisco Giants' baseball team and other events, Ocean Beach, the Civic Center, Dogpatch, and other places around SF.

Driving & Parking

If you plan to drive, you will find quite a few parking options. It can be a hectic part of town, so make sure to stay alert as there are pedestrians and scooters all around the downtown San Francisco area.

Here are a few places to park.

Sutter Stockton : The Sutter Stockton Garage is a great option for those heading to the Financial District or Union Square. It's one of the largest garages in the area and well located next to several districts. 444 Stockton Street.

Union Square Garage : The Union Square Garage is my top pick for those visiting the Union Square area. It's a medium sized garage underneath Union Square Park. It's great if you plan to go shopping or grab dinner in this district. 333 Post Street.

5th and Mission Garage : The 5th and Mission Garage is great for those heading over to the Westfield Mall, Yerba Buena Gardens, or other places in the SoMa district. It's a huge parking facility that is easy to find and has plenty of places to park on most days. 833 Mission Street. 

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San Francisco   Travel Guide

30 Top-Rated Things to Do in San Francisco

San Francisco is only 7 miles square, but it's packed with activities to delight outdoorsy types, art and culture lovers, foodies and curious wanderers of all ages. San Francisco offers so much more than its iconic landmarks. While Coit Tower and

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Crissy Field & The Presidio Tunnel Tops Crissy Field & The Presidio Tunnel Tops free

Part of the Golden Gate National Recreation Area, Presidio Tunnel Tops is the nation’s newest national park space and reconnects the city to the bay. The 14-acre park, which was designed by James Corner Field Operations (the same team behind NYC ’s High Line ) bridges over the newly tunneled Presidio Parkway. The parkway (formerly Doyle Drive) separated the historic Main Post from the waterfront. Connecting pathways, bluff landscapes and overlooks have made the park a gathering place for locals and visitors alike. 

One of the park’s largest areas, the Golden Gate Meadow, is a popular spot for families for picnics, kite-flying and other outdoor activities. Gardens and accessible cliff walks border the meadow, which also offers views of the Golden Gate Bridge , the bay and the Marin Headlands. A 2-acre play space called the Outpost features huge play structures built from fallen tree trunks, boulders and other things inspired by nature, allowing children to swing, crawl and climb. 

Golden Gate Park Golden Gate Park free

If California had a Central Park equivalent, Golden Gate Park would undoubtedly be it. Though Golden Gate Park sees a small fraction of the visitors its New York counterpart does (Central Park welcomes more than 42 million, while Golden Gate sees more than 24 million yearly), it's about 174 acres bigger (Central Park is 843 acres). The park offers so much to see and do, it could take an entire day to experience all that it has to offer. Trails, picturesque picnic spaces, playgrounds, sports courts, gardens, museums and more can be found within its evergreen borders. With so many options available, it's best to map out what you want to do ahead of time, though some attractions warrant a visit, regardless of traveler taste.

The Japanese Tea Garden is one of those standout sites. This attraction is one of a kind, serving as the oldest Japanese garden in the U.S. It features 5 acres of manicured gardens outfitted with cherry trees, bamboo-lined pathways, koi ponds, a five-story pagoda, a Zen garden and a tea house, among other features. There's also the Conservatory of Flowers, the oldest existing public conservatory in the Western Hemisphere. The conservatory offers visitors a look at a plethora of vibrantly colored blooms and a chance to learn more about the nearly 2,000 species of plants that call the conservatory home. 

Coit Tower Coit Tower

Rising from its position on the peak of Telegraph Hill in Pioneer Park, Coit Tower serves as a vantage point to take in the northwest corner of San Francisco. Visitors might think the 210-foot-tall tower was designed to resemble a fire hose nozzle. While Lillie Hitchcock Coit commissioned the tower as a monument to volunteer firefighters, the concrete pillar's nozzle-like appearance is coincidental. The tower was completed in 1933, while artists painted the murals around its base (and repainted them due to some illustrations containing communist imagery) in 1934. The Coit Tower currently resides on the list of San Francisco Designated Landmarks and the National Register of Historic Places.

Recent travelers enjoyed the murals and 360-degree views of San Francisco from the top of the tower, but have complained about paying to climb stairs. The easiest way to access the Coit Tower is via the N line of the Muni. From downtown, you can take either the No. 30 or No. 45 line to Washington Square, located at the corners of Union & Columbus and transfer to the No. 39 Coit Tower bus.

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Visitors often rave about the park’s trails and the views of the Golden Gate Bridge and other San Francisco landmarks. Many have appreciated the historic ruins of the Sutro Baths, which San Franciscans used as a recreational swimming facility from 1898 to 1964. The baths were demolished in 1964, then further destroyed by a fire in 1966, leaving the structure that travelers can visit today. Similarly, the park's iconic Cliff House was destroyed twice by fire, but it was rebuilt each time. Cultural hounds will want to stop by the nearby Legion of Honor museum, which displays European paintings, European decorative arts and sculpture and ancient art from the Mediterranean basin, among other works. The Legion of Honor is open Tuesday to Sunday from 9:30 a.m. to 5:15 p.m. Admission costs $20 for adults and is free for children 17 and younger.

Golden Gate Bridge Golden Gate Bridge free

The Golden Gate Bridge's vaulting, orange arches amidst the rocky seascape of the San Francisco Bay have made it one of the West Coast's most enduring symbols and the city's most popular tourist attraction. The bridge's name, "Golden Gate," actually refers to the body of water it spans (the Golden Gate Strait that connects the Pacific Ocean with the San Francisco Bay), and was built to make travel between San Francisco and Marin County an easier feat. 

There are plenty of great spots to capture a snap of the majestic bridge. But if you want a truly postcard-worthy shot, head to the Golden Gate Bridge Vista Point, situated high on a hill overlooking San Francisco. If you have extra time, make sure to explore the Golden Gate National Recreation Area. The actual span of the Golden Gate National Recreation Area encompasses multiple places in San Mateo (south of San Francisco), San Francisco and Marin counties ( Alcatraz and Muir Woods included), but notable parts of this recreation area can be found just a stroll away from the Golden Gate. From the bridge, travelers will find some scenic, bayside trails, some of which lead to secluded beaches, including Kirby Cove and Black Sands Beach. If you really want a trek, journey to the Point Bonita Lighthouse for sweeping views of the bay, found at the very tip of the Golden Gate Strait.

Ferry Building Marketplace Ferry Building Marketplace free

Attention all foodies: this delectable attraction needs to be at the top of your San Francisco to-do list. The Ferry Building Marketplace is a public food market that features a variety of food stalls that act as small restaurants, snack stops and grocery stores. Here you can find everything from staples, such as seafood, burgers, Mexican food and plenty of coffee, to a Japanese delicatessen, empanada stand, a honey shop and an organic bagel shop.

Many travelers who stopped by the Ferry Building Marketplace enjoyed the lively atmosphere and were impressed with the amount, variety and overall quality of eats available on-site. The Saturday farmers market was a standout for many. Though there are formal restaurants available, some visitors say the best strategy is to pick up a to-go meal and enjoy it along the scenic waterfront. And if you're not one for lines, don't come on the weekends. For a different perspective of the marketplace, view it from the water on a narrated boat tour . Some of the best San Francisco food tours also make stops here.

Alcatraz Alcatraz

U.S. News Insider Tip: Depending on what time of year you visit, tours to Alcatraz can sell out months in advance. Play it safe by not waiting until the last minute to reserve your spot. – Alissa Grisler, Associate Editor

While riding a cable car and getting a snap of the Golden Gate Bridge is a must when visiting San Francisco, both visitors and travel experts tend to argue the same for Alcatraz. This is because Alcatraz is rich with history. Sitting on a small, rocky island in the middle of San Francisco Bay, Alcatraz is best known as being a former federal prison that housed some of society's biggest offenders, the most famous of which was Prohibition-era mob boss Al Capone. Before that, it was a military prison that housed prisoners from the Spanish-American War and Civil War, as well as the site of the West Coast's first operating lighthouse. The prison closed down both times due to high operating costs and was handed over to the National Park Service in 1972 after the island experienced a short occupation from Native American activists. Today, the attraction welcomes more than one million visitors per year. 

California Academy of Sciences California Academy of Sciences

Attention, families: recent visitors said this is the perfect place to bring kids in San Francisco. The California Academy of Sciences brims with plenty of things to see, including an aquarium, a planetarium, a natural history museum and even a rainforest. 

The Steinhart Aquarium is home to about 40,000 animals representing more than 900 different species, including a penguin colony from Africa, a swamp with an albino alligator, a shark lagoon and a separate 100,000-gallon tank that mirrors the ecosystem of the California coast. Meanwhile, the Osher Rainforest houses more than 1,600 animals, including 250 free-flying birds and butterflies, and about 100 reptiles and amphibians in its four-story complex. The Morrison Planetarium is known for its 75-foot-diameter screen, which plays "Tour of the Universe" shows daily. And the Kimball Natural History Museum boasts dinosaur fossils, an interactive science exhibit and a unique earthquake simulator. 

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The only remaining structure from an early 20th-century world’s fair that helped put San Francisco on the international map, the Palace of Fine Arts is a faux palace surrounded by a lagoon frequented by snow-white swans. That setting combined with the building’s neoclassical design makes the Palace of Fine Arts one of the most popular spots in the city for wedding photos and Instagram shots. 

Described as a Beaux-Arts wonder, the palace was restored in the early 1960s, duplicating the original with a towering colonnade, bas-relief urns and a domed ceiling with allegorical paintings.

Hayes Valley Hayes Valley free

One of the best areas for shopping, eating, and people-watching, Hayes Valley is a cool, revitalized neighborhood located in the heart of the city. The main commercial strip, along Hayes Street between Laguna and Franklin, teems with stylish and unique home decor shops and clothing boutiques interspersed with charming outdoor cafes, dessert spots and a wide array of well-established restaurants and trendy watering holes. The neighborhood also features beautifully restored Victorians, a community garden and an art park.

Past visitors enjoyed the eclectic, European feel of the neighborhood and the quintessentially San Francisco experiences they've had there. These include customizing your own bag at the original Timbuk2 store , grabbing a coffee at Blue Bottle Coffee 's first brick-and-mortar tucked into a garage or enjoying a made-to-order ice cream at Smitten's kiosk overlooking the lively urban park, Patricia's Green .

Dolores Park Dolores Park free

On the western edge of The Mission , this 16-acre park is billed as one of the city’s most popular – because of its views of the San Francisco skyline and beyond, as well its ample green space. On sunny days, the park is a favorite among families who flock here to picnic on the grassy lawns that are shaded by palm trees. There’s also a playground and two off-leash dog play areas, as well as several sports courts. If you’re hoping to bring a picnic to enjoy at the park, experts suggest stopping by Tartine Bakery, Rhea’s Market & Deli and Nopalito.

Interestingly, the park is situated on land that was once a Jewish cemetery. In 1905, the city purchased the land and created the park. A year later, it became a refugee camp for hundreds of residents who became homeless after the historic 1906 earthquake and fire. 

The Mission The Mission free

U.S. News Insider Tip: Walk along Valencia Street between 20th and 22nd streets for unique and creative shops and affordable restaurants. Check out local favorites like sustainable bag brand Baggu, Dog Eared Books and Paxton Gate. – Lili Weigert

The Mission has attracted San Francisco's young bohemian crowd in the past decade, but its history is rooted in Hispanic heritage. After all, its namesake is the city’s oldest building, Mission Dolores. This is the place that introduced the burrito to the wider world, so be sure to check out Latinx-owned businesses like La Taqueria, Taqueria La Cumbre and El Farolito for some tasty eats loved by both locals and travelers alike. The Mission is also a great neighborhood for getting away from the heavily visited tourist attractions like the Golden Gate Bridge and Fisherman's Wharf , plus it's a popular stop on many of the city's best walking tours .

San Francisco's Chinatown San Francisco's Chinatown free

U.S. News Insider Tip: Did you know that fortune cookies were invented in San Francisco? While in Chinatown, stop by the Golden Gate Fortune Cookie Factory where you can watch the cookies being made and sample different flavors and toppings. – Lili Weigert

While New York City 's Chinatown tends to take center stage in the U.S., San Francisco's Chinatown is just as much of a star. San Francisco's Chinatown hosts one of the largest Asian communities outside of Asia, and is considered one of the oldest in North America. Chinese immigrants first started coming to California in search of fortune during the Gold Rush. After being driven out of the gold mines due to discrimination and restrictive legislation against Chinese immigrants, the Chinese moved to build businesses of their own in the area that is now Chinatown – one of the city's most visited neighborhoods. 

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Haight-Ashbury Haight-Ashbury free

Named for the intersection of Haight and Ashbury streets, this neighborhood is best known as the center of the 1960s counterculture movement. Remnants of the long gone hippie culture endure, including the former Grateful Dead house at 710 Ashbury St., and the Jefferson Airplane house at 2400 Fulton St. Both are private residences, but remain perennial attractions. 

These days, trendy has replaced hippy. Colorful Victorian homes line the hillsides and restaurants and boutiques crowd the streets. Along Upper Haight, you’ll find flamboyant clothing shops, piercing and tattoo parlors, and hip restaurants. Downhill on Haight Street, you’ll find dive bars, consignment stores and music shops. 

Ocean Beach Ocean Beach free

U.S. News Insider Tip: After a walk along the beach, cross the Great Highway for brunch or happy hour at The Beach Chalet. Enjoy the ocean view from the spacious dining room or head around back to the Parc Chalet for outdoor seating and a more relaxed atmosphere. – Lili Weigert

Located in the northwestern corner of San Francisco, Ocean Beach separates attractions like the San Francisco Zoo and Golden Gate Park from the Pacific Ocean. This 3 ½-mile stretch of sand is a welcome respite from the city's bustling downtown. Visitors and locals can walk the beach, while experienced surfers brave the frigid water in search of the perfect wave. While swimming is not encouraged here due to strong currents, travelers can build a bonfire and hang out and soak up the scenery by one of the 16 fire rings that pepper the beach. Average temperatures at the beach typically hover around 50 degrees. Also, keep in mind that fog shrouds the shore during the late spring and summer, while the sunniest months are September and October.

Muir Woods National Monument Muir Woods National Monument

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What better exemplifies California's dramatic landscape than sky-high redwood trees? That's what you'll find at Muir Woods, the beautiful and expansive national monument just 16 miles north of San Francisco. This attraction is a must-see for anyone looking to get up close and personal with some of California's most famous topography, not to mention a nice break from the bustle of the city. The largest redwood tree in Muir Woods measures about 258 feet tall. To give you a better visual, imagine 45 six-foot-tall individuals stacked on top of each other. And if that wasn't enough to impress, the average age of redwoods in Muir Woods is 600 to 800 years, and that's not even some of the oldest in the park at the moment.

Japantown Japantown free

U.S. News Insider Tip: Navigating this part of town can be hectic, so if you drive, the best place to park is the Japan Center Garage. As an added convenience, the garage's website shows the number of spaces available in real time. – Lili Weigert

There are only three Japantowns left in the country, and San Francisco's is both the largest and the oldest, dating back to 1906. It's a vibrant and colorful community where you can immerse yourself in Japanese culture and experiences. The neighborhood offers a huge variety of Japanese items calling out to be purchased or consumed, including plenty of affordable options for the budget traveler.

Cable Cars Cable Cars

Chances are, you've seen a television show, movie, postcard or some type of San Francisco memorabilia emblazoned with the city's iconic cable car or trolley. So, of course, to fully experience San Francisco's charm, you should hop on board. San Francisco's cable car system is the last of its kind in the United States, given the title of a National Historic Landmark in 1964. The cable car was conceived after Andrew Smith Hallidie, an immigrant from England, witnessed an accident involving a horse-drawn buggy trying to climb a steep San Francisco hill and failing. His father had a patent for wire rope in England and he used that to design a transportation system that relied on just that. Thus, cable cars were born in the late 1800s. 

Though cable cars are seldom used by locals (due in part to their small travel network and high fare), tourists flock to them in droves. More than 9 million visitors ride the cable cars each year, and according to recent travelers, it's easy to see why. Tourists had a blast riding the cable cars up and down San Francisco's vibrant streets. Even though some said they encountered long lines to board, the majority of visitors believe the wait to be worth the experience and a must-do in San Francisco. Though if you're not one for long lines, some say to board at one of the stops along the line instead at the beginning. 

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Presidio Heights Presidio Heights free

U.S. News Insider Tip: This is a great neighborhood for consignment stores. Sprinkled among the many high-end fashionable boutiques, check out local favorites Goodbyes and The Designer Consigner. – Lili Weigert

Presidio Heights is an elegant and immaculate neighborhood known for its stunning views and beautiful homes. It also includes the Sacramento Street Shopping District, which stretches over seven blocks and is where you'll find some of San Francisco's most established and sophisticated design shops and fashion boutiques. Whether you're looking for gifts, keepsakes, ideas or inspiration, it's a lovely area to explore away from the hustle and bustle of the city's other shopping districts.

Oracle Park Oracle Park

The San Francisco Giants have been calling this stadium home since 2000, playing host to multiple World Series games. Oracle Park is regarded as one of the most scenic baseball parks in the United States for its picturesque placement along the San Francisco Bay. The majority of attendees are afforded prime views of the glittering water from their seats all the while being able to enjoy one of America's greatest pastimes. 

Although baseball season runs from April to October, the stadium holds tours year-round (except on game days), providing a behind-the-scenes look at the field, dugout, the press box, luxury suites and more. Make sure to catch a glimpse of the World Series trophies and rings, which are on display on the Promenade Level behind home plate. 

Baker Beach Baker Beach free

While San Francisco isn't known for being a beach town, the city's Baker Beach is often considered one of the best in California . Located in the northwestern area of San Francisco in the Presidio, Baker Beach is primarily known for its sweeping views of the Golden Gate Bridge and the neighboring Marin Headlands. The mile-long beach offers travelers plenty of room to spread their legs and features picnic areas and access to nearby Presidio trails. Travelers flock here to snap photos of the bridge, however, if you're looking to catch some rays or get your feet wet, you should go elsewhere: Swimming at Baker Beach is dangerous due to large waves, undertow and rip currents, and the city's fickle weather means it's not always warm enough for sunbathing.

Travelers strongly recommend bringing an extra layer, no matter what time of year you visit. Reviewers also stress that those traveling with families should stick to the south side of the beach: North Baker Beach is clothing optional, and it's definitely practiced. 

Yerba Buena Gardens Yerba Buena Gardens free

After a day of hasty sightseeing, the Yerba Buena Gardens provide travelers with an opportunity to wind down and enjoy San Francisco's weather and unique culture. The gardens include 5 acres of landscaped lawns complete with flowers, trees, water features and public art. The Cho-En Butterfly Garden attracts native San Francisco butterflies with plants (also native) that encourage butterfly growth from eggs to adults. Meanwhile, the Reflection Garden serves as a tribute to the Ohlone Indians as well as a performance area for various oral traditions. The Upper Terrace Garden and the Sister City Gardens, which include plants from San Francisco's 18 sister cities from around the world, are where visitors will find the area's cafes and most of its seating. Additionally, the East Garden houses a variety of sculptures and water features. There are also three spaces designed specifically for kids, including a children’s garden and two playgrounds. 

What's more, attractions like the Children's Creativity Museum and the Yerba Buena Ice Skating + Bowling Center flank the Yerba Buena Gardens, so travelers could feasibly spend an entire day exploring this area of San Francisco. Due to the number of restaurants that also surround the gardens, many past travelers recommend stopping by the Yerba Buena Gardens after grabbing lunch or snacks nearby. They also find the park a great location to relax and enjoy the landscape,

Twin Peaks Twin Peaks free

If you want the best views of San Francisco, take a hike to Twin Peaks. These famous grassy peaks rise 922 feet in elevation, making them the second highest point in the city (after Mount Davidson). From the top, travelers can view multiple San Francisco landmarks, including the Bay Bridge and the downtown skyscrapers. Whether you decide to go during the day or night (some say you should do both), numerous visitors agree that the views are stunning and worth the trek. But make sure to bring a jacket: many recent visitors said it can get windier (and subsequently chillier) up top than at sea level.

The Twin Peaks are open 5 a.m. to midnight and there is free (albeit limited) parking at the top of Twin Peaks Boulevard. The Castro Street station is the nearest Muni Metro stop and the Crestline Drive stop on the No. 37 is the best bus route (picks up from Market Street). The most common way that travelers visit the area is by walking or biking to the north peak parking lot. Many guided tours also stop here. If you’re up for a little more exploration, hike the nearly mile-long trail that ascends the two peaks. There are also more trails that meander along the southern and eastern slopes of the 64-acre park. Be sure to stay on marked trails, as poison ivy can be found in the area. For more information, visit the San Francisco Recreation and Parks  website .

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North Beach North Beach free

Don’t let the name of this neighborhood in northeastern San Francisco fool you: There’s no actual beach at North Beach. The name is more of a geographical marker for the neighborhood’s location on the bay. It’s better known as San Francisco’s Little Italy and remains home to a vibrant Italian-American community, with streets lined with restaurants and cafes. Among the neighborhood staples is Original Joe’s , which has been serving San Francisco residents for nearly a century. If you want a little help navigating the neighborhood’s delectable dining scene, consider signing up for one of the best San Francisco tours ; many of the companies featured lead guided food tours throughout North Beach.

In addition to its Italian restaurants, North Beach also gained fame as the preferred neighborhood for the post-World War II Beat Generation, which included authors Jack Kerouac, Allen Ginsberg, Neal Cassady and Gregory Corso, among others. You can still see remnants of the Beat Generation in the City Lights bookstore and Vesuvio Cafe, which draws chess players, artists, poets and literary tourists. 

Union Square Union Square free

Situated a couple blocks north of Market Street and southwest of the city's Financial District, Union Square sits at the heart of downtown San Francisco's hustle and bustle. This area is loved by travelers and locals alike for its awesome location and incredible energy. Union Square Park is flanked by tall buildings (some of which are adorned with Times Square -size ads) and busy streets, offering people the unique opportunity to sit in the middle of a busy city and enjoy the atmosphere without the risk of getting hit by a car. The square also acts as a park, outfitted with small grassy spaces and palm trees. There are also multiple seating areas and works of art dotted across the square. The most recognized are the tall Dewey monument, situated in the center of the square, and the regularly photographed Hearts in San Francisco sculpture found at the base of the square. From late November to mid-January, an outdoor ice-skating rink is set up in Union Square Plaza.

Travelers appreciated the abundance of amenities that surround Union Square. There are plenty of hotels as well as dining options left and right. Union Square is pretty well-known, however, for its shopping, with many calling the area a "shopper’s paradise." Just blocks away, travelers will find everything from Neiman Marcus to Sephora. Getting to Union Square via public transportation is much easier than driving. The attraction sits just blocks from Market Street, a hub for all types of public transportation including the bus, Muni Metro and BART. Union Square is only two blocks from the Market St. & 3rd St. Muni Station and about four blocks from the Powell Street BART Station. Union Square can be visited all hours of the day and night for free. For more information on Union Square, visit the attraction's website .

Japanese Tea Garden Japanese Tea Garden

Located in Golden Gate Park , the Japanese Tea Garden offers visitors a slice of tranquility in a busy city. The garden, originally created as a "Japanese Village" for an international exposition in 1894, is the oldest continuously maintained public Japanese garden outside of Japan. 

The 5 - acre site features classic elements of a Japanese garden, including an arched drum bridge, pagodas, stone lanterns, stepping stone paths, native Japanese plants, serene koi ponds, a five-story pagoda and a Zen garden. You’ll want to plan your visit foo March or April when the garden’s cherry blossom trees are in full bloom. The garden is also home to a 9,000-pound Lantern of Peace, a gift given to the United States by Japan after World War II and meant to symbolize friendship between the two countries. 

Angel Island State Park Angel Island State Park

Angel Island State Park is situated in the San Francisco Bay and provides an abundance of outdoor activities for anyone willing to trek across the water by ferry. Some consider it the less famous (and thus, less crowded) sibling to the bay’s other well-known island, Alcatraz . Before the government converted the storied island into a park, it served as a hunting location, a cattle ranch, an immigration station and even a missile base. You can learn more about the island’s role as the West Coast’s Ellis Island with a visit to the Immigration Station, which tells the important story of the Chinese immigrant experience. 

Past visitors suggest taking one of the seasonal tram tours to get a feel for the island. Tickets for the tour cost $18 for adults and $12 for children 12 and younger. They can be purchased on the Angel Island Company's website . Recent travelers also say visitors should allot extra time to hike the roughly 6-mile perimeter loop, which offers excellent views of the water and is relatively easy.

Fisherman's Wharf Fisherman's Wharf free

U.S. News Insider Tip:  For a sweet treat, grab some delicious beignets at Frankie's Pier 43. – Leilani Osmundson, Digital Producer

Fisherman's Wharf is so tourist-laden that some travelers might prefer the quieter, more authentic attractions nearby (like the Castro or Presidio Tunnel Tops ). But if you're looking to explore all of San Francisco – from its alternative underbelly to its mainstream attractions – Fisherman's Wharf really is a must-see. This waterfront neighborhood features a laundry list of things to do, as well as a few popular San Francisco sites. One of these is Pier 39. The Pier features plenty of shopping and restaurant options for tourists and is also famous for offering sweeping views of the bay, as well as the can't-miss attractions that call it home, including Alcatraz and the Golden Gate Bridge . Though while you're there, don't miss an opportunity to snap a photo of the sea lions who have a habit of sunbathing on buoys near the docks.

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Ghirardelli Square Ghirardelli Square free

Named after the famous purveyor of chocolate, Ghirardelli Square sits on the site of the company’s original factory. Framed by stately brick buildings, the square draws lots of tourists, thanks to its proximity to Fisherman’s Wharf and other landmarks. The square is home to shops, galleries, restaurants and, of course, the Original Ghirardelli Ice Cream and Chocolate Shop. You can even hang your hat here: the Fairmont Heritage Place, Ghirardelli Square  sits within the complex.

Recent travelers were impressed by the views of San Francisco Bay, Alcatraz and the Golden Gate Bridge , as well as the variety of shopping, and the chocolate.

The Exploratorium The Exploratorium

This museum, or as it refers to itself, "a learning laboratory," features 600 hands-on exhibits that cover a plethora of subject matter, such as engineering, psychology, geography and biology. The museum spreads its knowledge over six main galleries, each with its own standout interactive offerings. Here, visitors can feel what it’s like to be inside a tornado, walk on an outdoor fog bridge, gaze at a bacteria terrarium, swim through the air with an anti-gravity mirror and more.

Though the Exploratorium appears as if it's designed for kids, travelers say it's a great attraction for all ages. Adults report feeling just as excited and amazed at the galleries and exhibits as kids. Though if you prefer to experience The Exploratorium without having to deal with kiddos running around, a few visitors suggested stopping by on a Thursday evening, when the attraction is open to visitors 18 years and older from 6 to 10 p.m. Regardless of the time you arrive, travelers say there is so much to see and do, you could easily spend a whole day there. And though the high price of admission might turn some off, many agree that the experience is worth the price.

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Top 10 Things To Do in San Francisco, Downtown

Downtown San Francisco, or the Financial District, is known as the center of the city’s business industry. However, downtown isn’t just for the business savvy. In fact, downtown is far from it. There’s plenty of things to do in the heart of San Francisco for entertainment and pleasure .

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Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.

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Visit Downtown San Francisco

by emorata | Jul 9, 2023 | Blog , Best of Northern California , San Francisco | 0 comments

Visit Downtown San Francisco: A Vibrant Hub of Culture, Commerce, and Innovation

Downtown San Francisco: Where urban charm meets technological prowess, this iconic district captures the essence of the City by the Bay. From its breathtaking skyline adorned with skyscrapers to its bustling streets teeming with life, this vibrant epicenter pulsates with energy. Discover a fusion of cultures, where historic landmarks seamlessly blend with cutting-edge innovation. Lose yourself in the maze of eclectic shops, savor delectable cuisines from around the world, and immerse yourself in a thriving arts and entertainment scene. Join us on an enchanting journey through the heart of downtown San Francisco, where every corner holds a captivating story waiting to be unveiled.

There’s so much to see and do in downtown San Francisco from beautiful squares, places to visit from above, cable cars and of course shopping venues at famous Union Square area. We share most of our favorite gathering places, monuments and things you should see and down when your planning on visiting downtown San Francisco.

Weather and best time to visit San Francisco

Known for its ever-changing microclimates, San Francisco weather adds an element of surprise to your visit. While the city enjoys a moderate climate year-round, its iconic fog, brisk breezes, and occasional temperature fluctuations make planning crucial. Summers bring cool temperatures, with foggy mornings and milder afternoons.

Fall brings warmer and sunnier days, making it a popular time for tourists. Winter is mild but wet, with sporadic rain showers.

Spring offers pleasant weather, with blooming flowers and fewer crowds. The best time to visit San Francisco is typically from September to November when the weather is pleasant, and the city buzzes with cultural events and festivals.

How to get around San Francisco area

San Francisco offers a variety of transportation options to explore its vibrant neighborhoods and iconic landmarks. Here’s your guide on how to get around the city with ease:

Public Transportation: The Bay Area Rapid Transit (BART) system connects San Francisco with the surrounding regions, offering a convenient way to travel. Additionally, the Muni buses, streetcars, and cable cars provide extensive coverage within the city.

Ride-Sharing Services: Uber, Lyft, and other ride-sharing services are readily available in San Francisco. Simply download the app and request a ride to reach your desired destination.

Biking: With its bike-friendly infrastructure, San Francisco is a great city to explore on two wheels. Rent a bike from one of the numerous bike-sharing stations or opt for guided bike tours to pedal through the city’s scenic routes.

Walking: San Francisco’s compact size makes it perfect for exploring on foot. Lace up your walking shoes and wander through its charming neighborhoods, uncovering hidden gems along the way.

Cable Cars: Experience a unique mode of transportation by hopping on one of San Francisco’s iconic cable cars. These vintage vehicles not only provide a fun ride but also offer breathtaking views of the city’s hilly landscapes.

Ferries: Take advantage of San Francisco’s waterfront location and hop on a ferry to explore destinations like Alcatraz Island, Sausalito, or Angel Island. Enjoy the scenic views while cruising across the bay.

Rental Cars: If you plan to venture outside the city or prefer the convenience of a car, renting a vehicle is an option. However, keep in mind that parking can be challenging and expensive in certain areas.

The best places to explore around San Francisco’s downtown district

There’s a lot of fun, historic and fun places to explore and activities to enjoy in downtown San Francisco. Check out all these fantastic places of interests and experiences you will enjoy downtown.

Union Square plaza and area

Nestled in the bustling heart of downtown San Francisco, Union Square Plaza stands as a vibrant and iconic destination. Renowned as a premier shopping and entertainment district, this bustling plaza is a magnet for locals and visitors alike.

Surrounded by luxury department stores, trendy boutiques, and renowned flagship stores, Union Square Plaza is a shopper’s paradise. Here, you’ll find an enticing blend of high-end fashion labels, designer brands, and local artisanal shops. It’s the perfect place to indulge in retail therapy and discover the latest fashion trends.

Beyond its shopping allure, Union Square Plaza offers a dynamic array of cultural experiences. The plaza frequently hosts live performances, art exhibitions, and street musicians, infusing the atmosphere with a palpable creative energy. You might stumble upon a captivating street performer or witness a vibrant flash mob that adds an element of surprise to your visit.

Beyond its commercial charm, Union Square Plaza is surrounded by notable landmarks. The historic Westin St. Francis hotel, the elegant Maiden Lane, and the impressive Dewey Monument are all within walking distance, adding to the area’s allure.

If you seek a moment of respite from the bustling city, Union Square Plaza itself offers a serene urban oasis. Take a seat on one of the benches, admire the beautifully manicured gardens, or simply soak in the vibrant atmosphere.

Cable Cars at Powell street

The cable cars at Powell Street embody the timeless charm of San Francisco, offering an iconic and nostalgic way to traverse the city’s hilly landscapes. Step aboard these vintage vehicles, and be transported to a bygone era as you embark on a memorable journey.

Located at the heart of downtown San Francisco, Powell Street is a major hub for cable car enthusiasts. Here, you’ll find the Powell-Hyde and Powell-Mason lines, which take passengers on scenic rides through the city’s picturesque neighborhoods.

As the cable car ascends the steep inclines, you’ll be treated to breathtaking views of the cityscape, with glimpses of iconic landmarks like the Transamerica Pyramid and the Bay Bridge. Hold on tight as the car navigates the twists and turns, and listen to the rhythmic clanging of the bells, a signature sound that echoes through the streets.

The Powell Street cable cars also pass through notable attractions, including Union Square Plaza and the historic Ghirardelli Square. Along the way, you’ll witness the lively energy of the city, as pedestrians wave and smile, capturing the essence of San Francisco’s friendly and welcoming spirit.

Here’s a quick video on the Cable Car experience in San Francisco below

Shopping downtown San Francisco

Union Square, a central hub in downtown, boasts an impressive collection of high-end department stores and designer boutiques. Discover iconic luxury brands such as Gucci, Chanel, and Louis Vuitton, as well as renowned department stores like Neiman Marcus and Saks Fifth Avenue. Here, you can indulge in the latest fashion trends and find unique pieces that define your personal style.

As you explore the downtown area, you’ll also encounter an eclectic mix of independent boutiques and specialty shops. Hayes Valley, just west of downtown, is a must-visit neighborhood for those seeking a bohemian and artsy shopping experience. Here, you’ll find local designers, vintage clothing stores, and artisanal craft shops, making it the perfect place to discover one-of-a-kind treasures.

If you’re a food enthusiast, don’t miss the Ferry Building Marketplace located on the Embarcadero. This historic landmark houses an enticing collection of gourmet food shops, artisanal bakeries, and specialty stores. Indulge in artisanal cheeses, freshly baked bread, local wines, and other culinary delights. The marketplace also hosts a weekly farmers market, where you can immerse yourself in the vibrant flavors of San Francisco’s local produce.

Embarcadero Center for foodies

The Embarcadero Center stands as a haven for foodies in San Francisco. With its diverse culinary offerings and vibrant atmosphere, this destination delights the taste buds and leaves a lasting impression.

From upscale dining establishments to casual eateries, Embarcadero Center caters to a wide range of palates and preferences. Whether you’re in the mood for fresh seafood, international cuisine, or local farm-to-table delights, you’ll find an enticing array of options to satisfy your cravings.

The center’s waterfront location lends itself to exceptional seafood experiences. Indulge in the catch of the day at renowned seafood restaurants, where you can savor mouthwatering dishes featuring Dungeness crab, succulent oysters, and perfectly grilled fish. Breathe in the ocean breeze as you relish these delectable flavors, knowing that you’re enjoying some of the freshest seafood in the city.

For those seeking global culinary adventures, Embarcadero Center offers a passport to international flavors. Immerse yourself in the vibrant aromas and spices of Asian cuisine, discover the rich flavors of Mediterranean fare, or savor the complex tastes of Latin American dishes. From sushi to tapas, dumplings to ceviche, the diverse range of international restaurants in the center ensures a culinary journey like no other.

Food enthusiasts looking for farm-fresh and sustainable options will find solace in Embarcadero Center’s commitment to locally sourced ingredients. Visit farm-to-table establishments that showcase the bounty of Northern California’s fertile lands. Enjoy organic salads, artisanal cheeses, and seasonal dishes that celebrate the flavors of the region.

Ferry Plaza Farmers Market

The Ferry Plaza Farmers Market is a culinary haven nestled within San Francisco’s iconic Ferry Building. This vibrant market is a celebration of local produce, artisanal goods, and a gathering place for food enthusiasts.

Located along the Embarcadero waterfront, the Ferry Plaza Farmers Market showcases an impressive array of fresh fruits, vegetables, herbs, and flowers sourced directly from local farmers. Stroll through the stalls and discover an abundance of seasonal and organic produce that reflects the rich agricultural heritage of Northern California.

In addition to the vibrant produce, the market also offers an assortment of artisanal food products. From artisan cheeses, freshly baked bread, and handcrafted chocolates to flavorful olive oils, small-batch jams, and gourmet sauces, you’ll find a treasure trove of culinary delights to tantalize your taste buds.

Check out our post here on visiting the Ferry Plaza Farmers Market here for more information and details.

Check out this video on shopping the Ferry Plaza Farmers Market below

Explore Chinatown area

As you step into Chinatown, be prepared to be transported to a world of colorful pagoda roofs, bustling markets, and ornate architecture. Wander through its narrow streets adorned with vibrant lanterns and traditional Chinese signage, and soak in the ambiance that captures the essence of this unique cultural enclave.

Chinatown is renowned for its culinary delights, making it a paradise for food enthusiasts. Indulge in mouthwatering dim sum, savor flavorful Peking duck, or discover the delicate flavors of Cantonese cuisine. Visit bustling food markets and shops to explore a plethora of exotic ingredients, aromatic teas, and traditional herbal remedies.

The neighborhood is also home to several iconic landmarks that showcase the depth of Chinese history and culture. The Dragon Gate, adorned with guardian lion statues, marks the entrance to Chinatown on Grant Avenue and symbolizes good fortune and protection. Inside, you’ll find the Tin How Temple, dedicated to the Goddess of Heaven, where visitors can experience the tranquility and spirituality of traditional Chinese religious practices.

Grant Avenue, the main thoroughfare of Chinatown, is lined with unique shops selling everything from Chinese antiques and decorative items to traditional clothing and herbal remedies. It’s the perfect place to find souvenirs, trinkets, and gifts that reflect the rich cultural heritage of Chinatown.

For a panoramic view of the neighborhood and the city, climb the stairs to the rooftop of the Bank of America building on Washington Street. From here, you’ll be rewarded with breathtaking vistas of the colorful buildings, bustling streets, and the iconic Transamerica Pyramid.

Check out this video tour of visiting San Francisco’s Chinatown district below

Visit the Original Fortune Cookie Factory

The Original Fortune Cookie Factory is a hidden gem within Chinatown, offering a sweet and serendipitous experience. It’s a place where tradition, craftsmanship, and a touch of magic come together, leaving you with a memorable taste of San Francisco’s unique cultural heritage.

Tucked away in San Francisco’s Chinatown, the Original Fortune Cookie Factory stands as a charming and iconic establishment. Step inside this unassuming little shop, and embark on a delightful journey through the history and craftsmanship of these beloved treats.

As you enter the factory, be prepared for an aromatic wave of freshly baked cookies. Watch in awe as skilled artisans deftly mold and fold the thin, golden-brown batter into delicate crescents. The air fills with warmth and the sweet scent of vanilla, creating an atmosphere that is both whimsical and inviting.

Learn about the fascinating origins of the fortune cookie and its evolution into a beloved symbol of good luck and fortune. Engage with the friendly staff who are happy to share stories and anecdotes about the cookie-making process. Discover the meticulous attention to detail that goes into crafting each fortune, carefully tucked inside the crispy shell.

Check out the LIttle Italy/North Beach area

Located in the heart of North Beach, Little Italy in San Francisco is a vibrant neighborhood that exudes Italian charm and cultural heritage. You’ll enjoy seeing all the sights, sounds, and flavors transport you to the streets of Italy.

Stroll along Columbus Avenue, the main thoroughfare of Little Italy, and immerse yourself in the lively atmosphere. Colorful facades, sidewalk cafes, and inviting trattorias line the streets, creating a sense of old-world charm. It’s a place where the aroma of freshly brewed espresso mingles with the scent of simmering sauces and homemade pasta.

Delight in the culinary treasures that Little Italy has to offer. Sample authentic Italian cuisine, from wood-fired pizzas and handmade pasta to hearty dishes like lasagna and osso buco. Savor traditional cannoli, tiramisu, or gelato for a sweet indulgence that will transport your taste buds to Italy.

The neighborhood is also home to historic landmarks and cultural institutions. Visit the Saints Peter and Paul Church, a beautiful Italianate-style church that has become an iconic symbol of the neighborhood. Inside, marvel at the stunning architecture and intricate frescoes.

North Beach is also rich in literary history, having been a gathering place for writers and poets of the Beat Generation. Explore the City Lights Bookstore, a legendary independent bookstore that played a significant role in the literary and countercultural movements of the 1950s and 1960s.

Check out our post on visiting the Filbert Street steps and Coit Tower here for more information and images.

Climb up to Coit Tower

Up above North Beach, Coit Tower stands as an iconic symbol of San Francisco’s skyline. Embark on a memorable journey as you make the climb to this beloved landmark, rewarded with breathtaking views and a glimpse into the city’s history.

The climb up to Coit Tower begins with a walk through the enchanting streets of North Beach or the lively neighborhood of Chinatown. Follow the winding path up Telegraph Hill, and as you ascend, take in the panoramic vistas of the city’s picturesque neighborhoods, the sparkling waters of the bay, and the majestic Golden Gate Bridge in the distance.

As you approach Coit Tower, check out the distinctive Art Deco design and towering height. The tower was built in 1933 and named after Lillie Hitchcock Coit, a philanthropist and avid supporter of the city’s firefighters. Inside are vibrant murals created by local artists during the Great Depression. These murals depict scenes from San Francisco’s history and everyday life, offering a captivating glimpse into the city’s past.

Upon reaching the top, be prepared to be captivated by the unparalleled views that await you. From the observation deck encircling the tower, feast your eyes on a sweeping panorama of San Francisco’s landmarks, including the Transamerica Pyramid, Alcatraz Island, and the bustling Embarcadero.

Visit the Museum of Modern Art

The Museum of Modern Art (MoMA) in San Francisco is a haven for art enthusiasts, offering a captivating journey through contemporary art. Step inside this iconic institution and prepare to be immersed in a world of artistic expression.

Located in downtown San Francisco, MoMA showcases a diverse collection of modern and contemporary artworks from around the world. From paintings and sculptures to photography, installations, and multimedia exhibits, the museum offers a comprehensive exploration of the ever-evolving art scene.

As you wander through the galleries, you’ll encounter works by renowned artists such as Frida Kahlo, Jackson Pollock, Andy Warhol, and Pablo Picasso. Marvel at their creativity and artistic vision, as well as the thought-provoking pieces by emerging talents that push the boundaries of artistic expression.

MoMA also hosts rotating exhibitions that delve into specific themes, movements, or artists, providing fresh perspectives and exciting discoveries with each visit. From immersive installations to interactive displays, these exhibits offer a dynamic and engaging experience for visitors of all ages.

Check out this video of visiting Moma downtown

Hang out in Moscone Center

Located in downtown San Francisco, the Metreon Plaza Area is a vibrant and inviting space that offers a perfect blend of entertainment, dining, and relaxation. Whether you’re seeking a fun-filled day with friends or a peaceful spot to unwind, this dynamic district has something for everyone.

Step into the lively atmosphere of Metreon Plaza, where you’ll find a variety of entertainment options. Explore the Metreon, a modern entertainment complex featuring a mix of shops, restaurants, and entertainment venues. Catch the latest blockbuster at the state-of-the-art IMAX theater or challenge your friends to a game at the lively arcade.

Outside are beautiful gardens, waterfalls and fountains and lots of fantastic viewpoints of the downtown area to enjoy and relax in the garden or some of the cool bars or coffeeshops located outdoors.

Check out the views from the Sales Force Ohana observation area

Perched high atop the Salesforce Tower, the Ohana Observation Area offers visitors an unparalleled vantage point to behold the breathtaking views of San Francisco. Step into this sky-high oasis and prepare to be captivated by the city’s awe-inspiring panorama.

Located on the upper floors of the iconic Salesforce Tower, the Ohana Observation Area provides a 360-degree view of San Francisco’s stunning skyline, rolling hills, and the shimmering waters of the bay. Gaze out over the city’s architectural marvels, including the Transamerica Pyramid, Coit Tower, and the Bay Bridge, which illuminate the skyline with their distinct silhouettes.

The observation area boasts floor-to-ceiling windows, allowing natural light to flood the space and creating a sense of openness. As you explore the area, you’ll find comfortable seating areas, interactive exhibits, and informative displays that offer insights into the city’s history, landmarks, and notable neighborhoods.

Whether you visit during the day or in the evening, the views from the Ohana Observation Area are nothing short of spectacular. Watch as the city comes alive with activity, witnessing the ebb and flow of traffic, the movement of ships in the bay, and the twinkling lights that transform the city into a glittering wonderland after dusk.

The Salesforce Tower, standing as the tallest building in San Francisco, provides a sense of grandeur and a feeling of being on top of the world. It’s an opportunity to appreciate the city’s beauty from a unique perspective and gain a newfound appreciation for its architectural wonders.

To visit the Ohana Observation Area, check for availability and make a reservation in advance, as access to the observation deck is limited. Once you’re there, take your time, soak in the views, and capture the stunning scenery through your lens or in your memories.

Here are what the views look like from the Sales Force Tower below

What are the local San Francisco food specialties to try in the city

With so many amazing restaurants to experience in San Francisco, you’ll have no problems finding some amazing venues. But if you are looking for local food specialties from the area consider these delicious prepared dishes.

San Francisco is renowned for its vibrant and diverse food scene, offering a plethora of local specialties that capture the essence of the city’s culinary heritage. When visiting, be sure to try these iconic San Francisco food specialties:

Mission Burrito: Head to the Mission District and sink your teeth into a Mission burrito. These hefty, foil-wrapped burritos are packed with flavorful fillings like marinated meats, rice, beans, salsa, and guacamole. The Mission District is famous for its taquerias, where you can find some of the best burritos in the city.

Cioppino: A seafood lover’s delight, cioppino is a San Francisco classic. This hearty fish stew is made with an assortment of fresh seafood like Dungeness crab, clams, mussels, shrimp, and white fish, all simmered in a rich tomato-based broth. Savor this flavorful dish at one of the city’s seafood-centric restaurants.

Sourdough Bread: San Francisco’s sourdough bread is legendary. With its distinctive tangy flavor and chewy texture, it’s a true culinary icon. Try a classic sourdough bread bowl filled with piping hot clam chowder or enjoy it alongside artisanal cheeses and charcuterie.

Dungeness Crab: Delight in the sweet and succulent meat of the Dungeness crab, a prized delicacy found along the West Coast. Whether you savor it in a fresh crab cocktail, as part of a seafood feast, or in a creamy crab dip, this local specialty is a must-try for seafood enthusiasts.

Ghirardelli Chocolate: Indulge your sweet tooth with the rich and decadent chocolates from Ghirardelli. Visit their flagship store at Ghirardelli Square, where you can savor a variety of chocolate treats, including their famous hot fudge sundaes.

Irish Coffee: Warm up with a classic Irish coffee at the Buena Vista Café. This iconic drink combines strong coffee, Irish whiskey, sugar, and a dollop of whipped cream. Sip this comforting beverage while enjoying the stunning views of the bay.

It’s-It Ice Cream Sandwich: Cool off with an It’s-It ice cream sandwich, a beloved San Francisco treat. This delightful creation features a scoop of ice cream sandwiched between two oatmeal cookies and dipped in chocolate. It’s a nostalgic dessert that locals and visitors alike adore.

More inside tips for visiting downtown San Francisco

When exploring downtown San Francisco, consider these inside tips to enhance your visit and discover the city’s hidden gems:

Embrace Public Transportation: Utilize San Francisco’s efficient public transportation system. Opt for the Muni buses, cable cars, and BART subway system to navigate the city with ease. It’s not only convenient but also an authentic way to experience the local vibe.

Plan for Microclimates: San Francisco’s weather can vary dramatically from neighborhood to neighborhood. Layer your clothing and be prepared for temperature fluctuations. Even on a sunny day, the fog may roll in, especially near the coast. Always carry a light jacket or sweater.

Explore Neighborhoods on Foot: Downtown San Francisco is best explored on foot. Lace up your walking shoes and wander through diverse neighborhoods like North Beach, the Mission, and Nob Hill. Each offers its own distinct charm, hidden parks, and local hotspots.

Time Your Alcatraz Visit: If you plan to visit Alcatraz Island, book your tickets well in advance. The popular attraction tends to sell out quickly, especially during peak tourist seasons. Consider reserving your spot online to secure your visit.

Enjoy Happy Hour: Take advantage of the city’s vibrant food and drink scene by indulging in happy hour specials. Many downtown establishments offer discounted drinks and appetizers during the late afternoon and early evening. It’s an excellent way to sample local flavors and save some money.

Discover the Side Streets: While downtown’s main thoroughfares are bustling, don’t forget to explore the charming side streets. Often, you’ll find hidden gems such as local cafes, boutique shops, and tranquil parks that offer a respite from the crowds.

Seek Local Recommendations: Engage with locals, whether it’s striking up a conversation at a coffee shop or asking for recommendations from friendly store owners. Locals can offer valuable insights into lesser-known attractions, events, and dining spots that are off the beaten path.

Check for Events and Festivals: Keep an eye out for events and festivals happening during your visit. Downtown San Francisco hosts a myriad of cultural celebrations, art exhibits, street fairs, and live performances. These experiences add an extra layer of excitement to your stay.

Check out our other posts to visiting San Francisco attractions below

San Francisco’s Golden Gate Park

Lands End lookout point and trail

Famous streets of San Francisco

16th Avenue Steps

San Francisco Beaches

Conclusion to visiting downtown San Francisco

In conclusion, visiting downtown San Francisco is a remarkable experience that encapsulates the essence of this vibrant city. From the iconic landmarks and cultural attractions to the bustling shopping districts and culinary delights, downtown San Francisco offers a diverse and captivating variety of experiences in the historic and happening central district of the city.

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The 16 best things to do in San Francisco

Feb 5, 2024 • 9 min read

From riding cable cars to exploring the city's food scene, these are the essential things to do on a visit to San Francisco © lechatnoir / Getty Images

Famously beautiful,  San Francisco  is one of the most filmed, photographed (and shared on social networks) cities in the world. It’s even better in real life.

Pictures can never capture the taste of mouthwatering, farm-fresh dishes, the clang of the cable car and the truly joyous celebrations of individuality you’ll find on any visit here. But where do you start your urban exploration? From world-class museums to the best in LGBTIQ+ culture and incredible city vistas, here are the best things to do on any visit to San Francisco.

1. Admire the Golden Gate Bridge from these vantage points

Other suspension bridges are impressive feats of engineering, but the Golden Gate Bridge tops them all for its razzle-dazzle. On sunny days, this American icon transfixes crowds with its radiant glow (there are great views from Crissy Field ), made possible by the work of 28 daredevil painters who reapply around 1000 gallons of International Orange paint each week. To inspect their work, duck under the bridge into Fort Point , make your way to the roof and look up: you’ll notice that even on the underbelly of the bridge, not a single rivet is allowed to get rusty.

Planning tip:  Head to the Marin County end of the bridge as the late-afternoon fog rolls in, and you’ll witness the ultimate magic show: now you see the Golden Gate Bridge, now you don’t. Return tomorrow for its dramatic unveiling, just in time for the morning commute.

2. Explore the attractions of Golden Gate Park

Golden Gate Park seems to contain just about everything San Franciscans love about their city, from bonsai and buffalo to flowers, free music and free spirits. The  de Young Museum  offers superb exhibitions of fine art in a striking contemporary building designed by Herzog & de Meuron, while the nearby  California Academy of Sciences  is a research institute and fabulous natural history museum complete with its own rainforest and aquarium. The park is also home to the  San Francisco Botanical Garden , Japanese Tea Garden , Conservatory of Flowers and Stow Lake . Today, everything SF needs is here: inspiration, nature and murals.

Planning tip:  With its myriad attractions, you could wander the park for a week and still not see them all. Select a few, take your time, and end your day enjoying the sunset over the Pacific with a fresh-brewed beer at the Beach Chalet .

3. Photograph the Mission’s 400+ street murals

Love changed the course of art history in the 1930s when modern-art power couple Diego Rivera and Frida Kahlo honeymooned in San Francisco. Kahlo completed her first portrait commissions during her time in the city, while Rivera created public masterpieces that inspired generations of San Francisco muralists. Today San Francisco’s Mission District is an urban-art showstopper, featuring more than 400 murals throughout the neighborhood .

Planning tip: Head to  Balmy Alley for some of the oldest murals, while 24th St and the landmark San Francisco Women’s Building are covered with glorious portrayals of community pride and political dissent.

4. Browse the iconic City Lights Books

Free speech and free spirits have rejoiced since 1957, when City Lights founder and poet Lawrence Ferlinghetti and manager Shigeyoshi Murao won a landmark ruling defending their right to publish Allen Ginsberg's magnificent epic poem Howl . Celebrate your freedom to read freely in the designated Poet’s Chair upstairs, overlooking Jack Kerouac Alley. Then load up on zines on the mezzanine and entertain radical ideas downstairs in the new “Pedagogies of Resistance” section.

5. Jump on a cable car – and hold tight

Carnival rides can’t compare to the time-traveling thrills of the  cable car , San Francisco’s steampunk mode of public transport. As the rickety wagons ascend notoriously steep streets, first-timers slide into strangers’ laps – cable cars were invented in 1873, long before seat belts – as regulars just grip the leather hand straps, leaning back and riding the downhill plunges like pro surfers. Follow their lead, and you’ll soon master the San Francisco stance and find yourself conquering the city’s hills without even breaking a sweat.

6. Be inspired at the Asian Art Museum

Inspiration can be found across three floors spanning 6000 years of Asian art at this inspiring museum. Visitors can take in everything from meditative Tibetan mandalas to palace-intrigue Mughal miniatures, with stops to admire intricate Islamic geometric tile work, giddy arrays of Chinese snuff bottles and an entire Japanese minimalist teahouse. Besides the largest collection of Asian art outside Asia – 18,000-plus works – the Asian Art Museum offers excellent all-ages programs, from shadow-puppet shows to DJ mixers. Expanded ground-floor galleries host groundbreaking contemporary installations, from Jean Shin’s melted cell phone towers to teamLAB’s immersive Tokyo dreamscapes.

7. Savor California food culture at the Ferry Building

Global food trends start in San Francisco. To sample tomorrow’s menu today, head to the Ferry Building , the city’s monument to trailblazing local, sustainable food. Don’t miss the Saturday farmers market , where top chefs jostle for the first pick of rare heirloom varietals, and foodie babies blissfully teethe on organic California peaches.

Planning tip: Take a trip to Pier 14, where you can make a picnic from food truck finds as you overlook the sparkling bay – and let lunch and life exceed expectations.

8. Tour Alcatraz, the notorious island prison

From its 19th-century founding as a jail for Civil War deserters and Native American dissidents until its closure by Robert Kennedy in 1963, Alcatraz was America’s most notorious penitentiary. With easy access from the city, a thrilling and unexpected history, daring tales of thwarted escape attempts and stunning views of the San Francisco skyline, “the Rock” garners 1.4 million visitors each year. Freedom will never feel so good as it will on the return ferry to San Francisco, only 1.25 miles across the bay’s riptides.

Planning tip:  For maximum chill factor, book the spooky night tour .

9. Duck down the backstreets of Chinatown

Enter Dragon’s Gate to saunter down Chinatown’s main tourist drag, Grant Ave. It's hard to believe this pagoda-topped, souvenir-shop-packed strip was once the wildest spot in the West – at least until you see the fascinating displays at the Chinese Historical Society of America . Walk Waverly Place , Chinatown’s soul, lined with flag-festooned, colorful temple balconies and family-run businesses. Then duck into Chinatown’s historic alleyways to glimpse a neighborhood that’s survived against daunting odds, listening for mah-jongg tiles, temple gongs and Chinese orchestras as you wander the backstreets.

Local tip: Finish your tour by refueling with some tantalizing traditional dim sum.

10. Trace the history of the avant-garde at SFMOMA

From the moment of its founding in 1935, the  San Francisco Museum of Modern Art envisioned a world of radical new possibilities. SFMOMA was a forward-thinking early collector in such then-emerging media as photography, murals, film and installation. Today, the institution has tripled in size and ambition, dedicating entire wings to new media, room-size paintings, high-tech design and monumental Richard Serra sculptures.

Planning tip:  If you want to visit all seven floors, it's best to set aside a whole afternoon.

11. Go over the rainbow in the Castro

Somewhere over the rainbow (crosswalk), you’ll realize you’ve officially arrived in the Castro district – the most out-and-proud neighborhood on the planet for more than 50 years. Walk in the footsteps of LGBTIQ+ trailblazers along the  Rainbow Honor Walk , get to know civil-rights champions at America’s first GLBT History Museum and join history perpetually in progress at San Francisco’s month-long, million-strong Pride celebrations in June .

12. Take in the city panorama from Coit Tower

Wild parrots might mock your progress up Telegraph Hill – but then again, they shouldn’t expect to keep scenery like this to themselves. The Filbert St Steps pass cliffside cottage gardens to reach SF’s monument to independent thinking: Coit Tower . Fire-fighting millionaire Lillie Hitchcock Coit commissioned this art deco monument to honor firefighters, while muralists captured 1930s San Francisco in its lobby frescoes. Coit Tower’s paintings and panoramic viewing platform show off the city at its best: all broad perspectives, outlandish and inspiring. 

Detour:  SF has 41 peaks, and as you scale those steep hills, your calf muscles will strain, and gravity will seem unkind – but persevere. All grumbling will end once you reach the summit and feel like you have the world at your feet. For different angles, head to hilltop green spaces like George Sterling Park and Ina Coolbrith Park , San Francisco’s crowning glories. Alternatively, go to  Corona Heights  and  Buena Vista Park  for wind-sculpted trees and Victorian turrets.

13. Hear the sea lions bark at Pier 39

Sea lions took over Pier 39 , San Francisco’s most coveted waterfront real estate, in 1989 and have been making a public display of themselves ever since. Naturally, these unkempt squatters have become San Francisco’s favorite mascots, and since California law requires boats to make way for marine mammals, yacht owners have had to relinquish valuable slips to accommodate as many as 1000 sea lions. Night and day, they canoodle, belch, scratch and gleefully shove one another off the docks. It’s a joy to watch.

Planning tip:  These giant mammals can be found on the docks between January and July (and whenever else they feel like sunbathing). 

14. Get hands-on with science at the Exploratorium

Can you stop time, sculpt fog or make sand sing? At the  Exploratorium , San Francisco’s hands-on laboratory of science and human perception, you’ll discover superhuman abilities you never knew you had. But the Exploratorium is not just for kids: there are kid-free hours on Thursdays offering mad-scientist cocktails, technology-assisted sing-alongs and themed exhibits for an 18-plus crowd. 

15. Play vintage amusements at Musée Mécanique

A flashback to penny arcades, the Musée Mécanique  in Fisherman’s Wharf houses a mind-blowing collection of vintage mechanical amusements. Sinister, freckle-faced “Laffing Sal” has freaked out kids for over a century, yet don’t let this manic mannequin deter you from the best arcade west of Coney Island. A quarter lets you start brawls in Wild West saloons, peep at belly dancers through a vintage Mutoscope and get hypnotized by a Ferris wheel made from toothpicks.

16. Sip a cocktail at a Barbary Coast bar

Friendly bartenders were once highly suspect in Barbary Coast, San Francisco’s Gold Rush–era red-light district. Circa 1849, a night that began with smiles and a 10-cent whiskey could end two days later, waking from a drugged sleep on a vessel bound for Patagonia. Now that double-crossing barkeep Shanghai Kelly is no longer a danger to drinkers, San Franciscans can relax over historically correct cocktails at North Beach’s revived Barbary Coast saloons, including Comstock Saloon , Devil’s Acre  and  15 Romolo . Today’s saloon scene is a fitting homage to drunken sailors of yore, with iron stools, absinthe fountains, dim lighting and reassuring barkeep banter.

This article was first published Feb 3, 2015 and updated Feb 5, 2024.

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The 24 Best Things to Do in San Francisco

By Kimberley Lovato and Carey Jones

Don’t let San Francisco’s small seven-mile by seven-mile footprint  (under 10 percent the size of Los Angeles) fool you. This cosmopolitan, mini-metropolis surrounded by the bay and Pacific Ocean is awash with outdoor adventure, Michelin-star restaurants, historic sites, world-class museums, and independent mom-and-pop shops—all tucked into a tapestry of hilly neighborhoods lined with Victorian houses, green parks, and an independent ethos. Invigorating hikes through nature and walks along the city-proper trails and beaches are as much a part of life in San Francisco as Karl the Fog (yes, San Franciscans have named their most famous weather pattern), which can creep in at a moment’s notice in all four seasons. Whether you’re looking for a music- and art-filled visit, diverse food, or you simply can’t wait to fulfill your dream of riding a cable car or crossing the Golden Gate, this guide has you covered. Here are 24 of the best things to do the next time you’re in San Francisco.

Read our complete San Francisco guide here .

Golden Gate Bridge Arrow

Arching over the Golden Gate Strait, which connects the Pacific Ocean to the San Francisco Bay, the defining landmark of the city links San Francisco to Marin and Sausalito. At just under two miles, it's walkable by foot but also easy to see by car. It's hard to understand the magnitude or beauty of the bridge until you cross it. Stop outside the Welcome Center at the statue of Joseph Strauss, the bridge's designer, and look for the plaques explaining the bridge’s history and, of course, grab the obligatory snapshot. For more insights of the bridge’s backstory, sign up for a free walking tour of the bridge with San Francisco City Guides .

Edible Excursions: Japantown Food Tour Arrow

Edible Excursions is run by a team of expert guides obsessed with San Francisco, food, and showing off Japantown. Small groups walk and nibble, sip and savor, for around two hours while hearing stories about the neighborhood and meeting family-run business owners. This is a neighborhood where you can't be afraid to step through doors because behind them teems friendly people, delicious foods, and a community passionate about their heritage and culture. At first, Japantown appears quiet, but once inside a restaurant, a grocery store, or even a mall, your perception changes. For curious visitors and backyard travelers who want to learn more about San Francisco’s Japantown, its history, and its food, and for anyone who loves trying dishes they might not make or find at home, this is a can't-miss.

Muir Woods National Monument Arrow

The towering trees of Muir Woods National Monument might be known as Sequoia sempervirens to botanists and naturalists, but to travelers like us, they are California coastal redwoods and are some of the tallest and oldest trees on earth. This 558-acre preserve was named after conservationist John Muir and proclaimed a national monument by President Theodore Roosevelt in 1908. It is home to one of the last remaining ancient redwood forests in the Bay Area. Every step you take here is a do-not-miss wonder. There are around six miles of trails within the park, that wind among the mammoth trees to areas such as Cathedral Grove and Bohemian Grove, and along Redwood Creek. More experienced hikers can extend their treks to the adjacent Mount Tamalpais State Park.

San Francisco Museum of Modern Art Arrow

SFMOMA stands out among other elite museums in the city for its innovative, exciting exhibits in a cutting-edge building. Located by a BART station and right off MUNI bus lines, it's accessible in a busy downtown location. Architecture firm Snøhetta spearheaded an innovative expansion, which includes a two-story-high and half-block-long "living wall" covered in native plants, as well as fiberglass-reinforced panels on the exterior that evoke the waters of the Bay. The collection is full of heavy hitters and the Museum Store is packed with wonders, ranging from Lichtenstein-inspired vases to glowing book-shaped lamps, delicate silver necklaces to a chess set with San Francisco landmarks for pieces. Spending an entire day here is certainly not out of the question.

Shannon McMahon

Mark Ellwood

Chris Schalkx

Emily Saladino

The Legion of Honor Museum Arrow

The Legion of Honor museum is not only one of San Francisco's best, but one of its most beautiful buildings, built as a replica of Paris ' Legion d'Honneur. It's home to more than 800 European paintings, including works from Picasso, Monet, and Rembrandt, as well as more than 90 sculptures by Rodin, most notably The Thinker. Save some time for a walk along the grounds, for breathtaking views of the Golden Gate Bridge .

San Francisco Cable Cars Arrow

Horses and carriages long had trouble conquering San Francisco's steep hills, and so in 1873 the cable car system was born—three lines of the original eight remain today. They are a symbol of San Francisco, the world's last manually operated cable car system, and one of the city’s most popular attractions. An estimated 9.7 million people hop aboard each year–the vast majority are tourists, but some residents still use these moving monuments to crisscross the city, just as was intended more than 150 years ago. Riding is a blend of an open-air bus and a slow-moving roller coaster. When you board, you'll either sit on the wooden benches for a more comfortable ride, or seek thrills and stand on the car's exterior, gripping the poles as the car moves up and down the steep streets of San Francisco.

Lands End Trail Arrow

You know the well-worn piece of advice, not to spend too long in California, or it’ll ruin you? This hike will ruin you. Snaking along the rocky clifftops at the city’s wild edge, the Coastal Trail at Lands End follows the Golden Gate Strait out to the Pacific Ocean, delivering jaw-dropping views along the way. The 1.7-mile path wends around corners and over hills, through wide-open spaces and cathedral-like groves of trees, tracing the path of a long-gone railway that once ferried pleasure seekers to Sutro Baths and Ocean Beach. You’ll get there, too, but don’t hurry—this is a hike to be savored.

California Academy of Sciences Arrow

An impressive science and natural history museum in Golden Gate Park, the museum was completely rebuilt in 2008, and the new Renzo Piano-designed building features unique architectural elements like a rooftop covered in native plant life. The "living exhibits" are probably the highlights. There is a rainforest populated by plants, frogs, and free-flying birds and butterflies, with a flooded rainforest tunnel filled with Amazonian fish. Other live animal exhibits include a recreated swamp, where you can peer down at Claude, the resident albino alligator with ruby-red eyes, plus a colony of playful African penguins who share a tank with pyjama sharks and sea stars, where they swim and do flips. There's also the Steinhart Aquarium, with jellyfish and a living coral reef. The less “live” exhibits include Shake House, an immersive exhibit that allows visitors to (safely) experience the kinds of tremors that shook the Bay Area during the city’s two biggest quakes—the Loma Prieta Earthquake and the Great Earthquake of 1906.

Sutro Baths Arrow

These Instagram-worthy ruins overlooking the Pacific draw hikers and visitors during the day, especially at sunset, when the views are unforgettable. They are all that remains from a complex opened by Mayor Adolph Sutro in 1896, that burned down 70 years later. The spooky beauty makes this place stand out in a city with many outdoor spaces. Where else in San Francisco can you find sprawling ruins on the edge of the sea? It's practically like something out of the ancient world.

Chinatown Arrow

San Francisco’s Chinatown looms large in our collective imagination, and rightly so. Born during the California Gold Rush years, the neighborhood dates back further than any other Chinese community in North America. With  30 square blocks to explore, it’s also the largest neighborhood of its kind outside Asia. Explore Chinatown’s nooks and crannies on foot and you’ll find something new and wondrous beneath the swaying red lanterns and neon signs. Down one side alley sits Tin How Temple, a quiet, incense-filled space where locals gather to pray; down another sits Golden Gate Fortune Cookie Factory, a small shop where workers rapid-fold fortune cookies beneath a soundtrack of whirring machinery. You’ll see a real cross-section of humanity here—families  eating dim sum , older Chinese men and women playing mahjong in Portsmouth Square, dressed-up foodies making a night of it at Michelin-star Mister Jiu’s, gorgeous Empress by Boon, or the exclusive Eight Tables,  and tourists hunting for souvenirs (prices are cheaper here than in Union Square and Pier 39). 

Alcatraz Island Arrow

You may know it by its real name or you may know it as “The Rock” (thanks Nic Cage!). It is the prison that was open as a federal penitentiary for 29 years and, at one point, housed gangster Al Capone. It became notorious for failed escape attempts—the island is just 1.25 miles offshore and, lured by the glittering lights of the city, 34 prisoners tried their hand at swimming through the frigid, choppy waters to freedom. Today, you can take a 12-minute ferry ride out to the island and take in the infamous prison up close. Audio tours guide visitors through the main cell block, laundry facility, and chow house. Don’t miss the ruins of the 15-room Warden’s mansion, where lavish parties were held. It was burned to the ground during the 19-month-long occupation of Alcatraz Island by Native American activists in 1970. Outdoor spaces to see are Eagle Plaza, the Recreation Yard, and the island’s colorful gardens, maintained by volunteer gardeners of the  Golden Gate National Parks Conservancy .

Ferry Building Arrow

The Ferry Building becomes San Francisco’s prime food destination during the Saturday Ferry Plaza farmers’ market, which brings more than 80 farmers and purveyors to the plaza surrounding the building, selling everything from rare citrus to small-batch miso to California olive oil. There's much to eat at other times, too, any time of day. Start your day with organic bagels at Daily Driver or vegan donuts from Donut Farm, washed down with Red Bay Coffee.  The ever-popular Hog Island Oyster Company has an outpost here serving briny delights pulled from its  flagship location on Tomales Bay . Also in the building is Grande Creperie, serving sweet and savory Brittany-style crepes in a French café setting. And recently opened  Reem’s  brings Arab street food, such as their popular mana’eesh and sharable mezze, from James Beard-nominated restaurant owner Reem Assil to the space vacated by Cowgirl Creamery. The Ferry Building outdoor seating currently holds 100 chairs and 50 tables on the back plaza, while all indoor dining areas are back to full seating capacity.

Mission District Street Art Arrow

The Mission's famous street art, which spills out of alleys, splashes across the exterior of grocery stores and bodegas, and covers homes, is one of its most pronounced characteristics. Some pieces are commissioned, others more spontaneous, but all of it contributes to the neighborhood’s character.  The spots you should make sure to hit if you’re touring around are Balmy Alley, just off Mission and 24th Streets, and Clarion Alley near the 16th Street BART station. If you have a bit more time, check out the neighborhood’s major mural corridors, 24th Street from Valencia to Portrero Avenue and Mission Street from the corner of 15th Street to Cesar Chavez. For a real deep dive, contact Precita Eyes Muralists, a nonprofit that runs street art tours of the neighborhood.

Angel Island Arrow

Once the port of entry for hundreds of thousands of immigrants from Asia and the Pacific Rim, Angel Island is a state park in the middle of San Francisco Bay. Hop on the ferry (your ticket includes the cost of admission), to get here from Tiburon or San Francisco. Once you get off, it's a lush scene for the eyes. The island is loaded with native plants and animals, and has views of both San Francisco and Marin. This is a great half-day activity: You can walk or bike the whole island in a few hours. You can also visit the Angel Island Immigration Station as well as the Angel Island Immigration Museum (AIIM), which opened in 2022 inside the former hospital building.

City Lights Booksellers and Publishers Arrow

Founded in the 1950s by poet Lawrence Ferlinghetti and college professor Peter D. Martin, City Lights became famous for publishing Howl by Allen Ginsberg (and undergoing an obscenity trial as a result) and developed a reputation as one of the country's most interesting bookshops . Today, City Lights still publishes some of its own books, with a particular focus on poetry and titles that speak to vital political and social issues, and runs a well-stocked bookstore. If you want to supports artists, discover a new writer published by a small press, to imagine yourself in Kerouac's shoes, or to kill an hour before meeting someone for dinner, this is your place. Their selection is great and, for poetry lovers, the Poetry Room upstairs—with its vast, comprehensive collection—is a place of legend. You needn’t look far for signs of fans’ love of the place. During the pandemic, when it was thought the store might close indefinitely—and the store’s CEO posted a heartfelt GoFundMe asking readers for support—City Lights devotees donated $500,000 in four days to help the iconic store survive.

The Presidio Arrow

A National Park established in 1994 from a massive converted Army base, the Presidio is a sprawling, scenic, wild-feeling park in San Francisco proper. The grounds have plenty of attractions, but the real appeal is visual, with trails leading to scenic overlooks of the city skyline and the Golden Gate Bridge . It is perfect for folks who want a remote-feeling walk without wanting to invest time or energy in a full out-of-town hike. The Batteries to Bluffs (.7 miles), Bay Area Ridge (2.5 miles), and Lovers' Lane trails (.6 miles) are all tremendously scenic without being strenuous and, a new addition: Hikers on the Tennessee Hollow Trail can walk through a new section of restored wetlands habitat, which stretches from Thompson Reach all the way to Crissy Field.

Tiburon Arrow

 This former railroad and maritime town is picturesque in a classic-New England-meets-laid-back-California kind of way, and an easy day trip for a bite and shopping. Just 30 minutes across the bay on the Golden Gate Ferry, Tiburon is practically another neighborhood of San Francisco and is fast becoming a culinary destination too. Here and you can visit a museum, sample caviar and champagne, sip California wine, pick up some hand-blended spices, and grab brunch on an outdoor deck, all in an afternoon. For budget minded travelers, Tiburon can be spendy, especially if you tack on a restaurant visit to the cost of a ferry ticket. That being said, there is no cost to simply walk around Tiburon and enjoy the atmosphere. There are also places to simply grab a coffee or a sandwich, or BYO picnic if you prefer. The ferry runs on a strict schedule so check ahead for departure and return times.

Park Life Store and Gallery Arrow

Located on Clement Street in the foggy Richmond District, the eclectic Park Life fits right in with the neighborhood's diverse restaurants, cozy coffee shops, unfussy dim sum joints, and other independent stores. Like an indi-mart married an art gallery, Park Life is a champion of emerging global artists and designers who create one-of-a-kind paintings, quirky curios, interesting books, and unconventional home accessories. The inventory is ever-changing, and art and design products collected from around the world are stacked on the tables, shelves, floors, and walls of the 1,400-square-foot space. Here you might page through a book featuring maps from National Parks spanning the last 100 years, spot an oil and acrylic painting of a pink tulip that’s just right for your new office, or pick up an embroidered throw pillow or colored pencils for your studio. 

Asian Art Museum Arrow

Housed in an airy 1917 Beaux-Arts Building—the former location of the city’s main library—the Asian Art Museum is home to a massive collection, with works from India, China, Korea, Japan, Tibet, Southeast Asia, and more. The museum’s vast holdings include pottery, carvings, calligraphy, and unusual artifacts such as coffins, pipes, weapons, snuff bottles, even an entire reconstructed Zen Japanese tea room. The collection of Chinese bronze sculptures is one of the best outside of Asia. If that sounds like a lot to take in, remain calm: in the fall of 2020, the museum unveiled redesigned collection galleries, structured around 15 strikingly displayed masterpieces. Chosen for their beauty, rarity, and significance, these objects give visitors a useful lens through which to view the other 2,500 works on display. Of special note: On the first Sunday of the month, the museum offers free admission.

Japanese Tea Garden Arrow

The oldest continuously operating public Japanese garden in North America, the Japanese Tea Garden, located in Golden Gate Park , is a wonderful spot to relax while exploring the park, but it's also worth a trip in its own right. Sitting among the perfectly pruned trees, small Japanese-style buildings, and gently flowing water features, sipping tea, it’s impossible not to relax, even on those Saturdays when the place gets a bit busier. Locals get a discount on entry ($7 instead of $10), so be sure to bring your ID.

Marrakech Magic Theater Arrow

Step off the busy streets near Union Square and make your way downstairs and into the Oasis Lounge, a former speakeasy with Moroccan tile, velvet banquets, and flickering lanterns adjacent to the 35-seat jewel box theater. This is the exclusive venue of mentalist and magician Jay Alexander, whose show is a little bit Broadway, a little bit Vegas, and a little bit comedy club. It begins in the lounge with close-up magic and sleight-of-hand. The main event moves to the adjacent theater–with Alexander on stage, the interactive performance brings in the audience for mind reading, human lie detector tests, and extraordinary stunts of mind-bending magic. Even skeptics will be convinced that magic is real!

Golden Gate Ferry San Francisco-Sausalito Arrow

The Blue & Gold Fleet, San Francisco’s largest ferry company, takes passengers to big-name destinations around the bay: Alcatraz , Tiburon, Angel Island . In 1997, the company launched a San Francisco to Sausalito ride. The journey begins, really, at the departure point: Fisherman’s Wharf. This is the city’s thrumming tourist heart: bicycle taxis fly down the street, aspiring soul-savers hand out pamphlets, the Silver Man poses for photos, and vendors sell T-shirts and knit caps. Once you board the ferry, though, you’ve entered another realm. The engine rumbles to life, and you’re heading out onto the bay. The sounds of the pier fade gradually; then suddenly, all you can hear is the water splashing off the ship, and the low hum of the motor. As the boat cuts through the water, the city starts to shrink and fade, the familiar forms of Coit Tower, Salesforce Tower, and the Transamerica Pyramid growing ever smaller, the rest of the city a sea of matchstick buildings in eggshell and gray and white and dusty rose. Then, perhaps before you even realized it, the boat’s engines decrescendo. Sausalito emerges, a vision in green.

Amoeba Music San Francisco Arrow

Think of Amoeba Music as the mascot of Haight-Ashbury, San Francisco’s famously countercultural neighborhood and the epicenter of the Summer of Love. Born in 1997—the same year as Radiohead’s OK Computer and the Notorious BIG’s Life After Death—Amoeba is colorful and fascinating, a riot of color and sound. An independent music shop thriving in the age of Spotify and Amazon, the whole place has a punky, free-spirited vibe: The walls are papered with band posters, cheeky merch abounds (Iron Maiden bobbleheads, Bob Ross action figures, a Nicolas Cage prayer candle), and the staff deejays, playing ear-catching CDs of their choice from bands you may have never heard before.

San Francisco Crosstown Trail Arrow

Conceived nearly a decade ago by volunteers, neighborhood activists, and outdoor enthusiasts, San Francisco’s Crosstown Trail finally became a reality when it opened in 2019. The epic 17-mile path takes walkers, runners, and bikers diagonally across the city, from the southeast near Candlestick Point Recreation Area to the northwest corner at Sutro Baths. Along the way, you’ll traverse city streets, meander through community gardens and neighborhoods, pass cafes and restaurants (for much-needed food and water breaks), and climb up hillsides and stairways where the city and bay views don’t disappoint. Walking, running, biking the trail is free, but to do the entire thing in a day would take 8-10 hours–break it up into small sections, being sure to pass the south end of sandy Baker Beach, a perfect place for a selfie with the Golden Gate Bridge in the background.

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The 20 Best Things to Do in San Francisco

San Francisco packs an incredible variety of must-see attractions and cultural landmarks into its 49 square miles. Each district has a distinct character and many things to do, whether it’s restaurants, museums, art, music, and pretty much everything in between. Best of all, the small size of the “City by the Bay” allows visitors to catch many different sights on a single trip, even if it’s just a couple of days. Nearby natural parks also offer a chance to plan some enticing day trips around Northern California.

Visit the Palace of Fine Arts

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A shining gem of the city's Marina District, the Palace of Fine Arts was initially built in 1915 to exhibit artworks for the World's Fair. Today, it is one of the most picturesque places in San Francisco and a perfect destination for taking photos or attending a performance in the theatre. The most striking building is the open dome on an artificial lake decorated with 26 large sculptures. Initially designed by Bernard Maybeck, the rotunda has appeared in many films, including Alfred Hitchcock's "Vertigo." Its design takes its inspiration from classical European architecture.

Take a Day Trip to Muir Woods

If it's your first time in Northern California, a short day trip to a nearby Redwood grove is a must-have experience. Redwoods are the tallest trees on the planet, and from San Francisco, it's an hour's drive to Muir Woods National Monument, a part of the Golden Gate National Recreation Area . The park has 6 miles of hiking trails, and the Main Trail, which starts at the visitor center, is wheelchair accessible for one mile. The park can get particularly crowded on the weekends, so a weekday visit would be best.

Cruise the Bay

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One of the easiest ways to see the city from every angle is to hop aboard a sightseeing cruise. You can take many different types of cruises, from Hornblower's dinner cruises to standard sightseeing cruises and excursions to Angel Island , which is home to the city's historic Immigration Station and a few picturesque campsites and hiking trails. For the best views and photographs, try to time your cruise for sunset. Don't forget your jacket and motion sickness medication, as this famously foggy city can produce some rough and cold conditions on bad weather days.

Catch a Game at Oracle Park

TripSavvy / Melissa Zink

Home of the San Francisco Giants, Oracle Park is a beloved baseball stadium. Many design aspects of the stadium pay tribute to the team's history, such as the 24-foot high right-field wall, which pays homage to the number of Willie Mays, the most famous Giants player, and outside the park statues are dedicated to some of the team's best players. The stadium sometimes hosts football and soccer games if baseball isn't your thing.

Cross the Golden Gate Bridge

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One of the most recognizable bridges in the United States—and arguably the rest of the world—the Golden Gate Bridge stretched for nearly 2 miles over the Golden Gate Strait connecting the Pacific Ocean to San Francisco. While most people get their first impressions of this stunning bridge while driving across to enter the city, the Golden Gate is something you’ll want to experience without any distractions. There’s a pedestrian walkway available to cross the bridge by foot, a bike path , or you can head to one of the bridge’s popular vista points to get some incredible views of the famous bay.

Take a Tour of Alcatraz

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A former federal prison placed on a rocky island about 1.5 miles offshore from the city, Alcatraz has remained one of San Francisco’s top tourist highlights since it opened to the public in the early 1970s. Currently, visitors can reach the island through the ferry from Pier 33 (the trip takes less than 15 minutes) and tour the prison and surrounding grounds. Along with the infamous prison that housed notorious names like Al Capone in its heyday, Alcatraz was also the site of an 18-month long protest that helped spark the Native American civil rights movement.

Explore Chinatown

 TripSavvy / Melissa Zink

Established around 1848 during the California Gold Rush era, San Francisco’s Chinatown is older than any other Chinese community in North America. Take your very own self-guided walking tour starting at the much-photographed Dragon Gate at the intersection of Bush Street and Grant Avenue, and explore the vibrant neighborhood as it takes you past unique souvenirs, local temples, Chinese herbal shops and authentic dim sum restaurants.

Stroll Through Golden Gate Park

Brimming with lush gardens, museums, lakes, and meadows, Golden Gate Park is on the northwest end of San Francisco. It was initially built in 1871, converting a vast stretch of unincorporated dunes known as Outside Lands (a name that later inspired the music and arts festival held annually within the park's boundaries). Horticulture fans will have plenty to see at the San Francisco Botanical Garden and the Conservatory of Flowers, two important landmarks protecting rare tropical plants and flowers from around the world.

Buy Local at the Ferry Building

Some of Northern California’s best culinary delights, such as cheese from Cowgirl Creamery, coffee from Blue Bottle, and oysters from Hog Island Oyster Company, can be found at the edge of the water in the city’s historic Ferry Building. It isn’t just food, but also crafts and souvenirs ranging from books and clothing to candles and ceramics, so one can easily spend several hours perusing the shops and enjoying lunch. Each Saturday, the restored structure opens up to local vendors for the Ferry Plaza farmers market and tons of seasonal, fresh produce.

Visit One of the City’s Many Museums

There’s truly something for everyone when it comes to San Francisco’s great museums. The California Academy of Sciences celebrates the world of natural science. The Exploratorium offers hands-on learning for children and adults alike. The San Francisco Museum of Modern Art holds one of the largest collections of modern art in the United States. The city also provides opportunities to learn about San Francisco’s rich history at the San Francisco Railway Museum and the Cable Car Museum , and individual cultures at the Museum of African Diaspora and the Contemporary Jewish Museum .

Walk Along Pier 39

Pier 39 and Fisherman’s Wharf are tourist hotspots for a reason. The area is famous for shopping and souvenir hunting, along with the population of local sea lions who’ve been hanging out on the K dock next to the pier since the 1990s. Take a walk along Pier 39, and you’ll likely find yourself staring at various street performers, a vintage carousel, and a whole host of specialty shops selling unique souvenirs and gag gifts—all surrounded by gorgeous views of the San Francisco Bay.

Ride a Cable Car

San Francisco’s cable cars were built in the late 19th century to respond to the city’s notoriously steep hills, and they’re still transporting people today as the only working system of cable cars left in the world. Three separate cable car lines run through the city streets: the Powell-Mason Line, the Powell-Hyde Line, and the California Line. Both Powell lines take off from the same hub at Union Square and continue to the Fisherman’s Wharf area, while the California line starts at California and Market and climbs up to Van Ness Avenue.

Take in the View at Twin Peaks

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Named for the pair of towering peaks located near the city's center less than 4 miles from downtown San Francisco, Twin Peaks boasts a stunning 360-degree view of the Bay Area. On clear days, it's even possible to spot the Santa Clara Valley to the south and Mount Diablo to the east. Most visitors drive the winding road to the top and choose from the selection of natural trails to access the best viewpoints from there.

Celebrate the LGBTQ+ Community in the Castro

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San Francisco’s Castro district isn’t just the heart of the city’s LGBTQ+ community—it is also a thriving neighborhood full of colorful nightlife, restaurants, shops, museums, and landmarks. The Castro Theatre, built in 1922, is one of the only theaters left in the country with an authentic pipe organ player, while the Anchor Oyster Bar has some of the best seafood in the city. The former home of Harvey Milk, internationally recognized human rights leader and the first openly gay elected official in California’s history, the Castro is an invaluable piece of San Francisco’s character and the perfect place to explore the history of the LGBTQ+ movement.

Eat Pasta in North Beach

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The city’s own “Little Italy,” North Beach is nestled near Washington Square and Columbus and Grant Avenues. The district is known for its classic Italian restaurants, bakeries, delis, and European-style cafes. Still, it’s also a great neighborhood for simply walking around to people-watch and window shop. Don’t leave without browsing the aisles at City Lights Books, and consider making the trek to Coit Tower on Telegraph Hill for a fantastic view of the Golden Gate and Bay Bridges.

Relax at the Japanese Tea Garden

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Located inside Golden Gate Park, the Japanese Tea Garden is North America’s oldest continuously operating public Japanese garden. With its perfectly manicured trees, soft water features, and classic Japanese structures, it’s difficult not to feel relaxed inside this three-acre garden in the middle of a bustling city. The tea house serves hot tea all year round, but the landscape is breathtaking in the spring when the cherry blossoms are in full bloom or the fall when the leaves change .

Have a Picnic at the Presidio

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Now a national park and historical site, the Presidio was once a thriving military base that officials converted into scenic grounds with a natural vibe in the 1990s. Today, the space spans nearly 1,500 acres, home to miles of hiking trails, restaurants, bars, and museums. Located along the main Presidio promenade is Crissy Field, a sprawling grass field popular for picnics, recreation, and lounging.

Go Thrifting at Haight and Ashbury

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The Haight-Ashbury district of San Francisco—named for the intersection of Haight and Ashbury streets—was the epicenter of the city’s hippie movement in the 1960s. Venture down upper Haight Street for an incredible selection of vintage clothing shops, bookstores, dive bars, and record shops. Don’t leave without visiting the music lover’s paradise at Amoeba Records , or just explore and marvel at the neighborhood’s Victorian homes, murals, and colorful sights.

Watch the Sunset at Baker Beach

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One of the undisputed best beaches in San Francisco, Baker Beach is as stunning in the evenings as it is during the day. With views that combine a rocky shoreline with rolling hills and the famous Golden Gate Bridge, the beach here puts on an excellent display once the sun begins to set in the early evening, providing some genuinely breathtaking photo opportunities along the way. You'll find Baker Beach on the city's northwest side in the Presidio district.

Admire the Murals in the Mission

Come for the vibrant murals that line the streets of the Mission District, and stay for the trendy boutiques, eclectic stores, and incredible Mexican restaurants. This historic neighborhood is home to Dolores Park, a popular hillside hangout centered around a rich Latino heritage. A walk around Clarion and Balmy alleys will show off the bulk of the Mission’s murals, but there are also plenty of art galleries around the neighborhood to experience as well.

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The best things to do in San Francisco right now

From Mission burrito joints to laid-back wine bars, here are the best things to do in San Francisco right now.

San Francisco is a city like none other—its charming streets, famous landmarks, sweeping views,  world-class restaurants , boundless nature and vibrant culture make it one of the most beloved places to visit in the world. While the city's top tourist attractions, like the Golden Gate Bridge  and  Alcatraz  are worth seeing—if you want to experience the city like a local, we have you covered.

From eating burritos  in the Mission to rooftop bar hopping  to hanging out on a sunny day at Dolores Park , we have rounded up the best ways to truly get a taste of this wonderful city. So, grab a sweater to keep you cozy and some sneaks to get you up our iconic hills, and get ready to leave your heart in San Francisco. 

RECOMMENDED: The best museums in San Francisco

This guide was updated by San Francisco-based writer Clara Hogan . At Time Out, all of our travel guides are written by local writers who know their cities inside out. For more about how we curate, see our editorial guidelines . 

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Best things to do in San Francisco

1.  Presidio Tunnel Tops

What is it:  An expansive new park  opened in 2022  on  top of the Presidio Parkway highway tunnels,  connecting the Presidio to the Crissy Field waterfront—designed by the same people behind New York's High Line. 

Why go:   The 14-acre federal parkland offers tons of green space by the water and is now  one of the best spots to take in views of the  Golden Gate Bridge . If you have kids in tow, they'll love the Outpost, a natural-themed playground, and the Field Station, where they can draw butterflies, discover maps and get hands-on with science.

2.  Rooftop bar hopping

What is it?  Take in sweeping views of San Francisco and the bay with a craft cocktail in hand.

Why go? Rooftop bars  used to be hard to come by in the city—until recently. The past few years have brought a series of sky-high venues that are now some of the hottest places to drink in town. Personal favorites include the recently reopened Starlite , a nearly 100-year-old cocktail bar on the 21st floor of the Beacon Grand Hotel. Other hot spots include  Cavaña , a Latin American-inspired bar in Mission Bay, and Rise Over Run , a lush drinking destination on the top floor of the LINE Hotel.

3.  Golden Gate Bridge

• Things to do

What is it?  The world’s most photographed bridge (and for good reason). 

Why go?  The iconic 746-foot-tall orange towers of the Golden Gate Bridge have stood sentinel over the San Francisco Bay since 1937. Even when shrouded in fog, the bridge never fails to impress. The view is spectacular when passing over this span, with cityscapes on one side, nature on the other, and a beautiful shock of blue below. Come prepared wearing extra layers; Karl the Fog doesn’t mess around when it comes to the Golden Gate. 

4.  Ferry Building Marketplace

What is it?  San Francisco's largest farmers market and beloved permanent home for local artisan producers. 

Why go?  Waiting inside the historic Ferry Building are merchants like Dandelion Chocolate and Fort Point Beer Co., but for three days a week, the real action is found outdoors. On Tuesdays and Thursdays from 10am until 2pm, and Saturdays from 8am until 2pm, regional farmers and ranchers converge to hock fresh veggies, flowers, meats, and other small-batch beauties. On market days, the food stalls give indoor brick-and-mortar restaurants a serious run for their money.

5.  North Beach

What is it? Dubbed San Francisco's "Little Italy," North Beach is one of San Francisco's oldest and most loved neighborhoods.

Why go?  With European-style cafe seating, iconic bookstore City Lights , and buzzy coffee shops, a day in North Beach is a day well spent. Dine at Italian-American classics like Original Joe's  (open for more than 100 years), Tony's Pizza Napoletana or  Café Zoetrope .

Don't miss:  Stop by for a glass of wine or two at  Waystone , a delightfully unpretentious wine bar that's quickly become a local favorite. 

6.  Alcatraz

• Walks and tours
• San Francisco

What is it? A former maximum-security prison in the middle of the San Francisco Bay. 

Why go? Converted from a lighthouse station to a military prison in the 1870s, Alcatraz  is a formidable fortress in the middle of San Francisco Bay that was home to the early 20th century’s most notorious criminals. Today, you’ll only make it to “The Rock” via ferry from Pier 33 Alcatraz Landing. Once there, the self-guided audio cell house tour narrated by former inmates and guards will fill you in on harrowing escape attempts, prison riots, and the 19-month-long occupation of the site by Native Americans demanding reparation for broken treaties in 1969. 

Don’t miss: To get a more creepy bang for your buck, try a night tour. Plan to spend about three hours round trip and bring a jacket to protect you from heavy year-round fog and the agonized spirits of the island’s former residents. 

7.  Have a spa day

What is it?  Unwind at one of the city's best day spas.

Why go?  San Francisco has a spa for everyone. Looking to splurge? Book a treatment at the Bamford Wellness Spa , followed by an outdoor bath soak on the rooftop terrace. Looking for more amenities? Head to the more approachable  Burke Williams Day Spa , which features a large selection of treatments in addition to a jacuzzi, steam room and sauna. Up for experiencing something new—with a side of nudity?  Archimedes Banya  is a massive co-ed bathhouse that blends wellness rituals from around the world. 

Don't miss:  A quick pop-in for a foot rub at one of the many Chinatown massage shops.

8.  Treat yourself to a fancy dinner

What is it?  After the Golden Gate Bridge and cable cars, San Francisco may be most famous for its incredible restaurant scene. 

Why go?  Book a reservation at one of San Francisco's many Michelin-starred restaurants  for a dining experience that's sure to blow you away—including the city's newest star earners,  Aphotic and Nari . If you're looking for a memorable prix fixe experience without shelling out a small fortune, try newcomer 7 Adams , which offers a five-course tasting menu for $87 from Michelin-starred chef David Fisher and partner Chef Serena Chow Fisher.

9.  Chinatown

What is it?  The oldest and most storied enclave of Chinese immigrants outside of Asia.

Why go?  After passing through the Dragon Gate at the corner of Bush Street and Grant Avenue, get revved to explore Chinatown 's historic buildings, pocket parks, and shops. Considered the birthplace of American Chinese food like chop suey and fortune cookies, as well as credited with introducing dim sum to the Western palate, you'd be remiss not to stop for a bite at an eatery like   Good Mong Kok Bakery .

Don’t miss:  The Golden Gate Fortune Cookie Factory  (56 Ross Alley) , where some 20,000 fortune cookies are made every day—folded by hand as they come off an ancient-looking cookie conveyor belt.

10.  PIER 39 + Fisherman's Wharf

• Fisherman's Wharf

What is it? Where you can   see a plethora of playful, barking California sea lions. 

Why go?  It wasn’t until after the 1989 Loma Prieta earthquake that sea lions began “hauling out” on K dock at Pier 39 . Why they chose this location is a mystery, but the protected bay, teeming with the fish and squid pinnipeds prefer, has kept them coming back for 30 years. Watch the group, mostly made up of younger males, frolic all year long from the wooden walkway behind Pier 39.    

11.  Mission burritos

What is it?  SF’s quintessential dish. 

Why go?  It is common knowledge that burritos, as we know them today, are an American invention. And no burrito is more famous than SF’s Mission-style burrito formed in the '60s. There is still some debate as to who created the first Mission-style burrito.  Taqueria La Cumbre  is generally credited with the creation—they introduced the tortilla-wrapped combination of beans, rice, meat, and cheese in 1969. Their neighborhood competitor,  El Faro  (2399 Folsom St) , also claims to have originated the delicacy, serving it up to local firefighters as early as 1961. If you want the best, though, head to  La Taqueria (2989 Mission St), which consistently appears on top restaurant lists year after year thanks to its behemoth, rice-free foil-wrapped bombs.

12.  Golden Gate Park

• Golden Gate Park

What is it?  Twenty percent larger than New York’s Central Park and just as iconic, Golden Gate Park is 1,000-plus acres of rolling hills, groves of trees, gardens, and hidden treasures. 

Why go? Golden Gate Park  houses some of San Francisco’s most beloved institutions—the Victorian-era glass-ensconced Conservatory of Flowers, the de Young Fine Arts Museum, and the Academy of Sciences, among them—as well as less famous attractions such as the bison paddock, Shakespeare’s Garden and the north and south windmills. On Sundays, the main drive is closed to cars. Bicyclists, rollerskaters, and eager Lindy Hop aficionados take over the streets. 

Don’t miss:  Snacks can be found throughout the park, but for a meal, the  Beach Chalet  and  Park Chalet  on the park’s western edge offer lovely views and house-brewed beer.

13.  Lombard Street

What is it? One of the most famous sights in the city is  Lombard Street , also known as the "Crookedest Street in San Francisco."

Why go? The zig-zag road makes eight sharp turns across Russian Hill—start at the top for a great view and walk down the steps to take in the surrounding mansions and gaze upward. Or if you have a car, you can try the drive for yourself. Tip: The Hyde Street cable car will drop you off at the top of the street.

14.  The Painted Ladies

• Alamo Square

What is it?  Colorful Victorian and Edwardian houses, many of which feature three or more colors. 

Why go?  The most famous ones—there are hundreds of houses—can be found in NoPa, the Lower Haight, Haight-Ashbury, and Cole Valley neighborhoods. But there’s one row, in particular, so iconic that it’s simply referred to as “the Painted Ladies” (or sometimes “Postcard Row”): the houses of 710-720 Steiner Street at the corner of Hayes Street. These gals have appeared in an estimated 70 movies, ads, and TV shows, including, yes,  Full House . You can’t enter the Painted Ladies (real people live there), but you can get a great view and a photo of your own from the east-facing hillside of Alamo Square across the street. 

15.  Dolores Park

What is it?  Once a Jewish cemetery, today Dolores Park is one of San Francisco’s favorite warm-weather destinations.

Why go?  It may be miles from the ocean, but sunny Mission Dolores Park might just be the most popular 'beach' in San Francisco. Any weekend above 60 degrees and every green inch of the park is guaranteed to be packed with barbecues, locals lounging on inflatable couches, hula-hoopers, and tightrope walkers. Recently expanded restrooms and an updated playground for little ones make the convergence a little more comfortable. The southwest slope offers the best views of the downtown skyline and a variety of manscaping on what is known as the 'Fruit Shelf'.   

16.  Palace of Fine Arts

• Event spaces
• Marina District

What is it? Local architect Bernard Maybeck's pièce de résistance, this Greco-Roman rotunda is one of the only surviving structures from the 1915 Panama-Pacific Exposition. Why go? You will feel like you have stepped onto a movie set watching the swans skim across the reflections of the Greco-Roman columns and rotunda of the Palace of Fine Arts . Originally constructed of wood and burlap for the 1915 Panama-Pacific Exhibition, the structures were so beloved they were preserved and rebuilt in the 1960s. Bonus: The Palace is an easy, descending walk from the also-picturesque Lyon Street Steps.

17.  Daily Driver

What is it?  The city's first urban creamery, where you can see butter, cream cheese and cheese made fresh daily. 

Why go? A perfect first stop in your day's activities, Daily Driver offers wood-fired bagels, paired with its hand-batted organic butter and cream cheese, plus small batch coffee. Gobble down your bagel, and then watch the butter and cheese making in action. You can even take more to go. 

18.  City Lights Bookstore

• price 2 of 4

What is it?  For more than 60 years, City Lights bookstore has been a beacon of free speech and radical ideas. 

Why go?  Co-founded in 1953 by poet-artist Lawrence Ferlinghetti, City Lights is where Allen Ginsberg’s  Howl & Other Poems  was first published, putting the Beat Generation on the map. The creaky wooden shop and publishing house is still a center of progressive politics and indie-literary voices, which it stocks alongside a huge inventory of new and used fiction and nonfiction.

Don’t miss:  You’ll find the shop on the corner of Jack Kerouac Alley (so named after being renovated and reopened to the public in 2007) and across from  Vesuvio Cafe , the bar where Kerouac, Neal Cassady, and other Beat heavyweights once held court. 

19.  San Francisco Botanical Garden

What is it?  Seasonal blooms bring new life and color to this beautiful garden. 

Why go?  The 75-year-old San Francisco Botanical Garden sprawls across 55 acres in Golden Gate Park. While the native plants are plentiful, it's known for its assortment of flora from around the world, including the forests of Central America, South America, and Southeast Asia. The garden claims the fourth most significant collection of magnolias on the planet. Wander amid mosaic-paved trails and stone-laden paths, and you'll find the ancient plant garden, a quiet redwood grove, the rhododendron garden, and the dwarf conifer pond.

Don't miss:  One of the most popular areas is the Garden of Fragrance, where plaques encourage visitors to sniff sweet-smelling plants like cascading rosemary, rockrose, lemon verbena, chamomile, and lavender.   

20.  The Buena Vista

What is it?  The birthplace of the Irish Coffee. 

Why go?  Although the Buena Vista has been slinging drinks for seafaring folk since 1916, it wasn’t until 1952 that the cafe got its big break. That year Joe Sheridan, an Irish chef, invented the Irish Coffee. These days, the restaurant’s white-jacketed bartenders serve up to 2,000 of the froth and whiskey concoctions daily from behind the long, mahogany bar. 

Don’t miss:  Alongside their specialty, the Buena Vista has a menu featuring a variety of seafood options like clam chowder and Dungeness crab cocktail, befitting its Fisherman’s Wharf location. 

21.  Japanese Tea Garden

What is it?  The oldest public Japanese gardens in the country are at the heart of Golden Gate Park.

Why go?  The Japanese gardens burst with color and beauty in the early spring as maples flame and cherry blossoms bud. Walk stone paths through manicured terraces, through pagodas, and over the impossibly arched drum bridge, or meditate on the zen garden before heading to the picturesque Tea House for a cuppa.

Don’t miss:  For over a century, the Tea House has served fortune cookies, believed to be the first to be introduced to the United States. They are still on the menu, tucked into cookie plates and bowls of arare.  

22.  Urban hikes

What is it?  Unusually for a modern American metropolis, San Francisco is crisscrossed with dozens of hiking trails .

Why go?  Some treks like the Creek to Peaks trail at Glen Canyon Park traverse steep, rocky terrain. Others, such as the Presidio’s Bay Ridge Trail, are better suited for a leisurely wander. Whatever level of difficulty you choose, your path will expose you to the city’s natural landscape, which rivals the built one that made it famous in beauty. Still have energy? The trails at Mt. Davidson, Lands End, Bernal Heights Park, and Buena Vista Park are also very popular.

23.  San Francisco Whale Tours

What is it?  A short boat ride out of San Francisco Bay affords you a front-row seat to one of the most spectacular wildlife migrations when some 20,000 gray whales travel south in January and back north in the early spring months.  

Why go?  From April through November, humpbacks and blue whales—the largest animals to have ever lived—frequent these anchovy-rich waters.  San Francisco Whale Tours  and the  Oceanic Society  offer tours led by expert naturalists.  

Don’t miss:  For the more seaworthy, full-day expeditions circle the Farallon Islands, home to massive breeding colonies of sleek Common Murres and clownish Tufted Puffins. Round that out with seals and sea lions, dolphins, killer whales, and the peculiar ocean sunfish, and you’ll feel like David Attenborough for a day. 

24.  The Presidio

What is it?  A former military base boasting more than two square miles of swaying eucalyptus trees and gorgeous views. 

Why go?  From the oceanside Crissy Field with its immaculate views of the Golden Gate Bridge and Alcatraz to the Disney Museum on the Main Post, and from the abandoned military forts on the shore to the Yoda monument, the Presidio  is full of surprises. Hike or bike around this park, part of the Golden Gate National Recreation Area and larger than Golden Gate Park, or take the free  PresidiGo shuttle .

Don’t miss:  Check out the Presidio's buzzy new restaurant openings, Mediterranean restaurant Dalida  and casual Italian-inspired cafe, Il Parco . 

25.  Boudin Sourdough Bakery & Café

What is it?  At the flagship Boudin Bakery on Fisherman’s Wharf, tangy loaves are still made from a mother dough first cultivated here in 1849.

Why go?  Discovered by Gold Rush-era bakers, sourdough became so beloved so quickly that miners seeking their fortune in the nearby Sierra Nevadas snuggled up to their yeast starters (“mothers”) on cold nights to keep them alive. The bacteria responsible for the sour flavor,  lactobacillus sanfranciscensis,  has since even been named after the city—and this is  the  place to sample sourdough, period. 

Don’t miss:  Watching the bread-making process from the railing overlooking the showcase kitchen, sampling it at the café, and buying a few loaves to bring home with you. 

26.  Mission murals

What is it? The Mission District ’s alleys and buildings are decorated with over 200 distinct murals, many reflecting the neighborhood’s Latino heritage and themes of social justice. 

Why go? Thanks in large part to the efforts of artist Susan Cervantes and the Precita Eyes Mural Arts Center , you’ll find the most concentrated outdoor galleries at Caledonia Alley (at 15th Street), Clarion Alley (at Valencia Street), Balmy Alley (at 24th Street), Horace Alley (at 25th Street), Cypress and Lilac Alleys (at 26th Street) and Osage Alley (at 25th Street).  Keep an eye out for Mary Nash’s Las Milagrosas: Tribute to Women Artists  on Balmy Alley.

27.  Dispensaries

What is it?  A new "crop" of recreational cannabis dispensaries with lounges for on-site smoking.

Why go?  Since recreational marijuana use became legal in 2018, San Francisco’s weed dispensaries have slowly ramped up to offer not just ever-wider varieties of edible and smokable strains but full-on Amsterdam-inspired weed cafes. (Architectural Digest even named  Apothecarium  one of the best-designed dispensaries in the country). At the  Barbary Coast Dispensary , the brick-walled bud bar and damask wallpapered lounge channel Gold Rush-era San Francisco. Try the dabs on tap or purchase a pre-rolled joint to smoke in the high-backed leather booths. Volcano vaporizers laid out on tables at SoMa’s  Sparc  are available for quick sit-and-hit or longer stays. 

28.  Tartine Bakery

• Mission Dolores
• price 3 of 4

What is it?  A Mission bakery where you can munch on tried-and-true pie varieties baked to perfection, from the creamy pumpkin to the oat-walnut crumble-topped apple.

Why go? Tartine ’s master bakers, husband and wife team Chad Robertson and Liz Prueitt, have taken home numerous local and national awards for their rustic approach to pastry and bread. The line around the block of food lovers seeking heavenly Croque monsieurs, fresh fruit bread puddings, frangipane tarts, and their famous crusty country bread hasn’t budged since the bakery opened in 2002. And it is still worth the wait. 

Don’t miss:  Don't have time to queue? At Tartine Manufactory, you will find Robertson and Prueitt’s beloved baked goods along with some of the city’s best artisan ice cream, coffee, and more. 

29.  Angel Island

What is it? The Ellis Island of the West.  

Why go? Angel Island  is a hidden gem that serves a perfect mix of history and nature for an easy day trip from the city. Tour the U.S. Immigration Station, where over a million Chinese immigrants were processed from 1910 to 1940 and sometimes detained for years. (Chinese poetry can still be seen carved into the walls of the barracks.) Afterward, hike to the summit of Mt. Livermore, bike the 5-mile Perimeter Trail, or take a break at several picnic sites.   

30.  Divisadero Street

What is it?  What Valencia Street was to the Mission 10 years ago, Divisadero Street is to the Alamo Square/NoPa—a corridor filled with some of the city's best eateries and bars with more on the way.

Why go?  There are so many fantastic restaurants and bars packed into these six blocks of Divisadero Street you'll have trouble choosing your favorites. For brunch or a light snack, try  Brenda's Meat and Three , which serves some of the city's best soul food, or  The Mill  for freshly baked toast and  Four Barrell coffee . At dinner, head to Italian favorite  Che Fico  or the original neighborhood dining powerhouse,  NoPa . For drinks, try cocktail bar  Horsefeather  or  Club Waziema , an Ethiopian restaurant with a beloved dive bar up front.

31.  Breweries

• Potrero Hill

What is it?  The Bay Area has a bevy of intoxicating options for suds savants. 

Why go?  Sipping your way through SF's famed breweries might be the best (or at least buzziest) way to spend an afternoon. There's  Almanac Beer Co.  (known for its farm-to-barrel brewing techniques),  Anchor Brewing Company  (a pioneer dating back to 1896),  Fort Point Beer  (an expert in low-ABV brews), and many other great breweries that will keep any hops-head happy. 

32.  Dogpatch

• Ice cream parlors

What is it?  Once an industrial neighborhood, the Dogpatch is reinventing itself as a go-to for craft brewers, wine bars, and cocktail experimentation.

Why go?  Where should we start? Breweries? Sure, the Dogpatch has those. Cocktails are on order at the drinks-and-jerky bar  Third Rail  and the lounge  School Night  atop event space The Pearl. You can also  take a deep dive into the classic Victorian stylings of  The Sea Star . 

Don’t miss:  Ungrafted , an industrial-cool, family-friendly wine bar with a menu of grown-up comfort food.

33.  Colorful stairways

What is it?  Nearly 400 different stairways , some of them built more than a century ago, connecting San Francisco’s 42 hills.

Why go?  These steep passageways not only get you off the grid but offer some of the city’s best views, from the 290-step Lyon Street stairway (between Green Street and Broadway) to the delightful, garden-accented Pemberton Steps (starting at Corbett and Clay Streets). On Moraga Street in the Inner Sunset 163 mosaic tiled steps connect 15th and 16th Avenues. Macondray Lane (off Leavenworth St between Union and Green Sts) inspired Armistead Maupin’s secretive, leafy green Barbary Lane in his  Tales of the City  series. 

Don’t miss:  The Filbert Street Steps, arguably the most spectacular of them all, climb through tropical gardens from the bottom of Sansome Street to Coit Tower in North Beach.

34.  Tony’s Pizza Napoletana

• North Beach

What is it?  Tony Gemignani, the first American to win the World Champion Pizza Maker title in Naples, has made his namesake pizzeria one of North Beach’s top destination dining spots.  

Why go?  Don't come to Tony's Pizza Napoletana  looking for New York-style pizza. This is Gemignani's paean to Napoli, complete with ten different kinds of pizza baked in seven different ovens, ranging in temperature from 550 to 1,000 degrees. Crowds line up sometimes hours to sample one of these perfectly blistered creations. And there are no reservations, so put in your name and be prepared to wait. 

Don’t miss:  Heavenly Tomato Pie, with hand-crushed tomato sauce and cooked in a coal-fired oven, and the Margherita, with San Felice-flour dough and San Marzano tomatoes. 

35.  San Francisco Museum of Modern Art

• Art and design
• Yerba Buena

What is it? SFMOMA  is the stylish go-to for top-notch modern art. 

Why go?  Reopened to much fanfare in May 2016, this new-and-improved institution features a ten-story 170,000-square-foot addition that nearly triples the space of its original Mario Botta-designed building. On display alongside favorites from the museum’s permanent collection are sixteen special exhibition galleries, works specially commissioned for the new museum, and 45,000 square feet of ground-floor exhibits.

36.  San Francisco Cable Cars

What is it?  A chance to take in Nob Hill, Fisherman’s Wharf, Russian Hill, and the bay while hanging off the running boards Doris-Day-style. 

Why go?  In the late 1800s, San Francisco’s cable cars ran 23 routes to move people around the city’s 49 square miles. Today, though most locals have switched to more efficient modes of public transportation to get around, a ride on one of the three remaining cable car lines is still a classic San Francisco treat. Hop aboard one of these and a National Historic Landmark and shoot back to simpler times.  

Don’t miss:  Make a stop at the  Cable Car Museum  at Mason and Washington Streets to learn more about the history of the cars and get a glimpse of the giant wheels turning the underground cables that power 'em.   

37.  Exploratorium

• Science and technology

What is it?  A massive museum for the child in everyone.

Why go?  At its home on the Embarcadero waterfront, the Exploratorium  uses play and experimentation to introduce visitors to scientific principles. From the storage lockers that play tones when you touch them to the outdoor fog bridge by artist Fujiko Nakaya, everything in the museum is hands-on. New exhibits appear regularly, but even the museum’s most beloved mainstays—the Sweeper's Clock, a fascinating movie loop in which two street sweepers keep time by pushing around piles of trash; the toothpick diorama of San Francisco; and the Tactile Dome, a sensory-deprivation crawl-through maze—are worth returning for again and again. 

Don’t miss:  Upstairs on the second floor, the glass and steel Bay Observatory and the sustainable seafood restaurant Seaglass , which offers stunning views of the Bay.

38.  Stern Grove Festival

• Music venues

What is it?  The longest-running non-profit music festival in the country, these   free weekly concerts in the summer at Stern Grove take place in the middle of a eucalyptus forest.

Why go?  A summer of free shows at this idyllic outdoor amphitheater in Golden Gate Park featuring major names from across the music industry. Keep an eye out for the lineup; it is guaranteed to be stellar.  

39.  Oracle Park

• Sports and fitness
• South Beach

What is it?  Overlooking the bay, Oracle Park is home to the San Francisco Giants.

Why go?  With over 700 Wi-Fi access points, the park is one of the largest public wireless hotspots in the world. It was the first Major League ballpark to receive LEED Silver Certification. It was ranked the Most Vegetarian-Friendly Ballpark by PETA in 2014, 2011, 2006, and 2005. And it is where Kanye West proposed to Kim Kardashian in 2014. Sure, things eventually turned sour, but they'll always have Oracle Park. 

Don't miss:  Grab a perfectly greasy slice of Tony's Pizza, a North Beach classic joint. 

40.  California Academy of Sciences

What is it?  An incredible showcase of all things science. 

Why go?  The Cal Academy  offers a bit of everything for science-loving folks. Budding marine biologists should make a beeline for the Steinhart Aquarium, which takes up the entire lower floor and has exhibits like the world’s deepest living coral reef. Are you into ecology? Check out a four-story living rainforest that boasts butterflies, birds, and a variety of tropical plants. The living roof is home to 1.7 million native plant species.

Don't miss:  The Morrison Planetarium is state-of-the-art and great for aspiring astronomers. 

41.  San Francisco Symphony

• Civic Center
• price 4 of 4

What is it?  Whether you’re a classical music connoisseur or can’t tell Bach from Beethoven, you’ll find something to love about the San Francisco Symphony’s film nights . 

Why go? Watching a Hollywood movie on the big screen while a full orchestra performs the score is the ultimate surround sound and a glimpse of movie magic. It’s also a high-wire act for the musicians who have to stay in perfect sync scene to scene while channeling adrenaline and shmaltz.

42.  Coit Tower

What is it?  Added to the San Francisco skyline in 1933, this monumental love letter to the city remains an iconic welcome for travelers westbound across the Bay Bridge. 

Why go?  Named for Lillie Hitchcock Coit, a wealthy eccentric whose $118,000 bequest to the city resulted in Coit Tower 's construction, the tapered, fluted tower stands 180 feet tall at the crest of Telegraph Hill. At the top is the tower’s observation deck with 360-degree views of San Francisco and the Bay. 

Don’t miss:  A rotunda at its base, covered in Depression-era WPA murals depicting socialist images painted by more than two dozen artists, some of whom studied under Diego Rivera.  

43.  TreasureFest

What is it?  A festival held on Treasure Island on the last weekend of each mont with live music, food vendors and amazing views.   Why go? The rebrand to TreasureFest from Treasure Island Flea is a fitting upgrade for this kid- and dog-friendly outdoor extravaganza. Expect handcrafted jewelry and ceramics, vintage clothing, antique art, and furnishings. Sip a sangria, show off your pooch, and hunt for that perfect pair of vintage Levi’s. Bring cash for extra haggling power.

44.  Castro Theatre

• Movie theaters
• Independent

Note: The theater is currently closed as it undergoes renovations.

What is it?  The chance to dress up and catch a show at a historic LGBTQ+ community landmark.

Why go?  The Castro Theatre  always has a full entertainment line-up, so check the calendar. Catch an indie flick, attend a podcast pop-up or see a comedy show—no matter what you book tickets for, you'll be in awe of the beauty of this architectural gem. 

Don't miss:  What started out as an excuse for Castro District denizens to don dirndl dresses and do their best Julie Andrews impressions has blossomed into regular sing-along sessions to some of the biggest live-action and Disney musicals of the last 100 years, including  Grease ,  The Little Mermaid ,  West Side Story , and  Frozen . 

45.  Tonga Room and Hurricane Bar

What is it?  A kitschy, island-themed Tiki Bar born in the Bay Area.

Why go?  The tiki kitsch is at its best at the historic Tonga Room and Hurricane Bar , where the walls drip with tropical storms and a band plays on a floating island in the middle of what was once the pool of the Fairmont Hotel.

Don't miss:  Local band the Island Groove, who plays nightly at 7pm ($15 cover)

46.  El Rio LGBTQ bar

• Bernal Heights
• price 1 of 4

What is it?  The chance to take in San Fran's rich LGBTQ culture (and a few drinks). 

Why go?  San Francisco—home of the country's first openly gay elected official (Harvey Milk), the birthplace of the rainbow flag, and the first city in the United States to legalize gay marriage—remains a major LGBTQ epicenter. While the Castro serves as the community’s beloved home with plenty of gay-friendly bars, for great live music, try Bernal Heights’ Latin-themed former Brazilian leather-cum-lesbian bar, El Rio .

Don't miss: Daily happy hour from 4-7pm with $1 off well drinks and draft beers

47.  Church of 8 Wheels

• Lower Haight

What is it?  An old church where you can roller skate to funky beats. 

Why go?  Each weekend at the Church of 8 Wheels  Godfather of skate, D. Miles, Jr., holds the 'rolliest' of services at the Church of 8 Wheels. Strap on some skates (available for rent for $5) and join the Holy Rollers, the groovy costume-wearing regulars, beneath the twinkling mirror ball. It is the most spiritual of skating experiences.

Don’t miss:  Want to take the party outside? On Fridays, the Rollers host an alfresco 12-mile skate. It all kicks off at Ferry Plaza. 

48.  Musée Mécanique

• Special interest

What is it?  An homage to turn-of-the-century mechanization, with more than 200 coin-operated games.

Why go?  A museum in name only, everything at the Musée Mécanique can, and should, be played with. Many of these amusements were salvaged from San Francisco’s now-defunct seaside amusement park, Playland at the Beach. Gypsy fortune tellers, giant moving dioramas, can-can-girl stereoscopes, carnival strength testers, player pianos, and a looming Laughing Sal (the cackling Playland greeter) are just as amusing for adults as they are for kids. 

Don’t miss:  When you’ve had your fill of fun, check out the earthquake memorabilia and early photos of San Francisco along the walls of the arcade.

49.  Audium Theater of Sound

What is it?  A one-of-a-kind theater for blowing your sonic mind. 

Why go? Inside the Audium , t hroughout a two-hour performance, theater-goers are left in darkness to be bathed in “sound sculptures” from the 176 speakers surrounding the circular 49-seat theater. The sound calls attention to its speed and movement, but any more than that is hard to explain; you’ll just have to experience it yourself.

More great things to do in San Francisco

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Home » Travel Guides » United States » California (CA) » 25 Best Things to Do in San Francisco

25 Best Things to Do in San Francisco

San Francisco is a hub of excitement, and the cultural, commercial and financial heart of Northern California . The city is the 13th most populated in the U.S. but has the second highest population density in the county, with only New York being busier. The city shot to fame in 1849 as the home of the Californian Gold Rush which at the time made it the largest city on the West Coast.

The city is famous for it’s restaurants and some of the best chef’s in the country are lucky enough to call this home. With so much to do in this amazing city let us take a look at the best things to do in San Francisco .

1. Go Across The Golden Gate Bridge

Between San Francisco Bay and Marin County is the world famous Golden Gate Bridge. The bridge has been declared one of the modern wonders of the world. It was opened in 1937 and at that time it was the longest suspension bridge ever created.

Made from steel and with a total length of 1.7 miles it is the most photographed bridge anywhere is the world. There are six lanes of traffic on the bridge carrying millions of passengers every year. Before the bridge was built people used to have to get a ferry between the two places, the ferry company was called Golden State Ferry Company and at one point it was the largest ferry company on the planet.

Suggested tour : Golden Gate Bridge from the Air! Seaplane Tour

2. Head Down To The Waterfront At Fisherman’s Wharf

San Francisco’s most famous waterfront community is at Fisherman’s Wharf. Here you can experience some fantastic food and enjoy some of the best dining the world has to offer.

There are outdoor stands selling fresh Dungeness crab or various gourmet restaurants selling the freshest of fish from that days catch.

From here you can also arrange to go on many different tours of the area including Segway, walking, boat and many more.

3. Relax At Golden Gate Park

Each year 13 million visitors visit Golden Gate Park and explore one of San Francisco’s most amazing places. This picturesque space spans 1,017 acres and has many places to explore and relax. You can discover the lakes, picnic areas, monuments, playgrounds and gardens.

Throughout the calendar there are a plethora of events and activities that take place in the park. You can even hold your own wedding or special event in the beautiful gardens and take photographs with the stunning scenery as a back drop.

Explore the park by Segway: Golden Gate Park Segway Tour

4. Could You Escape From Alcatraz Island?

1.5 miles off the shore of San Francisco is Alcatraz Island, This tiny island was developed as a military fortification, a military prison as well as a federal prison. The most famous being the federal prison. This was between 1933 and 1963.

The thinking behind the federal prison was that the prisoners who caused continual trouble at other prisons would be locked up here. Many infamous prisoners have stayed here including Al Capone and Robert Franklin Stroud. The island now is a tourist attraction and many people flock here each year to explore the depths of the prison.

5. Spend Time At Union Square

Union Square is the most visited neighborhood in San Francisco. Here you will find a large collection of high end retail outlets, fancy hotels, cafes, art galleries and a very active nightlife.

The area has many live events to attend and there is always something happening to keep you entertained. To really get an experience of partying with the locals this is a must stop on any tour of the city.

6. Embrace The Chinese Culture in Chinatown

Most major cities have a Chinatown, but San Francisco has four and the one on Grant Avenue is the biggest Chinatown outside of Asia as well as being the oldest in North America. The town is so big that is encompasses two hospitals, various parks and draws more visitors each year than the Golden Gate Bridge.

If you are looking for authentic Chinese cuisine in San Francisco there is no point looking anywhere outside of the four Chinatowns to find real traditional Chinese food. If you are in the city during the Autumn Moon Festival you can visit this Chinese festival for free.

Available tour : San Francisco’s Chinatown Walking Tour

7. Ride The San Francisco Cable Car System

San Francisco is very proud of their cable car system. It is the last manually operated system in the world today. At its peak you would find 23 cable car lines in the city, but today we have just three left. Nearly all of the people that ride the cars today are tourists looking to try that something different when in town.

The first of the cable cars was opened in in 1873 and due to their popularity and the money that the owners were making more lines were added. In 1892 the first electric streetcars were made and so the decline of the manual car began.

8. Watch The San Francisco Giants

AT&T Park is home to the San Francisco Giants. One of the most famous teams in the league and a genuine household name. The stadium is on the San Francisco Bay and every time the Giants step into the park the stadium and city unites. The current stadium was completed in April 2000 at a cost of $357 million dollars.

The San Francisco Giants were originally the New York Gotham’s before moving to San Francisco in 1958. They have won the World Series 8 times, the most recent being in 2014.

9. Explore The World Around You

Step into Exploratorium and discover life in a different way. See what things would be like if we lived in a colorless world or take part in a video game that has social consequences.

Exploratorium is one of the most interactive places to take your children, the setup is so fun that you do not even realize you are learning whilst you are there.

There are six galleries, each one focuses on a different area and rewards you depending on your concentration.

Tip : The Exploratorium is included in the San Francisco Mega Pass

10. Enjoy A Day At The Presidio Of San Francisco

The Presidio of San Francisco is a former military base that is now a park. The park is situated on the northern tip of the San Francisco Peninsular and falls under the Golden Gate Recreation Area. The ownership of the area initially was held by the Spanish, it then moved to the Mexicans before the United States took ownership in 1948.

There are many places in the park where you can stand and overlook the Golden Gate Bridge as well as the Pacific Ocean. The site is also a recognized California Historical Landmark.

Included in : San Francisco, Sausalito and Muir Woods Small Group Tour

11. Come Face To Face With Jellyfish

Aquarium of the Bay is situated on the waterfront of San Francisco. Here you can enjoy an unforgettable experience as you come face to face with the local marine life. The aquarium has a mission to protect the bay and the animals that live in the bay.

When you are inside you will see 300 feet of clear tunnels that are full of 700,000 gallons of water. This water sustains 20,000 animals from the bay and surrounding areas. You can come face to face with a leopard shark and be mesmerized by the walls of jellyfish.

Tip : The Aquarium is included in the San Francisco Mega Pass

12. Spend Time In Ghirardelli Square

The history of this square is one of the things that make it interesting. It was initially a chocolate factory that was owned and established by Domenico Ghirardelli. Ghirardelli was born in Italy in 1817; he worked as a young confectioner before leaving for Uruguay at the age of 20.

As time went by Ghirardelli became a coffee and chocolate merchant, eventually ending up in San Francisco where the chocolate factory was set up. The square is now home to many upmarket shops, restaurants and hotels.

13. Sample Delicious Food At The Ferry Building

Offering everything from freshly caught fish to artisan cheeses, the Ferry Building Marketplace is one of the city’s most famous landmarks. The marketplace is located within the Ferry Building that sits at the bottom of Market Street.

There is a mixture of shops both large as well as small. You can eat at some of the city’s finest restaurants that house some of San Francisco’s best chefs. Before it was a market the building was used as a Ferry House for anyone arriving from the East.

14. Take In The View From Twin Peaks

The Twin Peaks in San Francisco are a world famous tourist attraction and offer spectacular views of the Bay Area. The Peaks were initially called “Los Pechos de la Choca” meaning Breasts of the Maiden. The two peaks are adjacent to each other and stand at 922 feet.

There are animals and plants in abundance and as you make your way to the top you are sure to see plenty. Apart from the peaks there is a 64 acre park that gives you an idea of how San Francisco looked before the development we see today.

Included in : San Francisco City Tour and Alcatraz Entrance Ticket

15. Explore Modern Art In The City

The San Francisco Museum of Modern Art was the first museum in this part of the country to show only modern art. There are currently more than 29,000 pieces of work on display including paintings, sculptures, photographs and architecture.

The museum is more than 80 years old and was initially housed at the War Memorial Veterans Building before moving to the location that is stands in today.

Book online : San Francisco Museum of Modern Art Tickets

16. Admire The View From Coit Tower

Coit Tower has been standing at the top of Telegraph Hill since 1933. At the top of the tower is a viewing deck that gives 360 degree views of the city and the surrounding bay. The tower was named after Lillie Hitchcock Coit, she was a little eccentric and very wealthy.

When she passed aways he left a substantial sum of money to the city and so this tower was built to honor her. You can go up the tower by elevator all year round and tickets can be bought from the nearby ticket shop.

17. The Palace of Fine Arts

The Palace of Fine Arts in San Francisco is an astonishing building that is on the U.S National Register of Historic Places and also a San Francisco Designated Landmark. The structure was constructed in 1915 with the purpose of exhibiting works of art.

The buildings have had various uses over the years including tennis courts, military storage and now an art gallery. The water surrounding the Palace has many types of wildlife including ducks, swans, geese and raccoons.

18. Learn All About Asian Art

The Asian Art Museum in San Francisco has one of the largest and most comprehensive collections of art from Asia in the world today. There are more than 18,000 pieces of art in the museum, including some pieces that are more than 6,000 years old. The museum was founded when Avery Brundage donated a large sum of money to the city to found the museum.

Avery Brundage was a millionaire and a collector of Asian art himself. The pieces of art focus on all major Asian countries, the museum also attracts many traveling exhibitions. In 1991 the Dalai Lama opened an exhibition on the subject of wisdom and compassion.

Included in : Go City All-Inclusive Pass 25+ Attractions

19. Wander Amongst The Redwood Trees

On Mount Tamalpais is the Muir Woods National Monument. An area of  land covering 554 acres which forms part of the Golden Gate National Recreation Center. 240 acres of this park is full of redwood trees.

At one point there were approximately 2 million acres of redwood trees in California, when the logging industry arrived many of these were cut down and this is one of the few remaining forests in the area. The park is a dog and picnic free area but there are many trails of varying difficulty to enjoy on a day out.

Top rated guided tour : Muir Woods National Monument Guided Tour

20. Visit The Oldest Japanese Tea Garden In The U.S

San Francisco’s Japanese Tea Garden is the oldest public Japanese garden in the country. The garden was created for an exhibition in 1894, when the exhibition closed a gentleman’s agreement was reached and the garden remained. As time went by the garden expanded to the size it is today, approximately 5 acres.

Today the gardens are hugely popular with tourists who come to see the pagodas, stepping stones, arched bridges and native Japanese plants. There is also a koi pond and Zen garden. If you are hungry or thirsty on your visit you can stop for some traditional Japanese refreshments.

21. Go To Angel Island

Angel Island is the second largest island in the bay. There is a small population of about 60 people that live permanently on the island. You can travel here by ferry from San Francisco and once you arrive you can take an open air tram or a Segway tour of the island.

There are some fantastic cafes and bars serving up delicious food. The views of the Bay from the island are spectacular and worth the cost of the ferry alone. There are often events on the island that feature live music, so it is worth checking out what is happening in advance to make sure you go on a day when lots is happening.

22. Take A Trip Across the Bay Bridge

The Bay Bridge is officially known as the San Francisco -Oakland Bay Bridge. The bridge connects San Francisco Bay and Oakland, 240,000 vehicles a day pass over the bridge on one of the ten lanes designated for vehicles. There is also a cycle and pedestrian lane.

The bridge initially carried trains on the lower deck but once the Key System Transit line was closed it was converted to vehicles, thus doubling the capacity for cars and lorries. In 2002 one part of the bridge collapsed and the entire bridge had to be closed for one month, the repair cost an estimated $6.5 billion.

23. Take A Stroll Along Ocean Beach

Ocean Beach is a beautiful quiet beach with gorgeous white sand and very few tourists. The beach stretches out in front of you for 3.5 miles and is very quiet, quite often it can just be you, the birds and the ocean waves. The water is good for surfing but only if you are experienced as it can become very choppy.

The beach is part of the Golden Gate National Park, because of this you will get no high rises or ugly buildings to look at whilst you explore. Instead you will see beautiful natural views and also the Golden Gate Bridge.

24. Find Culture At Yerba Buena Gardens

At The Heart of the downtown cultural district is Yerba Buena Gardens. Here you can find restaurants, cafes, museums and theaters. There is also a memorial to Dr. Martin Luther King Jr. that is certainly worth taking the time to see.

There is always something happening and every year hundreds of free outdoor events are put on for the locals and visitors. You can go bowling, ice skating or take a ride on the historic carousel. The park has been voted among the top 30 urban parks in the country and once you arrive it is easy to see why.

25. Enjoy The Walt Disney Family Museum

The Walt Disney Family Museum is a must see for anyone who is a fan of their movies. Here you can learn about the life of Walt Disney. The museum covers an area of 40,000 square foot and features some of the historic items that brought Walt Disney’s imagination to life.

You can take a look at some of the earliest drawings as well as a 12 foot replica of Disneyland. There are 248 awards in the museum which were won by Disney during his glittering career. Part of the museum is a Fantasia inspired theater which shows Disney classics daily.

25 Best Things to Do in San Francisco:

• Go Across The Golden Gate Bridge
• Head Down To The Waterfront At Fisherman's Wharf
• Relax At Golden Gate Park
• Could You Escape From Alcatraz Island?
• Spend Time At Union Square
• Embrace The Chinese Culture in Chinatown
• Ride The San Francisco Cable Car System
• Watch The San Francisco Giants
• Explore The World Around You
• Enjoy A Day At The Presidio Of San Francisco
• Come Face To Face With Jellyfish
• Spend Time In Ghirardelli Square
• Sample Delicious Food At The Ferry Building
• Take In The View From Twin Peaks
• Explore Modern Art In The City
• Admire The View From Coit Tower
• The Palace of Fine Arts
• Learn All About Asian Art
• Wander Amongst The Redwood Trees
• Visit The Oldest Japanese Tea Garden In The U.S
• Go To Angel Island
• Take A Trip Across the Bay Bridge
• Take A Stroll Along Ocean Beach
• Find Culture At Yerba Buena Gardens
• Enjoy The Walt Disney Family Museum

23 Top-Rated Tourist Attractions in San Francisco

Written by Lisa Alexander and Lana Law Updated Dec 25, 2023 We may earn a commission from affiliate links ( )

Set along the ocean, with rolling hills and the iconic Golden Gate Bridge, San Francisco is one of the most beautiful cities in the United States and the jewel of Northern California. The city is full of history, great neighborhoods, parks , beaches , museums, entertainment options, and an astounding variety of restaurants.

Some of the most famous attractions are Alcatraz Island and Fisherman's Wharf, but the sightseeing possibilities here are extensive. San Francisco's Chinatown is the largest of its kind in North America and definitely worth visiting. For an exciting experience, hop on one of the historic cable cars and tour the city.

Discover more things to do with our list of the top tourist attractions in San Francisco.

1. Golden Gate Bridge

2. alcatraz island, 3. fisherman's wharf, 4. ride the cable cars, 5. golden gate park, 6. chinatown, 7. legion of honor fine arts museum of san francisco, 8. palace of fine arts, 9. california academy of sciences, 10. san francisco museum of modern art, 11. de young fine arts museum of san francisco, 12. twin peaks, 13. asian art museum, 14. exploratorium, 15. golden gate national recreation area, 16. oracle park, 17. day trip to napa valley, 18. hike and picnic on angel island state park, 19. ghirardelli square, 20. high tea at a historic hotel, 21. walt disney family museum, 22. muir woods national monument, 23. coit tower, where to stay in san francisco for sightseeing, tips and tours: how to make the most of your visit to san francisco, san francisco, ca - climate chart.

The Golden Gate Bridge appears even more beautiful and impressive in real life than it looks in photos. It is the most photographed site in the city, with the orange structure backed by blue water, or in many cases, peaking through a dense layer of coastal fog. At night, the flood-lit structure is equally striking.

Connecting San Francisco with Marin County and other districts further north, the Golden Gate Bridge was, at one time, designated the greatest man-made sight in the United States by the U.S. Travel Service. Opened on May 28th, 1937, the bridge took four years to build and at the time of its completion, was the longest suspension bridge in the world, measuring approximately two miles in length.

If you want to drive over the Golden Gate Bridge, the road is US Hwy 101 , or SR 1. On the east side of the bridge, a sidewalk is open to pedestrians. Bicycle access is allowed on both sides of the bridge.

The walk across the bridge begins at the Golden Gate Bridge Welcome Center (near the Presidio GO shuttle bus drop-off point) and ends in Marin County with a panoramic viewpoint of San Francisco's cityscape.

Many locals enjoy biking across the bridge to the nearby waterfront town of Sausalito .

For a great view of the bridge, or for anyone interested in photographing the bridge, there are a number of ideal vantage points. From the San Francisco side, Nob Hill , an area known for its posh old mansions, offers some beautiful views over the bridge.

On the opposite side of the bridge, in Marin County, the Golden Gate National Recreation Area is another good place to visit. Also, if you take a tour of Alcatraz Island, you will enjoy completely open views of the Golden Gate Bridge from the boat and island.

The former federal penitentiary, located on Alcatraz Island in San Francisco Bay, was one of America's most infamous prisons. It operated for almost thirty years, closing in 1963 and re-opening as a tourist attraction in 1973.

Some of America's most well-known criminals were incarcerated here, including Al Capone, "Machine-Gun" Kelly, and the "Birdman," who would later form the basis for the fictional movie The Birdman of Alcatraz .

In the course of its 30-year existence, the penitentiary received a total of 1,576 convicts. There were never more than 250 at any one time, even though therewere 450 cells measuring about 10ft by 4ft. At times the number of guards and staff was greater than the number of convicts. Alcatraz Island is also home to migrating birds.

You can visit Alcatraz on a guided tour (which includes round-trip ferry transportation from Pier 33). Choose from a daytime tour or an evening tour.

At the Alcatraz prison site, you are provided with an exceptional audio recording that offers a glimpse into life in the cellhouse, rather than just a historical list of the facts. The narration is even voiced by former inmates and guards of Alcatraz.

If you have just one day to explore San Francisco, try a combined Alcatraz and San Francisco City Tour which covers Fisherman's Wharf, Chinatown, and the Golden Gate Bridge. Alcatraz regularly sells out, so booking in advance is strongly advised.

Locals call it a tourist trap, but visitors can't seem to resist. Fisherman's Wharf ranks as one of San Francisco's most popular tourist spots. The picturesque waterfront scenery and old-fashioned Italian fishing boats ( feluccas ), not to mention the fresh-caught Dungeness crab, make quite an impression!

Originally the "Little Italy" district of San Francisco, Fisherman's Wharf is known for its shops, restaurants, and spectacular setting. Italian immigrants began to arrive in San Francisco in the 1860s and brought the waterfront to life with seafood commerce.

Some of the best seafood is served in the bay-view dining room of Scoma's restaurant. It's a great place for a gourmet dining experience. Or you could sample the local specialty of seafood stew at Cioppino's Restaurant just steps away from the waterfront.

Pier 39 is a hub of activity at Fisherman's Wharf. Be sure to go for a stroll here and check out the dozens of boutiques and eateries. The shops are very touristy (T-shirts, souvenirs, pretzels, chocolate-chip cookies), but the seafood restaurants give you a true taste of the city. You can also find authentic local sourdough bread at Boudin Bakery .

Tourists are not the only crowds you'll encounter at Pier 39. Local sea lions love this waterfront spot and are often found lounging on the Pier 39 docks. There's a viewing area where you can check them out. It's easy to find. You'll hear the sea lions barking from quite a distance!

From Pier 39, you can take a sightseeing cruise for spectacular views of the San Francisco Bay. You might also want to organize a fishing charter boat trip or hop on a whale-watching tour.

Some of the main attractions of Fisherman's Wharf are Madame Tussauds Wax Museum , the Musée Mécanique , Ripley's Believe it or Not! , and Ghirardelli Square . Restored 19th- and 20th-century ships line the waterfront at the Hyde Street Pier , which is now the San Francisco Maritime National Historical Park .

• Fisherman's Wharf
• Ghirardelli Square
• The Cannery
• National Maritme Museum
• Maritime State Historic Park
• USS Pampanito
• Art Institute
• Telegraph Hill
• Coit Memorial Tower
• St Peters and Paul

Cable cars were introduced in 1873 to spare the horses from the city's grueling hills. Today, the few remaining cable cars are mainly a tourist attraction rather than a mode of transportation for local residents. Since 1964, these tram-like vehicles have had the unique distinction of being the only public transport system to be declared a National Historic Landmark .

Riding a cable car is an unforgettable tourist experience in San Francisco. It's an exhilarating way to take in the scenery. If you're standing on the open-air deck of a cable car, you'll feel the wind on your face. Anywhere you sit on a cable car, the noise of the brakes will surprise you.

Three sets of brakes are required to stop a cable car: A red lever operates the main brakes, a foot pedal controls the front brakes, and a really loud crank puts the rear brakes in action.

The Powell-Mason and Powell-Hyde are the most scenic routes. These cable car lines will get you to tourist attractions such as Fisherman's Wharf , Ghirardelli Square , the Ferry Building , Nob Hill , and Lombard Street . The California line runs through the Financial District, Chinatown, and Nob Hill.

You can wait for a Powell-Mason or Powell-Hyde cable car at the cable car turntable (departure point), either at Powell & Market Street near Union Square or on Hyde Street near Aquatic Park, Ghirardelli Square, and Fisherman's Wharf. You can catch the California cable car at the Market & Drumm turntable in the Financial District.

Alternatively, you can hop on a cable car at any of the stops. Tickets can be purchased onboard the cable car.

If you are planning on more than a couple of rides or are going to be sightseeing for a few days, consider buying a pass.

Author's Tip: The Powell & Market and California Street cable car turntables (departure points) are in downtown San Francisco, in areas that could be described as gritty. You should be aware of your surroundings and watch your wallet/purse while in these areas.

You may want to avoid taking public transportation if you are going to the Powell & Market turntable. Some consider the Powell Street BART station to be San Francisco's worst example of a station (in a close tie with the Civic Center station). The Embarcadero BART station, near the Market & Drumm turntable, is cleaner and less gritty.

Official site: http://www.sfcablecar.com/

Golden Gate Park, home to gardens and museums, is a fabulous green space in the heart of San Francisco. Before development began in 1871, this was an area of arid dunes.

Today, the park has a network of walking trails and cycling paths, more than 5,000 different kinds of plants and dozens of species of trees, several lakes, bridle paths, and a buffalo paddock.

The main attractions include the de Young Fine Arts Museum, the California Academy of Sciences which houses a planetarium, rainforest, and the Steinhart Aquarium, the Japanese Tea Garden , and the San Francisco Botanical Garden .

Other favorite spots include Stow Lake where you can enjoy boating and picnics, the Conservatory of Flowers which dates to the Victorian era, and the Koret Children's Quarter which has an old-fashioned Herschell-Spillman carousel.

You could easily spend a couple of hours at Golden Gate Park or visit several times over a couple of days. The park is too large to cover it all on foot. If you want to see all of the highlights of Golden Gate Park, you will need a car or a bicycle to get around.

Bike rentals are available, and this can be a good way to explore the park, rather than trying to do everything on foot. Parkwide Bike Rentals offers bicycle rentals at two locations in Golden Gate Park (near the Music Concourse and at the corner of Stanyan & Haight streets); the bicycles are rented out for a full day of use. The company also leads guided bike tours.

Alternatively, try an organized 2.5-hour Segway Tour with a local guide, and hit all the major highlights.

You may have been to Chinatown in other cities, but San Francisco's Chinatown is a whole other realm. It is both the largest and oldest Chinatown in North America. Almost completely destroyed in the 1906 earthquake, Chinatown was rebuilt entirely in the Chinese style and was soon even more attractive than before the disaster.

Chinatown gives you a glimpse of Chinese immigrant culture in San Francisco, an important part of the local heritage. In this compact area (San Francisco's most densely populated neighborhood), you'll find traditional green tile-roofed buildings filled with small businesses, restaurants, dim sum places, houses of worship, herbal shops, tea houses, and boutiques that sell jade jewels, antiques, and souvenirs.

For delicious and authentic Chinese cuisine, try the award-winning Z & Y Restaurant (655 Jackson Street). This Michelin Bib Gourmand -rated restaurant has served two Chinese presidents and several Foreign Ministers as well as other distinguished guests (such as President Obama).

If you are traveling through San Francisco during an important Chinese holiday or event, you can expect to see an elaborate celebration. Chinese New Year celebrations are often considered the best in North America. The main street in Chinatown for tourists is Grant Avenue , with the Chinatown Gateway at Grant Avenue and Bush Street.

San Francisco City Guides offers guided walking tours of Chinatown led by knowledgeable locals, free of charge (donations recommended). The Chinatown tour takes you beyond the main street into the neighborhood's hidden alleyways, to visit a Taoist temple, a fortune cookie factory, and a park where you'll see Chinatown residents practicing tai chi and playing chess outside.

If you don't mind a little exercise, you can do your own walking tour beginning in Chinatown with the help of our San Francisco Walking Tour .

Discover an exquisite fine arts collection, displayed in a beautiful location: a dramatic Neoclassical building surrounded by a woodsy parkland near the ocean. Just outside the museum, you'll find a walking path with perfect outlooks onto the Golden Gate Bridge.

For a scenic hike, continue on the walking path until reaching the Land's End Trail . This winding cliffside trail in a wild, rugged terrain offers sweeping Pacific Ocean views.

The Legion of Honor was the gift of the socialite, philanthropist, and patron of the arts Alma de Bretteville Spreckels. Because of her love for all things Parisian, the museum was designed as a replica of the Palais de la Légion d'Honneur in Paris.

This museum is one of the top cultural attractions in San Francisco. The Legion of Honor 's permanent collection includes European decorative arts, sculptures, and paintings, along with antiquities from the Mediterranean and Near East. Admission to the Legion of Honor Fine Arts Museum also gives you same-day admission to the de Young Fine Arts Museum.

The Palace of Fine Arts in San Francisco is the last remaining structure from the 1915 Panama Pacific Exposition . Listed on the National Register of Historic Places, this Neoclassical building is beautifully situated on a lagoon that reflects the mirror image on the surface of the calm water, while ducks and geese drift by.

The palace has been restored, along with the grounds, and today hosts art exhibitions and cultural events. The Palace of Fine Arts Theatre primarily presents comedy performances.

Address: 3301 Lyon Street, San Francisco

The California Academy of Sciences , in Golden Gate Park , is an architectural marvel as well as a multifaceted museum. The exhibition space is voluminous and bright, thanks to walls that are largely made of glass allowing for natural light.

This state-of-the-art building features an eco-friendly design. The 2.5-acre Living Roof is covered with native plants, grassy fields, and seven "rolling hills" to match the natural surroundings. The roof also has solar panels to generate electricity, and the soil acts as natural insulation.

Inside is an incredible natural history museum, planetarium, aquarium, rainforest, gift shop, café, and restaurant. Both the café and restaurant offer plant-based options and California cuisine specialties prepared from local ingredients.

The Steinhart Aquarium includes some 60,000 live specimens and a 25-foot-deep coral reef. You can descend in a glass elevator to arrive at the aquarium. When you exit the elevator, look up through an acrylic tunnel to see fish swimming overhead in the freshwater mangrove forest.

The four-story-high Osher Rainforest houses tropical flora and fauna (birds, reptiles, amphibians, and insects) within a temperature-regulated environment, beneath an enormous glass dome. The temperature is kept at 82 to 85 degrees Fahrenheit. With the humidity, heat, and butterflies fluttering about, you might think you're walking through a real tropical rainforest. Look out for the poison-dart frogs and golden-silk orb-weaver spiders!

The Kimball Natural History Museum has skeletons of a T. rex and a blue whale, along with an exhibit of brilliant gems and minerals and exhibits about earthquakes, coastal fog, local marine mammals, and ancient redwood forests.

Little kids love the Natural History Museum's Tusher African Hall because it houses a colony of African penguins , part of a program to protect endangered species. It's fun to watch these small penguins waddle and splash about in their glass-enclosed area (which replicates their natural habitat). From time to time, the penguins jump or slide into a refreshing pool of water.

Address: 55 Music Concourse Drive, Golden Gate Park, San Francisco

If you love modern art, be sure to visit the San Francisco Museum of Modern Art (SFMOMA) in the SoMa District. SoMa is in downtown San Francisco next to Union Square and the Financial District.

The museum focuses on 20th-century art, in all forms, and the innovative and interesting exhibits are constantly changing. You will have plenty to admire during your visit, as the museum displays thousands of artworks within 170,000 square feet of exhibition space spread across 10 floors.

You can visit one section of the museum free of charge . This area includes 45,000 square feet of space. Here you'll find a Diego Riviera mural and an exhibit of paintings and sculptures dating from the early 20th century to the present. Some of the museum's highlights (such as Femme au chapeau by Henri Matisse, Frieda and Diego Rivera by Frida Kahlo, Lake George by Georgia O'Keeffe, and Mark Rothko's No. 14 ) are in the free-of-charge section. The rest of the museum requires a ticket.

The museum is housed in a modern, architecturally stunning building that was extensively renovated and expanded in 2016. The light and airy building is a pleasure to wander about.

Should you work up an appetite, you can stop for a bite to eat. A lunch menu is available at the museum's casual restaurant and at Café 5 in the museum's Sculpture Garden which features fabulous city views. There's also a coffee shop that serves coffee, tea, pastries, and desserts.

About the neighborhood: SoMa is a happening urban area but unfortunately has recently experienced some of San Francisco's urban issues. Still, you should visit the museum and the attractions near the SFMOMA: the Contemporary Jewish Museum , the Yerba Buena Gardens , the Metreon shopping center (which has a movie theater, restaurants, and casual eateries), and the Children's Creativity Museum , but there's no need to explore SoMa much further.

Address: 151 Third Street, San Francisco

While visiting Golden Gate Park, set aside some time to explore the de Young . This fine arts museum is one of the top cultural attractions in San Francisco. The collection covers a wide variety of exhibits from Mayan antiquities to 19th-century Hudson River landscape paintings.

While art and period interiors from North America feature strongly in the collection, many other exhibits from Egypt, Greece, Rome, and the Near East are of note. British art and folk art from Africa, America, and the Pacific Islands, are also well represented.

Admission to the de Young Fine Arts Museum includes free same-day admission to the Legion of Honor .

Address: 50 Hagiwara Tea Garden Drive, Golden Gate Park, San Francisco

These two uninhabited hills, more than 900 feet high, have one of the finest views out over the city and bay. Access is easy - you can drive to the north peak parking area, park your car, and soak up the amazing vista.

If you're outdoorsy, take a hike along trails over the north and south peaks. This is some of the best hiking in San Francisco . While up here, you may be forgiven for thinking these are the highest of San Francisco's 43 hills; however, that lofty distinction belongs to Mount Davidson, which is 33 feet higher.

The Twin Peaks are the only hills in San Francisco not to have been built over and remain in their original state. The Spaniards called them " Los pechos de la Chola " or the Breasts of the Indian Maiden. Even on warm days, strong, cool breezes blow in from the Pacific, especially in the late afternoon.

The Asian Art Museum is unquestionably one of the most important museums in San Francisco. The museum opened in 1966, with the basis of the collection coming from art collector Avery Brundage.

Brundage built up a private collection, which in 1959 he offered to the city of San Francisco "to bridge the gap between East and West." The museum building was constructed, and on his death in 1975 at the age of 88, the museum also received the rest of his collection of works of art in the form of a legacy.

Building on this, the museum has continued to amass various pieces and now contains an extensive collection of sculptures, paintings, bronzes, ceramics, jade carvings, and architectural fragments from Japan, Korea, China, India, Iran, and other Asian cultures. The works span more than 6,000 years.

Author's Tip: Try to avoid taking public transportation to the Civic Center BART station or walking around the Civic Center area, as this is a rough neighborhood of San Francisco.

Address: 200 Larkin Street, San Francisco, California

If you are traveling with children or you are young at heart, you must visit the Exploratorium . This incredibly popular science museum is one of the most popular things to do with kids in San Francisco . It displays fascinating interactive science exhibits. Kids enjoy the hands-on learning experiences, which educate and entertain at the same time.

Children tend to rate this museum very highly because the exhibits are so much fun to check out. Adults also rave about the Exploratorium whether or not they have kids.

For a top-notch dining experience, try the museum's Seaglass Restaurant which serves seasonal cuisine prepared from local organic ingredients. The sleek modern dining room looks out onto the San Francisco Bay, the Bay Bridge, and Treasure Island. You may also enjoy your meal outside on the bay-view patio.

Address: Pier 15, San Francisco, California

Golden Gate National Recreation Area , not to be confused with Golden Gate Park, is a huge natural area located across the Golden Gate Bridge from downtown San Francisco. This 600-square-mile park in Marin County is a UNESCO-designated Biosphere Reserve and a recreational area. It is also simply a beautiful place to enjoy nature and relax.

The park has walking trails, campgrounds, picnic areas, and beautiful beach areas. Some of the beaches have fabulous views of the Golden Gate Bridge.

The park is home to the historic Fort Baker , a former US Army post from the early 20th century.

Home of the San Francisco Giants, Oracle Park is a fun place to take in a baseball game while visiting the city. If you want to gaze out over the ballpark to the sublime view of the ocean, buy tickets along the 1st base or 3rd baselines or behind home plate.

If you don't have time to see a game, consider taking a 90-minute Oracle Park Ballpark Tour for a behind-the-scenes look at places off-limits to most people. You can step onto the field, sit in the dugout, check out the clubhouse, and learn about the historic moments that have taken place at the ballpark.

Address: 24 Willie Mays Plaza, San Francisco

About a 1.5-hour drive from San Francisco are two gorgeous rural destinations: Napa Valley and Sonoma Valley. These are the two best-known and largest grape-growing areas in California. Many people day trip to this area to enjoy the scenery and stop in at some of the sites along the way.

Top tourist attractions include the quaint town of Yountville , which has many excellent French restaurants, the historic town of Sonoma , and the spa destination of Calistoga where you can see Old Faithful Geyser. In Sonoma, be sure to visit the Sonoma State Historic Park which is partly in the downtown near the Plaza and also includes the historic Mission that was founded in 1823.

Many people visit Napa or Sonoma as a day trip or for a relaxing weekend getaway. You'll find many lovely resorts in the Napa Valley.

Both Napa Valley and Sonoma Valley are renowned for gastronomy. You'll find fine dining establishments as well as casual gourmet restaurants. Napa Valley is home to the Culinary Institute of America where you can take cooking classes and the famous three Michelin-starred restaurant The French Laundry in Yountville.

If you are looking for a non-touristy thing to do in San Francisco, take a 25-minute ferry ride from San Francisco to Angel Island State Park for a refreshing escape to nature. The largest natural island in the San Francisco Bay, Angel Island affords panoramic views of the surrounding bay.

You can enjoy the lovely scenery while hiking or biking on the well-groomed trails. It's possible to hike up to the island's summit, Mount Caroline Livermore , at 788 feet, where the views are sensational.

Relaxation is another reason to visit. The island has picnic areas, campsites, and several sandy beaches ideal for taking a walk or sunbathing. If you enjoy guided sightseeing tours, take a tram tour to see the island from an open-air vehicle. Tram tours include audio guides that share interesting commentary about the island.

Angel Island served as an Immigration Station from 1910 until 1940. You can visit the Angel Island Immigration Museum to learn more about the island's history and to see the barracks where immigrants were detained for weeks or months during an interrogation process.

Well designed for visitors, the island has day-use boat docks, bicycle rentals, and a café that is open daily during the high season and from Wednesday through Sunday during the low season. The café sells snacks, sandwiches, salads, and beverages.

To reach Angel Island , you can take the ferry from San Francisco Ferry Terminal. The Golden Gate Ferry company provides service daily year-round. Keep in mind that it can be expensive to park in this area of San Francisco, so it's best to get a taxi or ride to the San Francisco Ferry Terminal.

Alternatively, you can get to Angel Island from Marin County (north of San Francisco). The Angel Island Tiburon Ferry company runs ferries from Tiburon to Angel Island daily from early March through October; service is limited from November through February.

If you are traveling with a car, you could combine a visit to Angel Island with a trip across the Golden Gate Bridge and a stop in Tiburon. This takes longer if you are based in San Francisco, but it's an incredibly scenic drive and you avoid the hassle and the crowds taking the ferry from the San Francisco Ferry Terminal.

For a full-day outing, add Tiburon to your itinerary. This bayfront town has a charming downtown and an idyllic seaside setting. It's definitely worth visiting, especially if you want to have a meal at a waterfront restaurant with views. The vistas of the Golden Gate Bridge and San Francisco across the bay are spectacular.

When visiting the Fisherman's Wharf area, you must visit Ghirardelli Square . Overlooking the bay, this quaint shopping and dining complex occupies historic brick buildings: a former chocolate factory, a woolen mill, and a mustard company. The square was inaugurated in 1964 and is listed on the National Historic Register .

Today, Ghirardelli Square appeals to chocolate lovers and anyone with a sweet tooth. The main tourist attraction of the square is the Ghirardelli Ice Cream and Chocolate Shop . Here, you can indulge in a decadent hot fudge sundae or shop for Ghirardelli chocolate bars and candies.

Besides chocolate and ice cream, Ghirardelli Square offers an inviting ambiance, with its fountains and flowers, and splendid bay views. Take a stroll around the square as you browse the boutiques. On sunny days, you'll want to spend some time sitting on the outdoor terraces.

The dining options at Ghirardelli Square include an excellent dim sum restaurant, Palette Tea House (which requires advanced reservations), and McCormick & Kuleto's, an old-timey restaurant that specializes in seafood and steaks. If you're looking for stunning bay views, McCormick & Kuleto's does not disappoint. The dining room has floor-to-ceiling windows that look out to the Golden Gate Bridge and Alcatraz Island.

Steps away from Ghirardelli Square near the Hyde Street cable car turntable, you will find Aquatic Park Cove where there is a small beach. Aquatic Parc Cove is also home to the San Francisco Maritime National Historical Park.

Enjoy afternoon tea at one of San Francisco's landmark hotels, and you'll experience the refinement of another era.

Opened in 1907, the Fairmont San Francisco on Nob Hill delights guests with its opulent lobby and elegant ambiance. The Fairmont offers afternoon tea service on Saturday afternoons, in the lovely Neoclassical Laurel Court dining room. You will be treated to a choice of organic tea, house-made scones with clotted cream, gourmet finger sandwiches, macarons, and other desserts.

The Palace Hotel , in the downtown area near Market Street, is famous for its fancy afternoon tea service. This Gilded Age landmark has a magnificent glass-domed reception area, the Garden Court , where you may enjoy the Signature Tea on Saturday afternoons. It's a sophisticated affair, complete with fine china, sterling silver, and haute cuisine afternoon tea specialties.

If you love the original Disney cartoons or you're traveling with kids who love Disney stories, then make a beeline for the Walt Disney Family Museum in San Francisco. This unique museum is dedicated to chronicling the life and works of Walt Disney.

Exhibits showcase drawings, cartoons, and films created by Walt Disney and describe his worldwide business empire. Also on display are the numerous awards he won over his career, along with priceless sketches of Mickey Mouse.

The Walt Disney Family Museum is located in the Presidio National Park , which has picnic areas, a children's playground, beaches, hiking trails, and scenic overlooks including views of the Golden Gate Bridge.

Take a 45-minute drive north of San Francisco to marvel over the magnificent ancient redwood forest at Muir Woods National Monument . At this serene and shady nature site, meandering paths wind their way alongside a babbling creek and beneath enormous old-growth redwood trees, some of which are nearly 260 feet high.

Until you visit, it's hard to appreciate the incredible sight of these stoic sentinels that have been living quietly in the forest for almost a thousand years.

To get a deeper understanding and to make the most of your visit, check out the Visitor Center , where you'll find fascinating exhibits and displays along with park staff who are happy to answer any questions you may have.

Note that to visit the park, you will need to reserve your parking space or shuttle tickets in advance. Plan ahead to secure a spot in this popular tourist attraction.

As you look up Telegraph Hill in San Francisco, you may notice the cylindrical tower that looks a little like the Leaning Tower of Pisa (without the lean). This is the Coit Tower. Completed in 1933, the tower stands 210 feet high and is one of the best places for panoramic views of the city.

From the top of the tower, the sights that lie before you include Lombard Street, Pier 39, the downtown skyscrapers, the Golden Gate Bridge, and Alcatraz.

Inside the tower are wonderful murals painted in the early 1930s depicting views of daily life during the Depression. The tower is named after its benefactor, Lillie Hitchcock Coit, who was a wealthy and somewhat eccentric lady.

Nestled within charming gardens in the Telegraph Hill neighborhood, Coit Tower is open daily year-round except for a few holidays (Thanksgiving, Christmas, and January 1st). Groups of four or more people may arrange to take a guided tour, for an additional fee, to learn about the murals.

Address: 1 Telegraph Hill Boulevard, San Francisco

If you'd like to visit the key tourist attractions on foot, the best place to stay is near Union Square or in the Nob Hill neighborhood, a short uphill walk from Union Square. You'll find plenty of upscale shops, restaurants, galleries, theaters, and hotels here. San Francisco's famous Chinatown and North Beach ("Little Italy"), with its bustling Italian restaurants and cafés, are just steps away from Union Square.

Union Square is a major transport hub, so it's easy to venture further afield to other attractions via cable car, bus, BART, or taxi.

Fisherman's Wharf is also a popular place to stay, with lively vacation vibes and picturesque bayfront scenery – especially for families who might prefer being in a safer neighborhood than the Union Square/downtown area. Below are some of the best places to stay in San Francisco for sightseeing.

Luxury Hotels:

• The five-star Four Season Hotel San Francisco at Embarcadero is a sleek contemporary-style property on the top floors of a 48-story building. The plush guest rooms and suites feature incredible views of San Francisco Bay and the city skyline.
• A short walk from Union Square, the Four Seasons Hotel San Francisco on Market Street in the SoMa neighborhood provides exceptional service and amenities. The hotel has recently renovated guest rooms and a trendy lounge/restaurant that specializes in California cuisine.
• Consider The Ritz-Carlton for posh accommodation on Nob Hill, the most exclusive neighborhood in San Francisco. Housed in a colonnaded Neoclassical building, this five-star hotel blends old-world elegance with modern amenities including a fitness center, concierge, sun terrace, and an award-winning restaurant.
• Chic contemporary style defines The St. Regis San Francisco , right in the heart of downtown San Francisco in the vibrant SoMa District. This five-star hotel boasts recently redecorated guest rooms, an up-to-date fitness center, a yoga & meditation room, and a fine-dining restaurant that serves seasonal cuisine. The San Francisco Museum of Modern Art (SFMOMA) is steps away, and the Museum of the African Diaspora (MoAD) is next door.

Mid-Range Hotels:

• Chancellor Hotel on Union Square offers excellent value in the heart of Union Square and treats guests to complimentary tea and cookies. This three-star hotel occupies a historic building that has been updated for today's travelers. The cable car runs right past the front of the hotel.
• The boutique three-star Cornell Hotel de France exudes Parisian style in a convenient location between Union Square and Nob Hill. The hotel dates from 1910 and is on the Register of Historic Places. The hotel has a restaurant on the premises which is renowned for its cozy ambiance and traditional French cuisine.
• In a salt-tinged setting by the water, the three-star Courtyard by Marriott San Francisco Fisherman's Wharf boasts a fantastic location. This hotel is a good choice for families seeking accommodations near Ghirardelli Square and Fisherman's Wharf.

Budget Hotels:

• If you're on a budget, try The Herbert Hotel in the heart of downtown. This two-star hotel offers excellent value a short walk from Union Square.
• Between Fisherman's Wharf and Union Square, the Castle Inn provides good value for the price, along with wonderful views. You can walk to Fisherman's Wharf in about 25 minutes and Union Square in 30 minutes.

Several interesting tours in San Francisco make exploring the city easy and hassle-free. Since San Francisco is a large city built on hills, with many uphill climbs and stairs, tours are an especially good idea for anyone with mobility issues.

Tours are also ideal if you have only a couple of days and want to see as much of the city as possible without the challenges of driving or trying to find parking. The following tours are some excellent options for saving time, seeing the sights, and exploring some of the areas outside the city. These also guarantee the lowest prices.

See the Sights :

• The best explore-at-your-own-pace sightseeing tour is the Big Bus San Francisco Hop-On Hop-Off Tour. This double-decker bus tour, with guided narration, allows you to get on and off at the major tourist spots and is a great way to get acquainted with the city while learning a little history and seeing the highlights.
• To add a splash of fun to your sightseeing and save your legs some extra walking, book a San Francisco Waterfront Segway Tour and cruise around Fisherman's Wharf, Ghirardelli Square, and other popular areas.

Cruise the Bay :

• To get out on the water and enjoy the city skyline in the evening, hop on a San Francisco Bay Sunset Catamaran Cruise . This 1.5-hour cruise sails past Alcatraz Island and under the Golden Gate Bridge while the sun sets and the city lights begin to glow.

Get Out of the City :

• San Francisco lies within easy striking distance of some fantastic scenery. The Monterey, Carmel, 17-Mile Drive Tour treats you to an action-packed day. You will see the fabulous coastline, shop at Monterey's Cannery Row, see the charming seaside town of Carmel, and drive along the oceanfront 17-Mile Drive.
• Another very popular trip, offering a chance to see one of America's great national treasures, is a Tour to Yosemite National Park . This is a must for nature lovers who want to see the famous sites of El Capitan and Half Dome and walk among the Giant Sequoias of Sequoia Grove. This tour includes pick-up and drop-off from some San Francisco hotels.
• For a half-day tour that covers a little of everything, the Muir Woods & Sausalito Half-Day Trip is a good mix of nature, sightseeing, and shopping. This tour is available in the morning or afternoon.

More Related Articles on PlanetWare.com

More on San Francisco: Plan out a free walking tour beginning in Chinatown with the help of our San Francisco Walking Tour . For families looking for activities to entertain children, see our article on San Francisco with Kids: Top Things to Do . If you're interested in some healthy dining options, have a read through our list of the best vegan and vegetarian restaurants in San Francisco .

Exploring Northern California: San Francisco is the gateway to some of California's most amazing sites. In three or four hours you can be exploring the sites of Yosemite National Park or gazing out at Lake Tahoe . If you don't want to go that far, have a look at our top-rated day trips from San Francisco to see where you can get to in even less time.

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10 Worthwhile Tourist Attractions In San Francisco To Visit At Least Once

From the Golden Gate Bridge to Fisherman’s Wharf, here are the best places to visit in San Francisco if you’re looking to do some sightseeing.

San Francisco is one of the most-visited cities in the United States , attracting tourists from around the world who want to enjoy some of the country’s best sightseeing. Here we’ve put together an overview of some essential landmarks, neighborhoods, and places to visit in San Francisco .

Whether you’re looking to dive into California history , indulge in delicious local cuisine , or see some of the world’s most famous views  for yourself, these San Francisco attractions are highly-favored stops on any tour of the prominent California port city. 

If you need more inspiration, be sure to read our longer bucket list of things to do in SF .

1. Golden Gate Bridge

Since its construction in 1933, San Francisco’s Golden Gate Bridge has been an illustrious symbol of world-class engineering and American identity. The 1.7-mile suspension bridge receives over 10 million visits a year and has ranked as one of the country’s most popular landmarks . 

Many visitors like to rent a bike and cycle across the bridge to Sausalito, and then take a ferry back to the city. Another option is to sail underneath the bridge on an SF Bay boat cruise . If you’re hoping to get some iconic photos from afar , consider visiting the Golden Gate Overlook on the SF side or Hawk Hill from the Marin side.

📍Location : The bridge spans from the northernmost part of the Presidio at Fort Point to the Marin Headlands

2. Golden Gate Park

You’ll want to spend a full day at Golden Gate Park, one of the most exciting places to visit in San Francisco. At 1,017 acres, this is one of the largest public parks in the world , holding some of the city’s most popular attractions and museums. In addition to the locations listed below, it’s worth simply walking or riding a bike through the expansive green spaces. You never know what you might stumble across, be it a drum circle , a colorful tulip garden , a free concert , or even a herd of American bison .

Most famous attractions in Golden Gate Park

• Japanese Tea Garden – The oldest public Japanese garden in the United States with a tea house dating back to 1894.
• SF Botanical Garden – A beautiful outdoor green space with 7,700 types of plants across 55 acres. Try and visit during magnolia season in February and March or attend Flower Piano  in September.
• Conservatory of Flowers – A national landmark that’s curated a collection of rare and unusual plants since 1879 including giant water lilies .
• California Academy of Sciences – A massive science museum with a four-story indoor rainforest, state-of-the-art planetarium, enormous aquarium, and living roof.
• de Young Museum – A fine art museum founded in 1895 with rotating temporary exhibits . The outdoor sculpture garden and the 144-foot observation tower are free to visit.

📍Location : Public park spans from Ocean Beach to the west to SF’s Haight-Ashbury neighborhood to the east.

3. Alcatraz

During the Civil War, Alcatraz Island  served as a military base known as “Fort Alcatraz,” eventually housing a military prison until 1933. The island is best known around the world for serving as a federal prison from 1934-1963 , housing notorious criminals including Al Capone and Machine Gun Kelly. It was then the site of a Native American civil rights movement into the ‘70s and subsequently opened as a museum in 1973. The audio guide tour will take you through every part of the well-preserved grounds including the site of the famous 1962 escape attempt.

Even for locals, Alcatraz is one of the most exciting places to visit in San Francisco. Catch the ferry from Fisherman’s Wharf and dedicate a half-day to properly explore everything .

📍Location : All access to Alcatraz Island is through Alcatraz City Cruises LLC, which takes off from Pier 33

4. Fisherman’s Wharf

Many tourists in San Francisco leave plenty of time to visit the world-famous Fisherman’s Wharf neighborhood . The notable waterfront contains an exciting blend of historic buildings and boats, excellent restaurants, and dramatic SF Bay views. Kitschy souvenir shops aside, there are plenty of gems you’ll want to look for.

Sip on an Irish Coffee from Buena Vista Cafe before visiting the famous California sea lions at Pier 39. We recommend booking a table for a fresh seafood lunch at Scoma’s . Be sure to keep some quarters to play vintage arcade games at the Musée Mécanique .

📍Location: Northeast waterfront between Pier 33 and Aquatic Cove

5. Chinatown

Did you know that San Francisco’s Chinatown  is the largest Chinatown outside of Asia and the oldest in North America? Chinese immigrants settled in the “Little Canton” neighborhood around Portsmouth Square in the late 1840s, which became known as “Chinatown” in 1853. These days it’s a bustling maze of streets filled with traditional dim sum restaurants, historic cocktail lounges, ornate temples, and fantastic tea rooms. 

Make sure you take a picture with the lion statues at Dragon’s Gate before heading to the famous Golden Gate Fortune Cookie Factory to make personalized fortune cookies. Enjoy a meal at the Michelin-starred Mister Jiu’s restaurant and top it off with a Chinese Mai Tai at the historic Li Po Cocktail Lounge. 

📍 Location : SF’s Chinatown is located in the northeast corner of the city between North Beach, the Embarcadero, and Downtown. Most businesses are concentrated around Grant Ave between Bush and Broadway.

6. Painted Ladies

The Painted Ladies , a quaint row of Queen Victorian homes arranged neatly alongside Alamo Square Park, are famous for their appearance in the opening credits of Full House  (1987-1995) . The homes are perfectly placed against a backdrop of the San Francisco skyline making for one of the most-photographed views in San Francisco . The “postcard row” homes are still occupied by locals so make sure to be respectful of their property.

If you make the trip to see the Painted Ladies, you’re well-located to explore the walkable Alamo Square, NoPa , and Hayes Valley neighborhoods. Stop by The Mill for the fanciest toast you’ve ever tried using SF’s famous sourdough bread , sit down for a meal inside the beautiful Italian restaurant Che Fico, or go dancing at Madrone Art Bar.

📍 Location : Alamo Square Park

7. Palace of Fine Arts

Architect Bernard R. Maybeck built the Palace of Fine Arts as a temporary exhibition space for SF’s 1915 Panama-Pacific International Exposition .  The San Francisco attraction was so popular at the time that philanthropist Phoebe Hearst saved it from demolition, and it’s now one of the most beautiful places to visit in San Francisco.

The Palace is designed to depict a decaying Roman ruin, comprising a 162-tall rotunda and large colonnades situated in a semicircle around a manmade lagoon. It’s an essential stop if you’re near the Presidio  or Crissy Field, and is well-located near SF’s popular Marina neighborhood.  

📍Location : 3601 Lyon St, San Francisco

8. Mission District

The Mission District is one of the oldest neighborhoods in San Francisco, famous for its strong Latino roots and eclectic hipster vibe. Take a walk through the neighborhood to enjoy the city’s most tried-and-true taquerias , and leave plenty of time to explore the colorful mural alleys that reach back decades into Bay Area history. We always get lost browsing the bizarre witchy artifacts at Paxton Gate , and you’d be remiss not to book a table for dinner on Foreign Cinema’s romantic outdoor patio. Finish your day at the lush urban greenhouse Arcana for tasty natural wine and live jazz. 

Mission Dolores Park is one of the city’s most hoppin’ picnic destinations and affords some unbeatable people-watching. The 16-acre green space hosts countless festivals, concerts, and other events, so make sure you stop by to see what’s going on.

📍 Location: East side of the city between Potrero Hill and The Castro.

9. Lombard Street

Lombard Street is a famous red-brick street in Russian Hill that attracts 2 million tourists per year. The recognizable street is always teeming with cars and foot traffic from people hoping to see the “crookedest street in the world,” featuring 8 hairpin turns in a steep 1-block stretch. (Incidentally, the actual “crookedest street” is SF’s Vermont Street , which is admittedly less picturesque).

When the street was built in 1922, its steep 27% grade was considered unsafe for vehicles , prompting property owner Carl Henry to suggest the hairpin turn design. These days, it’s one of the most beautiful streets in San Francisco, encircled with imposing mansions and perennially flowering hydrangea bushes. Consider taking the Powell/Hyde cable car to the top of Lombard Street, and don’t forget to check out one of the city’s best views a block away at Hyde and Chestnut.

📍 Location : Lombard Street between Hyde and Leavenworth

10. Salesforce Park

Although Salesforce Park just recently opened in 2018, it’s quickly become one of the most talked-about public places to visit in San Francisco. The leafy rooftop park is a remarkable floating oasis amidst Downtown SF’s skyscrapers , and it’s an outstanding ode to SF’s big tech industry and the future of city infrastructure. Far beneath the Transit Center is a gigantic subterranean space , supposedly dedicated to the future California High-Speed Rail (which has yet to exist).

Step into the free gondola at 100 Fremont Street and ascend 70 feet into the air to reach the rooftop canopy. Here you’ll find a long walkway that snakes through 11 themed gardens featuring 16,000 drought-tolerant trees and plants. The park is free and open to everyone, and you can even join free yoga classes and other activities every single month.

📍 Location : 425 Mission St, San Francisco

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We lead the way in building a thriving downtown where business gets done, people feel welcome, come to explore, and make memories. 

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The 50 most historic buildings and sites in San Francisco

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1 Golden Gate Bridge

2 Fort Point National Historic Site

3 Old Saint Mary's Cathedral

4 golden gate park, 5 ferry building.

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6 Oracle Park

7 coit tower, 8 palace of fine arts, 9 ghirardelli chocolate experience, 10 lands end lookout, 11 san francisco museum of modern art, 12 the painted ladies, 13 san francisco – oakland bay bridge, 14 grace cathedral, 15 san francisco city hall.

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16 Dolores Park

17 conservatory of flowers, 18 sutro baths, 19 transamerica pyramid, 20 san francisco opera, 21 saints peter and paul church, 22 cathedral of saint mary of the assumption, 23 war memorial opera house, 24 twin peaks tavern, 25 intercontinental mark hopkins san francisco, an ihg hotel.

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26 Presidio Officers' Club

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36 Presidio Theatre

37 alcatraz island tours, 38 treasure island administration building, 39 telegraph hill books, 40 555 california st, 41 montgomery street barracks historical marker, 42 alcatraz island, 43 ss jeremiah o'brien, 44 haas-lilienthal house, 45 grateful dead house.

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46 Angel Island Immigration Station

47 jefferson airplane house, 48 janis joplin's house, 49 the samuels clock, 50 ringold alley, top searches in san francisco, popular road trips from san francisco, what's the weather like in san francisco.

It depends on when you visit! We've compiled data from NASA on what the weather is like in San Francisco for each month of the year: see the links below for more information.

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SF launches Downtown First Thursdays to attract visitors, boost businesses

SAN FRANCISCO (KGO) -- From the stages to the food trucks, San Francisco took another step towards a comeback Thursday night with its first Downtown First Thursdays.

"Make it feel like there are actually things that are happening in downtown San Francisco and make us think of a future in this city, that gives us hope," said San Francisco resident, Kenny Green.

Thursday night's kickoff marked the first of many block parties in the SoMa District, scheduled for the first Thursday of each month. "It's a fun vibe and it's nice to see a lot of the stores I see at other events, and the food smells great," said San Francisco resident, Neeti Ganjur.

MORE: Can you find them? Scavenger hunt underway throughout San Francisco for valuable hidden coins

"San Franciscans need to remember we are great at throwing a party and celebrating; getting people back to downtown," said District 6 Supervisor Matt Dorsey. "Hopefully this is the kind of thing that makes people who have the option of working from home or commuting want to come downtown and that's good for our businesses."

"Even if people come downtown to work they leave as soon as it's done, so it's fun to have something nearby for all the coworkers and friends to join up and enjoy time together downtown," said San Francisco resident Mary Keenan.

And for business owners like jeweler Meghan Zore, the event is a welcome sight.

"I mean they're expecting 10,000 people tonight - that's amazing on a Thursday," Zore. "San Francisco in my mind is hope. San Francisco is change. We're going through a transition period, but all that means is an opportunity for new stuff to bloom."

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More people are coming back to play—not work—in downtown SF, data shows

If the 9-to-5 crowd isn't coming back, after-work activities might be the city’s saving grace.

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When San Francisco’s office drones are away, the partyers will play.

That’s the upshot of cellphone data analyzed by University of Toronto researchers to determine how dozens of downtowns across the U.S. are recovering from the pandemic.

Segmenting the data by the time of the day gives insight into which specific groups are driving the district’s comeback locally. During work hours, San Francisco’s downtown activity was tagged at a mere 56.6% of pre-pandemic levels. However, after-hours activity has jumped up to 94.8% of that baseline. 

A similar split divides weekdays and weekends, which currently are at 59.6% and 99.4% of pre-pandemic activity, respectively. The new data lends credence to city leaders’ stated strategy of betting heavily on downtown as a nightlife and entertainment hub. 

To be sure, part of the contrast is a matter of scale. Back in 2019, San Francisco’s daily work-hour population would balloon to more than 1.1 million people, keeping the city’s economy humming and its office towers full.

Overall, downtown San Francisco’s return is still coming in fits and starts. 

The city's 67.7% overall recovery rate is in the bottom third of the 55 U.S. cities analyzed by University of Toronto researchers, who noted that activity in San Francisco has been highly volatile, ranging from an extremely busy summer last year that gave way to relatively muted winter months. 

As remote work has predominated in the wake of the pandemic, San Francisco office vacancy rates continue to break records. Currently, around a third of the city’s office space is unoccupied. Although the commercial real estate market has been buoyed somewhat by interest and investment in AI, the nascent industry still represents a small fish in a very big (and largely empty) pond . 

According to data from key card company Kastle Systems, weekly return-to-office numbers for the San Francisco metro area have failed to breach 50% of pre-pandemic levels to date. 

Ben Bleiman, the president of the SF Entertainment Commission, is a partner at Harrington's Bar and Grill in the Financial District, which reopened in March after a more than three-year closure. He said regular business during lunch and happy hour is fairly predictable, with peaks during the middle of the week. After-work-party bookings are picking up as well. 

Still, he said, downtown bars make the bulk of their money during daytime hours, and that means overall business is still a ways away from recovery. 

“Ninety percent of sales take place during work and happy hour for most spots,” Bleiman said. “So even if after-hours [traffic] is back to 90%, it’s still a drop in the bucket.”

Betting on fun 

Perhaps consigned to the fact that the hybrid work shift is largely permanent, city leaders have leaned heavily into moving downtown San Francisco away from its longtime role as a 9-to-5 business destination.

Among the recent moves made by city leaders is the planned designation of the state’s first “Entertainment Zone” on Front Street in the Financial District, which would turn the area into a version of New Orleans’ Bourbon Street by allowing outdoor alcohol sales and consumption during events. 

The city also plans to launch a $500,000 program offering up to 20 grants to fund economic revitalization projects related to nightlife or entertainment downtown.

Picking up on this rise in after-hours activity, several new bars and restaurants have launched or opened to take advantage of these off-hour visitors. These range from the opening of the trendy rooftop Japanese-Peruvian restaurant Chotto Matte and the rebirth of the Starlite cocktail lounge at the Beacon Grand hotel.

A number of after-work events and block parties, like the monthly First Thursdays series and the return of the Indian dancing-based Bhangra and Beats Market, have also been put into place with the help of city funding. 

Robbie Silver, executive director of the Downtown SF Partnership, said nightlife attractions have proven to be a bright spot for an area still suffering from a dearth of daily office workers.

The Downtown SF Partnership has invested heavily in after-hours events, launching Let’s Glow, a holiday light show, and Drag Me Downtown, a weekly summer pop-up drag showcase. 

“I’m hoping a block party mentality will help drive people downtown and also fill in these ground-floor vacancies with new bars, restaurants, dance venues contributing to a new downtown renaissance,” Silver said. 

One quibble Silver has with statistical measures of downtown recovery is using 2019 as a point of comparison to the current situation. With the larger macro changes in the economy, Silver said the simple fact is that downtown simply won’t come back in the same way any time soon.

“If we keep comparing ourselves to 2019, we're going to set ourselves up for failure,” Silver said. “If we need a baseline, let’s use the year prior to see actually how much progress we’re making.”

Kevin Truong can be reached at [email protected] Kevin V. Nguyen can be reached at [email protected]

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"Bhangra and Beats" event brings 2nd night market to downtown San Francisco

S an Francisco streets will be filled with Friday evenings with another night market event bringing people together with local vendors to enjoy food, music, and nighttime fun.

Bhangra and Beats Night Market returns Friday for the first of four events in 2024 to help bring people into the city's downtown. The South Asian-themed event will honor other cultures around the world throughout the year with a focus on other Asian communities this week in honor of AAPI Heritage Month.

"This isn't just an Indian night market, it is a Bay Area experience," said Vicki Virk, the co-founder of Non Stop Bhangra, which in partnership with Into The Streets SF and the city are organizing the event. "We are working with all kinds of artists, we have so many food vendors, it's just basically a celebration of the diversity of the San Francisco Bay Area and so we're excited to see it come to life again."

Virk says that in 2023 the event brought in 30,000 people over three different nights. They will add an extra night in 2024 to give people four chances to experience Bhangra and Beats with each bimonthly gathering having a unique focus beyond South Asian culture, highlighting other Bay Area communities. The night market on Friday along with the scheduled dates in July and September will fall on the same evening as the BeChinatown Night Market along Grant Street .

"I think there's space for all of it and I think it's amazing to see arts and music being celebrated and then just you know bringing people back into the city of San Francisco to remember that this is a very vibrant, beautiful city that we all live in," Virk told KPIX.

The city's Office of Economic and Workforce Development echoed that message, as one of the partners for the night market with Mayor London Breed's office. Both events are successful at bringing people to downtown and offer a distinct feel, according to a statement sent to KPIX. City leaders hope that the synergy between the two night markets gives people the chance to celebrate a range of AAPI cultures within walking distance.

"This is a beautiful city and yeah it's had its downtime and obviously every city goes through that but San Francisco is truly a remarkable city," Virk said. "It's full of community and culture and music and arts and I think if there's anything that can bring life back to something, it's the arts."

Virk will perform a dance on Friday that she choreographed, combining different styles from northern India. Bhangra is a popular folk dance from Punjab, India with origins in the farming community, a harvest dance that celebrates communities coming together. Her piece has elements of Bhangra and other Punjabi dances for an all-women group taking the stage.

"I love it because it's really beautiful, it is very graceful, it's colorful," she said while performing a part of the dance in Golden Gate Park for KPIX.

After 20 years of working in dance, she is still excited to share her culture with new audiences and hopes more people will come out to Bhangra and Beats in 2024. The additional night in November will give her and the collaborators for the event the chance to host a first-of-its-kind Diwali celebration in the city.

"Being in the Bay Area is a privilege and a blessing you know, living in San Francisco is a privilege and a blessing," Virk said.

The night market will close off three blocks of downtown around Battery and Clay and is open from 5:00 p.m. to 10:00 p.m. on Friday.

Economy | Downtown Oakland visit activity jumps, San Jose…

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Economy | bart equipment problem shuts down service between richmond and oakland, subscriber only, economy | downtown san jose visit activity soars, oakland jumps, san francisco nosedives, report: visitor activity in san jose is 8th-best in north america.

San Jose’s 28.2% jump in downtown visits ranked 8th best in North America, according to a new School of Cities report produced by the University of Toronto, which analyzed cell phone data to determine visits to 64 downtown districts in the U.S. and Canada.

Visits to downtown Oakland rose 20.6%, giving Oakland the 16th-best increase among the cities that were surveyed during the 12-month period that ended in March, according to the report.

The increase in downtown Oakland “is contrary to the narrative about how Oakland has been struggling,” said Stephen Baiter, executive director of the East Bay Economic Development Alliance. “Green shoots are appearing in downtown Oakland.”

San Francisco’s visitor activity, however, showed a nosedive, the university report found. Activity dropped by 21.6% and may reinforce the perception that a “doom loop” scenario plagues the city’s downtown. San Francisco’s performance was the worst of the cities in the University of Toronto report.

The economic “doom loop” scenario has surfaced for San Francisco because of the downtown’s cycle of a retail exodus, crime woes, office and hotel foreclosures, and office vacancy rates that have soared to record levels.

The fading of the coronavirus-linked business shutdowns that devastated the Bay Area and California economies may have helped to spur business formations in San Jose and elsewhere around the state.

“The pandemic had a bit of a chilling effect on new businesses,” San Jose Mayor Matt Mahan said. “Now that we’re past that, we are seeing people from all over this city willing to take that leap and start a new business or move from a garage to a storefront.”

In San Jose, the increase in visits to downtown may be partly explained by an array of unique businesses that have sprouted in the urban core of the Bay Area’s largest city, Mahan said. “We are seeing a lot of entrepreneurs who are willing to take risks again,” Mahan said in an interview at a recent downtown event.

Mahan’s efforts to tackle some basic problems that have afflicted downtown San Jose in the wake of the coronavirus appear to be helping to make the city’s urban core more attractive and likely to entice visitors, said Nick Goddard, a senior vice president with Colliers, a commercial real estate firm.

“Mayor Mahan’s actions on homelessness and crime in the downtown has made a marked difference in cleanliness and safety,” Goddard said.

San Jose’s relatively strong performance suggests the South Bay city also benefits from a favorable comparison to San Francisco, said Russell Hancock, president of Joint Venture Silicon Valley, a San Jose-based think tank.

Patrons of the new Urban Putt miniature golf course in downtown San Jose mingle during an open house event for the venue on South First Street between East San Fernando Street and East San Carlos Street.(George Avalos/Bay Area News Group)

The Downtown Food Hall holds their grand opening, Wednesday, Jan. 24, 2024, at the venerable building on the corner of Santa Clara and Third Streets in San Jose, Calif. (Karl Mondon/Bay Area News Group)

“Whether wrongly or rightly, San Jose’s reputation hasn’t taken the same kind of hit as San Francisco,” Hancock said. “Recent polls showed a reluctance on the part of many to frequent San Francisco’s downtown. San Jose is still perceived to be clean and safe and more readily accessible.”

Goddard says he sees a growing volume of anecdotal evidence that a rebound is underway in downtown San Jose, especially in terms of visits to the urban core.

“All of our downtown food and beverage operations are way in excess of their pre-COVID levels,” Goddard said.

Several restaurants have opened recently in the downtown, noted Leah Toeniskoetter, president of the San Jose Chamber of Commerce.

“San Jose’s attractiveness as a destination for evening entertainment is clear,” Toeniskoetter said.

More are slated to open. Another unique venue, an ax-throwing site called Unofficial Logging, is preparing a new space downtown.

Oakland, meanwhile, is being buffered by downtown housing, said Baiter. Plus, activity is increasing for some hotspots in downtown Oakland such as the hip and bustling Uptown district.

“Important gathering places like the Fox Theater and the Paramount Theatre are having more shows of late,” Baiter said. “That is definitely bolstering activity in downtown Oakland.”

The gains in activity for San Jose, Oakland, Los Angeles, San Diego and other California cities topped the overall trend nationwide, the university stated.

San Jose’s big one-year increase in visits as measured by cell phone activity arrives on the heels of a report released in October 2023 that determined San Jose was enjoying one of the strongest recoveries from the economic collapse that occurred due to the government-ordered shutdowns.

As of October 2023, downtown San Jose visit activity had recovered to 96% of its pre-coronavirus level. That was the third-best in the nation, the University of Toronto researchers reported at that time.

Mayor Mahan pointed to other one-of-a-kind ventures as signs that downtown San Jose is gaining traction.

“You see the Downtown Food Hall from CloudKitchens that can bring in nearly 30 companies and provide low overhead costs for restaurants and restaurateurs to provide their foods and beverages,” Mahan said. “We are giving them a runway to see if they can get their revenue up to the point they can pay rent down the road.”

Mahan commented after participating in the grand opening in downtown San Jose of Purple Lotus, which has become the first cannabis store to open in a commercial district in the South Bay city and the first one outside an industrial zone.

“If San Jose is going to continue to be a place that plays host to entrepreneurship and innovation, we have to keep pushing to lower barriers to entry,” Mahan said.

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