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Discover Amsterdam with IAmAmsterdam.nl

Experience the best of Amsterdam with IAmAmsterdam.nl. Explore the iconic highlights, immerse yourself in the rich culture of over 70 museums, navigate the city with ease using public transport, enjoy a scenic canal cruise, and discover the city on two wheels with our bicycle rental service.

Discover the Vibrant City of Amsterdam

Immerse yourself in the rich culture and history of Amsterdam with IAmAmsterdam.nl. Explore the city's major highlights, visit over 70 museums, enjoy city-wide public transport, take a scenic canal cruise, and rent a bicycle to truly experience the charm of this beautiful city.

AMSTERDAM CITY

Canal Cruises: Discovering Amsterdam's Waterways

Embark on a canal cruise and immerse yourself in the beauty of Amsterdam's waterways. Learn about the city's history, admire the picturesque architecture, and enjoy a unique perspective of Amsterdam.

Exploring Amsterdam by Bike: A Cyclist's Paradise

Experience Amsterdam like a local by exploring the city on two wheels. Discover the bike-friendly infrastructure, scenic routes, and tips for a safe and enjoyable cycling adventure.

Hidden Gems: Off-the-Beaten-Path Spots in Amsterdam

Escape the tourist crowds and discover the hidden gems of Amsterdam. From charming neighborhoods to secret gardens, explore the lesser-known side of the city.

Top 10 Must-Visit Museums in Amsterdam

Explore the rich cultural heritage of Amsterdam with our list of the top 10 must-visit museums. From the Van Gogh Museum to the Rijksmuseum, discover the best art and history in the city.

About IAmAmsterdam.nl

Discover the best of Amsterdam with IAmAmsterdam.nl. Get access to major highlights, museums, public transport, canal cruises, and bike rentals. Explore the city like a local!

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Janette Beckman retrospectief ‘Rebels’ in FOAM

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Tourist Information Offices

Plan your visit.

Tourist Information Offices (VVV-kantoren in Dutch) provide visitors with information on attractions and events in the city or region and assist in the reservation of overnight stays and the booking of activities.

Information point

In Amsterdam, only one information point is left. It is located in the I amsterdam Store    at the very back of Amsterdam Centraal Station.

They sell souvenirs, maps, books and tickets for museums and events.

At the I amsterdam Store is also an information point where you can come to find out what’s happening in Amsterdam, through personal advice or at the reading table that has iPads with Internet access.

Visiting address and contact

Amsterdam Tourist Information De Ruijterkade 28b-d, Amsterdam Centraal

Phone: +31 20 7026000 Email: [email protected] Opening hours: Mon-Fri 10:00-19:00 CET; Sat-Sun 9:00-18:00 CET

This information point is managed by Amsterdam's city marketing organisation amsterdam&partners.

Where to stay

Attractive hotels , bed & breakfast , houseboats , hostels , apartments.

Things to do

Siteseeing tours by boat , bike or bus , and daytrips.

What to see

Squares , historic buildings , museums and activities for kids.

Festivals , events , exhibitions , and free activities in Amsterdam

AmsterdamTourist.info

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Online tickets, discount cards.

Get inspired and fall in love with the beautiful city called Amsterdam! Visit the world famous Rijksmuseum and Van Gogh museum. Shop till you drop in fashionable clothing shops, wander all day at vibrant flea markets, colorful flower markets and explore the treasury of historic Amsterdam from the water.

Enjoy the exciting nightlife, go clubbing, experience great concerts and events! Discover the very best of Amsterdam while we give you the complete overview of all possible discounts offered.

Book your accommodation, hotel or hostel online, best price guaranteed!

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Amsterdam tourist information and travel guide

It has all the advantages of a big city like rich culture, interesting architecture, lively nightlife and good shops but your destination is never far away with its good public transport .

Tips for your visit

Canal cruises are a popular way to see the city from the perspective of its canals and our suggested itineraries will guide you to city attractions.

Visiting Amsterdam is easier and cheaper with a "City Pass". With one card you can go to most tourist destinations without other tickets. Comparison of Amsterdam city passes and discount cards .

Amsterdam tourist attractions

It is interesting how Amsterdam has so many things that it is famous for. Some of the most popular museums in the world. Or infrastructure like canals and windmills .

And of course its beautiful parks and historical buildings go with its prestige.

Amsterdam Red Light District

Contrary to what a lot of people might think, the Amsterdam Red Light District has a very friendly atmosphere. And the rush of adventure does not involve any more danger than other activities.

Amsterdam coffeeshops

Coffeeshops in Holland are allowed to sell small amounts of cannabis and are strictly regulated. Just as with the Red Light District is is a safe way to have an adventure.

Longer visit to Amsterdam

And if you are staying for longer, consider a daytrip from Amsterdam to see also the surrounding towns and villages. They are full of attractions.

Or even a guided tour inside the city.

Accommodation in Amsterdam

Read our pages about important information about hotels, hostels, apartments and even houseboats in the city of Amsterdam.

Amsterdam tolerance

Amsterdam prides itself on its liberal and tolerant attitude. Embracing the fact that people may be into prostitution, soft drugs and pornography. And that it is only human. So instead of criminalizing everything, they enjoy the honesty of it.

Visit our gay Amsterdam pages to learn about the homosexual community of this city.

• Français

Welcome to the Netherlands

A small country that’s big on culture and nature

The Netherlands: fiercely independent, open-minded and full of pleasant surprises. Visit our amazing country and discover all the wonderful things it has to offer. Admire the groundbreaking architecture in our green cities, follow in the footsteps of the Dutch Masters or unwind in one of our many beautiful nature reserves. You’re cordially invited to immerse yourself in Dutch culture and truly feel like a local.

Cycling Lifestyle – How the Dutch spend their lives on bikes

Everyone cycles in the Netherlands – everywhere and all the time. Read our special cycling stories, meet cycling pioneers, and hop on a bike yourself to experience the Netherlands like a local.

Celebrate freedom in the Netherlands

Delve into the story of 80 years of Dutch freedom - from commemoration to celebration.

Vincent van Gogh: shaped by the Dutch countryside

Explore the beautiful Dutch landscape that led Vincent van Gogh to become one of the greatest painters of all time. Follow in his footsteps and experience the natural beauty of Brabant and Drenthe.

Wander around our national parks

Explore the Dutch national parks

With so many national parks, the Netherlands has something for everyone. Here are our top tips.

Explore our cities like a true local

A European Capital of Culture

The small city in the north that packs a big cultural punch.

A forward-looking medieval city

With its medieval city centre, Amersfoort is quite photogenic. Stroll the picturesque streets, enjoy great food at unique restaurants, shop till you drop or go on a cultural treasure hunt.

The most original city in the Netherlands

Rotterdam is a dynamic city with its own unique character. Find out why the city is well worth a visit.

State-of-the-art architecture in our youngest city

The newest city in the Netherlands might just surprise you with all it has to offer. ‘Ally’ is an open-air museum of modern architecture.

An old city that is young at heart

The beautiful city of Groningen brings young and old together and has something to offer for everyone.

Let’s go outside!

The Netherlands will be more colourful than ever in the coming months! Experience our thriving nature, get a breath of fresh air by the peaceful Wadden Sea or experience groundbreaking architecture in our vibrant cities. Wherever we may host you this spring, we will make sure you always feel welcome.

Things to do in spring

Wadden: Every island is unique

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The Netherlands in 7 stories

Dutch Masters

Dutch heritage

Water in the Netherlands

Nature in the Netherlands

Cycling in the Netherlands

Blooming Netherlands

Travel sustainably.

Did you know: The train is a great way to explore the Netherlands. You’ll be guaranteed to have the wind at your back! Read more

Travelling to the Netherlands

Although the Netherlands is a small country, its international connections are great, with several sustainable ways to find your way to our country. We have listed all the options for you so you can decide which mode of transport suits you best.

Transport in the Netherlands

If you come to the Netherlands, there is one thing you can be sure of and that is excellent public transport. Because whether you set off by train, bus, tram or metro, you can get around the whole country in a sustainable and pleasant way. Check out all the available options here.

Practical tips

How do you pack your suitcase as sustainably as possible? How does contactless payment work in the Netherlands? And how do you go about checking in on public transport? You will find the answers to these questions (and many more!) in this overview of practical tips for your holiday to the Netherlands.

How to enjoy a sustainable holiday in the Netherlands!

During your trip, you naturally want to experience all kinds of special things. But how do you keep your carbon emissions limited at the same time? At least these stories make one thing clear: responsible travelling certainly doesn't have to go at the expense of having fun. On the contrary!

Welcome to Amsterdam

Amsterdam has fascinated us since our first visit many years ago. The history, the canals and the connection with the element water make this city unique.

Why this Travel guide?

This guide is our way of sharing our knowledge and enthusiasm for Amsterdam. It should help you to experience and discover the city.

Due to the fact that accommodation is not cheap, most Amsterdam tourists stay in the city for only a few days. Time is short. It is therefore a good idea to do your research beforehand to avoid wasting time and money on the spot. It is a shame to waste time in this fascinating city.

We will show you how to experience Amsterdam in a short time. That’s why you’ll find lots of information & insider tips on how to avoid queues at ticket counters or how to buy public transport tickets online before your trip.

We hope you enjoy reading this guide and have a great trip to Amsterdam.

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Amsterdam Tourist Guide

A handy Amsterdam guide for city information and activities.

Choose your category

Featured tours, rijksmuseum, canal "booze" cruise, amsterdam light festival.

We take you on an unforgettable expedition through the illuminated canals. The open-air exhibition “10 Years Light Festival” is the tenth edition of the Amsterdam Light Festival. From 2th of December, 2021 to  23th of Januari, 2022, Amsterdam will once again be the stage for international light art. Learn all about the artworks from the trained skipper and hostess. Make sure to book in advance to secure your spot!

Most popular tours

Heineken experience, madame tussauds, amsterdam dungeon, casa rosso erotic theatre, body worlds, enjoy amsterdam.

Questions or remarks? Let us know!

Copyright © 2021 amsterdam tourist guide.

Amsterdam tourist information & travel guide

European museums capital, find holidays in any season, current local weather.

Discover Amsterdam

A place to fall in love with

Plas Shipping Company

Blue Boat Company

NEMO Science Museum

Resistance Museum – WWII

Normaal Amsterdams Peil Visitor Centre

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Upcoming events in and near Amsterdam

National Remembrance Day

National Mills Day

Kwaku Festival

Gay Pride Amsterdam

More information

Frequently asked questions.

• Attractions in the area
• Tourism Amsterdam
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• Where in Amsterdam can I buy tickets for tram, metro and bus?
• Deposit after reservation
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On our website you will also find information about the area, events , sights , weather , canals , attractions and so on, in and around Amsterdam .

• Schiermonnikoog
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Amsterdam’s Latest Effort to Fight Excessive Tourism: No New Hotels

The city wants no more than 20 million hotel stays annually. The measure is one of multiple efforts to control the flow of visitors.

By Claire Moses

Amsterdam has been searching for any way to rein in the number of tourists that visit the city every year.

In March of last year, the city launched an ad campaign specifically targeted at British men between 18 and 35, urging them to “stay away.”

In July, the Dutch capital announced it would bar cruise ships from docking in the city center .

The city has also long tried to control the crowds in its red-light district, where rowdy groups of tourists often cause disruptions to local residents. It has added stricter rules about smoking marijuana . It has banned new tourist shops. And still, the people keep coming.

Now, the city — which is as well known for its canals and 17th century art as for its legal sex industry and easy access to marijuana — has taken one more step to further restrict the explosive growth of tourists: It is banning hotels from being built.

“Amsterdam is saying ‘no’ to new hotels,” the City Council said in a statement. “We want to make and keep the city livable for residents and visitors,” it added.

Amsterdam, which added that it was seeking to keep hotel stays by tourists to under 20 million per year, saw its highest number of visitors before the pandemic in 2019, when there were 25.2 million hotel stays, according to the city’s data.

Last year, that number was exceeded by tourists staying over in Amsterdam, not including stays in short-term rentals like Airbnbs and cruise ships. And the measure also does not take into account daily visitors who do not stay the night.

The ban on new hotels, while sending a clear message about the city’s aim to reduce the number of visitors, is also largely symbolic. The city’s policy on hotel construction was already strict, and there had been only three proposals since 2017 that met Amsterdam’s requirements, according to the city. New hotels that had been approved or were in development — 26 in total — would be allowed to proceed for now.

Under the new rules, a new hotel can only open if another one closes. It also isn’t allowed to add more rooms than were available, according to the city.

“The effect won’t be very big,” said Ko Koens, a professor of new urban tourism at Inholland University in Rotterdam, the Netherlands. He also said that in the long run, the capping of hotels could make them more expensive to stay at.

While this ban alone would not make a huge dent in the number of visitors to the city, Mr. Koens said, taken together with other initiatives it could make Amsterdam a less appealing place to visit. But, he said, “For now, visitors don’t seem to mind.”

In total, Amsterdam has nearly 42,000 hotel rooms that can accommodate more than 92,000 people, according to Statistics Netherlands, a governmental institution that compiles data about the country. (In total, the Netherlands has more than 150,000 hotel rooms.)

Amsterdam’s initiatives to rein in tourism have been largely focused on its crowded city center. But as long as Amsterdam’s airport, Schiphol, continues to be a major European hub, it won’t be easy to keep visitors away from the city.

“There are no simple solutions,” Mr. Koens said. “It’s super complex.”

Amsterdam also announced this week it would start cutting the number of river cruises allowed to dock in its waters. In 2023, that number was 2,125. In 2028, the city wants it to be halved, with no more than 1,150. The city predicts that effort could reduce the number of visitors that come into town by 271,000. This proposal, the city said, is to improve the quality of life for residents and to reduce emissions and crowds.

“The balance in the city needs to improve,” Hester van Buren, a deputy mayor who focuses on the city’s port, said in a statement.

Amsterdam isn’t the only major European destination that has been struggling to get a grip on the growing number of tourists. Venice announced it would charge day-tripping visitors 5 euros ($5.33) to enter the iconic streets of its city center on weekends and some holidays from April 25 through mid-July, its busiest season.

Amsterdam, currently in a busy touristic time because of its famous blooming tulips, has not announced a similar measure, but it is likely there will be more efforts and experiments designed to limit visitors — like the hotel ban.

“Without such a stop, Amsterdam’s center would become one big hotel,” Mr. Koens said. “You don’t want that either.”

Claire Moses is a Times reporter in London, focused on coverage of breaking and trending news. More about Claire Moses