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A national information resource for value-added agriculture

• FoodSearcher Tool
• Clay-Target Shooting Facilities
• Equine Agritourism
• Fee and Lease Pond Fishing
• Rural Weddings
• Aquaculture
• Grains & Oilseeds
• Livestock, Dairy, Poultry
• Specialty Crops

Organizations Supporting Agritourism

Revised October 2023

Agritourism associations, resources and networks, and other related organizations can provide benefits for farmers and ranchers wishing to diversify their operations.  Such associations often provide information and resources, and can prove helpful in three general ways. First, these associations can provide an advertising outlet for your business through websites, brochures, and other media. For example, many associations maintain websites that market attractions in a geographic area or map driving routes to participating farms, ranches, and other agritourism sites.  Second, these groups can provide an opportunity to network, interact, and learn from others who are involved in similar businesses. This enables farmers/ranchers to build upon the experiences of others in similar ventures. Third, these provide information on trainings, conferences, trends, and recent research. Following is a listing of some of the agritourism and related associations, networks, and websites specifically developed for agritourism businesses in order to directly meet identified needs related to marketing their businesses.  In addition, there are governmental, non-governmental, and university organizations dedicated to assisting in the development and marketing of agritourism. 

Tour Operations and Online Guides

• Agricultural Tour Operators International
• Agritourism World
• The Dude Ranchers' Association
• Farm Stay U.S.
• Guest Ranches of North America
• Pick Your Own

Government Resources and Assistance Organizations

• Agricultural Marketing Service  (AMS), USDA - The AMS includes six commodity programs: cotton, dairy, fruit and vegetable, livestock and seed, poultry and tobacco. The programs employ specialists who provide standardization, grading and market news services for those commodities.
• Alternative Farming Systems Information , USDA.
• National Institute of Food and Agriculture (NIFA)
• Farmers Markets , AMS, USDA - Facts and profiles on farmers' markets.
• Agritourism and Farm Tours , USDA
• National Agricultural Law Center - Agricultural Reading Room - A comprehensive resource on agritourism containing major statutes, case law and research publications. 
• National Agricultural Statistics Service (NASS) conducts hundreds of surveys every year and prepares reports covering virtually every aspect of U.S. agriculture.
• National Association of Conservation Districts (NACD)
• National Sustainable Agriculture Information Service  provides information and other technical assistance to farmers, ranchers, Extension agents, educator, and others involved in sustainable agriculture in the United States.
• North American Agricultural Marketing Officials
• North Central Rural Development Center
• Northeast Rural Development Center
• Southern Rural Development Center
• Western Rural Development Center
• Resources for Farmers' Markets
• Rural Business Cooperative Services
• Rural Tourism , Rural Information Center, National Agriculture Library, USDA.
• Small Farms @ USDA - A gateway for USDA resources, services and benefits for farmers.
• Sustainable Agriculture Research and Education (SARE) , NIFA, USDA - This program offers a nationwide research and education grants program.

National Resources

• Agritourism.Life
• Agrotours, Inc.
• American Farm Bureau
• The Association for Living History Farms and Agricultural Museums
• Association of Fish & Wildlife Agencies
• Edible Communities Inc. - This publishing company connects consumers with family farmers. 
• Farm-Based Education Association - This organization provides support materials and online resources.
• Farmer Direct 2 You
• Maze Play - A corn maze design company.
• Maize Quest - Corn maze designs & Agritourism consulting. 
• PickYourOwn - Commercial organization organized by state.
• Pumpkin Patches & More
• National Christmas Tree Association
• North American Blueberry Council  
• North American Deer Farmers Association
• North American Elk Breeders Association
• North American Farmers' Direct Marketing Association
• Sustainable Tourism & Outdoor Recreation  - Extension Tourism
• Agritourism/State-Supported Organizations (Organized by state)
• Fisheries and Habitat Conservation , U.S. Fish & Wildlife Service.
• State Departments of Agriculture - National Association of State Departments of Agriculture, General directory.
• State Fish Wildlife and Natural Resources Management  
• State, Local and Tribal Governments  - Contact information from USA.gov.

Winery Associations by State

The U.S. Department of Agriculture (USDA) prohibits discrimination in all its programs and activities on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, and marital or family status. (Not all prohibited bases apply to all programs.) Many materials can be made available in alternative formats for ADA clients. To file a complaint of discrimination, write USDA, Office of Civil Rights, Room 326-W, Whitten Building, 14th and Independence Avenue, SW, Washington, DC 20250-9410 or call 202-720-5964.

The names, words, symbols, and graphics representing Iowa State University are trademarks and copyrights of the university, protected by trademark and copyright laws of the U.S. and other countries.

Experience the Beauty of Smart Natural Farming

Welcome to Hongirana Agro Tourism

Welcome to Hongirana Smart Agro Tourism

Discover the wonders of sustainable agriculture and immerse yourself in the natural beauty of our organic farm. Learn about eco-friendly farming practices, enjoy farm-to-table meals, and engage in educational activities. Join us for an unforgettable agro-tourism experience.

Our Approach

Discover our innovative and eco-friendly approach to agro tourism that combines organic farming practices, environmental conservation, and immersive experiences. Learn about our smart solutions and how we create a more enriching and responsible visitor experience.

Our Offerings

Explore our range of educational and immersive experiences designed to connect visitors with nature, agriculture, and sustainable practices. From farm tours and workshops to hands-on activities, we offer unique opportunities to learn, engage, and appreciate the beauty of organic farming.

About Hongirana Agro Tourism

Hongirana Agro Tourism is a smart organic agro tourism destination that combines the principles of agro-tourism with smart and eco-friendly solutions. We are dedicated to promoting organic farming practices, environmental conservation, and providing educational and immersive experiences for tourists.

Experience the beauty of sustainable agriculture

Hongirana agro tourism.

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• Human Nutrition and Food Safety
• Local Foods and Communities

AgriTourism

Agritourism is a form of commercial enterprise that links agricultural production and/or processing with tourism to attract visitors onto a farm, ranch, or other agricultural business for the purposes of entertaining or educating the visitors while generating income for the farm, ranch, or business owner.[National Agricultural Law Center.  Agritourism - An Overview [nationalaglawcenter.org] .]

Selected Resources

Agritainment [psu.edu].

Opportunities and considerations for starting an entertainment venture on your farm.

Agritourism [agmrc.org]

Identifies agritourism businesses; discusses management, marketing and risk management issues; and provides related resources and links.

See also: Best Management Practices in Agritourism [agmrc.org] .

Come and Get It! What You Need to Know to Serve Food on Your Farm [misa.umn.edu]

A toolkit and roadmap to help farmers start an on-farm food service venture.

Growing Your Brand [msstate.edu]

Training modules, tools and guides to help you understand your market and create a marketing plan.

A Guide to Successful Agritourism Enterprises [uvm.edu] [pdf, 15 MB]

A comprehensive guide for starting an agritourism program, including information on assessing resources, creating a business plan, goal setting, record keeping and finances, as well as safety and risk management and marketing.

Vermont Agritourism Collaborative [uvm.edu]

An extensive collection of material pertinent to all aspects of agritourism including guides and factsheets, videos, tools, information contacts, funding resources, and more.

Key Tools and Products

Extension training for agritourism development.

The program teaches how to minimize farm safety risks, manage liability, mitigate financial risk, and improve marketing strategies.  It features workshops, webinars, web-based resources, videos and factsheets.

Agritourism - An Overview

The National Agricultural Law Center defines agritourism and provides background, examples, and related legal issues.  

Alternative Crops and Enterprises for Small Farm Diversification

Information about how to grow diverse crops, raise multiple animal species, or employ other techniques to minimize the risk of any farming endeavor.

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Aug 4, 2023 Report: agritourism market booming

The agritourism market is booming and is helping not only farms, but also rural regions, according to report by Future Market Insights (FMI), a market research organization.

The report, Exploring the Green Bounty: Agro-Rural Tourism Market Surges as Travelers Seek Authentic Farm Experiences and Sustainable Living, shows the overall market progressed from $76.7 billion in 2018, with an average yearly growth rate of 4% until 2022. By the end of the year 2022, the net revenue generated by the agro-rural tourism business globally was nearly $89.8 billion.

“Agro and Rural Tourism is one of the emerging trends of tourism,” according to the report. “It extends great support to the primary sector of a country as well as the upliftment of remote and rural regions.”

In terms of tour type, student Trips, family Trips, and group Trips generate high demand for agro-rural tourism. Many schools introduce environmental studies as a part of their curriculum.

“The schools and institutions try to explain the ecological situations and surrounding effects with the help of environmental and social studies. Therefore, they conduct field visits to farms and rural areas and try to connect the children with the roots of agro-rural tourism,” according to the report.

“Meanwhile, agriculture science is one of the emerging trends in education. Hence, many students visit agriculture fields and rural areas to learn about the agro and rural tourism industry more broadly as they focus on the development of this field. Lastly, families and groups participate in agro-tourism to experience agriculture activities and rural life and contribute to the agriculture and rural sector.”

Agro-rural tourism is also supported by the cause of eco-tourism and sustainability tourism. “Agro-rural tourism allows city travelers to escape from urban life and re-discover rural roots,” according to the report. “Engaging in agriculture farms and fields and discovering rural life is becoming a trend and attracting travelers towards agro-rural tourism.”

Additionally, agro-rural tourism contributes to the key growth of the tourism industry with the help of income generated from agro-rural tour activities, according to the report.

The trends of farm and ranch stays are seeing traction at a significant rate. The increasing stress and pollution have inclined travelers towards farm vacations, apart from this. The promotional activities and campaigns from tour aggregators for farm stay vacations are attracting several travelers, according to the report.

In farm stay vacations, agro products are used and promoted extensively. Meanwhile, the farm vacation includes working in fields, a village tour, shopping for handmade products, trying the local fresh food, and exploring and experiencing authentic rural life. Youths and millennials like to participate in such activities, which results in the growth of the market.

The rising trends of agro-tourism focus on the betterment of villagers. The cause of agro-tourism results in the growth of rural tourism. Despite monopolization in the tourism market by leisure activities, there has been a significant and steady increase in demand as it is considered an alternate way of healthy tourism under eco-tourism. The rising trend of health and environmental consciousness has further fueled the growth of the market, according to the report.

“The concept of agro-rural tourism offers tangible and intangible features related to the environment, culture, food, and landscape,” according to the report. “It is a positive approach and journey to understanding the behavior and cultural background of the community. The agro-rural tourism brings acknowledgment and creates value for cultural and architectural heritage.”

Based in Newark, Delaware, Future Market Insights provides insights into governing factors influencing market demand. FMI provides custom and syndicated market research reports as well as consulting services to 80% of the Fortune 1,000 companies and works with small and medium enterprises (SMEs).

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• Evergreen Creations unveils pollinator attraction for agritourism farms

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Sustaino-Tourism

Agritourism: Where Nature and Adventure Converge

• August 15, 2023

Table of Contents

Ever thought about swapping city bustle for farm life? That’s agritourism! It’s like a farm-fueled adventure. Imagine picking fruits, exploring fields, and getting cozy with nature. This isn’t just any trip. It’s a chance to breathe farm air, taste fresh treats, and make stories you’ll share forever. Ready to dive into the world of agritourism? Let’s roll!

Section 1: The Essence of Agritourism

What is agritourism.

Agri-tourism, also known as nature-centric tourism or Rural Tourism is when people visit farms and rural places to have fun and learn. It helps teach about things like the environment, food, and safety. It is a type of sustainable tourism .

The International Agri-tourism Society defines AgriTourism as “ The set of activities through which people seek out direct contact with agricultural systems so they can see them in practice or learn about them.”

According to the 2017 Census of Agriculture , 28,575 farms offered agritourism and recreational services resulting in $949 million in sales. In addition, direct-to-consumer sales brought in $2.8 billion in sales for 130,056 farms.

Core Principles of AgriTourism

Agritourism has some important rules that make it special. These are its core principles. These principles help guide how agri-tourism works and why people enjoy it.

• Nature Connection: Agri-tourism is all about getting close to nature. People want to feel the fresh air and see the open spaces. They also want to learn how farms and nature work together.
• Learning by Doing: In agri-tourism, you don’t just read or listen – you do! You touch the animals, plant seeds, and harvest crops. Learning by doing makes the experience fun and memorable.
• Farm Education: People come to AgriTourism to learn about farms, animals, and food. Farms are like outdoor classrooms where you discover how things grow and where your meals come from.
• Enjoyment for All: Rural tourism is for everyone – families, friends, and even solo travelers. It’s a chance for everyone to have a good time, relax, and explore the farm life.
• Supporting Farmers: When you do nature-centric tourism, you help farmers too. They get to share their work, and you support them by buying local products and enjoying their hospitality.
• Preserving Tradition: Rural tourism helps keep farming traditions alive. By experiencing farm life, you understand the hard work farmers do and why it’s important to keep these traditions going.
• Creating Memories: Agri-tourism gives you stories to tell and memories to cherish. It’s not just about the things you do, but the experiences you share with others.

Remember, these principles are like the guidebook for agritourism. They explain why it’s exciting, educational, and enjoyable all at once.

How Does Agri Tourism Work?

Agri tourism operates by bringing together three important things: agriculture, tourism, and the charm of rural places. It’s like a puzzle where each piece fits perfectly to create a wonderful experience.

Connecting Agriculture, Tourism, and Rural Appeal:

Agri-tourism connects the dots between farming and traveling. People are drawn to the calmness and beauty of the countryside. They want to explore farms, learn about crops and animals, and understand how nature plays a role in our lives.

Hands-On and Immersive Experience:

What makes agri tourism special is that it’s not just watching – it’s doing! You can touch the wool of sheep, pick ripe fruits, and feel the soil in your hands. It’s like becoming a part of the farm, getting involved, and experiencing farm life firsthand.

Getting Involved:

Agri tourism invites you to roll up your sleeves and be active. You might help with planting seeds, feeding animals, or even making cheese. It’s not just about seeing things but also participating and learning through action.

Learning Through Fun:

Imagine learning where your food comes from while having fun. That’s agritourism! You can milk cows, gather eggs, and see the work that goes into producing what we eat. It’s an educational adventure that keeps you engaged and excited.

Family-Friendly Adventure:

Agrarian tourism welcomes everyone, from kids to adults. Families can bond while exploring farms and sharing new experiences. It’s a chance for kids to see farm animals up close and understand the journey of food from field to table.

Supporting Local Economy:

When you do agrarian tourism, you support local farmers. You might buy their fresh produce or homemade goods. This helps the local community thrive and keeps the farming tradition alive.

Remember, agri-tourism works like a bridge connecting farming, travel, and learning. It’s about being hands-on, getting close to nature, and having an unforgettable adventure.

Section 2: Nature’s Bounty: Exploring Farms and Landscapes

Agritourism takes you to places with stunning countryside views. Picture green fields, rolling hills, and clear blue skies. These landscapes offer a break from the city hustle, giving you a chance to relax and breathe in nature’s tranquility.

When it comes to options, visitors have got a spectrum of choices to explore during agri-tourism. There are vineyards where grapes for wine grow, orchards filled with fruits like apples and peaches, and animal farms with cows, chickens, and goats. Each farm tells a unique story of how food is grown and nurtured.

If you want to take your experience to the next level, a guided tour is the most effective one. Guided tours and activities are the keys to discovering nature’s gifts. On guided tours, you’ll walk through vineyards, see fruit trees heavy with ripe produce, and greet farm animals. Activities might include picking berries, making cheese, or tasting freshly pressed juice.

Guided tours come with experts who explain how things work. They’ll teach you about the farming process, the care that goes into each crop, and the significance of sustainable farming. It’s a chance to learn while surrounded by the beauty of nature.

Agri-tourism isn’t just about sightseeing; it’s also about savoring flavors. You might get to taste wine made from the grapes you see, try freshly picked apples, or enjoy a farm-to-table meal using ingredients right from the fields.

By visiting these farms, you’re also helping to preserve the natural beauty of rural areas. Farms are part of the ecosystem, and when you learn about them, you understand the importance of protecting the environment.

Section 3: Adventure Awaits: Thrills in Farm-Based Experiences

Agritourism isn’t just about calm fields – it’s about adventure too! Get ready for some excitement as you explore the fun side of farms. It’s like having a mini-adventure park right in the middle of nature.

Imagine zip-lining across fields, feeling the wind rush past you. Picture riding horses through scenic trails, surrounded by nature’s beauty. Or maybe hiking up hills and taking in breathtaking views. Agro-tourism properties offer all these exciting activities and more.

These adventure activities don’t take away from nature – they actually make it better! Zip-lining lets you soar over trees and streams, horseback riding takes you closer to animals and natural trails, and hiking lets you conquer new heights while enjoying the scenery.

Whether you’re an adventure enthusiast or just looking to try something new, farm-based activities have something for everyone. It’s a chance to step out of your comfort zone and experience the best of nature and excitement together.

Remember, farm-based travel adds a splash of adventure to nature’s beauty. It’s about having fun, feeling the rush, and learning as you go. So, gear up for some farm-based thrills that will make your visit unforgettable!

Section 4: Farm-to-Table Delights: Culinary Adventures

Agri-tourism isn’t just about farms or adventures – it’s about food too! Get ready to embark on a delicious journey that connects you with the flavors of the land. It’s like exploring a whole new world of tastes right where the ingredients are grown.

Imagine sitting down to a meal where the ingredients were plucked right from the fields you explored. Agri-tourism offers farm-to-table dining, where you taste the freshest produce, meats, and dairy, all prepared in unique and mouthwatering ways.

Want to learn how to cook with farm-fresh ingredients? Agri tourism offers cooking workshops where you can learn recipes using what’s in season. There are also tasting sessions where you can sample cheeses, jams, and wines made on the farm.

The best part about farm-to-table dining is the freshness. Ingredients travel a short distance from the farm to your plate, so you can taste the difference. Plus, you get to try things that might not be available in regular stores.

When you cook and eat what’s grown on the farm, you connect with the land and the people who nurture it. You understand the care that goes into each ingredient, and you appreciate the journey from farm to your fork.

Farm-based foods often have a traditional touch. You might enjoy homemade bread, jams, and pies that carry the taste of old family recipes. It’s a chance to savor the flavors of the past while being in the present.

Cooking and eating farm-based meals create memories you’ll cherish. You might remember the laughter of the cooking workshop, the joy of trying something new, or the satisfaction of a meal well-enjoyed.

Section 5: Creating Lasting Memories: Accommodations and Interaction

Nature-based tourism doesn’t end when the sun sets – it continues with unique accommodations that let you fully immerse yourself in the farm experience. Imagine waking up surrounded by fields, animals, and the beauty of nature.

Nature-centric tourism sites offer a variety of accommodations. You might stay in cozy guesthouses with rustic charm, cabins nestled in the woods, or even set up a tent and camp right on the farm. Each option gives you a different way to connect with the land.

Staying on a working farm isn’t just about having a place to sleep – it’s about being part of the farm life. You might wake up to the sounds of animals, learn about daily farm routines, and experience the peacefulness of rural living.

Agri tourism accommodations aren’t just places to sleep; they’re places to interact. You might help feed the animals, assist in planting, or just enjoy the simple pleasure of being in the midst of nature.

The interactions you have while staying on a farm create lasting memories. Roasting marshmallows around a campfire, listening to stories from the farmers, or watching the stars above – these are moments you’ll carry with you long after your visit.

Staying on a working farm is like having a live classroom. You learn about the farm’s rhythms, the importance of sustainable practices, and the connection between food and nature. It’s an educational adventure that goes beyond books.

Farms offer a different kind of beauty – one that’s simple and authentic. Accommodations on agri-tourism sites allow you to appreciate this beauty up close, whether it’s the sunrise over the fields or the tranquility of a starry night.

Section 6: Benefits of Agritourism: Sustainability and Community Impact

As we delve deeper into the world of agritourism, it becomes evident that its significance extends far beyond leisure and adventure. The essence of agri tourism encompasses not only the enjoyment of rural landscapes and engaging activities but also a range of positive impacts on local communities, economies, and the environment.

In this section, we’ll uncover the remarkable benefits that agri-tourism brings to the table, emphasizing its role in supporting sustainable farming practices, fostering economic growth, and providing valuable educational experiences.

9 Best AgriTourism Destinations

If you’re wondering, “Where can I find agritourism near me?” look no further. In this exciting section, we’re taking you on a global tour of the 9 best agritourism destinations that promise to awaken your senses, satisfy your curiosity, and leave you yearning for more.

From the serene landscapes of Tuscany to the tropical allure of Hawaii, each destination holds a unique charm that beckons you to explore and indulge in the wonders of agri tourism.

1.    Taiwan

Experience agritourism near you in Taiwan, where bustling city life meets the serene countryside. Wander through picturesque tea plantations, pick your own fruits, and savor local delicacies. Taiwan’s agri tourism offers a blend of tradition and modernity, letting you immerse yourself in both culture and nature.

2.    Florida

Discover the enchanting world of agritourism in Florida, USA. From citrus groves to cattle ranches, Florida agritourism offers a diverse experience. Enjoy guided tours, explore farmers’ markets, and relish the tropical flavors that this sunny state has to offer.

3.    Tuscany

Uncover the heart of agritourism in Tuscany, Italy. Amid rolling vineyards and charming olive groves, Tuscany’s agritourism invites you to relish exquisite wines, savor local cheeses, and immerse yourself in the rich history of Italian farming traditions.

4.    Brazil

Experience agritourism in the vibrant land of Brazil. Wander through coffee plantations, explore tropical farms, and indulge in authentic Brazilian cuisine. Brazil’s agritourism lets you explore the Amazon rainforest, learn about sustainable farming, and enjoy a taste of South American life.

5.    California

In California, agri-tourism takes you from the vineyards of Napa Valley to the fields of organic farms. Discover farm-to-table dining, participate in harvest festivals, and enjoy the diverse agricultural landscape that defines California agri-tourism.

6.    Hawaii

Experience the aloha spirit with agritourism in Hawaii. Visit pineapple farms, learn about indigenous crops, and engage in traditional Hawaiian activities. Hawaii’s agritourism lets you connect with local culture while surrounded by breathtaking landscapes.

7.    Philippines

Explore agritourism in the Philippines, a tropical paradise that offers rice terraces, fruit farms, and fishing villages. Discover traditional farming methods, taste exotic fruits, and engage with local communities to truly experience Filipino agritourism.

8.    Abbey Road Farm Oregon

Embark on a unique agritourism journey at Abbey Road Farm in Oregon. Stay in converted silos, enjoy wine tastings, and immerse yourself in the farm’s laid-back atmosphere. This boutique destination offers a charming blend of relaxation and farm-based activities.

9.    Greece

Delve into agritourism in Greece, where ancient olive groves and vineyards create a captivating backdrop. Enjoy olive oil tastings, explore traditional villages, and immerse yourself in the Mediterranean way of life through Greece’s agri-tourism offerings.

Agritourism Insurance

Agri tourism insurance plays a vital role in ensuring that both visitors and farmers are protected. This type of insurance covers various aspects, including liability, property damage, and even medical expenses, in case of unexpected incidents.

If a visitor gets injured during an activity or damages property, the insurance steps in to cover the costs. Likewise, if a farmer faces a legal claim due to accidents on their property, agritourism insurance helps shield them from financial strain.

Agri tourism insurance offers comprehensive coverage tailored to the unique risks of farming and tourism. It includes protection against accidents, injuries, property damage, and even events like weather-related cancellations. This coverage ensures that your agritourism venture is prepared for various scenarios.

Agri-tourism insurance isn’t just a financial safeguard – it’s a cornerstone of responsible and sustainable agritourism. By prioritizing safety and protection, you’re not only securing your business but also fostering a positive environment for visitors to enjoy and appreciate the wonders of agritourism.

As we conclude this journey through the world of agritourism, one thing is clear: the magic of farms, nature, and unforgettable experiences awaits. From the tranquil landscapes of Tuscany to the tropical allure of Hawaii, and the heartwarming hospitality of Abbey Road Farm, these destinations offer a kaleidoscope of sensations that will leave you longing for more.

But nature-centric tourism is more than just a vacation – it’s a connection. It’s about forging bonds with local communities, understanding the labor behind each crop, and savoring the flavors that tell the story of the land. It’s a way to support sustainable farming, promote local economies, and create memories that will last a lifetime.

So, whether you’re yearning to explore vineyards, ride horses through scenic trails, or savor farm-to-table delights, there’s an agritourism adventure waiting for you. Take the plunge, embrace the charm of the countryside, and immerse yourself in an experience that’s as enriching as it is exciting.

Ready to embark on your own sustainable farming exploration? Discover your next destination and create memories that will last a lifetime. Pack your bags, bring your curiosity, and let the journey begin!

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Agritourism

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Tourism Extension is advancing knowledge of agritourism’s role in revenue diversification of family farms and revitalization of rural communities. In North Carolina, depressed agricultural revenues and the decline of demand for traditional cash crops like tobacco are encouraging farmers to offer a variety of recreational, educational, and tourism activities to make their finances more resilient. Our experience on the motivations and outcomes of agritourism development among family farms and small landowners is critical to facilitate successful agritourism operations.

Videos & Podcasts

• Agritourism in North Carolina  (November 2020; by Justin Moore)
• Agritourism: Heading Out on the Farm (August 2020; by Dee Shore)
• NC Women in Agritourism  (2017, Meredith Brown)
• Leading not following: Know your customers – Mandie Boahn, Raised in a Barn Farm
• Building connections: Make yourself at home  – Sandra Sarlinga, Piemonte Farm
• Getting involved: Take a seat at the table – Tina Gross, Gross Farms
• Educating the public: Show them what it takes

NC Agritourism Resources 

• North Carolina Agritourism Networking Association works across the state to identify and promote best practices, build a network, address challenges, and celebrate successes while advocating to address needs.
• North Carolina Department of Agriculture & Consumer Services
• VisitNCfarmstoday.com has a link to the Visit NC Farms App to have the most up to date information about agritourism information
• Extension Resources – The Agritourism & Societal Well-Being Lab

Publications & Factsheets

• Four Lessons to Build Resilience in Agritourism by Brune, Vila, Lawson, & Knollenberg (2021).
• Cultivating Local Foods Consumers: Using Agritourism to Promote Local Foods by Brune, Knollenberg, Barbieri, Stevenson, Reilly, Strnad, & Driscoll (2021).
• Success of Women in Agritourism: She Will Get What She Wants by Savage, Barbieri, Jakes, & Morais (2018).
• North Carolina women’s success in agritourism: Turning challenges into opportunities by Halim, Barbieri, Jakes, & Morais (2016).
• Are Neighbors Benefiting from Wine Tourism Development? Perceptions from the Piedmont Triad of North Carolina by Farzana Halim, Xu, Li, & Barbieri (2016).
• How Beneficial is Agritourism? North Carolina Farmers and Residents Respond by Xu, Barbieri, Rich, Seekamp, & Morais (2014).
• Agritourism, Farm Visits, Agro-Tourism –  Oh My! Do Farmers, Residents, and Extension Faculty Speak the Same Language? by Rozier Rich, Xu, Barbieri, & Gil Arroyo; North Carolina State University, & University of Missouri (2012).
• Using Social Media to Market Agritourism by Colucci, Rozier Rich, Tomas, Carleo, Komar, Schilling; North Carolina State University & Rutgers University (2012).
• Agritourism Opportunities for Farm Diversification by Rozier Rich, Tomas, Colucci, Komar, Schilling, & Carleo; North Carolina State University & Rutgers University (2011).
• The Economic Benefits of Agritourism in Missouri Farms by Barbieri & Tew; University of Missouri (2010).
• Agritourism in Missouri: A Profile of Farms by Visitor Numbers  by Barbieri & Tew; University of Missouri (2010).
• A Preliminary Assessment of Agritourism in Missouri by Barbieri & Tew; University of Missouri (2009).

Other Resources

Agritourism Collaborative, University of Vermont:

• Getting Started with Agritourism
• Farm Experiences
• Financial Planning
• Safety, Liability & Regulations
• Host Weddings on Your Farm
• Develop a Farm Stay
• Develop a Pick-Your-Own Business
• Develop a Tour on Your Farm
• Host Summer Camp on Your Farm

A How-To Guide for Successful Agritourism Enterprises by Bullen & Wolfe

• Agritourism, Your Way
• Community Service
• Considering an Agritourism Enterprise?
• Customer Service
• Marketing Your Agritourism Enterprise
• Promoting Your Agritourism Business
• Qualifying and Quantifying Your Personal Agritourism Potential
• Regulations That May Affect Your Agritourism Enterprise
• Risk Assessment and Management

American Indian Alaska Native Tourism Association (AIANTA) Tribal Agritourism Resource Page

AgrifoodGateway: Horticulture International – Horticulture International (AgriFoodGateway) is the most comprehensive horticulture information database with more than 3,400 technical bulletins from research institutions around the world.

Pick-Your-Own (U-Pick) Marketing [factsheet] by Matt Ernst & Tim Woods, University of Kentucky, CES.

Agritourism Best Management Practices and Plan of Operation   by Dora Ann Hatch; LSU Ag Center – Research and Extension

Western Profiles of Innovating Agricultural Marketing: Examples from Direct Farm Marketing and Agri-Tourism Enterprises for sale from University of Arizona CES

Agricultural Marketing Resource Center Iowa State University & USDA

Center for the Micro Eco-Farming Movement

National Children’s Center for Rural and Agricultural Health Safety

Visit NC Wine Marketing Campaign

Zoning and Health Considerations in Agritourism by Lisa Chase, Varna Ramaswamy, Steven Burr, Jascha Zeitlin, Gary Green, & Michael Dougherty Iowa State Univ., Vermont CES, Utah CES, & Wisconsin CES

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A Deep Dive into Agro-Tourism: Unearth the Richness of Farm Life

Welcome to a fascinating blend of travel and agriculture: agro-tourism. This isn’t just a trend; it’s a way to connect the dots between where our food comes from and the people who make it happen. While offering a financial lifeline to farmers, it also gives travellers a chance to step into their boots, even if just for a day.

Get ready to explore how agro-tourism is changing both the travel scene and our understanding of farming.

Table of Contents

What It Is: The Nitty-Gritty

Agro-tourism isn’t your typical vacation. Think of it as educational travel centred on agricultural experiences. You’re not just touring farms; you’re learning the entire process of food production. From planting seeds to harvesting, it’s farming life up close.

Why It Matters: Beyond The Fun

Agro-tourism serves a deeper purpose. For farmers, it’s not just about showing off crops. It’s an opportunity to diversify income streams. Given the seasonal nature of farming, this financial boost is crucial. For visitors, it’s more than a fun day out; it’s a lesson in sustainability and eco-consciousness.

Activities: Not Just Window Shopping

Visitors can engage in a range of activities. Imagine picking strawberries in the morning, taking a tractor ride around the fields in the afternoon, and ending the day with a farm-to-table dinner. Some places even offer workshops on organic farming or cheese-making.

Benefits for Farmers: A Financial Cushion

Let’s talk money. Agro-tourism can serve as a vital economic pillar for small-scale farmers. It allows them to directly sell products to visitors. No middlemen, no markups. Plus, the farmer can gain brand loyalty from people who’ve experienced their product and farm life.

Visitor Perks: It’s Not Just About The Photos

The Instagram shots are cool, but the real takeaway is knowledge. You get insights into local farming methods, soil management , and sustainable practices. Plus, you can’t beat the quality of freshly picked produce.

How to Start: Your First Step Into Agro-Tourism

If you’re raring to go, start with a simple Google search. Find local farms offering agro-tourism experiences. Social media is another great resource; many farms announce events and openings there. Don’t forget to read reviews and possibly book in advance.

Who Arranges Agro-Tourism: The Facilitators

The arranging of agro-tourism experiences is a collaborative effort. Here’s who makes it happen:

• Farmers : Naturally, farmers are the main facilitators. They open up their farms for visits and often lead the tours. They’re the experts sharing valuable insights.
• Local Tourism Boards : They play a key role in promoting agro-tourism. They list farms, provide maps, and even bundle farm visits with other local attractions.
• Agro-Tourism Agencies : These are specialized agencies that connect tourists with farms. They handle bookings, itineraries, and transportation.
• Community Co-ops : Often, local farmers band together in cooperatives. These co-ops can offer a more varied agro-tourism experience, showcasing multiple farms and practices.
• Educational Institutions : Schools and colleges sometimes tie up with farms to offer educational trips. It’s agro-tourism with a strong focus on learning.
• Online Platforms : Websites and apps have popped up that allow for easy booking of farm visits. They offer reviews, photos, and even virtual tours.

Duration of Stay: How Long to Immerse in Farm Life

The length of an agro-tourism visit can vary significantly, depending on what’s offered and what you’re looking to experience.

• Day Trips : Many visitors opt for day trips. These usually include guided tours, activities like fruit-picking, and perhaps a meal. Great for a quick yet informative getaway.
• Weekend Stays : These are increasingly popular. They offer a deeper dive into farm life, often including hands-on workshops and multiple farm-to-table meals. Perfect for a mini-vacation.
• Week-Long Visits : For the committed learner or vacationer, week-long stays offer full immersion. These often come with comprehensive educational programs on topics like sustainable farming or animal care.
• Seasonal Stays : Some farms offer longer, seasonal stays, especially during harvest or planting seasons. These are more involved and can be akin to agricultural internships.

Final Thoughts: Why You Should Consider It

If you’re a fan of sustainable farming, like me, agro-tourism offers a unique window into this world. It bridges the gap between consumer ignorance and informed choices. And let’s be honest, it’s a refreshing break from typical tourist traps. So next time you’re planning a trip, consider a farm visit. It’s enriching, engaging, and enlightening.

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What is Agritourism? 15 Reasons to Love Agritourism

I may earn income from affiliate links or partnerships in this post. I spend time to curate tours or products that align with my values. Thanks for supporting my work, at no additional cost to you.

Last updated on June 29th, 2023 at 02:44 pm

H ave you heard of agritourism, otherwise known as agricultural tourism, agro-tourism, or farm tourism? Whether you are familiar with the term or just hearing about it for the first time, you might be curious to learn more about agritourism. Agritourism can help align your travels with sustainable tourism principles while simultaneously revitalizing rural economies and deepening your cultural connections while traveling.

Likely, you’ve already participated in agritourism, but you might have no known what agritourism was at the time. Agritourism includes tourism activities on rural agricultural lands, such as U-Pick farms, corn mazes, camping among vineyards, or staying in a bed-and-breakfast farmhouse with a local host. While not an entirely new concept, agritourism plays an increasingly important role in diversifying and revitalizing rural economies, connecting people with rural culture and traditions, and fostering sustainable tourism. 

In this comprehensive guide to agritourism, I’ll answer “what is agritourism?” by exploring different types of agritourism in practice, reviewing tips for sustainable agritourism, exploring some of its benefits with 15 reasons to try agritourism, and diving into how to plan your next adventure! Also, be prepared for lots of photos of wine and vineyards – I don’t know why, but I seem drawn to wine agritourism the most. I mean, who doesn’t want to drink amazing wine you can’t find on any shelf, while stuffing your face with local cuisine, connecting with locals, and looking at these stunning views??

Make sure you read the following articles, which provide more context into some of the terms described in this post:

• Learn about sustainable tourism’s three pillars 
• Unpack economic leakage in tourism

WHAT WE’RE COVERING

What is Agritourism?

Importance of Agritourism

Sustainable Agritourism

Examples in Practice

15 Reasons to Love Agritourism!

Discuss and Share

• Agritourism is tourism activities that happen on a rural farm, orchard, vineyard, or another agricultural venue.
• They include things like farm stays, wine tastings, honey sampling, or berry picking farms.
• When conducted properly agritourism is a great sustainable travel option.
• It can create economic diversification for farms, foster cultural connections, and help connect people with agriculture and the natural environment.

What is Agritoruism?

Agritourism happens worldwide – from the rolling grapevine-filled hills of Tuscany to the cheese producers of Franche-Comté, the corn fields of the midwest United States, The Australian Bushlands, the rice fields of Bali, the coffee farms of Karnataka, and township farms in South Africa. 

Each of these regions likely has its definition of agricultural tourism, but there are common elements that can help us understand agritourism. Essentially, agritourism is the intersection of tourism and agriculture. Rural landowners invite visitors to engage in activities, such as camping, wine tastings, or berry picking on their farms, ranches, orchards, vineyards, etc., to generate extra revenue and diversify in a changing climate.

Agritourism can be part of local tourism, which would involve a day trip out to a nearby pumpkin patch. Or, it can be an aspect of international tourism, like traveling to another country to visit their vineyards. Both options greatly impact smaller communities and positively create cultural connections.

To be sustainable, agritourism should involve education and be conducted mindfully to connect visitors with food production and rural culture and incentivizes sustainable farming practices. 

Rural tourism and agritourism go hand-in-hand as many people who visit agricultural areas will pass through or stay in nearby rural nature or towns. Some experts identify the main components of agritourism that contribute to the three pillars of sustainability as:

• Participating in traditional agricultural activities without damaging the surrounding natural environment (Environmental).
• Paying to engage in activities such as berry or fruit picking, ranch experiences, sampling honey, wine tastings, supporting roadside produce vendors, or attending festivals and events like Halloween at a pumpkin patch (Economic).
• Extending your visit to stay overnight in a farmhouse, bed and breakfast, or camping on unused land (Social and Economic).
• Interacting with the landowners or agricultural laborers in exchange for a cultural and educational experience that connects non-farmers to food sources (Social). 

Agritourism has been common in Europe for decades. Those on pilgrimages and early tourists stopped at rural monasteries and farms to enjoy in-house beers and delicacies. The trend is increasing in North America and Europe, with an increasing interest in pumpkin patches and cultural heritage tourism.

Why is Agritourism Important?

Agricultural communities and workers are under pressure in a changing landscape. In the era of globalization and urbanization , agricultural communities grapple with decreasing populations, low profitability, distrust in food production, and over-reliance on diminishing government funds. 

Many agricultural businesses and owners are responding by expanding into new markets to survive these challenges and changes. With tourism proving itself as a global economic powerhouse , the merger between tourism and agriculture seems like a practical path forward to diffuse mass tourism and support agriculture businesses. Smaller, high-cost producers can use tourism to help stabilize their revenue while connecting urban residents with rural life with environmental and food-related education. Beyond the economic importance, agritourism plays a role in cultural preservation by providing value to traditional lifestyles and customs.

Sustainability and Agritourism

Agritourism is considered a form of alternative tourism or a tourism activity that falls in the same realm as sustainable tourism. However, that doesn’t make agritourism sustainable by default. You, as the traveler, can take steps to ensure your next agritourism adventure checks boxes for all three pillars of sustainable tourism.

Environmental

Support eco-farming practices.

Do your research before you visit a farm, vineyard, orchard, or other agricultural business, and check if they follow an eco-friendly farming ethos. As someone who regularly visits vineyards, I will often review their website and look at their growing practices. I look for keywords like bio, organic, sustainability, and eco-friendly farming. 

I support farms and agricultural businesses that consider the environment by avoiding chemical pesticides, engaging in regenerative community-based practices, and growing food that aligns with the local ecology and seasonal climate. 

If you are a meat eater, look for places that are mindful of how they treat the animals considering their living conditions, welfare, and diet. 

An example of what I would consider a farm that goes above and beyond in its environmental consideration is Lowe Family Wine Co. in Mudgee, Australia. Take the time to read Lowe’s farming practices and environmental commitmen t to understand best practices for agritourism. 

Be respectful of the environment

You know the drill, respect the people and places you visit. Make sure you don’t leave behind waste or rubbish; bring your reusable water bottle and all that jazz.

Don’t pick, collect, trample, or harvest outside designated areas. 

Keep a safe distance from animals and do not feed them unless you are in a place where interacting with them is monitored with food provided by the farm.

Another idea is to see if you can take public transportation to the farm. Catching the bus or finding a train connection is a great way to reduce your impact on the natural environment. If you’re on a road trip like Ganesh and I often are, can you keep the car parked once you arrive at the farm? We always bring or rent bikes and prefer to explore the surrounding region by bike – we explored all of Bordeaux by bike – it was a great way to reduce our impact!

 Explore nearby nature

Rural farms are often located nearby or inside stunning natural landscapes that are well worth exploring. For example, you might enjoy a scenic hike through the German alps to indulge in bergkäse – the delicious mountain cheese made on Bavarian alpine farms.

Immersing yourself in local nature gives you insight into the cultural importance behind the agricultural delights. Take an extra day to go for a hike, view the birds, go for a bike ride, or sit on a bench and enjoy the scenic views around you. 

Declare yourself!

Most international airports will ask you to declare if you’ve been to a farm, interacted with livestock, or engaged in other agricultural activities. It is crucial to be honest on these forms and declare yourself if needed. 

I spent some time participating in agritourism in rural Brazil, and as I re-entered the U.S., I had to declare myself. It wasn’t scary; I just had to go through a special cleaning with my hiking boots. Invasive species can spread through seeds that stick to your boots, and livestock on farms can carry certain diseases that can transmit to humans. Declaring yourself can help prevent the spreading of diseases, pests, and invasive species commonly located on farms and in livestock. I think we all know by now we do not want another pandemic on our hands…

Take the time to learn

Even if you are stopping by the local orchard to pick some apples, take a minute to learn something! It could be as simple as what types of apples are grown in the area and if they are at risk from climate change or pests. What is unique about the geology and climate that makes apples in this region so great? Why is apple farming so crucial to the economic vitality of the region? What is the cultural significance of apples in the area? To find out all this information, look for information pamphlets or ask the local staff to help educate you! 

Engage with the owners/workers

On that same note, take the time to connect with the owners and workers on the farm. When we camped on a vineyard in Italy, we made sure to chat (with lots of gesturing) with our lovely host as she made authentic home-cooked pasta. We learned a lot about the cultural significance of agriculture in Tuscany. Another time as we were in rural France camping at (you guessed it, a vineyard), we chatted with the owners, discussing the impact of climate change on wine production in Bordeaux. Before you leave, don’t forget to thank and appreciate your hosts for inviting you to share their livelihood and craftsmanship with you. 

Reduce Tourism Leakage

When visiting a local farm, it is pretty easy to reduce your tourism leakage. But, as a general rule of thumb, seek out more minor local agricultural producers to stop the leak. Read my guide on tourism leakage for an in-depth dive into this concept. 

Buy low-impact gifts

Taking a souvenir home from your agricultural farm visit is a great idea! To ensure it is a sustainable gift , stick to consumable items that highlight the region’s craft – locally sourced organic olive oil, a bottle of wine, organic jam, or even just a basket of strawberries in a paper carton all great ideas. 

If you can, avoid plastics, cheaply made trinkets like stuffed animals, or plastic Christmas decorations. What you take home should value the local artisans of the region. I love bringing home artisanal delicacies because I can invite my friends over and share all the amazing things I learned during my agricultural stay over a good meal.

Stay a while

Day trips are great, but can you stay overnight? Spending a night or two on location significantly boosts the economic contribution of your stay and the educational aspect. You will have the opportunity to dine on local cuisine and appreciate the surrounding nature. How much time should you stay? Staying at least one night has a huge positive impact. Some places may ask you only stay for 1-2 nights to ensure more people have the opportunity to visit and purchase goods. Other places will be delighted for you to stay for a whole week. Trust your gut and stay as long as possible to feel like you’re walking away having made an impact.   

Agritourism is popular in the Mekong Delta , but research shows that most people stay only for a short time, thus not spending much money resulting in low sales, little economic benefit, and a decline in the cultural authenticity of tourism activities. 

Go as rural as possible

According to the USDA , large establishments near urban areas record higher numbers of agritourism revenue than smaller rural farms. To maximize your benefits, seek out small, local, and family-owned options away from the city.

Agritourism in Practice

Agritourism occurs in rural areas worldwide, with many diverse activities. Some of the most well-known are pumpkin patches and corn mazes around the United States. However, many examples of agritourism foster a slow travel mentality, where you can stay on a farm for a few nights and truly immerse yourself in agricultural practices.

One of my favorite experiences was camping at a vineyard in Tuscany. Ganesh and reserved a spot for our campervan among the vines and lavender bushes of the rolling hills of Tuscany. Every evening we would join the other guests and sit on the large terrace of our host’s home to enjoy a home-cooked meal and the sunset of the grapevines. The owners would make us authentic handmade pasta and pair it with a selection of their delicious wines. We stayed for several nights, ensuring we had the opportunity to learn about Italian wine production, sustainability, and cuisine (social and environmental). We also spent lots of money on wine and olive oil (economic).  

France Passion is another example of excellent agritourism in action. Ganesh and I used the France Passion network during our campervan trip in 2021. We would stay on farms in places like Bordeaux and stock up on wine after an educational wine tasting (economic and environmental). During the day, we would ride our bikes and visit important cultural sites in smaller towns (economic and social). The France Passion network allowed campers and road-trippers a safe and comfortable place to sleep at night while boosting the economy of smaller communities.

15 Reasons to Love Agritourism

If you’re not convinced that agritourism is right for you, then I am sure these 15 reasons will make you fall in love with agricultural tourism.

1. Boost Agricutlrual Revenue

In an era of increasing urbanization, or people moving away from rural areas into urban zones, many rural communities struggle with a declining economy and population. Many of the younger generations will leave town in search of high-paying jobs. However, the rise in agritourism can provide an economic boost to both farms and the surrounding community by luring people in with higher-paying jobs.

In the United States, revenue from agritourism ventures was $950 million in 2017, providing some farms more than 5% of their total revenue . This number is much higher in developing economies or for small producers. Many small producers in the Mudgee wine region discussed how tourism transformed their business. Previously they would only sell grapes to larger wineries, but with increased tourism, they could sell their own bottled wine directly to consumers increasing and diversifying their income streams. 

When I was in India, we visited the coffee farms in Karnataka. As these farms opened their doors for coffee tastings and tours, we took advantage of sampling some fresh-roasted Indian coffee. This was an excellent way for these plantations to boost revenue.

2. Support Economic Diversification

As farms and agricultural ventures incorporate tourism into their business plans, they require more skilled workers in various jobs. For example, if a farm begins to host events like hay rides or olive oil tastings, it may hire an event planner or a marketing expert. These jobs often appeal to former residents of the small town that may have left to obtain degrees and higher-paying jobs in urban areas. 

When I was in the Okanagan Valley in Canada, we went to a family-owned vineyard that had diversified, opening a restaurant and gift shop. They also offered wine-tasting courses, hosted weddings, and offered walking tours through the vines. They mentioned several family members had returned to work in the family business as they were interested in marketing, management, customer service, or event planning.

3. Revitalize Rural Communities

Agritourism can breathe new life into nearby small towns. As more tourists visit farms and rural areas, they also require services such as cafes, restaurants, shops, and other attractions. Many rural communities near farms see an uptick in art galleries, local boutiques, bed and breakfasts, and food and beverage venues. 

Before we started a wine tasting on a small family-owned vineyard in Mudgee, we wanted some coffee. The winery’s owner sent us to the closest town to a small cafe. As we walked to the cafe, we noticed this formerly dying down was coming to life with new boutiques, shops, and coffee shops. 

4. Value Tradition and Culture

The increased number of tourists can incentivize a revitalization of traditional handicrafts, art, and skills. We partook in Italy’s slow food cultural tradition while staying at a winery in Tuscany. Slow food is the concept of savoring traditional authentic, and local cuisine. Fast food chains, commercial restaurants, and busy urban lives can all contribute to the decline of traditional food culture. By staying in the vineyard and eating dinner on location every night, we provided value to the slow food tradition in Italy. 

5. Support Diverse People in Business

Agritourism employment supports a diverse group of people. Traditionally, in some cultures, agriculture and labor might be male-dominated industries. The tourism aspect of agriculture can create jobs for women and the younger generation. Again, when we were in Italy, our host told us her husband worked all day in the vineyard while she used to manage the household. Since they opened up for agritourism, she was proud to bring additional value and revenue to her family by cooking, selling wine, and managing the campsites for tourism. 

Another one of my favorite examples is the Indigenous World Winery in West Kelowna, Canada. This is a 100% Indigenous-owned and operated winery and distillery. When we did a wine tasting on site, our host was a young First Nations woman. She paired our tastings with traditional stories from her culture and shared information about traditional land management and climate change. Our experience was a perfect example of creating a cultural connection, learning about the natural environment, and economically supporting diverse businesses.

6. Support Year-Round Employment

Agricultural work is often seasonal, so locals might leave to seek full-time employment elsewhere. By incorporating tourism activities, farms and agricultural businesses can provide more stable year-round jobs to community members.

7. Connect With the Origins of Your Food

Many people, especially those growing up near urban areas in developing economies, have a fundamental disconnect from their food. Even I, who grew up fishing and eating game meat, didn’t know much about the source of grocery store food.

When I moved to Bavaria, I learned that southern Germans have a unique connection to their food. When hiking, you stop and visit the working mountain farms for fresh cheese and local beer, and those opportunities allowed me to understand more about cheese and traditional lifestyles. 

Visiting farms, orchards, and vineyards is a great way to create a connection with your food. Doing this allows you to appreciate the sacrifice of both humans and animals in food production. I think it has made me a more grateful and empathetic person. 

8. Engage in Cultural Exchange

When traveling to large cities, you only see one side of a culture. Cultural norms can vary across urban and rural areas. To fully understand the places you visit you should see the city and the countryside. A great way to learn about a country’s rural and traditional cultures or even your home state is to get to know people working in rural agriculture. 

After living in Munich for seven years, I can tell you the people living in the city are very different from those living in small towns working on farms. I always loved taking the time to visit small agricultural festivals like the Almabtrieb . Doing so helped me learn about traditional Bavarian mountain life and gain a deeper understanding of Bavarian culture. 

9. Get Some Fresh Air

Agritourism activities are often outdoors and are a great way to get some fresh air in a low-intensity environment. If extreme hiking and biking aren’t your things, then perhaps getting outside to go strawberry picking is more your style. Getting away from the city to enjoy the fresh air will benefit your health and the rural areas you visit! The air quality is often much better in rural areas, and it is common practice to “get away” from urban centers to improve your health in many European countries. A visit to a rural area is often covered by German health care!

10. Create Lasting Memories

Agritourism activities, such as visitor experiences like petting zoos or corn mazes, are intangible but great for making memories. These are fun ways to enjoy wholesome fun with your family or friends. These experiences also make great zero-waste gift ideas. Next birthday, Halloween, Valentine’s Day, or Christmas, check what fun activities are happening at a nearby farm or orchard. Get a group of friends, round up the kids, or spend time alone with your partner for a fun day out of the city.

11. Stock up on Fresh, Local Products

My favorite way to get food is direct from the farm. When I am on a road trip driving through a rural area, I often stop and visit fruit stands. Driving across Albania, all my road trip snacks came from fruit stands or farm kiosks. During our family road trip through B.C. Canada, we had an endless supply of local cherries. The food is much healthier than chips and injects money directly into the farm. 

You might also visit a place that sells seeds for your garden. When I visited the Irish Seed Savers in Ireland, they were selling heirloom seeds of local plants that helped boost biodiversity and worked great in local gardens.

Another incentive is wine direct from the producer is much more affordable. Ganesh bought wine by the case load while road-tripping through rural Europe. Many vineyards we visited only sold directly to consumers on their property, making them 100% reliant on tourism.      

12. Learn New Recipes

When visiting the world’s largest pumpkin festival, dozens of recipes are circulating, ripe for picking. I stocked on pumpkin seasoning, which included a great recipe for roasted and stuffed pumpkin. This recipe is now a staple in my autumn cooking. Every time I made it, I remember all the great times I had exploring the pumpkin festival and my time living in Germany. 

13. Enjoy Slow Travel

I highly recommend trying out slow travel through rural areas. I love checking into a lovely local bed and breakfast and getting recommendations from the host about what to do and see. Ganesh and I spent some time in Napa just relaxing at the bed and breakfast in the heart of wine country. We planned on days based on local recommendations and made sure to stop and visit the small wineries and local favorites.  

14. Party At a Festival

If you prefer crowds and a more upbeat style of travel, plan your adventure around a festival. When visiting Mudgee, our family group booked a farmhouse for a week to coincide with the Mudgee wine festival. This allowed us to stay for a few days, maximizing our economic benefit while enjoying a fabulous wine festival, which was perfect for those at our party who wanted a lively experience. 

Most agricultural venues will have annual events or festivals. Look for regional wine festivals, harvest festivals, spring blossom events, and more!  

15. Stay in Amazing Accommodation

We booked a renovated farmhouse during our family trip to Mudgee in Australia. The rustic and cozy farmhouse had a great kitchen, so we could cook meals together using local produce we bought directly from the farm. Of course, plenty of Mudgee wine was circulating as we sat around the fire pit, star gazing and listening to the wild animals’ chatter in the distance. When we didn’t feel like cooking, we could walk over to the on-site restaurant so we could pair wine grown right outside our farmhouse with vegetarian-tasting plates. There were a handful of glamping pods on site for those traveling in smaller groups.

During our Swiss campervan road trip , we found affordable parking on a quaint Swiss farm with chickens, sheep, and bouncing baby goats. For those not traveling with a bed on wheels, cozy tree houses high up in the tree tops with sweeping views of the villages below.

Whether you book a large farmhouse, glamping pod, treehouse, campervan parking spot, or bed and breakfast, the accommodations found on farms are some of the best. They often abide by an eco ethos, are family-owned, and allow you to fully immerse yourself in a slow, rural life.

Agritourism is for Everyone!

My favorite thing about agritourism is that there is something for literally everyone. Family groups might enjoy a day out picking berries or going to a petting zoo. Groups of friends might enjoy wine-tasting events or attending a wedding on a farm. Couples might enjoy checking into a bed and breakfast for a long anniversary weekend. Sustainable travel advocates will enjoy staying a while in a rural area and enjoying slow travel and slow food. Solo travelers might like festivals to meet other travelers. 

Those passionate about local travel can support their local rural economies while enjoying easy-to-plan weekend trips. Those who love to seek far off destinations can

No matter your reasons for enjoying agritourism, supporting tourism in rural agricultural areas will benefit you, the farm, and the surrounding community in numerous ways. 

How to plan and book your next agritourism adventure

You might be wondering about the best way to plan an agritourism adventure. My top tip is to start local! Review tourism board websites in small towns near you and look for festivals, events, and activities. 

I suggest spending several days researching small towns and their tourism boards near the urban hub you are flying into for the international traveler. I always start by looking up what the local delicacy or regional cuisine might be. For example, Valencia, Spain, is known for sweet orange trees – if you are visiting Valencia, take some time to visit rural orchards and see if you can find a nice bed and breakfast that will serve you fresh orange juice every day!

Hopefully, these 15 reasons to try agritourism helped you fall in love with the idea. If you’re already a fan of agritourism, diving deep into planning a sustainable adventure will help you maximize your positive impact on your next. Agritourism is a wonderful way to incorporate variety during travel and see a different side of your destination outside the urban zones. Planning a sustainable agritourism adventure in your home state or the next country means your money will have a bigger impact on boosting rural economies, and you’ll gain a deeper understanding of culture, all while having a great time.

• Have you had an agritourism adventure? Tell me all about it in the comments! Think about how you had a positive economic, social, and environmental impact.
• Which of these 15 reasons to love agritourism sparked your interest in trying agritourism?

About the Author: Susanna Kelly-Shankar

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Wow! I had heard the term thrown around a lot, but I didn’t really fully understand what “agrotourism” meant. Thank you for the very helpful article. Here in the States, my husband and I have a membership to Harvest Hosts which connects campers to farms, vineyards, and other cool places. Your link to the ecotourism leakage further helped me understand how important it is to put money into the direct local economy. Thanks!

Harvest Hosts sounds awesome! We used something similar in France called France Passion that connected campers with farms. It is such a lovely concept of Agritourism!

I am totally with you on this! Some of my favorite experiences have been agritourism related (not that I really think of it as agritourism… I just like heading out to the countryside or to vineyards!)

If you ever find yourself in Cambridgeshire where I grew up, I have a feeling you’d like the strawberry picking as well as the quaint English village festivals.

p.s. Did you try the liquors at indigenous? We ended by buying their gin and whiskey – we liked it even more than their wines!

Cambridgeshire sounds lovely – I’ll add it to my list. And yes, we did try the spirits. We didn’t buy any but we went home with an awesome smoky merlot and a few bottles of their Syrah.

This is my favourite way to travel! I love to stay on farms and in guest houses in nature. Especially when there are animals around! Thanks for highlighting all the information here. Very informative!

It is a double bonus if animals are around! They place we stayed in Switzerland had many chickens and baby goats running around. It was awesome.

Love this piece of writing. I think as we travel we have an opportunity to influence the health of the planet and ourselves by choosing to support sustainable and kind land based production, I hope to visit some of the places you have mentioned in your article.

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Farmland Financing Tips For New Agritourism Ventures

Launching an agritourism business on your farm holds great potential, especially if you’re seeking new ways to earn extra income or even establish a new primary source of income.

But before you begin any business venture, agritourism included, it’s necessary to cultivate at least a fundamental understanding of finance.

Obtaining ag financing from a reputable ag lending company is almost always a piece of the business development process when launching an agricultural business. To ease the process, it’s wise to wrap your head around common issues where financing is concerned .

Although ag loan requirements and terms are unique to the lender you’re working with, a few common points apply across the board in terms of qualification standards and expectations, including credit history, business planning, and down payment capacity.

• Qualification Standards/Expectations : Details on standards and expectations can easily be obtained from your lender. Be prepared to explain the basics of your business venture to the lender in order to get their feedback on the best agriculture loan type or program to effectively achieve your business goals. Ask questions regarding the expectations that will be placed on you as the borrower. All of this will render the planning process more effective.
• Credit History : When securing new financing, a valuable asset is credit, especially when you and your lender do not have an established business relationship. Credit conveys your overall financial state, for better or worse. Bad credit? Be upfront with your lender because it’s not something you can hide anyways. Plus, financing can still be secured even if you have a less than stellar report. It’s just an obstacle that must be addressed by the lender in determining your best options.
• Business Plan : A clear business plan for your agritourism venture is paramount. The business plan must be a concrete explanation of the business. This business plan is what the lender will assess to gauge your seriousness about your future business idea. So, make it shine!
• Down Payment Capacity : What portion of the risk for your venture can you cover? This is an important factor in a lender’s evaluation. Most lenders like to see their borrowers have some skin in the game.

Seeking farmland financing? Get the ball rolling and contact AgAmerica Lending . Let’s work together to see what we can do for your blossoming ag business.

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Agro-Tourism

Shree Nasik Panchavati Panjrapole’s Chunchale-Belgaon Dhaga Biodiversity Zone, has been registered/authorized by Directorate of Tourism Govt. of Maharashtra for Agro Tourism (One Day Trip)

• How to Apply for Entry Pass:

To get the Entry pass Please click on the link below and download the form after completely filled up send it to our email id : [email protected] along with any self-attested Photo ID proof issued by Govt. at least 2 days before of your visit. After verification and compliances of Application and ID card entry pass will be send to your email id.  SNPP’s rules and regulations will be applicable for the same.

Application for the Entry Pass (Click to Download)

Terms & Conditions* (Click to View / Download)

In case of Schools, Colleges for educational tours a request letter on their letterhead signed by Headmaster/ Principal/ Vice Principal along with College ID card/ Aadhar Card/ Driving License of participating students and expected date of tour, time etc.  should be sent to us at least 4 to 5 days before.  After Verification and compliances of all documents, entry pass will be issued by us. SNPP’s rules and regulations will be applicable for the same.

• Entry Time:

For this Tourism there are two slots 9:00 AM to 12:00 Noon and 2:00 PM to 5:00 PM. Entry pass will be issued for any one of the aforesaid slots. Once entry pass is issued the date & time of tour cannot be changed.

Tourists/ Visitors have to be present at the location 15 minutes before given time. Entry pass of late comers will be automatically cancelled.

• Entry Fee & limits:

For now the entry is free of cost , but the tourists/ visitors have to pay the cost for the food, drinks etc. In a single day including both the slots only 60 (Sixty) visitors/ tourists will be permitted.

• Points of Attractions in Agro Tourism:

In aforesaid biodiversity zone free of cost tractor ride will be given to the visitors, 750 acres of Farm,  around 2.5 lakh trees, various flowers, fruits, birds, animals, water conservation project, Vermi compost project, bee keeping project, Solar power project of 450 KW capacity, Medicinal plants, rare tree species, Gaushala (Dangi and other cows), Play area for children and desi games like, Swings, Kabaddi, Kho-Kho, Langdi etc. are the points of attractions in this zone.

• Opportunity for Researchers, Bird lovers, Animal Lovers etc:

At the aforesaid biodiversity zone, special permission is being given for project report, Thesis, research report, study tour etc. related to environment, biodiversity etc.

Interested candidate may send application in prescribed format, recommendation letter of school/ college etc. to SNPP. After proper verification, assurance entry pass will be given to the candidate/s.

Google Map Location Link : https://maps.app.goo.gl/7F6QcGDE9kPTz45P7

• For more information please call:

9226891277, 0253 2514007

Agritourism in the Philippines: Forging New Heights as an Agritourism Destination

by Leslie | Oct 14, 2020 | Blog | 1 comment

Given the country’s fertile soil, tropical climate, abundant natural resources, rich farming culture and genuine hospitality of Filipinos, the Philippines is very well-positioned for agritourism.

Agriculture has always been part of Filipino culture. This is who we are – a country with abundant natural resources, inhabited by warm hospitable people who know how to till the land. Acknowledging its importance and proudly sharing it with the world only intensifies our great love for the Philippines.

A local farmer planting rice at Cadapdapan Rice Terraces in Anda, Bohol

Philippines: One of the Top 8 Agritourism Destinations in the World

For a country that excels in both industries such as agriculture and tourism, there is no doubt of our potential to become an “agritourism destination”. In fact, the Philippines was named as  one of the  Top 8 Agritourism Destinations in the World  in 2018. Also joining the list are countries such as Taiwan, Hawaii, Tuscany, Grenada, Mallorca, California, and Brazil.

What makes the Philippines stand out are factors such as multiple agritourism sites, huge plantations scattered across its vast archipelago, exotic tropical fruits and our English-speaking population.

Tropical fruits that are abundantly grown in the Philippines   | Source: Shutterstock  | Photo by: Anna Pustinnykova| Shutterstock ID:  586666994

Being part of the Top 8 list helps propel our initiatives to escalate this niche. Our  inclination to agritourism can help create better ways to ensure that the tourism industry is made more sustainable.

DOT’s Direction: Agritourism in the Philippines

The Department of Tourism (DOT) along with the Department of Agriculture (DA) are driven to bring agritourism in the Philippines into new heights.

It might be interesting to note that, our current DOT Secretary Puyat also served as the undersecretary of the Department of Agriculture (DA) for 12 years – this creates a strong foundation making her the rightful person to maneuver us towards agritourism.  She said, “Our tourism industry in the Philippines has been promoting the inclusive development of the countryside, supporting our farmers, Indigenous Peoples, women, and other marginalized groups through sustainable programs that uplift and empower.”  | Source: Department of Tourism

Agritourism: Agriculture Tourism Defined

Agritourism came from the two words “ agriculture ” and “ tourism ”.

Agri-tourism (also referred to as “farm tourism” ), as defined by DOT, is a form of tourism activity conducted in a rural farm area which may include tending to farm animals, planting, harvesting and processing of farm products. It covers attractions, activities, services and amenities as well as other resources of the area to promote an appreciation of the local culture, heritage and traditions through personal contact with the local people.  | Source: Bureau of Agricultural Research

Agritourism, therefore, puts emphasis on showcasing nature and the good harvest. It usually takes place in rural or less developed areas where agriculture is the main source of income of the local community.  It allows the local community to share and invite people to come, see, participate and appreciate the agricultural landscape and cultural heritage of the place.

The endless land of pineapple plantation in Bukidnon

Agri-Tourism is the best option for farmers to prosper now a days. So how our Govt. Can help us develop this big opportunity. We have a farm suited for the idea.

Philippines’ Leading Tour Operator Nominee

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Agro-Tourism: The Newly Emerging Tourism Niches

Importance of Simulation in Agribusiness

It is widely acknowledged that tourism contributes to economic growth in all of the world’s economies. By leveraging their potential for tourism, several nations have completely changed their economies. Many benefits, both direct and indirect, would result from tourism promotion for the populace. Large-scale employment and additional revenue streams for both skilled and unskilled members of the general public can be produced by tourism. The way that traditional travel is perceived has evolved. Agro-Tourism is one of the newly emerging tourism niches.

A significant issue that farmers face is their extremely low income, one of many that they face as significant stakeholders in the agriculture system. Farmers earn seasonal income instead of a monthly salary, which is insufficient to cover their essential expenses. Numerous factors impact farmers’ earnings. Some are covered in the section below. The climate is changing on a global scale. Farmers are also impacted by climate change. The output of crops is reduced as a result of severe weather. Sometimes there is little rain, and other times there is a lot of it, which destroys crops that are ready to be harvested. Crops are susceptible to disease.

Fields of crops are destroyed by these plant/crop diseases. Farmers are losing their livelihoods due in part to government policies. Farmers were unable to adequately spray their fields due to the increased use of fertilizers and pesticides, which led to a significant loss of crop yield. Agricultural systems rely heavily on farmers, yet sometimes unfair market conditions affect them. Farmer rates are extremely low, while some middlemen make significantly more than the farmers themselves. A farmer’s ability to make enough money to cover their basic expenses through the upcoming seasons is not assured, nor is their income guaranteed.

Therefore, farmers require income in addition to their regular income in order to meet their basic needs. Due to the fact that about half of farmers do not have enough land, our idea of contemporary agri-tourism farms can assist farmers in creating their own farm, which will increase their financial stability. There will be an admission charge that guests must pay. The target audience comprises farmers, the departments of agriculture and tourism, schools, colleges, and universities, as well as families. Visits to these model farms can be arranged by families and educational institutions. Visitors can learn about farming practices, crop stages, crop types, and seeding procedures in this model form. No preservatives are needed when eating fresh fruits from trees. In a natural setting, guests can savor regional cuisine served in a traditional manner. Watch some local singers perform.

Among the tourism industries that leverages rural culture as a draw for visitors is agro-tourism. All it is agriculture through tourism, or rather, tourism through agriculture commercialization. It is comparable to ecotourism with the exception that a cultural landscape rather than the natural one is its main draw. Agro-tourism is a novel agricultural pursuit that combines tourism and agriculture. It has the potential to greatly increase farmers’ employment opportunities and sources of income. Regional development can be aided by agro-tourism. Agro-biodiversity must have been valued and deserving of protection by the rural populace itself, as it also contributes to diversity conservation.

Some types of rural tourism exist that are not strictly related to agro-tourism , such as project tourism, adventure tourism, historical tourism, cultural tourism, ethno-tourism, and health tourism. In general, “agro-tourism” and “agro-ecotourism” are interchangeable.

Among the tourism industries that leverages rural culture as a draw for visitors is agro-tourism. All it is agriculture through tourism, or rather, tourism through agriculture commercialization. Bangladesh has great potential for the development of agro-tourism.

Most people agree that agro-tourism is a cutting-edge form of agriculture that combines travel and farming. It has the huge potential to give many stakeholders access to new revenue streams and job opportunities. Agro-tourism aids in the preservation of diversity and can support regional development.

Currently, the Gross Domestic Product (GDP) is used to determine the significance of agriculture. Thus, the primary analytical tool for policy considerations is foreign exchange earnings. Policy recommendations might be substantially different if the analysis’s primary focus were to shift to farm income as a gauge of agriculture’s economic contribution. Then, the focus would be on the farm’s earning potential and the farm family’s purchasing power, taking into account health and nutrition.

A strategy like this would highlight the real economic impact of agriculture and encourage policies that genuinely integrate the different industries. The rural areas would see an increase in production and productivity, bringing much-needed capital back into these communities.

By providing the utilities such as water, electricity, and health care necessary to utilize the resources of rural communities, an asset-based approach to community empowerment would significantly lessen the enduring issue of the urban-rural divide. There might be a nearly equal distribution of people in rural and urban areas due to the higher standard of living that is typically associated with urban living.

Destinations for agro-tourism or agro-fields suggestions

• Initially, guests should be greeted with warmth. The field of agro-tourism is also subject to the “first impression” principle.
• Attempt to maintain the fields, equipment, and premises in optimal condition. Customers or visitors will be happy if they are in good condition, and the reputation will be enhanced.
• Visitors should be given a comfortable and private atmosphere, with a preference for privacy.
• To guarantee their safety, equipment, etc., should undergo periodic proper maintenance. Goodwill will eventually increase as a result of this.
• Promote the use of all the amenities offered by the field or tourism centre to guests and tourists. It ought to go along with appropriate instructions for using facilities, equipment, etc. Sometimes it leads to improved relations with customers.
• Make sure there are adequate security measures in place for tourist destinations. Should the facilities be secured, patrons or guests will be eager to at least give them a try. For instance, life jackets, etc., when sailing.
• Contacting insurance companies is recommended if you’re interested in purchasing tourism-related insurance products. For tourism centers, it undoubtedly creates a feeling of relaxation. Fields, machinery, resources, buildings, lives, etc. should all be covered by such an insurance policy.
• For better customer service and the health of visitors, tourism organizers or centers must steer clear of dangerous machinery, procedures, facilities, etc. Using pesticides and poisons, for instance. We must, at all costs, promote and put into practice organic farming and related practices. Occasionally, it will cost money in the beginning, but ultimately, profits will be realized. One useful tool for guidance will be a projected life cycle cost benefit analysis.
• In agro-tourism centers, emphasize plastic-free travel. These days, governments and organizations spend enormous sums of money recycling their plastic waste. With visitors’ and other stakeholders’ cooperation, agro-tourism organizers can maintain a plastic-free facility from the start. The opportunities that present themselves as challenges to agro-tourism centers must be investigated. It is therefore advised that they be alert in spotting them and making them into the most lucrative endeavors.
• When it comes to greeting guests, make the necessary seasonal arrangements. The arrangements for each season may vary from the others. Thus, prepare for the arrangements and take the necessary steps to put the decision about them into action, including making financial arrangements.
• Agro-tourism destinations would be better off adhering to government regulations regarding tourism on a voluntary basis than by using coercion. The agro-tourism center’s reputation will eventually rise as a result of this process.
• Tourism centers are primarily responsible for verifying the identities of visitors to agro-fields. In addition, the law requires it to guarantee the nation’s security, particularly its economy. Transform the agro-tourism destination into a marketplace where people can buy goods and receive a range of services. It covers informational services, local tourism expertise, etc.
• Provide jobs that are essential to the agro-tourism centers’ efficient operation. For the tourism destinations’ reputation, it is imperative.
• To ensure local support for the venture, preference may be given to locals when filling employment vacancies necessary for the efficient operation of agro-tourism centers. The optimization of reputation will occur from the availability of workers, employees, or helpers on short notice via phone call.

Recommendations for Guests or Travelers

• It is advised that guests take the necessary initiative to ensure their own safety. This safety pertains to using tools, procedures, and participating in events and festivities related to agro-tourism.
• In order to develop a comprehensive view of the field, tourists visiting agro-tourism destinations should make an effort to explore and enjoy the area more by making use of all the resources available to them.
• The goal of creating a business environment for visitors to the firm is to be acquainted with its policies and practices. Using an adventurous spirit can be highly valued in order to make the agro-tourism experience unforgettable.
• Since that “God’s own country” is never immune to natural or man-made disasters, it is imperative that guests be prepared for these events.

Recommendations to other interested parties, such as society

• To get social support for agro-tourism, the public needs to be educated and made aware of agro-tourism.
• The general public, or members of society, ought to understand that agro-tourism promotes social welfare.
• Support the plastic one excellent thing the community can do to support agro-tourism is to offer free travel. Agro-tourism initiatives can only achieve enormous success with the assistance of all stakeholders.

Proposals to the Government

• As much as possible, make sure that all parties involved are properly safe. Safety, both mental and physical, is usually involved. The enjoyment of agro-tourism destinations will increase if the stakeholders are freed from the typical safety concern.
• Enough actions must be performed to encourage innovation in the agro-tourism industry . Visitors are undoubtedly drawn to agro-tourism fields that offer innovative techniques, methods, or programs.
• Celebrate agricultural achievements in tourist hotspots or visually appealing locations that are accessible to tourists and other interested parties. A major component in drawing in the stakeholders will be celebrations. Along with other potential partners, the government must make sure that there is adequate transportation for the guests. Routes that are not entirely clear can occasionally be a hindrance to the growth of tourism overall and agro-tourism specifically for developing country.
• Upkeep of an information system is required as a government project. Included in it should be all the necessary and pertinent details about agro-tourism destinations, routes, amenities, costs, etc. A system like this would not only benefit the tourists but also lessen the government’s burden. The government will use its authority to regulate the costs of goods and services provided in agro-tourism locations to safeguard the interests of tourists, who are vital to the success of any tourism endeavor. It also adds a constraint on exploitation.
• In order to improve the state’s educational system, agro-tourism courses must be added while studying agriculture. Updates must be made to the curriculum in this regard. These could be sorted and used with existing expert groups.
• To promote agricultural and agro-tourism, farm visits by academics and students with their instructors should be promoted. The industry visits carried out by reputable educational institutions must be compared to farm visits. Ascertain that the tourism industry generates the greatest number of jobs, particularly in agro-tourism areas. A state staff selection authority consultation is required before filling any vacancies. At that point, the general public can only regard white-collar jobs related to agriculture as being on par with government jobs.
• Encourage travel destinations to join the plastic-free campaign. All forms of government and their apparatuses ought to view it as a challenge. In the end, it might lead to some degree of green tourism.
• Adequate steps need to be done to overcome disasters. Basic requirements, life-saving gear, first aid kits, transportation, etc. should all be part of these precautions.

#agrotourism #farmstay #farmtourism #agritourism #sustainabletourism #ecotourism #ruraltourism #slowtravel #experiencetravel #getoutside #agritravel #agrotraveler #wanderlust #adventure #naturelover #foodie #travelgram #instagood #instaphoto #travelphotography

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